Goodwater Capital

Goodwater Capital is a California-based venture capital firm founded in 2014 that targets early-stage investments in consumer technology and related sectors, including housing, financial services, consumer products and services, healthcare, food, transportation, education, and entertainment. It backs exceptional entrepreneurs who create products and platforms that consumers love, with a focus on solving pressing problems and shaping the culture and global economy. Through its investments, Goodwater aims to enable startups capable of delivering broad, measurable improvements in billions of lives, reflecting a commitment to long-term positive impact.

Jing Cao

Investor

Timothy Chang

Investor

Alex Chen

Investor

Chi-Hua Chien

Managing Partner

Kate Cobb

Investor

Past deals in Shopping

Rabbit mart

Seed Round in 2025
At Rabbit, we plan to change how the world shops. Retail has witnessed one revolution before with the introduction of E-Commerce that changed how customers order stuff and the second revolution is here! We are proud to be among the pioneers, a handful of global entrepreneurs that are leading and shaping the retail's second revolution We are funded by amazing VCs that are helping us build the next big thing You feel it is vague? that's intended as we are still building in stealth. but trust us, it is COOL!

Danble

Series A in 2024
Danble is a fashion designer focused on providing men's apparel and accessories, specifically targeting men in their thirties and forties. The company operates a curation commerce platform that simplifies the online shopping experience by assisting men in selecting appropriate clothing styles and sizes. By addressing common discomforts associated with shopping, Danble aims to enhance the process of choosing and purchasing clothes, making it more accessible and enjoyable for its customers.

Ole Shop

Seed Round in 2023
Ole Shop is a fashion delivery platform that connects customers with top global brands and local designers. The service allows users to explore a variety of styles and sizes, which can be ordered and delivered to their doorstep within minutes. Customers have the opportunity to try on multiple items at home, with a courier waiting for ten minutes to facilitate decision-making. Ole Shop also offers free and immediate returns, allowing users to schedule returns effortlessly without any extra cost. This convenient approach enables individuals to prepare for events, weekend getaways, meetings, or social outings with ease.

iMotorbike

Series A in 2023
iMotorbike is Southeast Asia's leading online marketplace for motorbikes. It offers a comprehensive range of products, including bikes, parts, accessories, insurance, and financing options. The platform aims to provide users with a seamless, secure, and efficient buying experience.

Realry

Venture Round in 2023
Realry is an online fashion platform that simplifies shopping by aggregating products from various brands. It offers a wide range of clothing, shoes, accessories, and more, allowing users to compare prices and streamline their purchases.

Bakool

Seed Round in 2022
Bakool is an online platform specializing in food and grocery delivery. The company provides a wide range of everyday necessities, including basic food items, snacks, household products, cosmetics, personal care items, milk, processed goods, beverages, and products for children. By operating hyperlocal warehouses in less densely populated areas, Bakool aims to facilitate quick, safe, and convenient access to daily needs, allowing customers to shop from the comfort of their homes.

Perfekto

Pre Seed Round in 2022
Perfekto is an innovative online retail platform focused on delivering subscription-based boxes of imperfect produce to consumers in Latin America. The company curates and sells fruits and vegetables that may be deformed, disproportionate, or slightly damaged, yet retain the same taste and freshness as their aesthetically perfect counterparts. By providing these products, Perfekto not only offers a sustainable alternative to conventional grocery shopping but also fosters a community of conscientious consumers who prioritize quality and flavor over appearance. This model effectively reduces food waste while making fresh produce accessible to a broader audience.

Afloat

Venture Round in 2022
Afloat is a marketplace that empowers local businesses and brands through its curated gifting platform. It connects consumers with the best local shops for same-day gift delivery, currently operating in Dallas, Fort Worth, San Antonio, Atlanta, Nashville, Kansas City, and Wichita.

KYX World

Seed Round in 2022
KYX World offers a unique sneaker subscription service that transforms sneaker culture by providing customers with access to a diverse collection of authentic, limited-release footwear. The e-commerce platform allows users to receive customized and premium sneakers each month, which they can wear and then decide to keep, purchase, or exchange for a different pair in the following month. This model enables sneaker enthusiasts to enjoy the latest styles at a more affordable price, making it easier to stay current with upcoming trends in the sneaker market.

Pronti AI

Venture Round in 2022
Pronti AI is focused on transforming the shopping experience for apparel and accessories through its innovative mobile application that assists users in managing their wardrobes. The app allows users to upload photos of their clothing items, categorize them by occasion and season, and enables an embedded artificial intelligence to learn individual styles. This personalization helps users receive tailored outfit suggestions and recommendations on new purchases that complement their existing wardrobe. By capturing consumer purchase intent and optimizing closet utilization, Pronti addresses a significant gap in the retail market, while also contributing to responsible consumption and production in line with sustainability goals. With over 1 million downloads, Pronti is positioned to leverage unique consumer data to enhance retailer offerings and improve overall shopping experiences.

FoodCourt

Pre Seed Round in 2022
FoodCourt is an on-demand food delivery application that provides users with access to a selection of top food delivery brands and shops. The platform is designed to enhance convenience by allowing customers to order meals and drinks directly to their doorsteps. By utilizing virtual restaurants and dark stores, FoodCourt aims to make quality food and essential convenience goods accessible across Africa. The application focuses on popular food and convenience categories, curating a diverse range of options for its users.

Jamble

Venture Round in 2022
Founded in 2021, Jamble is a San Francisco-based platform that facilitates the buying and selling of used clothing. It employs live streaming technologies to enhance resellers' efficiency and offers users an engaging shopping experience.

Mys Tyler

Pre Seed Round in 2022
Mys Tyler is a social shopping platform designed specifically for women. It uses proprietary FIT algorithm technology to match users with creators of similar body types, showcasing how clothes fit and style suggestions. With over 500,000 global downloads, Mys Tyler fosters body confidence, reducing returns to an average of 3.6%.

West Tenth

Venture Round in 2022
West Tenth is a digital marketplace and mobile app that connects local entrepreneurs, particularly home-based businesses, with customers in their communities. It enables women to start or grow home-based ventures and provides access to a range of locally produced services, including home baking, photography, organizing, baby sleep consulting, floristry, and more. The platform also features offerings in home decor, event planning, and personal care, helping small business owners reach a broader audience and helping customers discover unique, locally made products and services.

ShoprTV

Seed Round in 2022
ShoprTV is Twitch for selling things, where anyone (creators, brands, influencers) can broadcast, build an audience and sell things over live-streams. ShoprTV exists at a unique intersection of Live-commerce, creator economy and social commerce.

Capsule

Pre Seed Round in 2022
Capsule is a mobile shopping platform that enables users to save and purchase items discovered on social media by snapping screenshots. The app searches across the internet to instantly provide shoppable links for products found in posts, images, or feeds, eliminating the need to browse multiple sites. It leverages visual search and machine learning to interpret screenshots and deliver relevant product matches, offering a streamlined path from inspiration to purchase. By integrating search across diverse platforms, Capsule helps users turn social media discoveries into actionable shopping opportunities without leaving the app.

Halo Labs

Venture Round in 2022
Social commerce app

Myjam

Pre Seed Round in 2022
MyJam is an e-commerce platform specializing in the online sale of groceries. The company caters to a diverse range of customers, including individual chefs and grocery retailers, by offering a wide selection of products such as cultural groceries, dairy, pantry items, household goods, snacks, beverages, meat, and frozen items. MyJam provides a marketplace that emphasizes cultural food, making it accessible for consumers looking for unique grocery options. The company addresses customer inquiries through various channels, including phone, email, and online applications, ensuring a responsive shopping experience.

SSSMarket

Venture Round in 2022
SSSMarket is an AI-powered social discovery fashion marketplace and mobile application that combines discovery with second-hand shopping. It enables users to share rarely used fashion items with friends to optimize wardrobes, reduce waste, and protect the environment, while offering an interest-based personalized AI shopping experience that helps users find and buy items they might not have known they liked.

FishyHub

Venture Round in 2022
FishyHub is an innovative online platform designed to enhance the aquarium experience for enthusiasts. Recognizing that a significant number of aquarium owners face challenges related to maintenance, livestock selection, and a lack of knowledge, FishyHub provides a user-friendly marketplace for purchasing livestock, hardscape, and softscape materials, as well as aquarium equipment. The platform features an intelligent recommendation engine that suggests suitable fish and plants based on the user’s experience level, existing aquarium inhabitants, and tank capacity. By prioritizing customer safety and satisfaction, FishyHub aims to build trust in the online aquarium market, addressing concerns related to quality and shipping. Through its personalized and engaging approach, FishyHub seeks to transform the way individuals create and maintain their dream aquariums.

ShoprTV

Seed Round in 2022
ShoprTV is Twitch for selling things, where anyone (creators, brands, influencers) can broadcast, build an audience and sell things over live-streams. ShoprTV exists at a unique intersection of Live-commerce, creator economy and social commerce.

The Verticale

Venture Round in 2022
The Verticale is an online retail platform that connects conscious consumers with innovative brands aligned with their values. It offers a curated selection of daily essentials, accessories, clothing, shoes, and other products.

Boardcave

Venture Round in 2022
Boardcave operates a comprehensive online marketplace designed for surfers and ocean enthusiasts, positioning itself as a one-stop destination for surf gear. The company has developed an end-to-end marketplace platform that facilitates the connection between gear suppliers and surfers, allowing users to find, compare, and purchase high-quality equipment from leading manufacturers globally. By reimagining the way surfers engage with their sport and ocean activities, Boardcave aims to enhance the overall experience for its customers. The company has garnered support from notable investors, further underscoring its potential in the market.

Ole Shop

Venture Round in 2022
Ole Shop is a fashion delivery platform that connects customers with top global brands and local designers. The service allows users to explore a variety of styles and sizes, which can be ordered and delivered to their doorstep within minutes. Customers have the opportunity to try on multiple items at home, with a courier waiting for ten minutes to facilitate decision-making. Ole Shop also offers free and immediate returns, allowing users to schedule returns effortlessly without any extra cost. This convenient approach enables individuals to prepare for events, weekend getaways, meetings, or social outings with ease.

Yezza

Venture Round in 2022
Yezza is a B2B vertical SaaS company specializing in software solutions tailored for various industries, with a primary focus on healthcare. The company develops Clinic Management Systems and Hospital Management Systems designed to streamline core workflows, ultimately empowering healthcare organizations to enhance their operational efficiency and profitability. In addition to its healthcare solutions, Yezza offers website building software aimed at small businesses seeking to boost their e-commerce sales. This platform enables merchants to easily create online stores, manage orders and inventory, and engage with customers through various channels, including WhatsApp. By providing tools for payment processing and analytics, Yezza helps businesses track performance and drive sales effectively.

Sleek

Seed Round in 2022
Sleek operates an online financial platform that provides users with a browser extension designed for seamless one-click checkout across various e-commerce stores. By linking their credit cards to the extension, customers can shop online and receive cashback rewards for their purchases. The stores benefit from this arrangement by paying Sleek a commission for directing traffic to their sites, and Sleek shares a portion of that commission with users as cashback. Utilizing machine learning, Sleek enhances the shopping experience by offering additional deals and cashback opportunities, making it an attractive option for online shoppers seeking to maximize their savings.

Supermassiv

Pre Seed Round in 2022
Supermassiv is an online commerce and social platform designed to facilitate direct connections between artists and their fans. It enables musicians to sell a variety of exclusive content, including videos, tracks, artwork, NFTs, and merchandise. By providing these services, Supermassiv fosters a closer relationship between artists and their communities, allowing for meaningful interactions and transactions in the digital space. The platform empowers creators to monetize their work while engaging with their audience in a more personal manner.

Bakool

Pre Seed Round in 2022
Bakool is an online platform specializing in food and grocery delivery. The company provides a wide range of everyday necessities, including basic food items, snacks, household products, cosmetics, personal care items, milk, processed goods, beverages, and products for children. By operating hyperlocal warehouses in less densely populated areas, Bakool aims to facilitate quick, safe, and convenient access to daily needs, allowing customers to shop from the comfort of their homes.

ASTRO

Series A in 2022
Astro Indonesia is a quick commerce start-up that specializes in on-demand grocery delivery. The platform offers a wide range of products, including fresh fruits and vegetables, dairy, meat, seafood, medicines, stationery, and snacks, allowing consumers to purchase essential items conveniently. By focusing on delivering groceries within a specified timeframe, Astro aims to provide an affordable and efficient shopping experience for its customers.

Facily

Series D in 2021
Facily is a Latin American social commerce platform focusing on affordable items for lower-income neighborhoods. It enables group buying, offers interactive shopping experiences, and promotes community engagement through local leaders.

Gobillion

Seed Round in 2021
Gobillion is a social e-commerce platform founded in 2020 and headquartered in San Francisco, California, with additional offices in New Delhi and Bangalore, India. The company focuses on transforming the online shopping experience by facilitating group purchases through its "Team Buy" model. This innovative approach allows users to create shopping rooms with friends and family, enabling them to collectively buy groceries and household essentials. By leveraging the power of group buying, Gobillion helps customers save money on their purchases, making everyday shopping more economical and social.

Rabbit mart

Pre Seed Round in 2021
At Rabbit, we plan to change how the world shops. Retail has witnessed one revolution before with the introduction of E-Commerce that changed how customers order stuff and the second revolution is here! We are proud to be among the pioneers, a handful of global entrepreneurs that are leading and shaping the retail's second revolution We are funded by amazing VCs that are helping us build the next big thing You feel it is vague? that's intended as we are still building in stealth. but trust us, it is COOL!

Rare Edition

Venture Round in 2021
Rare Edition is a platform enabling users to buy, sell, grade, and securely store collectibles. It combines computer vision with human graders for transparent grading, offers secure storage, and hosts a verified marketplace for collectors to authenticate and trade valuable cards and coins.

Spoken.io

Pre Seed Round in 2021
Spoken helps shoppers save up to 50% and cut through confusion when buying furniture online. We connect identical furniture products across all retailers where they are sold, even when sellers disguise their products with new names and photos. Promo codes can save you 15%, but buying the same item at another credible retailer can save you up to 50%.

ASTRO

Seed Round in 2021
Astro Indonesia is a quick commerce start-up that specializes in on-demand grocery delivery. The platform offers a wide range of products, including fresh fruits and vegetables, dairy, meat, seafood, medicines, stationery, and snacks, allowing consumers to purchase essential items conveniently. By focusing on delivering groceries within a specified timeframe, Astro aims to provide an affordable and efficient shopping experience for its customers.

Beaubble

Seed Round in 2021
Beaubble is an e-commerce platform that specializes in beauty products, combining the elements of beauty and community. The company provides a space for discussions about cosmetics, allowing consumers and influencers to connect and collaborate. Through its platform, Beaubble offers a variety of cosmetic products, enabling customers to shop for beauty items while also engaging in conversations that shape trends and preferences in the beauty industry. This approach fosters a vibrant community around beauty, enhancing the shopping experience beyond mere transactions.

Kitchenful

Seed Round in 2021
Kitchenful is an app that provides personalized recipe recommendations and delivers ingredients from local supermarkets. Its algorithm suggests popular recipes at a 40% cheaper cost compared to meal kits.

Titipku

Pre Seed Round in 2021
Titipku is an online shopping application designed to meet the everyday needs of consumers by facilitating access to local markets. The platform emphasizes a hyperlocal shopping experience, enabling users to purchase from shops and markets in their immediate vicinity. By targeting sub-district areas, Titipku aims to support micro, small, and medium enterprises (MSMEs) in Indonesia, promoting their growth and digital transformation. The company provides an online marketplace that connects these small businesses with customers, thereby enhancing the overall economic landscape. Through its services, Titipku strives to empower local enterprises and ensure that consumers can easily access essential items from nearby sources.

Sleek

Pre Seed Round in 2021
Sleek operates an online financial platform that provides users with a browser extension designed for seamless one-click checkout across various e-commerce stores. By linking their credit cards to the extension, customers can shop online and receive cashback rewards for their purchases. The stores benefit from this arrangement by paying Sleek a commission for directing traffic to their sites, and Sleek shares a portion of that commission with users as cashback. Utilizing machine learning, Sleek enhances the shopping experience by offering additional deals and cashback opportunities, making it an attractive option for online shoppers seeking to maximize their savings.

Karrot Market

Series D in 2021
Karrot Market is a second-hand trading application that connects users within local neighborhoods to facilitate the buying and selling of used goods. Founded in 2015 and headquartered in Seongnam, South Korea, the platform allows users to register products via mobile and engage in direct communication with potential buyers through a chat feature. To enhance trust and safety, Karrot Market authenticates users' residency and incorporates a review-based rating system. The application includes various features such as neighborhood certification, a trading manner temperature indicator, and price drop notifications, all aimed at creating a seamless and secure trading experience for users. Through its online GPS service, buyers and sellers can easily locate each other, promoting face-to-face transactions within their communities.

HappyCredit

Pre Seed Round in 2021
HappyCredit is India’s pioneering platform that rewards users with instant cashback for shopping using any bank credit card, debit card, or UPI. It simplifies the process of earning rewards while making purchases.

The Third Place

Seed Round in 2021
The Third Place facilitates connections between consumers and local businesses by transforming customer touchpoints into platforms for relationship-building. Its platform enables users to discover neighborhood businesses, learn about their stories, values, and products, fostering a supportive community for independent retailers.

Dopple

Funding Round in 2021
Dopple is an online retailer specializing in children's clothing, shoes, and accessories. It offers a personalized shopping experience through its platform, which uses a questionnaire to curate quarterly 'Dopple Drops' tailored to each child's size and style. Parents pay only for the items they keep and return the rest using a prepaid mailer.

Leap Club

Seed Round in 2021
Leap Club is Good Eggs for India. People can order fresh, organic & healthy groceries from local farms over Whatsapp & have their food delivered within 12 hours of harvesting.

Karrot Market

Series C in 2020
Karrot Market is a second-hand trading application that connects users within local neighborhoods to facilitate the buying and selling of used goods. Founded in 2015 and headquartered in Seongnam, South Korea, the platform allows users to register products via mobile and engage in direct communication with potential buyers through a chat feature. To enhance trust and safety, Karrot Market authenticates users' residency and incorporates a review-based rating system. The application includes various features such as neighborhood certification, a trading manner temperature indicator, and price drop notifications, all aimed at creating a seamless and secure trading experience for users. Through its online GPS service, buyers and sellers can easily locate each other, promoting face-to-face transactions within their communities.

Karrot Market

Series C in 2019
Karrot Market is a second-hand trading application that connects users within local neighborhoods to facilitate the buying and selling of used goods. Founded in 2015 and headquartered in Seongnam, South Korea, the platform allows users to register products via mobile and engage in direct communication with potential buyers through a chat feature. To enhance trust and safety, Karrot Market authenticates users' residency and incorporates a review-based rating system. The application includes various features such as neighborhood certification, a trading manner temperature indicator, and price drop notifications, all aimed at creating a seamless and secure trading experience for users. Through its online GPS service, buyers and sellers can easily locate each other, promoting face-to-face transactions within their communities.

Dote Shopping

Series B in 2019
Dote is a social shopping app. A place GenZ can connect, get inspired by and shop with their favorite social stars.Dote is a GenZ-focused social shopping app that allows anyone to become a fashion influencer. Post looks to earn coins, collaborate with top fashion and beauty influencers to produce content, and shop fromretail brands including Forever, Urban Outfitters, MAC cosmetics, and more. Lightspeed Venture Partners and Goodwater Ventures have invested in Dote in a Series B round.

Scentbird

Series A in 2018
Scentbird offers an online subscription service allowing users to discover and sample designer fragrances monthly before purchasing. With over 1500 scents available, it caters to diverse preferences, providing a personalized experience through its proprietary fragrance matching algorithm.

Frank & Oak

Series C in 2018
Frank & Oak is an online menswear retailer offering premium threads through a curated monthly selection. It provides personalized style advice and an easy-to-use shopping platform.

Tophatter

Series B in 2017
Tophatter, Inc. is a virtual auction house based in San Francisco, California, that facilitates live online auctions daily, where buyers and sellers can engage in real-time transactions across various categories such as jewelry, electronics, beauty, and fashion. The platform features unique 90-second auctions, allowing users to compete for significant discounts, often up to 80% off retail prices. Tophatter employs advanced technology to enhance the shopping experience, connecting over 10 million shoppers globally with both branded and unbranded items sourced directly from factories and warehouses. The company, incorporated in 2009 and previously known as Blippy Inc., also maintains offices in Portland, Oregon; Shanghai and Shenzhen, China; and Bengaluru, India.

Memebox

Series C in 2016
Memebox Corporation is an online retailer specializing in beauty care products, with a strong emphasis on Asian beauty trends, particularly K-beauty. Founded in 2012 and headquartered in San Francisco, California, the company offers a wide range of skincare and makeup items. Its skincare selection includes cleansers, toners, masks, serums, creams, and various body care products. In addition, Memebox provides an extensive array of makeup products such as foundations, concealers, eyeshadows, lip care items, and nail care products. The company serves a diverse customer base across the United States, China, Korea, and other international markets, aiming to deliver products that reflect the latest beauty trends and cultural influences.

Memebox

Series C in 2016
Memebox Corporation is an online retailer specializing in beauty care products, with a strong emphasis on Asian beauty trends, particularly K-beauty. Founded in 2012 and headquartered in San Francisco, California, the company offers a wide range of skincare and makeup items. Its skincare selection includes cleansers, toners, masks, serums, creams, and various body care products. In addition, Memebox provides an extensive array of makeup products such as foundations, concealers, eyeshadows, lip care items, and nail care products. The company serves a diverse customer base across the United States, China, Korea, and other international markets, aiming to deliver products that reflect the latest beauty trends and cultural influences.

Frank & Oak

Series C in 2015
Frank & Oak is an online menswear retailer offering premium threads through a curated monthly selection. It provides personalized style advice and an easy-to-use shopping platform.

Memebox

Series B in 2015
Memebox Corporation is an online retailer specializing in beauty care products, with a strong emphasis on Asian beauty trends, particularly K-beauty. Founded in 2012 and headquartered in San Francisco, California, the company offers a wide range of skincare and makeup items. Its skincare selection includes cleansers, toners, masks, serums, creams, and various body care products. In addition, Memebox provides an extensive array of makeup products such as foundations, concealers, eyeshadows, lip care items, and nail care products. The company serves a diverse customer base across the United States, China, Korea, and other international markets, aiming to deliver products that reflect the latest beauty trends and cultural influences.

Frank & Oak

Series B in 2014
Frank & Oak is an online menswear retailer offering premium threads through a curated monthly selection. It provides personalized style advice and an easy-to-use shopping platform.

Memebox

Series A in 2014
Memebox Corporation is an online retailer specializing in beauty care products, with a strong emphasis on Asian beauty trends, particularly K-beauty. Founded in 2012 and headquartered in San Francisco, California, the company offers a wide range of skincare and makeup items. Its skincare selection includes cleansers, toners, masks, serums, creams, and various body care products. In addition, Memebox provides an extensive array of makeup products such as foundations, concealers, eyeshadows, lip care items, and nail care products. The company serves a diverse customer base across the United States, China, Korea, and other international markets, aiming to deliver products that reflect the latest beauty trends and cultural influences.
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