Greycroft

Greycroft is a venture capital firm established in 2006, headquartered in New York, with an additional office in Los Angeles. The firm focuses on early-stage investments in technology startups, primarily in the internet and mobile markets. Greycroft leverages its extensive network in media and technology to provide entrepreneurs with visibility, strategic relationships, and market access to build successful businesses. With over $1 billion in assets under management, Greycroft has invested in over 200 companies, including notable successes like Venmo, Acorns, and Bird. The firm is committed to diversity, having adopted the Diversity Term Sheet Rider.

William Agathis

Investor

Adam Boutin

Partner

Teddy Citrin

Principal and Board Partner

Nick Crance

Principal

Conor Deveney

Principal

Stewart Easterby

Operating Partner

John Elton

Partner

Jon Goldman

Board Partner

Livi Grant

Investor

Sharla Grass

Principal

Alaina Hartley

Investor

Jen Hilibrand

Investor

Armin Kohan

Investor

Alan Patricof

Chairman and Co-Founder

Massimo Pennisi

Principal

Carley Phillips

Principal

Elaine Russell

Operating Partner

Peter Saperstone

Partner

Ali Schleider

Senior Associate

Dana Settle

Co-Founder and Partner

Ian Sigalow

Co-Founder and Managing Partner

Bryan Subijano

Investor and Principal

Will Szczerbiak

Partner

Mark Terbeek

Partner

Marcie Vu

General Partner

Past deals in Marketing

Rembrand

Series A in 2025
Rembrand is an advertising agency specializing in brand strategy and management. It offers a range of services, including online marketing, social media management, content creation, and search engine optimization. Notably, Rembrand has developed a programmatic product placement platform that uses generative AI to integrate paid virtual product placements into videos, providing brands with a non-intrusive advertising solution.

Rembrand

Seed Round in 2022
Rembrand is an advertising agency specializing in brand strategy and management. It offers a range of services, including online marketing, social media management, content creation, and search engine optimization. Notably, Rembrand has developed a programmatic product placement platform that uses generative AI to integrate paid virtual product placements into videos, providing brands with a non-intrusive advertising solution.

Breef

Venture Round in 2022
Breef is a marketing agency platform that connects brands with boutique agencies to fulfill their digital and creative needs. Founded in New York by George Raptis and Emily Bibb, Breef allows users to post projects and find suitable agencies for various purposes, including digital marketing, web development, paid advertising, branding, creative campaigns, and public relations. The platform streamlines the process of finding and engaging with agencies, enabling clients to save time and resources on their advertising campaigns.

Veritonic

Series A in 2022
Veritonic, Inc. is a marketing analytics company based in New York that specializes in audio research and analytics. Founded in 2015, Veritonic offers a platform designed to measure, compare, and test various audio assets, including music, voiceovers, and jingles, to assess their effectiveness across different audience segments. The platform provides qualitative and quantitative insights into marketing responses, allowing brands, agencies, and publishers to evaluate the return on investment (ROI) of their audio campaigns before, during, and after execution. By leveraging artificial intelligence metrics, Veritonic helps clients optimize their audio marketing strategies, mitigate risks, and enhance consumer engagement through impactful audio experiences.

Mighty Jaxx

Series A in 2022
Mighty Jaxx is an award-winning integrated future culture platform specializing in the design and production of digital and phygital collectibles. The company collaborates with renowned artists and global brands, including Netflix, Formula 1, Hasbro, Toei Animation, Cartoon Network, Nickelodeon, Warner Brothers, and Adidas, to create unique art figures and collectibles. Mighty Jaxx ships millions of these products to over 80 countries each year, providing collectors with a diverse and exciting range of toys and designs. Through its innovative approach, the company has established itself as a leader in the collectibles market, merging art and commerce in a way that resonates with modern consumers.

Loyal Guru

Series A in 2022
Loyal Guru is a Barcelona-based company that specializes in developing a loyalty marketing platform tailored for the food retail sector. Founded in 2015, the company leverages artificial intelligence to analyze consumer behavior in real time, allowing retailers to launch hyper-segmented campaigns, offers, and promotions across both online and offline channels. This approach helps clients enhance their understanding of customer dynamics, facilitating improved category penetration, migration, and loyalty. Loyal Guru's platform provides comprehensive solutions for customer acquisition, supplier engagement, and customer development, making it a valuable resource for cash and carry businesses as well as supermarkets. The company's mission is to transform the interaction between retailers and their customers by streamlining data collection and activation through automated loyalty programs and personalized offers.

Elevate Research

Series A in 2021
Elevate is a company that specializes in providing marketing and customer management services, particularly tailored for the hospitality industry. It offers a platform designed to help restaurants and retailers enhance their revenue through more effective marketing strategies. This platform allows businesses to survey customers who have recently dined or shopped, gathering valuable insights into their preferences and experiences. By integrating customer data with marketing tools, Elevate enables hospitality businesses to develop targeted marketing campaigns and track customer profiles, thereby facilitating smarter marketing decisions and revenue growth within a defined timeframe.

ZenBusiness

Series C in 2021
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.

Breef

Debt Financing in 2021
Breef is a marketing agency platform that connects brands with boutique agencies to fulfill their digital and creative needs. Founded in New York by George Raptis and Emily Bibb, Breef allows users to post projects and find suitable agencies for various purposes, including digital marketing, web development, paid advertising, branding, creative campaigns, and public relations. The platform streamlines the process of finding and engaging with agencies, enabling clients to save time and resources on their advertising campaigns.

ZenBusiness

Series B in 2020
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.

Veritonic

Series A in 2020
Veritonic, Inc. is a marketing analytics company based in New York that specializes in audio research and analytics. Founded in 2015, Veritonic offers a platform designed to measure, compare, and test various audio assets, including music, voiceovers, and jingles, to assess their effectiveness across different audience segments. The platform provides qualitative and quantitative insights into marketing responses, allowing brands, agencies, and publishers to evaluate the return on investment (ROI) of their audio campaigns before, during, and after execution. By leveraging artificial intelligence metrics, Veritonic helps clients optimize their audio marketing strategies, mitigate risks, and enhance consumer engagement through impactful audio experiences.

Metadata

Series A in 2020
Metadata, Inc. operates a demand generation platform tailored for B2B enterprises, focusing on inbound marketing and customer acquisition. Founded in 2015 and based in San Francisco, the company provides tools that enable users to amplify campaigns to targeted audiences, generate comprehensive profiles for incoming signups, and create buyer and user personas. The platform allows for segmentation of prospects by various criteria such as industry and interests, facilitating the generation of a qualified sales pipeline. By integrating with marketing automation platforms like Salesforce, Metadata helps eliminate manual tasks for marketers, allowing them to concentrate on strategic initiatives. Additionally, the company's software collects and analyzes historical sales data to identify ideal customer profiles and enhance demand generation efforts, ultimately providing businesses with a reliable channel for engagement and conversion.

Mighty Jaxx

Seed Round in 2020
Mighty Jaxx is an award-winning integrated future culture platform specializing in the design and production of digital and phygital collectibles. The company collaborates with renowned artists and global brands, including Netflix, Formula 1, Hasbro, Toei Animation, Cartoon Network, Nickelodeon, Warner Brothers, and Adidas, to create unique art figures and collectibles. Mighty Jaxx ships millions of these products to over 80 countries each year, providing collectors with a diverse and exciting range of toys and designs. Through its innovative approach, the company has established itself as a leader in the collectibles market, merging art and commerce in a way that resonates with modern consumers.

Loyal Guru

Venture Round in 2020
Loyal Guru is a Barcelona-based company that specializes in developing a loyalty marketing platform tailored for the food retail sector. Founded in 2015, the company leverages artificial intelligence to analyze consumer behavior in real time, allowing retailers to launch hyper-segmented campaigns, offers, and promotions across both online and offline channels. This approach helps clients enhance their understanding of customer dynamics, facilitating improved category penetration, migration, and loyalty. Loyal Guru's platform provides comprehensive solutions for customer acquisition, supplier engagement, and customer development, making it a valuable resource for cash and carry businesses as well as supermarkets. The company's mission is to transform the interaction between retailers and their customers by streamlining data collection and activation through automated loyalty programs and personalized offers.

ZenBusiness

Series A in 2019
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.

Heretto

Seed Round in 2019
Heretto is an AI-powered content operations platform that focuses on enhancing customer experiences for companies. It offers a Component Content Management System that facilitates collaboration and dynamic publishing, enabling organizations to transform their content into flexible and manageable data. This structured content approach allows clients to leverage information across various departments, including documentation, customer support, marketing, human resources, and regulatory compliance. By streamlining content creation, management, and distribution, Heretto helps businesses improve their operational efficiency and resolve product issues more effectively.

BZR

Seed Round in 2019
BZR is an innovative post-purchase reconversion engine tailored for e-commerce merchants. The company has developed an online platform that facilitates the introduction and upselling of products to consumers after their initial purchase. By providing targeted offers for complementary products, BZR enables merchants to enhance customer engagement and increase revenue. The platform allows clients to automatically earn money through referrals, making it a seamless addition to the e-commerce experience. Through its focus on post-purchase interactions, BZR aims to optimize sales opportunities and support merchants in maximizing their earnings.

Ceros

Series C in 2019
Ceros is a cloud-based platform that specializes in experiential content creation, allowing marketers and designers to develop rich, interactive content without the need for coding or traditional web development. The software functions as a design studio that facilitates real-time collaboration on digital projects, enabling users to easily create and publish engaging content with just a click. This empowers brands to effectively share their stories and connect with their audiences in a dynamic manner.

PebblePost

Series C in 2018
PebblePost, Inc. is a New York-based company that operates a digital-to-direct mail marketing platform. Established in 2014, PebblePost specializes in transforming online consumer behavior into targeted direct mail campaigns. By leveraging online interest and intent data, the company sends personalized direct mail that aims to activate purchasing decisions and enhance conversion rates. PebblePost is known for its innovation in Programmatic Direct Mail, which utilizes advanced targeting and algorithmic optimization techniques. The platform integrates various marketing functions, including segmentation, campaign management, production, analytics, and optimization, allowing brands to effectively engage consumers through tailored media impressions delivered to their homes.

ZenBusiness

Seed Round in 2018
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.

Amplero

Series B in 2017
Amplero operates an artificial intelligence-driven platform designed to enhance marketing optimization by identifying valuable audience micro-segments and crafting tailored messages for each. The platform utilizes machine learning and multi-armed bandit experimentation to dynamically test numerous variations, allowing for the adaptive optimization of customer interactions. This approach is particularly beneficial for business-to-consumer marketers in the financial services sector, where creating personalized experiences can be challenging due to regulatory constraints and data management issues. By continually learning customer preferences, Amplero aims to improve conversion rates and foster long-term customer loyalty, addressing the growing demand for personalized marketing in a competitive landscape.

PebblePost

Debt Financing in 2017
PebblePost, Inc. is a New York-based company that operates a digital-to-direct mail marketing platform. Established in 2014, PebblePost specializes in transforming online consumer behavior into targeted direct mail campaigns. By leveraging online interest and intent data, the company sends personalized direct mail that aims to activate purchasing decisions and enhance conversion rates. PebblePost is known for its innovation in Programmatic Direct Mail, which utilizes advanced targeting and algorithmic optimization techniques. The platform integrates various marketing functions, including segmentation, campaign management, production, analytics, and optimization, allowing brands to effectively engage consumers through tailored media impressions delivered to their homes.

Clique

Series C in 2017
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.

Button

Series B in 2017
Button, Inc. is a mobile commerce technology company that provides a platform for brands to establish partnerships that enhance commerce. Its offerings include DeepLink Commerce, which extends application functionalities across a network of complementary apps, and the Button SDK, which facilitates cross-application features. The Button API enables developers to foster user engagement through loyalty initiatives and enhances acquisition and re-engagement strategies. Additionally, Button offers tools to model user loyalty, adjust shopping carts at checkout, and optimize mobile partnerships for travel companies. Since its founding in 2014, Button has driven over $3 billion in spending and has raised over $64 million in venture capital, positioning itself as a leader in mobile commerce enablement. The company is headquartered in New York, New York.

Vertical Mass

Series A in 2016
Vertical Mass, Inc. is a data management platform based in Los Angeles that specializes in serving celebrities and companies in the music, entertainment, and sports industries. Founded in 2013, the company offers tools that enable its users to collect, manage, and securely store data about their fans across various digital channels, including social media, websites, mobile applications, e-commerce, and content streaming services. By leveraging this proprietary data, clients can gain deeper insights into their audience, enhance their marketing strategies, and effectively target fans with tailored advertising and content. Additionally, Vertical Mass supports its clients in monetizing their audience data through aggregation, selling, or licensing, thereby helping them increase revenue and improve the effectiveness of media spending.

Ceros

Series B in 2016
Ceros is a cloud-based platform that specializes in experiential content creation, allowing marketers and designers to develop rich, interactive content without the need for coding or traditional web development. The software functions as a design studio that facilitates real-time collaboration on digital projects, enabling users to easily create and publish engaging content with just a click. This empowers brands to effectively share their stories and connect with their audiences in a dynamic manner.

Visto

Private Equity Round in 2016
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its Visto Enterprise Advertising Hub serves as a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners effectively, optimize advertising spend, measure performance, and leverage analytics to improve operational efficiencies and return on investment. Additionally, Visto's solutions facilitate the unification of the programmatic advertising ecosystem, allowing users to control audience reach and frequency while coordinating messaging across various media channels. Through its offerings, Visto aims to provide clarity and control in data-driven advertising.

Partnerize

Series C in 2016
Partnerize is a company that specializes in partnership automation, offering a comprehensive platform designed to enhance business growth through strategic partnerships. Based in New York City with additional offices globally, Partnerize provides a suite of integrated services including discovery, recruitment, optimization, payment, brand safety, and fraud prevention. The platform leverages artificial intelligence to manage the entire partnership marketing lifecycle, from formation to analysis and prediction of future results. This enables clients to build strong relationships, gain detailed market insights, and drive high-margin revenues through efficient online marketing channels. Partnerize is known for its unrivaled service support, including an in-house program that ensures clients have full control over their partnership strategies.

Metadata

Seed Round in 2016
Metadata, Inc. operates a demand generation platform tailored for B2B enterprises, focusing on inbound marketing and customer acquisition. Founded in 2015 and based in San Francisco, the company provides tools that enable users to amplify campaigns to targeted audiences, generate comprehensive profiles for incoming signups, and create buyer and user personas. The platform allows for segmentation of prospects by various criteria such as industry and interests, facilitating the generation of a qualified sales pipeline. By integrating with marketing automation platforms like Salesforce, Metadata helps eliminate manual tasks for marketers, allowing them to concentrate on strategic initiatives. Additionally, the company's software collects and analyzes historical sales data to identify ideal customer profiles and enhance demand generation efforts, ultimately providing businesses with a reliable channel for engagement and conversion.

PebblePost

Series A in 2016
PebblePost, Inc. is a New York-based company that operates a digital-to-direct mail marketing platform. Established in 2014, PebblePost specializes in transforming online consumer behavior into targeted direct mail campaigns. By leveraging online interest and intent data, the company sends personalized direct mail that aims to activate purchasing decisions and enhance conversion rates. PebblePost is known for its innovation in Programmatic Direct Mail, which utilizes advanced targeting and algorithmic optimization techniques. The platform integrates various marketing functions, including segmentation, campaign management, production, analytics, and optimization, allowing brands to effectively engage consumers through tailored media impressions delivered to their homes.

Netsertive

Series C in 2015
Netsertive is an online marketing platform focused on empowering local businesses through advanced digital advertising solutions. Founded in 2009, the company utilizes its proprietary data intelligence engine and industry expertise to enhance campaign performance across various sectors, including automotive, major appliances, furniture, consumer electronics, IT technology, dental, and eye care. Netsertive's platform enables clients to execute localized digital marketing campaigns efficiently, driving leads and sales at the local level. Additionally, the company provides support for co-op marketing approval and reimbursement, further streamlining the marketing process for its customers. With a track record of rapid growth, Netsertive has gained recognition in the industry, including being named the 2014 Software Company of the Year by the North Carolina Technology Association and ranking 9th in the Triangle Business Journal’s Fast 50.

Clique

Series B in 2015
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.

Livefyre

Series D in 2015
Livefyre is a content marketing and engagement platform that helps brands and publishers integrate user-generated content into their digital experiences. Founded in 2009, Livefyre provides tools that enable marketers to seamlessly incorporate social content into their websites, enhancing audience engagement and driving traffic, conversions, and revenue. The platform allows for real-time streaming of user-generated content across various mediums, including websites, ads, emails, and digital billboards. Livefyre has collaborated with over 1,500 prominent brands, such as CBS, Cisco Systems, and CNN, to enhance their content marketing strategies. The company has also formed significant partnerships with major entities like Adobe and Salesforce, further expanding its capabilities in the digital marketing landscape.

Button

Series A in 2015
Button, Inc. is a mobile commerce technology company that provides a platform for brands to establish partnerships that enhance commerce. Its offerings include DeepLink Commerce, which extends application functionalities across a network of complementary apps, and the Button SDK, which facilitates cross-application features. The Button API enables developers to foster user engagement through loyalty initiatives and enhances acquisition and re-engagement strategies. Additionally, Button offers tools to model user loyalty, adjust shopping carts at checkout, and optimize mobile partnerships for travel companies. Since its founding in 2014, Button has driven over $3 billion in spending and has raised over $64 million in venture capital, positioning itself as a leader in mobile commerce enablement. The company is headquartered in New York, New York.

Partnerize

Series B in 2014
Partnerize is a company that specializes in partnership automation, offering a comprehensive platform designed to enhance business growth through strategic partnerships. Based in New York City with additional offices globally, Partnerize provides a suite of integrated services including discovery, recruitment, optimization, payment, brand safety, and fraud prevention. The platform leverages artificial intelligence to manage the entire partnership marketing lifecycle, from formation to analysis and prediction of future results. This enables clients to build strong relationships, gain detailed market insights, and drive high-margin revenues through efficient online marketing channels. Partnerize is known for its unrivaled service support, including an in-house program that ensures clients have full control over their partnership strategies.

Netsertive

Series B in 2014
Netsertive is an online marketing platform focused on empowering local businesses through advanced digital advertising solutions. Founded in 2009, the company utilizes its proprietary data intelligence engine and industry expertise to enhance campaign performance across various sectors, including automotive, major appliances, furniture, consumer electronics, IT technology, dental, and eye care. Netsertive's platform enables clients to execute localized digital marketing campaigns efficiently, driving leads and sales at the local level. Additionally, the company provides support for co-op marketing approval and reimbursement, further streamlining the marketing process for its customers. With a track record of rapid growth, Netsertive has gained recognition in the industry, including being named the 2014 Software Company of the Year by the North Carolina Technology Association and ranking 9th in the Triangle Business Journal’s Fast 50.

elicit

Series A in 2014
Elicit, Inc. is an internet SaaS software company based in Chicago, Illinois, that specializes in enhancing on-site search functionalities for marketers and retailers. The company's software offers a user-friendly drag-and-drop interface that allows users to customize search results based on various parameters, including context, time, keyword, and location. This capability enables businesses to better align their search results with brand narratives, marketing strategies, and promotional initiatives, ultimately transforming the search box into a valuable branding and conversion tool. Founded in 2011, Elicit aims to empower marketers by providing them with control over one of the most utilized features on their websites.

Ceros

Venture Round in 2014
Ceros is a cloud-based platform that specializes in experiential content creation, allowing marketers and designers to develop rich, interactive content without the need for coding or traditional web development. The software functions as a design studio that facilitates real-time collaboration on digital projects, enabling users to easily create and publish engaging content with just a click. This empowers brands to effectively share their stories and connect with their audiences in a dynamic manner.

Fisoc

Venture Round in 2014
fisoc leads the merchant funded loyalty space with its Buzz Points platform. Buzz Points rewards customers for shopping and spending, with even more rewards for spending locally at our network of local merchants. With Buzz Points, Financial Institutions realize substantially increased non-interest fee based income, while providing their users with a next gen loyalty platform on the web and mobile. Local merchants win with dramatically increased revenues. The program is turn-key, and provides valuable data and metrics

Clique

Series A in 2014
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.

Vidible

Series A in 2014
Vidible is a multi-platform, programmatic video exchange platform for discovering and distributing video content. It is now integrated into ONE by AOL. AOL Platforms enables the world's top marketers and media brands to reach consumers across desktop, mobile, and TV through premium experiences, programmatic buying, and performance-driven campaigns. It is the global partner of choice for leading publishers, advertisers, and agencies seeking to maximize the value of their brands online.

Nomi

Series A in 2013
Nomi is an omni-channel marketing platform designed to enhance customer engagement for retailers. By analyzing and optimizing the return on investment from offline marketing and store operations, Nomi quantifies the effectiveness of marketing campaigns in driving foot traffic and assesses customer lifetime value. The platform helps retailers evaluate how well stores convert visitors into buyers, identify underperforming staff, and measure the impact of training and management investments on customer behavior. Nomi offers a comprehensive view of the customer conversion funnel, enabling retailers to predict store performance and diagnose operational issues proactively. Founded in September 2012 by Marc Ferrentino, Corey Capasso, Wesley Barrow, Peter Quintas, and Robert Balousek, the company is headquartered in New York, United States.

Fisoc

Series D in 2013
fisoc leads the merchant funded loyalty space with its Buzz Points platform. Buzz Points rewards customers for shopping and spending, with even more rewards for spending locally at our network of local merchants. With Buzz Points, Financial Institutions realize substantially increased non-interest fee based income, while providing their users with a next gen loyalty platform on the web and mobile. Local merchants win with dramatically increased revenues. The program is turn-key, and provides valuable data and metrics

TagMan

Venture Round in 2013
TagMan is a leading provider of tag management and marketing data solutions, specializing in helping businesses navigate the complexities of web analytics, e-commerce, and marketing data. The platform enables clients to manage and unify tag-based technologies, resulting in a streamlined flow of clean marketing data across multiple channels. TagMan’s offerings include a visual insights suite, marketing attribution, data optimization, and conversion tracking tools, which assist e-commerce professionals and digital marketers in visualizing customer journeys and optimizing campaign effectiveness. The company serves a diverse range of industries, including travel, fashion, consumer goods, and telecommunications, with notable clients such as Travelocity, Virgin Atlantic, Kellogg's, The Body Shop, Air New Zealand, and Vodafone. By leveraging TagMan’s technology, organizations can enhance their marketing execution and gain comprehensive insights into consumer behavior, ultimately driving improved marketing return on investment.

Welcome

Series B in 2013
Welcome is a marketing orchestration platform, designed to streamline and optimize marketing operations for large, ambitious brands. It aligns marketing teams, simplifies campaign execution, and provides measurable results. Welcome integrates with other marketing technology tools, enabling better collaboration and performance tracking. It serves as a central hub for marketing teams, supporting their growth and enhancing overall marketing performance.

Nomi

Seed Round in 2013
Nomi is an omni-channel marketing platform designed to enhance customer engagement for retailers. By analyzing and optimizing the return on investment from offline marketing and store operations, Nomi quantifies the effectiveness of marketing campaigns in driving foot traffic and assesses customer lifetime value. The platform helps retailers evaluate how well stores convert visitors into buyers, identify underperforming staff, and measure the impact of training and management investments on customer behavior. Nomi offers a comprehensive view of the customer conversion funnel, enabling retailers to predict store performance and diagnose operational issues proactively. Founded in September 2012 by Marc Ferrentino, Corey Capasso, Wesley Barrow, Peter Quintas, and Robert Balousek, the company is headquartered in New York, United States.

Livefyre

Series C in 2013
Livefyre is a content marketing and engagement platform that helps brands and publishers integrate user-generated content into their digital experiences. Founded in 2009, Livefyre provides tools that enable marketers to seamlessly incorporate social content into their websites, enhancing audience engagement and driving traffic, conversions, and revenue. The platform allows for real-time streaming of user-generated content across various mediums, including websites, ads, emails, and digital billboards. Livefyre has collaborated with over 1,500 prominent brands, such as CBS, Cisco Systems, and CNN, to enhance their content marketing strategies. The company has also formed significant partnerships with major entities like Adobe and Salesforce, further expanding its capabilities in the digital marketing landscape.

Group Nine Media

Series A in 2013
Group Nine Media, Inc. is a digital media holding company founded in 2016 and headquartered in New York City. It focuses on creating content across several key areas, including food, drink, entertainment, news, and science. The company operates four primary brands: The Dodo, which specializes in animal-related content; NowThis, a video news publisher tailored for social media; Thrillist, which covers lifestyle topics including food, drink, travel, and entertainment; and Seeker, a platform dedicated to science and exploration. Group Nine Media engages a young audience, particularly millennials, through its video-centric, socially-driven approach, generating nearly 4 billion video views each month and providing services such as data insights, creative strategy development, and branded content.

Maker Studios

Series C in 2012
Maker Studios, established in 2009 and headquartered in Los Angeles, is a media company that empowers artists to create, distribute, and monetize their original content on YouTube. It provides a comprehensive suite of services, including development, production, promotion, distribution, sales, marketing, and merchandise support to its partners. Maker Studios is home to numerous prominent digital stars and content creators, making it a significant player in the online video landscape. It operates as a subsidiary of The Walt Disney Company.

Fisoc

Series C in 2012
fisoc leads the merchant funded loyalty space with its Buzz Points platform. Buzz Points rewards customers for shopping and spending, with even more rewards for spending locally at our network of local merchants. With Buzz Points, Financial Institutions realize substantially increased non-interest fee based income, while providing their users with a next gen loyalty platform on the web and mobile. Local merchants win with dramatically increased revenues. The program is turn-key, and provides valuable data and metrics

AwesomenessTV

Series A in 2012
AwesomenessTV is a multi-platform media company based in Santa Monica, California, specializing in original programming aimed at the global Gen Z audience. It operates as a subsidiary of Viacom International Inc. and is owned by DreamWorks Animation and Hearst Corporation, which holds a 25 percent stake. The company's offerings include AwesomenessTV, a prominent destination for youth-oriented content; the ATV Network, a community-based multi-channel network with over 90,000 channels; and Big Frame, a talent management firm focused on influencers. Additionally, AwesomenessTV encompasses DreamWorksTV, Awestruck, Awesomeness Films, Wildness, as well as divisions dedicated to consumer products, music, and branded entertainment. Founded by Brian Robbins and Joe Davola, AwesomenessTV has established itself as a significant player in the digital media landscape.

33Across

Series C in 2012
33Across Inc. is a New York-based company that operates a social sharing and content discovery platform designed to enhance programmatic advertising in a cookieless environment. Founded in 2007, the company provides innovative marketing technologies such as SocialDNA Targeting, which helps clients identify and engage with social networks related to their brands. Its offerings include the BRAND GRAPH, which predicts consumer behavior to deliver brand and direct response ROI, Social Personas for real-time audience insights, and the Real Platform, which ensures the quality of ads by verifying viewability and mitigating fraudulent traffic. 33Across aims to empower marketers by helping them identify high-potential prospects connected to existing customers and brand loyalists. The company also has offices in San Francisco, Sunnyvale, Salt Lake City, and Chicago, further extending its reach in the advertising ecosystem.

Partnerize

Series A in 2012
Partnerize is a company that specializes in partnership automation, offering a comprehensive platform designed to enhance business growth through strategic partnerships. Based in New York City with additional offices globally, Partnerize provides a suite of integrated services including discovery, recruitment, optimization, payment, brand safety, and fraud prevention. The platform leverages artificial intelligence to manage the entire partnership marketing lifecycle, from formation to analysis and prediction of future results. This enables clients to build strong relationships, gain detailed market insights, and drive high-margin revenues through efficient online marketing channels. Partnerize is known for its unrivaled service support, including an in-house program that ensures clients have full control over their partnership strategies.

Fisoc

Venture Round in 2012
fisoc leads the merchant funded loyalty space with its Buzz Points platform. Buzz Points rewards customers for shopping and spending, with even more rewards for spending locally at our network of local merchants. With Buzz Points, Financial Institutions realize substantially increased non-interest fee based income, while providing their users with a next gen loyalty platform on the web and mobile. Local merchants win with dramatically increased revenues. The program is turn-key, and provides valuable data and metrics

Clique

Seed Round in 2012
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.

elicit

Series A in 2012
Elicit, Inc. is an internet SaaS software company based in Chicago, Illinois, that specializes in enhancing on-site search functionalities for marketers and retailers. The company's software offers a user-friendly drag-and-drop interface that allows users to customize search results based on various parameters, including context, time, keyword, and location. This capability enables businesses to better align their search results with brand narratives, marketing strategies, and promotional initiatives, ultimately transforming the search box into a valuable branding and conversion tool. Founded in 2011, Elicit aims to empower marketers by providing them with control over one of the most utilized features on their websites.

Media Armor

Series A in 2012
Media Armor specializes in mobile advertising analytics, facilitating interactions between consumers and brands. The company offers tools that enable multi-channel marketers to deliver relevant display advertising across various devices, including desktops, tablets, and smartphones. By creating detailed profiles of consumer actions, Media Armor helps marketers understand and predict consumer behavior, enhancing the effectiveness of their advertising strategies. Their approach includes tracking activities back to all points of sale, such as in-store and catalog purchases, allowing for a comprehensive view of return on advertising spend. This integration of digital and offline marketing efforts provides measurable outcomes and improves decision-making for advertisers.

Parent Media Group

Venture Round in 2012
Parent Media Group Inc. is a company that operates family-oriented websites designed to engage and support parents. Founded in 2005 and based in Charlotte, North Carolina, the company provides a variety of online resources and communities. Its platforms include TheCuteKid.com, which offers opportunities in the entertainment industry, and ParentSociety.com, which guides parents from pregnancy through the teenage years. Additionally, CanvasPeople.com transforms personal photos into artistic creations, while DealsforMommy curates valuable deals and free samples tailored for mothers. Parent Media Group focuses on creating interactive content and fostering community connections, making it a go-to resource for family-centric information and services.

Radiate Media

Series B in 2011
Radiate Media formerly Matchbin, provides software and services that empower local media and businesses to find and capture the audience that matters most. From local news, weather, and traffic information to online and broadcast marketing tools, Radiate Media’s technology and nationwide network allows clients to grow revenue by reaching customers on-air, online, and on the go.

TagMan

Series B in 2011
TagMan is a leading provider of tag management and marketing data solutions, specializing in helping businesses navigate the complexities of web analytics, e-commerce, and marketing data. The platform enables clients to manage and unify tag-based technologies, resulting in a streamlined flow of clean marketing data across multiple channels. TagMan’s offerings include a visual insights suite, marketing attribution, data optimization, and conversion tracking tools, which assist e-commerce professionals and digital marketers in visualizing customer journeys and optimizing campaign effectiveness. The company serves a diverse range of industries, including travel, fashion, consumer goods, and telecommunications, with notable clients such as Travelocity, Virgin Atlantic, Kellogg's, The Body Shop, Air New Zealand, and Vodafone. By leveraging TagMan’s technology, organizations can enhance their marketing execution and gain comprehensive insights into consumer behavior, ultimately driving improved marketing return on investment.

Livefyre

Series B in 2011
Livefyre is a content marketing and engagement platform that helps brands and publishers integrate user-generated content into their digital experiences. Founded in 2009, Livefyre provides tools that enable marketers to seamlessly incorporate social content into their websites, enhancing audience engagement and driving traffic, conversions, and revenue. The platform allows for real-time streaming of user-generated content across various mediums, including websites, ads, emails, and digital billboards. Livefyre has collaborated with over 1,500 prominent brands, such as CBS, Cisco Systems, and CNN, to enhance their content marketing strategies. The company has also formed significant partnerships with major entities like Adobe and Salesforce, further expanding its capabilities in the digital marketing landscape.

elicit

Series A in 2011
Elicit, Inc. is an internet SaaS software company based in Chicago, Illinois, that specializes in enhancing on-site search functionalities for marketers and retailers. The company's software offers a user-friendly drag-and-drop interface that allows users to customize search results based on various parameters, including context, time, keyword, and location. This capability enables businesses to better align their search results with brand narratives, marketing strategies, and promotional initiatives, ultimately transforming the search box into a valuable branding and conversion tool. Founded in 2011, Elicit aims to empower marketers by providing them with control over one of the most utilized features on their websites.

PrecisionDemand

Series C in 2011
PrecisionDemand is a television media agency located in Seattle and New York, focused on enhancing the effectiveness of advertising through advanced analytics. The company specializes in targeting TV audiences with high precision, utilizing a technology platform that incorporates extensive demographic and behavioral data. PrecisionDemand's Buyometric targeting system allows clients to significantly reduce their cost-per-sale while accurately predicting sales volumes across various channels. In addition to its targeting capabilities, the company provides a suite of direct marketing services that includes tracking and analyzing marketing campaigns, customer interactions, and operational metrics. Their offerings include detailed dashboards and reports that measure campaign performance, conversion rates, and revenue, enabling clients to make informed decisions to optimize their media purchases. With a team of experts in media, technology, and data mining, PrecisionDemand aims to deliver value and improve marketing outcomes for its clients.

Maker Studios

Series B in 2011
Maker Studios, established in 2009 and headquartered in Los Angeles, is a media company that empowers artists to create, distribute, and monetize their original content on YouTube. It provides a comprehensive suite of services, including development, production, promotion, distribution, sales, marketing, and merchandise support to its partners. Maker Studios is home to numerous prominent digital stars and content creators, making it a significant player in the online video landscape. It operates as a subsidiary of The Walt Disney Company.

TagMan

Series A in 2011
TagMan is a leading provider of tag management and marketing data solutions, specializing in helping businesses navigate the complexities of web analytics, e-commerce, and marketing data. The platform enables clients to manage and unify tag-based technologies, resulting in a streamlined flow of clean marketing data across multiple channels. TagMan’s offerings include a visual insights suite, marketing attribution, data optimization, and conversion tracking tools, which assist e-commerce professionals and digital marketers in visualizing customer journeys and optimizing campaign effectiveness. The company serves a diverse range of industries, including travel, fashion, consumer goods, and telecommunications, with notable clients such as Travelocity, Virgin Atlantic, Kellogg's, The Body Shop, Air New Zealand, and Vodafone. By leveraging TagMan’s technology, organizations can enhance their marketing execution and gain comprehensive insights into consumer behavior, ultimately driving improved marketing return on investment.

Netsertive

Series A in 2010
Netsertive is an online marketing platform focused on empowering local businesses through advanced digital advertising solutions. Founded in 2009, the company utilizes its proprietary data intelligence engine and industry expertise to enhance campaign performance across various sectors, including automotive, major appliances, furniture, consumer electronics, IT technology, dental, and eye care. Netsertive's platform enables clients to execute localized digital marketing campaigns efficiently, driving leads and sales at the local level. Additionally, the company provides support for co-op marketing approval and reimbursement, further streamlining the marketing process for its customers. With a track record of rapid growth, Netsertive has gained recognition in the industry, including being named the 2014 Software Company of the Year by the North Carolina Technology Association and ranking 9th in the Triangle Business Journal’s Fast 50.

Maker Studios

Series A in 2010
Maker Studios, established in 2009 and headquartered in Los Angeles, is a media company that empowers artists to create, distribute, and monetize their original content on YouTube. It provides a comprehensive suite of services, including development, production, promotion, distribution, sales, marketing, and merchandise support to its partners. Maker Studios is home to numerous prominent digital stars and content creators, making it a significant player in the online video landscape. It operates as a subsidiary of The Walt Disney Company.

Livefyre

Series A in 2010
Livefyre is a content marketing and engagement platform that helps brands and publishers integrate user-generated content into their digital experiences. Founded in 2009, Livefyre provides tools that enable marketers to seamlessly incorporate social content into their websites, enhancing audience engagement and driving traffic, conversions, and revenue. The platform allows for real-time streaming of user-generated content across various mediums, including websites, ads, emails, and digital billboards. Livefyre has collaborated with over 1,500 prominent brands, such as CBS, Cisco Systems, and CNN, to enhance their content marketing strategies. The company has also formed significant partnerships with major entities like Adobe and Salesforce, further expanding its capabilities in the digital marketing landscape.

Extreme Reach

Series B in 2010
Extreme Reach specializes in content production and creative asset management within the media, entertainment, and advertising sectors. The company offers a comprehensive platform that addresses challenges related to content proliferation and audience fragmentation, providing services such as creative asset management, talent and rights management, and payment solutions. Its flagship product, AdBridge™, streamlines the complex workflows necessary for modern advertising, integrating various processes to enhance campaign execution. With over 200,000 users and managing nearly four million creative assets, Extreme Reach supports leading brands, studios, agencies, and performers by simplifying operational tasks. Additionally, the company is recognized as a leader in commercial talent and rights management and plays a significant role in payroll services for the industry, processing approximately $2 billion annually. By continually innovating its platform, Extreme Reach enables clients to adapt and thrive in an evolving marketplace.

Adly

Series B in 2010
Adly Inc. is a digital marketing software and services company that specializes in connecting brands and agencies with influencers and celebrities to enhance audience engagement and drive sales. Founded in 2009 and headquartered in Beverly Hills, California, Adly offers a suite of tools focused on data-driven audience targeting, in-stream social advertising, and real-time event strategies that generate actionable insights and earned media. The company supports over 150 major brands, including Visa, Toyota, and Microsoft, by providing services such as strategic planning, campaign execution, and performance monitoring. Its offerings include AudienceIQ, which optimizes audience matching for sponsored posts, and Campaign Builder, a program designed to surpass traditional advertising methods. Adly has successfully facilitated more than 25,000 celebrity-driven campaigns, making it a prominent player in the digital marketing landscape.

PrecisionDemand

Series B in 2010
PrecisionDemand is a television media agency located in Seattle and New York, focused on enhancing the effectiveness of advertising through advanced analytics. The company specializes in targeting TV audiences with high precision, utilizing a technology platform that incorporates extensive demographic and behavioral data. PrecisionDemand's Buyometric targeting system allows clients to significantly reduce their cost-per-sale while accurately predicting sales volumes across various channels. In addition to its targeting capabilities, the company provides a suite of direct marketing services that includes tracking and analyzing marketing campaigns, customer interactions, and operational metrics. Their offerings include detailed dashboards and reports that measure campaign performance, conversion rates, and revenue, enabling clients to make informed decisions to optimize their media purchases. With a team of experts in media, technology, and data mining, PrecisionDemand aims to deliver value and improve marketing outcomes for its clients.

Vizu Corporation

Venture Round in 2009
Vizu Corporation operates an enterprise technology platform designed to enhance the effectiveness of brand advertising in the digital media landscape. The platform enables advertisers and their partners to collaborate on optimizing Brand Lift metrics, guiding target audiences from initial awareness to intent and preference. Vizu's Brand Advertising Effectiveness platform facilitates real-time measurement and optimization throughout the advertising lifecycle, encompassing audience profiling and campaign assessment. By applying metrics traditionally used in offline advertising to the online environment, Vizu supports advertisers in making informed decisions that drive brand-building efforts. The platform can be utilized independently or in conjunction with other solutions to maximize advertising impact.

Extreme Reach

Series A in 2009
Extreme Reach specializes in content production and creative asset management within the media, entertainment, and advertising sectors. The company offers a comprehensive platform that addresses challenges related to content proliferation and audience fragmentation, providing services such as creative asset management, talent and rights management, and payment solutions. Its flagship product, AdBridge™, streamlines the complex workflows necessary for modern advertising, integrating various processes to enhance campaign execution. With over 200,000 users and managing nearly four million creative assets, Extreme Reach supports leading brands, studios, agencies, and performers by simplifying operational tasks. Additionally, the company is recognized as a leader in commercial talent and rights management and plays a significant role in payroll services for the industry, processing approximately $2 billion annually. By continually innovating its platform, Extreme Reach enables clients to adapt and thrive in an evolving marketplace.

WideOrbit

Series D in 2008
WideOrbit Inc. is a prominent provider of advertising management technology, catering to broadcast television, cable networks, and radio stations. Founded in 1999 and headquartered in San Francisco, the company offers a comprehensive suite of solutions designed to streamline operations and enhance revenue across various media channels. Its flagship products include WO Traffic, which manages advertisement sales and operations; WO Programmatic TV for local TV stations; and WO Analytics, which provides insights into pricing and sales performance. Additionally, WideOrbit offers tools for digital audio monetization, programmatic sales, and content management, serving over 6,000 clients, including major networks such as ABC/Disney and NBC Universal. The company also provides implementation and consulting services, establishing itself as the system of record for substantial annual advertising expenditures. With additional offices in London and Paris, WideOrbit continues to innovate in the advertising technology space.

Sportgenic

Series B in 2008
Sportgenic, previously known as Active Athlete, Inc., is an online media and technology company that caters to the interests of sports enthusiasts. The company operates a network of specialized websites, including training resources, competition platforms, social networks, and content hubs tailored for sports fans. By leveraging proprietary technology and deep expertise in the sports domain, Sportgenic effectively connects marketers with engaged consumers, enhancing ad targeting and improving return on investment for advertising campaigns. Through its software-driven media planning tools, Sportgenic enables advertisers to efficiently plan, execute, and manage integrated marketing campaigns across multiple media types, ultimately fostering a strong connection between brands and their target audiences within the sports community.

Marketbright

Series A in 2008
Marketbright is a provider of an on-demand marketing automation platform designed to enhance marketing efficiency and effectiveness. The company offers several products, including eMarketing Enterprise, which allows businesses to launch new campaigns, messages, and offers on a daily basis while validating their marketing strategies. Another key product, BrightSite, transforms the interaction between prospects and sales and marketing teams during the evaluation process. Additionally, Marketbright features ChannelBright, a tool that facilitates the execution of syndicated campaigns through various channels. This suite of tools positions Marketbright as a valuable resource for organizations seeking to optimize their marketing efforts.

Sportgenic

Series A in 2008
Sportgenic, previously known as Active Athlete, Inc., is an online media and technology company that caters to the interests of sports enthusiasts. The company operates a network of specialized websites, including training resources, competition platforms, social networks, and content hubs tailored for sports fans. By leveraging proprietary technology and deep expertise in the sports domain, Sportgenic effectively connects marketers with engaged consumers, enhancing ad targeting and improving return on investment for advertising campaigns. Through its software-driven media planning tools, Sportgenic enables advertisers to efficiently plan, execute, and manage integrated marketing campaigns across multiple media types, ultimately fostering a strong connection between brands and their target audiences within the sports community.

Ladies Who Launch

Venture Round in 2008
The resource and community for women in business.

DigiSynd

Seed Round in 2008
DigiSynd is a company that offers outsourced packaging, syndication, and marketing solutions designed to maximize the value of digital content for studios and creators. Founded by Oliver Luckett and Rob Maigret, who have a background in online media, DigiSynd combines traditional storytelling techniques with modern digital strategies. The company focuses on engaging online communities and enhancing user experiences through interactivity and user-generated content. Its services encompass online entertainment marketing, production, and syndication, helping clients effectively navigate the digital landscape and reach broader audiences.

WideOrbit

Series C in 2008
WideOrbit Inc. is a prominent provider of advertising management technology, catering to broadcast television, cable networks, and radio stations. Founded in 1999 and headquartered in San Francisco, the company offers a comprehensive suite of solutions designed to streamline operations and enhance revenue across various media channels. Its flagship products include WO Traffic, which manages advertisement sales and operations; WO Programmatic TV for local TV stations; and WO Analytics, which provides insights into pricing and sales performance. Additionally, WideOrbit offers tools for digital audio monetization, programmatic sales, and content management, serving over 6,000 clients, including major networks such as ABC/Disney and NBC Universal. The company also provides implementation and consulting services, establishing itself as the system of record for substantial annual advertising expenditures. With additional offices in London and Paris, WideOrbit continues to innovate in the advertising technology space.

Visto

Series A in 2007
Visto is a technology company focused on enhancing transparency, interoperability, and accountability in digital advertising. Its Visto Enterprise Advertising Hub serves as a vendor-agnostic platform that consolidates the entire ad tech stack into a single, user-friendly interface. This platform enables brands, media companies, and agencies to manage execution partners effectively, optimize advertising spend, measure performance, and leverage analytics to improve operational efficiencies and return on investment. Additionally, Visto's solutions facilitate the unification of the programmatic advertising ecosystem, allowing users to control audience reach and frequency while coordinating messaging across various media channels. Through its offerings, Visto aims to provide clarity and control in data-driven advertising.

Vizu Corporation

Series A in 2007
Vizu Corporation operates an enterprise technology platform designed to enhance the effectiveness of brand advertising in the digital media landscape. The platform enables advertisers and their partners to collaborate on optimizing Brand Lift metrics, guiding target audiences from initial awareness to intent and preference. Vizu's Brand Advertising Effectiveness platform facilitates real-time measurement and optimization throughout the advertising lifecycle, encompassing audience profiling and campaign assessment. By applying metrics traditionally used in offline advertising to the online environment, Vizu supports advertisers in making informed decisions that drive brand-building efforts. The platform can be utilized independently or in conjunction with other solutions to maximize advertising impact.

Vizu Corporation

Series A in 2005
Vizu Corporation operates an enterprise technology platform designed to enhance the effectiveness of brand advertising in the digital media landscape. The platform enables advertisers and their partners to collaborate on optimizing Brand Lift metrics, guiding target audiences from initial awareness to intent and preference. Vizu's Brand Advertising Effectiveness platform facilitates real-time measurement and optimization throughout the advertising lifecycle, encompassing audience profiling and campaign assessment. By applying metrics traditionally used in offline advertising to the online environment, Vizu supports advertisers in making informed decisions that drive brand-building efforts. The platform can be utilized independently or in conjunction with other solutions to maximize advertising impact.
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