Global Founders Capital

Global Founders Capital is a venture capital firm established in 2013 and based in Berlin, Germany. The firm focuses on investing in innovative companies at various stages of development, from early-stage ventures to those preparing for an initial public offering. With a global outlook, Global Founders Capital seeks to empower entrepreneurs across all continents, particularly in the software and technology, media, and telecommunications sectors. The firm evaluates investment opportunities based on their potential impact and feasibility, aiming to support individuals with transformative ideas.

Cedric Asselman

Partner

Onur Erbay

Partner

Roel Janssen

Partner

Benedikt Körling

Partner

Soheil Mirpour

Partner, Head of Growth and PE and COO

Fabricio Pettena

Partner

David Sainteff

Partner

Donald Stalter

Partner

Dominik Unuetzer

Partner

Sebastian Waldmann

Principal

Past deals in Digital Marketing

Elevate Pay

Seed Round in 2024
Elevate Pay is a financial technology company that specializes in providing digital banking services and products. The company has developed a digital banking application that allows users to open bank accounts online and access fee-free accounts in both local currency and US dollars. Additionally, Elevate Pay offers free remittance services, enabling users to receive international transfers from various countries without incurring fees. The company also issues a free USD Mastercard, facilitating seamless transactions. Through these offerings, Elevate Pay aims to deliver regulated banking services that are innovative, fair, and accessible, ultimately enhancing the financial well-being of its consumers.

SilkChart

Seed Round in 2022
SilkChart is an innovative company that leverages artificial intelligence to enhance sales performance. Its primary focus is on providing sales coaching through advanced analytics of sales calls, enabling representatives to gain a deeper understanding of their clients and improve deal closure rates. By analyzing conversations, SilkChart equips sales teams with actionable feedback to improve communication, identify customer pain points, and tailor solutions to specific needs. Additionally, the company offers a no-code analytics platform that transforms product data into insights for revenue growth. This platform allows growth teams to integrate marketing and product usage data seamlessly, empowering them to optimize campaigns and target audiences more effectively without the need for costly data analytics expertise. SilkChart’s dual approach enhances sales strategies and drives business success by fostering better client relationships and informed decision-making.

Flash.co

Seed Round in 2022
Flash.co operates an innovative e-commerce platform designed to enhance the shopping experience for frequent consumers by providing them with unique email identities specifically for shopping purposes. The platform leverages AI and machine learning algorithms to create a unified digital identity for users, allowing them to navigate their shopping journeys more efficiently. By addressing common pain points in the shopping process, Flash.co aims to empower consumers with greater control over their purchases while rewarding them for their shopping activities. This approach not only streamlines the shopping experience but also incentivizes loyalty among power shoppers.

Elevate Pay

Seed Round in 2022
Elevate Pay is a financial technology company that specializes in providing digital banking services and products. The company has developed a digital banking application that allows users to open bank accounts online and access fee-free accounts in both local currency and US dollars. Additionally, Elevate Pay offers free remittance services, enabling users to receive international transfers from various countries without incurring fees. The company also issues a free USD Mastercard, facilitating seamless transactions. Through these offerings, Elevate Pay aims to deliver regulated banking services that are innovative, fair, and accessible, ultimately enhancing the financial well-being of its consumers.

Elevate Pay

Seed Round in 2022
Elevate Pay is a financial technology company that specializes in providing digital banking services and products. The company has developed a digital banking application that allows users to open bank accounts online and access fee-free accounts in both local currency and US dollars. Additionally, Elevate Pay offers free remittance services, enabling users to receive international transfers from various countries without incurring fees. The company also issues a free USD Mastercard, facilitating seamless transactions. Through these offerings, Elevate Pay aims to deliver regulated banking services that are innovative, fair, and accessible, ultimately enhancing the financial well-being of its consumers.

Kahoona

Seed Round in 2022
Kahoona is a San Diego-based company founded in 2021 that specializes in a privacy-conscious personalization platform designed for the evolving digital landscape. The company focuses on providing scalable first-party audience data without requiring personal information, thereby addressing the increasing demand for data among digital publishers, e-commerce merchants, and brands while respecting user privacy. By utilizing advanced artificial intelligence and deep behavioral insights, Kahoona's platform analyzes user interactions with websites and applications to create audience segmentation data and actionable insights. This enables clients to enhance their marketing strategies, reduce customer acquisition costs, and ultimately boost sales, all while maintaining a commitment to privacy and performance.

Dukkantek

Seed Round in 2022
Dukkantek provides digital transformation services to improve business processes. It offers online solutions to assist with managing and marketing strategies of companies. Dukkantek is based in Dubai, UAE.

Elevate Pay

Pre Seed Round in 2021
Elevate Pay is a financial technology company that specializes in providing digital banking services and products. The company has developed a digital banking application that allows users to open bank accounts online and access fee-free accounts in both local currency and US dollars. Additionally, Elevate Pay offers free remittance services, enabling users to receive international transfers from various countries without incurring fees. The company also issues a free USD Mastercard, facilitating seamless transactions. Through these offerings, Elevate Pay aims to deliver regulated banking services that are innovative, fair, and accessible, ultimately enhancing the financial well-being of its consumers.

Watu

Pre Seed Round in 2021
Watu is focused on enhancing eCommerce marketing by developing shoppable emails that enable one-click checkout directly within email messages. This innovation aims to transform traditional static marketing emails into interactive shopping experiences, allowing eCommerce companies to increase sales and engage customers more effectively. By facilitating seamless transactions through email, Watu seeks to improve the overall effectiveness of email marketing campaigns, providing a modern solution to boost customer satisfaction and drive revenue.

Wonder Brands

Seed Round in 2021
Wonder Brands is a Latin American startup that focuses on partnering with successful digital brands to enhance their growth potential. The company specializes in establishing strategic alliances with these brands, offering significant investments to boost working capital, marketing efforts, and equipment. In addition to financial support, Wonder Brands adds value through expertise in technology, digital marketing, supply chain management, administration, and finance. By leveraging data science and analytics, the company helps its partners respond effectively to consumer needs and diversify their product offerings and target audiences.

Finantier

Seed Round in 2021
Finantier is an open finance platform based in Jakarta Selatan, Indonesia, founded in 2020. The company specializes in providing infrastructure and data products that enable businesses to develop innovative financial services. Its technology facilitates the integration of various financial data, allowing institutions to access information from consumers' bank accounts, credit cards, loans, and mortgages. Finantier's offerings include services such as account aggregation, income and identity verification, and transactional data verification, all delivered through a robust application-programming interface (API). By enriching and sharing this data, Finantier aims to support the growth of Southeast Asia's digital economy and become a central player in the region's financial landscape.

Una Brands

Seed Round in 2021
Una Brands is a Singapore-based company founded in 2020 that specializes in acquiring and transforming e-commerce brands into prominent market leaders. It focuses on purchasing category-winning brands known for their strong performance, quality products, and positive customer feedback. By leveraging substantial growth capital, Una Brands aims to accelerate the growth of these businesses and enhance their visibility in the market. The company employs advanced data analytics and artificial intelligence to optimize its processes, providing these brands with a competitive advantage. Through its strategic branding services, Una Brands seeks to help e-commerce businesses evolve into globally recognized and enduring household names.

Una Brands

Debt Financing in 2021
Una Brands is a Singapore-based company founded in 2020 that specializes in acquiring and transforming e-commerce brands into prominent market leaders. It focuses on purchasing category-winning brands known for their strong performance, quality products, and positive customer feedback. By leveraging substantial growth capital, Una Brands aims to accelerate the growth of these businesses and enhance their visibility in the market. The company employs advanced data analytics and artificial intelligence to optimize its processes, providing these brands with a competitive advantage. Through its strategic branding services, Una Brands seeks to help e-commerce businesses evolve into globally recognized and enduring household names.

Wonder Brands

Pre Seed Round in 2021
Wonder Brands is a Latin American startup that focuses on partnering with successful digital brands to enhance their growth potential. The company specializes in establishing strategic alliances with these brands, offering significant investments to boost working capital, marketing efforts, and equipment. In addition to financial support, Wonder Brands adds value through expertise in technology, digital marketing, supply chain management, administration, and finance. By leveraging data science and analytics, the company helps its partners respond effectively to consumer needs and diversify their product offerings and target audiences.

Meero

Series C in 2019
Meero, founded in 2016, is an innovative on-demand photography platform that aims to transform the photography industry by alleviating the burdensome tasks that photographers face. The company provides a comprehensive suite of tools that includes market research, invoicing, and post-production services, allowing photographers to focus on their creative work. Meero addresses a critical issue in photography—lengthy post-production times—by utilizing advanced artificial intelligence and machine learning algorithms to expedite photo editing and ensure consistent quality. This enables artists to deliver high-quality images within 24 hours. Meero also fosters a global community of photographers, offering educational masterclasses, inspiring documentaries, and networking opportunities across 35 countries. With a workforce of 800 employees from 49 nationalities and a network of 60,000 photographers, Meero delivers a photoshoot every 25 seconds. The company has established offices in major cities including Paris, New York, and Tokyo, positioning itself as a leader in the evolving landscape of photography.

Escale

Series C in 2019
Escale is a digital marketing agency based in Sao Paulo, Brazil, founded by Matthew Kligerman and Ken Diamond in 2013. The company specializes in customer acquisition services, primarily serving enterprises in the telecommunications and healthcare sectors across Brazil. Escale's platform manages the entire marketing and sales funnel, from online demand generation to lead management, conversion, and customer onboarding. The company operates on a commission model, aligning its performance with that of its clients. By leveraging data and technology, Escale transforms web and cloud voice interactions into actionable data points, enhancing return on investment for its customers.

Pricemoov

Seed Round in 2018
Pricemoov is a Paris-based company founded in 2016 that specializes in advanced price management and optimization solutions. Its online platform leverages data science and automation to analyze sales history and current bookings, providing insights into customer demand. By integrating seamlessly with existing information systems, Pricemoov collects and analyzes business data to forecast demand and determine optimal pricing strategies. The platform caters to both B2B and B2C businesses, helping them enhance their digital commerce operations and maximize revenue potential through intelligent pricing. With a focus on user experience, Pricemoov empowers sales teams to adapt to market dynamics effectively.

Meero

Series B in 2018
Meero, founded in 2016, is an innovative on-demand photography platform that aims to transform the photography industry by alleviating the burdensome tasks that photographers face. The company provides a comprehensive suite of tools that includes market research, invoicing, and post-production services, allowing photographers to focus on their creative work. Meero addresses a critical issue in photography—lengthy post-production times—by utilizing advanced artificial intelligence and machine learning algorithms to expedite photo editing and ensure consistent quality. This enables artists to deliver high-quality images within 24 hours. Meero also fosters a global community of photographers, offering educational masterclasses, inspiring documentaries, and networking opportunities across 35 countries. With a workforce of 800 employees from 49 nationalities and a network of 60,000 photographers, Meero delivers a photoshoot every 25 seconds. The company has established offices in major cities including Paris, New York, and Tokyo, positioning itself as a leader in the evolving landscape of photography.

Escale

Series B in 2018
Escale is a digital marketing agency based in Sao Paulo, Brazil, founded by Matthew Kligerman and Ken Diamond in 2013. The company specializes in customer acquisition services, primarily serving enterprises in the telecommunications and healthcare sectors across Brazil. Escale's platform manages the entire marketing and sales funnel, from online demand generation to lead management, conversion, and customer onboarding. The company operates on a commission model, aligning its performance with that of its clients. By leveraging data and technology, Escale transforms web and cloud voice interactions into actionable data points, enhancing return on investment for its customers.

Seven Lanes

Series A in 2018
Seven Lanes GmbH, founded in 2016 and headquartered in Berlin, Germany, operates as a career marketplace that connects highly qualified professionals with employers across Europe. The company specializes in online recruitment and job listing services, catering to approximately 10% of Europe’s knowledge workers. It offers a diverse range of job opportunities, including permanent, work-from-home, and freelance positions primarily in online marketing, data science and analytics, product and design, and software engineering. With additional offices in major German cities such as Hamburg, Munich, Frankfurt am Main, Stuttgart, Dusseldorf, and Cologne, Seven Lanes emphasizes a commitment to delivering objective guidance and an exceptional user experience for both candidates and employers.

Meero

Series A in 2017
Meero, founded in 2016, is an innovative on-demand photography platform that aims to transform the photography industry by alleviating the burdensome tasks that photographers face. The company provides a comprehensive suite of tools that includes market research, invoicing, and post-production services, allowing photographers to focus on their creative work. Meero addresses a critical issue in photography—lengthy post-production times—by utilizing advanced artificial intelligence and machine learning algorithms to expedite photo editing and ensure consistent quality. This enables artists to deliver high-quality images within 24 hours. Meero also fosters a global community of photographers, offering educational masterclasses, inspiring documentaries, and networking opportunities across 35 countries. With a workforce of 800 employees from 49 nationalities and a network of 60,000 photographers, Meero delivers a photoshoot every 25 seconds. The company has established offices in major cities including Paris, New York, and Tokyo, positioning itself as a leader in the evolving landscape of photography.

Compado

Seed Round in 2017
Compado is a B2B technology platform established in 2016 by Emanuel Hoch and Andreas Hoogendijk, specializing in contextual advertising and content monetization. The platform serves consumer brands by delivering contextually targeted brand recommendations, while also enabling publishers to monetize their content effectively. Utilizing machine learning and artificial intelligence, Compado identifies and engages purchase-motivated audiences without compromising user privacy. By integrating relevant consumer brands into the user experience, Compado influences customer journeys in a privacy-centric manner. The company's approach emphasizes quality content and exclusive media partnerships, ensuring effective advertising strategies that align with modern privacy standards.

Meero

Seed Round in 2017
Meero, founded in 2016, is an innovative on-demand photography platform that aims to transform the photography industry by alleviating the burdensome tasks that photographers face. The company provides a comprehensive suite of tools that includes market research, invoicing, and post-production services, allowing photographers to focus on their creative work. Meero addresses a critical issue in photography—lengthy post-production times—by utilizing advanced artificial intelligence and machine learning algorithms to expedite photo editing and ensure consistent quality. This enables artists to deliver high-quality images within 24 hours. Meero also fosters a global community of photographers, offering educational masterclasses, inspiring documentaries, and networking opportunities across 35 countries. With a workforce of 800 employees from 49 nationalities and a network of 60,000 photographers, Meero delivers a photoshoot every 25 seconds. The company has established offices in major cities including Paris, New York, and Tokyo, positioning itself as a leader in the evolving landscape of photography.

Escale

Series A in 2017
Escale is a digital marketing agency based in Sao Paulo, Brazil, founded by Matthew Kligerman and Ken Diamond in 2013. The company specializes in customer acquisition services, primarily serving enterprises in the telecommunications and healthcare sectors across Brazil. Escale's platform manages the entire marketing and sales funnel, from online demand generation to lead management, conversion, and customer onboarding. The company operates on a commission model, aligning its performance with that of its clients. By leveraging data and technology, Escale transforms web and cloud voice interactions into actionable data points, enhancing return on investment for its customers.

Swipii

Seed Round in 2016
Swipii Labs Ltd., established in 2012 and headquartered in Glasgow, UK, operates a customer loyalty and marketing platform tailored for small businesses. The company offers tools to enhance online reviews, attract new customers, and track customer data. Its key services include digital loyalty programs, email marketing, and loyalty technology solutions, enabling customers to collect points and earn rewards. Swipii aims to empower local businesses with technology to compete on par with global brands, helping consumers discover local offers, save money, and share them with their community.

Traction

Series A in 2016
Traction Labs Inc. is a content distribution technology company headquartered in San Francisco, with additional offices in Los Angeles and New York. Founded in 2013, it specializes in live streaming video and operates a digital marketing platform that connects brands and publishers with engaged audiences. The company's proprietary technology enables the distribution of various types of content, including live video, 360° video, and sponsored content, while facilitating real-time performance adjustments. Traction Labs focuses on maximizing the effectiveness of live stream campaigns through authentic audience engagement and global distribution across influential social creators and relevant publishers. Its clientele includes prominent Fortune 100 companies such as Dove, Yahoo!, and Campbell's. The company is recognized for its innovative approach, having been a finalist at TechCrunch Disrupt and attracting investment from leading venture firms.

Buddy Media

Series B in 2008
Buddy Media is a provider of social media marketing applications that enable companies to engage and expand their audiences on social networks. Favored by eight of the world's top ten global advertisers, Buddy Media offers a comprehensive social marketing suite designed to help brands foster meaningful connections with consumers throughout the customer journey. The platform features a scalable and secure architecture, along with data-driven insights that guide brands from initial contact to the point of purchase. Headquartered in New York City, Buddy Media also maintains additional offices in Asia, London, and San Francisco, underscoring its global reach in the social enterprise software market.

Rocket Internet

Seed Round in 2007
Rocket Internet, established in 2007, is a global venture builder headquartered in Berlin. It specializes in incubating, building, and operationally developing internet-based businesses. The company provides operational support and strategic guidance to its portfolio companies, helping them scale internationally across various sectors and regions.
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