General Catalyst

General Catalyst Group Management, LLC is a private equity and venture capital firm founded in 2000 and based in Cambridge, Massachusetts, with additional offices in North America and Europe. The firm specializes in early-stage and growth equity investments, focusing on a diverse range of sectors including technology, advanced materials, clean energy, cybersecurity, healthcare, and consumer services. General Catalyst seeks to invest in companies that demonstrate strong growth potential, typically targeting those with an EBITDA between $3 million and $30 million and minimum revenues of $10 million. The firm has managed eight venture capital funds with approximately $3.75 billion in capital commitments. It emphasizes building lasting relationships with entrepreneurs and provides mentorship to foster success, enabling companies to scale effectively. General Catalyst primarily invests in North America and Australia, with a preference for seed investments in Silicon Valley, New York, and Boston.

Mark Allen

CFO

Natalie Bartlett

Associate

Christopher Bischoff

Managing Director

Larry Bohn

Managing Director

Quentin J. Clark

Managing Director

Clayton Cole

Principal

Mark Crane

Partner

Joel Cutler

Managing Director

Christopher Davis

Partner

Kyle Doherty

Managing Director

Nick van Eck

Partner

Mary Gao

Investor

Molly Blaauw Gillis

Partner

Jeremy Goldstein

Partner

Philipp Handel

Partner

Stephen Herrod

Managing Director

Diana Hong

Investor

John Kim

Managing Director

Kevin King

Partner

Genevieve Kinney

Principal

Paul Kwan

Managing Director

Spencer Lazar

Partner

Olivia Lew

Senior Associate

Megan Maloney

Principal

Holly Maloney

Managing Director

Jeremy Navarro

Investor

Deep Nishar

Managing Director

Reva Nohria

Principal

Trevor Oelschig

Managing Director

David Orfao

Partner

Jon Rehagen

Vice President of Technology

Candace Richardson

Principal

Max Rimpel

Partner

Sam Rosen

Investor

Brian Ru

Principal

Paul Sagan

Investor

Ronda Scott

VP of Public Relations

James Swingos

Partner

Alex Tran

Partner

Adam Valkin

Managing Director

Alexis Weiss

Associate General Counsel

Johnson Yang

Principal

Past deals in AR and VR

Arrcus

Series D in 2023
Arrcus, Inc. designs and develops closed-source operating systems for switches and routers. Its operating system software enables organizations to build scalable infrastructure across physical, virtual, and cloud network environments. Its products include ArcOS, a software-driven, hardware agnostic network operating system; ArcRR, a 64-bit route reflector; ArcIQ, an analytics platform that provides networking professionals with real-time views of the networks and devices with insights for incident management and troubleshooting; and Arrcus VDR, a routing platform; Arrcus IP/EVPN Clos solution; and Arrcus multi-cloud networking platform. The company was incorporated in 2016 and is based in San Jose, California.

Jadu

Seed Round in 2021
Jadu AR Inc., operating under the name Jadu, is a company based in Los Angeles, California, that specializes in augmented reality technology. Founded in 2019, Jadu has developed a mobile application that enables users to engage with holograms of their favorite musicians and performers, allowing fans to perform alongside these virtual representations. The application is available on the App Store, enhancing the interactive entertainment experience for users by blending real and digital performances.

Arrcus

Series B in 2019
Arrcus, Inc. designs and develops closed-source operating systems for switches and routers. Its operating system software enables organizations to build scalable infrastructure across physical, virtual, and cloud network environments. Its products include ArcOS, a software-driven, hardware agnostic network operating system; ArcRR, a 64-bit route reflector; ArcIQ, an analytics platform that provides networking professionals with real-time views of the networks and devices with insights for incident management and troubleshooting; and Arrcus VDR, a routing platform; Arrcus IP/EVPN Clos solution; and Arrcus multi-cloud networking platform. The company was incorporated in 2016 and is based in San Jose, California.

Supermedium

Seed Round in 2018
Supermedium is building a space of immersive VR utilities starting with a comic book reader. From the pioneers of WebVR and creators of A-Frame (https://aframe.io).

Arrcus

Series A in 2018
Arrcus, Inc. designs and develops closed-source operating systems for switches and routers. Its operating system software enables organizations to build scalable infrastructure across physical, virtual, and cloud network environments. Its products include ArcOS, a software-driven, hardware agnostic network operating system; ArcRR, a 64-bit route reflector; ArcIQ, an analytics platform that provides networking professionals with real-time views of the networks and devices with insights for incident management and troubleshooting; and Arrcus VDR, a routing platform; Arrcus IP/EVPN Clos solution; and Arrcus multi-cloud networking platform. The company was incorporated in 2016 and is based in San Jose, California.

ContextGrid

Seed Round in 2018
Persistent AR is at a fraction of its potential without a way to move from one AR experience to the next. Without a global registry and lookup, finding AR experiences currently is the equivalent of browsing the internet with IP addresses, or needing a new browser for each website. ContextGrid is solving this problem with our global data Lookup and registration service for the physical world. We provide multiple ways for businesses to annotate their establishments and deliver their data. With ContextGrid, the data can be delivered by variety of channels, such as computer vision, bluetooth beacons, and point clouds.

RosieReality

Seed Round in 2018
RosieReality is a company based in Zurich, Switzerland, founded in 2017, that develops an educational application named Rosie for children aged nine and older. The app utilizes augmented reality to enhance early childhood education, allowing children to engage with the learning material in an interactive way. Through the app, users can program Rosie the Robot by using magical 3D shapes to solve various augmented reality puzzles, making the learning experience both fun and educational for curious young minds.

Beyond One, Inc.

Convertible Note in 2017
Beyond One, an AR tech startup, is bringing people together by developing cutting edge Augmented Reality software for mobile devices and researching AR consumer content. Beyond One offers mobile AR content development and consulting services. We create mobile apps that advertise a brand’s product via interactive 3D product placement in Augmented Reality. Our advertisement strategy enables brands to reach highly targeted audiences through content relevancy and interactive gameplay, thus yielding higher customer conversions. We work with brands to create a marketing strategy, develop the AR app in house, and deploy it through the brand’s marketing networks. Beyond One created the Local Position Sync (LPS) system, which enables several people to see and interact with virtual objects in AR at the same time. Through LPS, Beyond One has conducted research on AR consumer content development to identify compelling use-cases for mobile AR.

UploadVR

Series A in 2017
UploadVR Inc. is a platform dedicated to providing comprehensive information related to virtual reality (VR) and augmented reality (AR) topics. Founded in 2015 and headquartered in San Francisco, with an additional office in Los Angeles, the company offers a diverse range of content including news, articles, events, reviews, and interviews that cover various aspects of the VR industry, such as hardware, entertainment, and gaming. Additionally, Upload Ventures, established in 2017, focuses on investing in technology companies that contribute to the growth of the VR and AR sectors. Through its multifaceted approach, UploadVR aims to foster educational experiences and accelerate the success of the XR industry.

Latent Space

Seed Round in 2015
Latent Space is a developer of virtual reality technology intended to offer a fully artificial intelligence rendered 3D engine. The company's technology lets users manipulate and explore latent space in a 3D context, enabling clients to dynamically build models, track experiments and test different model configurations and architectures quickly.

OmniVirt

Seed Round in 2012
OmniVirt's technology enables any digital marketer to create and distribute immersive ads (360° / 3D / VR / AR) that deliver 10X greater performance than traditional advertising. OmniVirt’s advanced technology in 360° / 3D rendering is ad platform agnostic, 99% browser compatible, and trusted by world-class publishers such as The New York Times, WSJ, Washington Post, Forbes, and more.