Greycroft

Alium is a New York-based company founded in 2020 that specializes in developing a commercial intelligence platform aimed at enhancing the capabilities of sales and marketing teams. The platform leverages data to offer organizations insights about consumers by conducting interviews and gathering market data. This approach enables businesses to make informed, data-driven decisions, ultimately supporting revenue growth.

Craft is a data and analytics platform that leverages machine learning to create a comprehensive "Source of Truth" on companies and the global economy. By aggregating financial, operational, and human capital data from a multitude of sources, Craft offers detailed sector and company profiles that cater to a wide range of organizations, from startups to large corporations. The platform features tools such as signal alerts, trend analysis, and benchmarking to help users monitor and optimize their supply chains and enterprise ecosystems. Its cloud-based portal is designed to seamlessly integrate into existing workflows, enabling clients to access valuable insights and compare key metrics across various companies worldwide.

Veritonic, Inc. is a marketing analytics company specializing in audio, founded in 2015 and based in New York. The company provides a comprehensive platform that leverages artificial intelligence to analyze and measure audio assets such as music, voiceovers, jingles, and audio logos. By offering insights into qualitative and quantitative marketing responses, Veritonic enables brands, agencies, and publishers to effectively evaluate the impact of their audio campaigns at various stages—pre-market, in-market, and post-campaign. This research-driven approach helps clients optimize their audio investments, mitigate risks, and enhance consumer engagement through compelling audio experiences, ultimately increasing the return on their audio marketing efforts.

Fetch Rewards, LLC operates a mobile application that enables users to scan their grocery receipts from various retail outlets, including grocery, convenience, drug, liquor, and club stores. Founded in 2012 and based in Madison, Wisconsin, the platform allows users to accumulate points through their purchases, which can then be redeemed for gift cards to various retailers. The app simplifies the savings process for consumers while offering brand partners valuable insights into shopping behaviors and the ability to reward customer loyalty effectively. Fetch Rewards aims to enhance the shopping experience by making it easy to save on everyday purchases.

Fetch Rewards, LLC operates a mobile application that enables users to scan their grocery receipts from various retail outlets, including grocery, convenience, drug, liquor, and club stores. Founded in 2012 and based in Madison, Wisconsin, the platform allows users to accumulate points through their purchases, which can then be redeemed for gift cards to various retailers. The app simplifies the savings process for consumers while offering brand partners valuable insights into shopping behaviors and the ability to reward customer loyalty effectively. Fetch Rewards aims to enhance the shopping experience by making it easy to save on everyday purchases.

Veritonic, Inc. is a marketing analytics company specializing in audio, founded in 2015 and based in New York. The company provides a comprehensive platform that leverages artificial intelligence to analyze and measure audio assets such as music, voiceovers, jingles, and audio logos. By offering insights into qualitative and quantitative marketing responses, Veritonic enables brands, agencies, and publishers to effectively evaluate the impact of their audio campaigns at various stages—pre-market, in-market, and post-campaign. This research-driven approach helps clients optimize their audio investments, mitigate risks, and enhance consumer engagement through compelling audio experiences, ultimately increasing the return on their audio marketing efforts.

Chartable, Inc. is a New York-based company that specializes in podcast analytics and marketing tools aimed at helping creators understand, grow, and monetize their audiences. Founded in 2018, Chartable offers a platform that tracks and analyzes podcasts by providing insights into downloads, engagement, charts, ratings, and reviews. This data is accessible through an intuitive dashboard that consolidates information from various distribution channels. By offering these analytics, Chartable empowers both independent podcasters and major media publishers to better understand their podcasts and those of their competitors, facilitating informed decisions to enhance their reach and effectiveness in the podcasting landscape.

Craft is a data and analytics platform that leverages machine learning to create a comprehensive "Source of Truth" on companies and the global economy. By aggregating financial, operational, and human capital data from a multitude of sources, Craft offers detailed sector and company profiles that cater to a wide range of organizations, from startups to large corporations. The platform features tools such as signal alerts, trend analysis, and benchmarking to help users monitor and optimize their supply chains and enterprise ecosystems. Its cloud-based portal is designed to seamlessly integrate into existing workflows, enabling clients to access valuable insights and compare key metrics across various companies worldwide.

Nok offers a sustainable solution for brands to provide consumers with in-home product tryouts, featuring a delivery service within two hours and no upfront costs. Users can easily purchase or return products through their Nok accounts, facilitating a seamless experience. The service is environmentally friendly and offers partner brands several advantages, such as the ability to attract consumers to try their products before competitors, gather insights into customer perceptions, and optimize marketing strategies with valuable data. Additionally, Nok operates a circular system focused on reverse logistics and multi-channel resale, allowing brands to manage returns effectively and convert them into new revenue streams while maintaining supply chain integrity. This multifaceted approach enhances customer interaction and reduces traditional purchasing barriers, ultimately driving sales and fostering brand loyalty.

Fetch Rewards, LLC operates a mobile application that enables users to scan their grocery receipts from various retail outlets, including grocery, convenience, drug, liquor, and club stores. Founded in 2012 and based in Madison, Wisconsin, the platform allows users to accumulate points through their purchases, which can then be redeemed for gift cards to various retailers. The app simplifies the savings process for consumers while offering brand partners valuable insights into shopping behaviors and the ability to reward customer loyalty effectively. Fetch Rewards aims to enhance the shopping experience by making it easy to save on everyday purchases.

Chartable, Inc. is a New York-based company that specializes in podcast analytics and marketing tools aimed at helping creators understand, grow, and monetize their audiences. Founded in 2018, Chartable offers a platform that tracks and analyzes podcasts by providing insights into downloads, engagement, charts, ratings, and reviews. This data is accessible through an intuitive dashboard that consolidates information from various distribution channels. By offering these analytics, Chartable empowers both independent podcasters and major media publishers to better understand their podcasts and those of their competitors, facilitating informed decisions to enhance their reach and effectiveness in the podcasting landscape.

Fetch Rewards, LLC operates a mobile application that enables users to scan their grocery receipts from various retail outlets, including grocery, convenience, drug, liquor, and club stores. Founded in 2012 and based in Madison, Wisconsin, the platform allows users to accumulate points through their purchases, which can then be redeemed for gift cards to various retailers. The app simplifies the savings process for consumers while offering brand partners valuable insights into shopping behaviors and the ability to reward customer loyalty effectively. Fetch Rewards aims to enhance the shopping experience by making it easy to save on everyday purchases.

SEMrush is an online visibility management and content marketing software-as-a-service platform that provides businesses with tools to enhance their digital marketing efforts. With over 5 million marketing professionals relying on its services, SEMrush offers more than 40 tools for search engine optimization, content marketing, social media management, and market research. The platform supports companies in various industries by helping them build, manage, and measure their marketing campaigns across multiple channels. SEMrush delivers data from over 140 countries and integrates seamlessly with Google and task management platforms, making it an essential resource for businesses aiming to improve their online presence and drive high-quality traffic effectively. The company generates revenue from diverse geographic markets, including the U.S. and the U.K.

Resonate is a developer of a consumer intelligence platform that equips brands and agencies with deep insights into audience motivations and behaviors. By analyzing various dimensions such as values, lifestyle, and life-stage data, Resonate offers a nuanced understanding of consumer segments. This approach allows clients, including political campaigns, advocacy groups, and major consumer brands, to craft targeted online advertising strategies that resonate with specific human values, such as patriotism, environmentalism, and innovation. By moving beyond traditional demographic targeting, Resonate empowers its clients to engage more effectively with their audiences and enhance customer experiences.

Data.ai is a decision-making platform focused on the mobile app economy, offering insights into app performance and competitive market analysis. By combining users' app analytics with a comprehensive understanding of the competitive landscape, Data.ai delivers a 360-degree view of mobile business dynamics. The platform is utilized by over 90 percent of the top 100 app publishers and has supported more than 700,000 apps, with notable clients including Electronic Arts, Google, Microsoft, and Tencent. Data.ai has tracked over 83 billion downloads and generated over $25 billion in gross revenues, establishing itself as an industry leader. The company employs over 300 people and is headquartered in San Francisco, with additional offices in major cities worldwide. Its proprietary mobile performance score (MPS) provides valuable insights that help brands optimize their applications and enhance digital experiences, facilitating growth in the competitive mobile market.

Wedgies, Inc. is a company that specializes in providing interactive polling services on the web. Founded in April 2012 and headquartered in Las Vegas, Nevada, Wedgies enables publishers and clients to create and customize polls across various platforms, including social media channels like Facebook, Twitter, and Tumblr, as well as on web pages and blog posts. The company's platform is designed to facilitate real-time data aggregation and user interaction through survey questions, allowing for seamless participation via tablets, mobiles, and desktops. Additionally, Wedgies offers features such as CSS customization, API access, and analytics to enhance the polling experience.

Data.ai is a decision-making platform focused on the mobile app economy, offering insights into app performance and competitive market analysis. By combining users' app analytics with a comprehensive understanding of the competitive landscape, Data.ai delivers a 360-degree view of mobile business dynamics. The platform is utilized by over 90 percent of the top 100 app publishers and has supported more than 700,000 apps, with notable clients including Electronic Arts, Google, Microsoft, and Tencent. Data.ai has tracked over 83 billion downloads and generated over $25 billion in gross revenues, establishing itself as an industry leader. The company employs over 300 people and is headquartered in San Francisco, with additional offices in major cities worldwide. Its proprietary mobile performance score (MPS) provides valuable insights that help brands optimize their applications and enhance digital experiences, facilitating growth in the competitive mobile market.

Wedgies, Inc. is a company that specializes in providing interactive polling services on the web. Founded in April 2012 and headquartered in Las Vegas, Nevada, Wedgies enables publishers and clients to create and customize polls across various platforms, including social media channels like Facebook, Twitter, and Tumblr, as well as on web pages and blog posts. The company's platform is designed to facilitate real-time data aggregation and user interaction through survey questions, allowing for seamless participation via tablets, mobiles, and desktops. Additionally, Wedgies offers features such as CSS customization, API access, and analytics to enhance the polling experience.

Data.ai is a decision-making platform focused on the mobile app economy, offering insights into app performance and competitive market analysis. By combining users' app analytics with a comprehensive understanding of the competitive landscape, Data.ai delivers a 360-degree view of mobile business dynamics. The platform is utilized by over 90 percent of the top 100 app publishers and has supported more than 700,000 apps, with notable clients including Electronic Arts, Google, Microsoft, and Tencent. Data.ai has tracked over 83 billion downloads and generated over $25 billion in gross revenues, establishing itself as an industry leader. The company employs over 300 people and is headquartered in San Francisco, with additional offices in major cities worldwide. Its proprietary mobile performance score (MPS) provides valuable insights that help brands optimize their applications and enhance digital experiences, facilitating growth in the competitive mobile market.

Connectivity is a leading provider of customer intelligence solutions. It allows businesses of all sizes to identify their best customers, understand customer opinions and recognize their competition. The platform helps businesses identify customer segments, areas of concentration and future growth opportunities. In addition to its focus on direct business solutions, Connectivity offers a software platform through multiple channels, supporting a growing user base of tens of thousands of businesses.

Data.ai is a decision-making platform focused on the mobile app economy, offering insights into app performance and competitive market analysis. By combining users' app analytics with a comprehensive understanding of the competitive landscape, Data.ai delivers a 360-degree view of mobile business dynamics. The platform is utilized by over 90 percent of the top 100 app publishers and has supported more than 700,000 apps, with notable clients including Electronic Arts, Google, Microsoft, and Tencent. Data.ai has tracked over 83 billion downloads and generated over $25 billion in gross revenues, establishing itself as an industry leader. The company employs over 300 people and is headquartered in San Francisco, with additional offices in major cities worldwide. Its proprietary mobile performance score (MPS) provides valuable insights that help brands optimize their applications and enhance digital experiences, facilitating growth in the competitive mobile market.

Data.ai is a decision-making platform focused on the mobile app economy, offering insights into app performance and competitive market analysis. By combining users' app analytics with a comprehensive understanding of the competitive landscape, Data.ai delivers a 360-degree view of mobile business dynamics. The platform is utilized by over 90 percent of the top 100 app publishers and has supported more than 700,000 apps, with notable clients including Electronic Arts, Google, Microsoft, and Tencent. Data.ai has tracked over 83 billion downloads and generated over $25 billion in gross revenues, establishing itself as an industry leader. The company employs over 300 people and is headquartered in San Francisco, with additional offices in major cities worldwide. Its proprietary mobile performance score (MPS) provides valuable insights that help brands optimize their applications and enhance digital experiences, facilitating growth in the competitive mobile market.

Resonate is a developer of a consumer intelligence platform that equips brands and agencies with deep insights into audience motivations and behaviors. By analyzing various dimensions such as values, lifestyle, and life-stage data, Resonate offers a nuanced understanding of consumer segments. This approach allows clients, including political campaigns, advocacy groups, and major consumer brands, to craft targeted online advertising strategies that resonate with specific human values, such as patriotism, environmentalism, and innovation. By moving beyond traditional demographic targeting, Resonate empowers its clients to engage more effectively with their audiences and enhance customer experiences.

PrecisionDemand is an early-stage company headquartered in Seattle with a presence in New York, specializing in television media agency services. The company employs advanced analytics to efficiently target advertisements towards clients' most promising prospects across various demographic and behavioral attributes. Their proprietary Buyometric targeting system enables precise TV audience targeting, reducing clients' cost-per-sale by over 25% while accurately predicting sales volumes through multiple channels with over 95% accuracy. PrecisionDemand offers comprehensive campaign tracking, analysis, and optimization services, providing clients with valuable insights into marketing effectiveness and operational efficiency.

Resonate is a developer of a consumer intelligence platform that equips brands and agencies with deep insights into audience motivations and behaviors. By analyzing various dimensions such as values, lifestyle, and life-stage data, Resonate offers a nuanced understanding of consumer segments. This approach allows clients, including political campaigns, advocacy groups, and major consumer brands, to craft targeted online advertising strategies that resonate with specific human values, such as patriotism, environmentalism, and innovation. By moving beyond traditional demographic targeting, Resonate empowers its clients to engage more effectively with their audiences and enhance customer experiences.

Instantly is a company that specializes in providing online and mobile audience and insights technology tools. It offers an audiences and insights platform that includes online survey panels and mobile surveys, catering to various industries such as automotive, employment, entertainment, finance, food, healthcare, information technology, telecommunications, and travel. By generating market research data, Instantly enables researchers and marketers to gain immediate access to consumer feedback and utilize automated insights tools, facilitating faster and more informed decision-making.

PrecisionDemand is an early-stage company headquartered in Seattle with a presence in New York, specializing in television media agency services. The company employs advanced analytics to efficiently target advertisements towards clients' most promising prospects across various demographic and behavioral attributes. Their proprietary Buyometric targeting system enables precise TV audience targeting, reducing clients' cost-per-sale by over 25% while accurately predicting sales volumes through multiple channels with over 95% accuracy. PrecisionDemand offers comprehensive campaign tracking, analysis, and optimization services, providing clients with valuable insights into marketing effectiveness and operational efficiency.

Instantly is a company that specializes in providing online and mobile audience and insights technology tools. It offers an audiences and insights platform that includes online survey panels and mobile surveys, catering to various industries such as automotive, employment, entertainment, finance, food, healthcare, information technology, telecommunications, and travel. By generating market research data, Instantly enables researchers and marketers to gain immediate access to consumer feedback and utilize automated insights tools, facilitating faster and more informed decision-making.