Greycroft

Greycroft is a venture capital firm established in 2006, headquartered in New York, with an additional office in Los Angeles. The firm focuses on early-stage investments in technology startups, primarily in the internet and mobile markets. Greycroft leverages its extensive network in media and technology to provide entrepreneurs with visibility, strategic relationships, and market access to build successful businesses. With over $1 billion in assets under management, Greycroft has invested in over 200 companies, including notable successes like Venmo, Acorns, and Bird. The firm is committed to diversity, having adopted the Diversity Term Sheet Rider.

William Agathis

Investor

Adam Boutin

Partner

Nick Crance

Principal

Conor Deveney

Principal

Stewart Easterby

Operating Partner

John Elton

Partner

Jon Goldman

Board Partner

Livi Grant

Investor

Sharla Grass

Principal

Alaina Hartley

Investor

Jen Hilibrand

Investor

Armin Kohan

Investor

Alan Patricof

Chairman and Co-Founder

Massimo Pennisi

Principal

Carley Phillips

Principal

Elaine Russell

Operating Partner

Peter Saperstone

Partner

Ali Schleider

Senior Associate

Dana Settle

Co-Founder and Partner

Ian Sigalow

Co-Founder and Managing Partner

Bryan Subijano

Investor and Principal

Will Szczerbiak

Partner

Mark Terbeek

Partner

Marcie Vu

General Partner

Past deals in Predictive Analytics

Hippocratic AI

Series A in 2024
Hippocratic AI focuses on developing safety-oriented large language models specifically designed for non-diagnostic, patient-facing applications in healthcare. Unlike conventional models that are often trained on diverse internet data, which may include unreliable information, Hippocratic AI emphasizes the acquisition of evidence-based healthcare content through lawful channels. The company aims to enhance healthcare accessibility and outcomes by creating a platform that facilitates safe artificial health general intelligence. This innovation seeks to empower patients to manage their health more effectively from home, thereby improving overall health outcomes with minimal inconvenience.

Guidewheel

Series B in 2024
Guidewheel is a developer of an AI-powered factory operations platform that helps manufacturers enhance productivity and profitability across their operations. The platform utilizes a non-intrusive approach, similar to a smartwatch, to monitor machines by analyzing their electrical signals. This allows for real-time insights into machine performance, including operational speed, activity status, and early detection of potential issues. With the integration of additional sensors, Guidewheel’s technology offers increasing value related to profitability and sustainability. Founded at Stanford University, Guidewheel has already made strides with hundreds of manufacturers, achieving an average runtime improvement of 40%. The company aims to become the leading real-time intelligence platform for the world’s factories, contributing significantly to operational efficiency and addressing climate change challenges.

Sybill AI

Series A in 2024
Sybill, founded in August 2020 by a team with backgrounds from Stanford, MIT, and various IITs, develops AI-based software aimed at enhancing engagement in video conferencing. The software leverages computer vision and artificial intelligence to analyze facial and body language, offering real-time insights into participants' sentiments and the overall mood of the meeting. Targeted primarily at sales teams transitioning to virtual selling, Sybill provides valuable information that helps sellers gauge agreement and engagement levels during conversations, effectively allowing them to "read the room" in a virtual context. This capability enables organizations to conduct more effective sales engagements remotely while reducing travel and associated expenses.

Coactive AI

Series B in 2024
Coactive AI is a machine learning platform focused on transforming unstructured image and video data into actionable insights. By providing an application programming interface, the company empowers data practitioners and teams to effectively utilize visual data alongside conventional big data tools. Coactive AI employs advanced techniques in data-centric artificial intelligence to enhance the usability of visual data, allowing analysts to derive meaningful insights quickly and efficiently. The platform aims to simplify the challenges associated with managing unstructured data, making it accessible and valuable for data-driven decision-making.

Ocient

Series B in 2024
Ocient Inc. is a Chicago-based company that specializes in analytical software solutions for database management. Founded in 2018, Ocient has developed a data analytics platform capable of rapidly analyzing massive datasets, ranging from tens of terabytes to exabytes, which can contain trillions or quadrillions of rows. The platform is designed to efficiently ingest billions of rows per second while filtering and computing aggregate results at speeds of up to trillions of rows per second. This capability allows organizations to effectively leverage large datasets, enabling them to gain insights at scale and with high velocity.

Reken

Seed Round in 2024
Reken is an AI and cybersecurity company established in 2024 and headquartered in San Francisco, California. The firm focuses on developing an innovative platform designed to address threats posed by generative artificial intelligence, including deepfake social engineering and automated fraud. Reken's approach combines a layered defense strategy with elements of zero trust, allowing for comprehensive technological analysis of content to help users effectively identify malicious activities. By creating a new category of AI products, Reken aims to enhance security measures against evolving AI-enabled threats.

Nurdle AI

Venture Round in 2023
87% of AI projects never make it to production. Whether it’s because they are inaccurate, hallucinate, don’t work in real-world contexts, misunderstand real people or that they’re stuck before they start because of the “cold-start problem”, the issue comes down to not enough high-quality use-case specific, privacy-compliant labeled data for training. But real-world human-labeled data is expensive and requires a lot of data science labor – and synthetic data is so low-quality and unrelated to the model’s actual use-case that it doesn’t improve performance much. Nurdle can help. By using real-world human-labeled kernel datasets built for specific use-cases, we produce enhanced synthetic datasets that perform almost as well as human-labeled at the speed and price of synthetic datasets. Contact us for a free data gap analysis showing you what kind of data you’re missing and how much you need for your performance target. Nurdle AI uses real-world custom use case datasets to generate synthetic datasets for accurate LLMs.

Vera

Pre Seed Round in 2023
Vera develops an assessment platform to identify and address risks in artificial intelligence and machine learning models. It engages key stakeholders across teams to create data-driven assessments and use data science tools to investigate AI and ML models, helping organizations navigate through uncertainty and protecting companies and individuals from risky artificial intelligence systems.

Nextdata

Seed Round in 2023
Nextdata develops a data mesh platform designed to address the complexities of decentralizing data at scale. The company provides analytical-data-first APIs that enhance the discoverability, interoperability, and usability of data products. This enables businesses to extract valuable insights from their data, facilitating informed decision-making regarding their operations. By focusing on a decentralized approach, Nextdata aims to streamline data management and optimize the analytical capabilities of organizations.

Ahara

Seed Round in 2023
Ahara is a personalized nutrition platform founded by Dr. Melina Jampolis and Julie Wainwright, designed to help individuals optimize their health through tailored dietary recommendations. By analyzing users' data, behaviors, health history, and goals, Ahara identifies essential nutrients needed to prevent chronic diseases and promote healthy aging. The platform offers optional home testing for nutrigenetics, epigenetics, and biomarkers, alongside clinical-grade supplements to fill nutritional gaps. Its unique algorithm, developed by a diverse team of nutrition experts and validated by extensive research, enables users to receive a customized nutrition report, curated recipes, and food lists, as well as features like menu scanners for dining out, daily logging, and meal planning. Ahara aims to empower users with the knowledge of what to eat for improved well-being and measurable health outcomes.

Groundlight

Seed Round in 2023
Groundlight is a technology company that simplifies the implementation of computer vision and machine learning for developers. By providing straightforward English language instructions and a minimal amount of code, Groundlight enables users to programmatically interpret photos. The company's innovative escalation technology enhances the accuracy of results by forwarding low-confidence outcomes to more advanced machine learning systems and human experts. This approach eliminates the need for extensive data gathering and training, allowing users to quickly develop functional models within minutes. Groundlight's solutions aim to improve the way machines understand and interact with the visual world.

Frame AI (acquired by HubSpot)

Series B in 2022
Frame Technology, Inc. develops a SaaS solution that enables companies to gain real-time insights from customer interactions across various communication channels. The company's platform, known as Frame, acts as an early warning system by identifying prioritized customer feedback, key themes, and team behaviors that require attention, ultimately enhancing the customer experience and reducing churn. Additionally, Frame facilitates the collection, unification, and analysis of chat and email content, thereby supporting improvements in sales, service, and customer retention. Founded in 2016 and headquartered in New York, Frame Technology also has offices in Singapore, reflecting its commitment to enhancing business communications through structured analytics that inform decision-making and optimize performance in message-based interactions.

Pie Insurance

Series D in 2022
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.

Veritonic

Series A in 2022
Veritonic, Inc. is a marketing analytics company based in New York that specializes in audio research and analytics. Founded in 2015, Veritonic offers a platform designed to measure, compare, and test various audio assets, including music, voiceovers, and jingles, to assess their effectiveness across different audience segments. The platform provides qualitative and quantitative insights into marketing responses, allowing brands, agencies, and publishers to evaluate the return on investment (ROI) of their audio campaigns before, during, and after execution. By leveraging artificial intelligence metrics, Veritonic helps clients optimize their audio marketing strategies, mitigate risks, and enhance consumer engagement through impactful audio experiences.

Indicina

Seed Round in 2022
Indicina Technologies Limited is a Lagos-based company that offers a digitized credit analysis platform aimed at enhancing consumer finance strategies in Africa. The platform serves a variety of financial institutions, including banks, insurers, and consumer finance companies, by providing tools for creating credit rules and models, conducting credit assessments and scoring, managing loan portfolios, and facilitating loan collections. By leveraging analytics-driven insights, Indicina helps these institutions optimize their credit decision-making processes, improve application acceptance rates, and reduce default rates, thereby contributing to the development of a robust credit infrastructure in the region.

Clozd

Series A in 2022
Clozd is a company based in Lehi, Utah, that specializes in win-loss analysis through its advanced analytics software. Founded in 2017, Clozd aims to help organizations understand the underlying reasons for their successes and failures in sales. By synthesizing win-loss data from various sources, the software provides meaningful insights that enable clients to refine their product strategies, improve messaging, and enhance strategic alignment across teams. This information is crucial for fostering sales effectiveness and driving overall business performance.

Betterfly

Series C in 2022
Betterfly is a purpose-driven wellbeing and insurance platform founded in 2018 and based in Santiago, Chile. The company aims to enhance the health and wellbeing of organizations and their employees while fostering positive community impact. Betterfly's innovative platform rewards individuals for adopting healthy habits by providing life insurance coverage that increases daily. Additionally, every healthy activity is converted into a charitable donation, enabling businesses to integrate corporate wellness and social responsibility into their employee benefits programs. This unique approach not only promotes individual health but also encourages corporate engagement in community support.

AmplifAI

Series A in 2021
AmplifAI operates an AI-driven performance enablement platform designed to enhance employee effectiveness through data-driven insights. Founded to create a supportive environment for success, the company focuses on monitoring and identifying best practices as well as micro-learnings that drive performance. Its platform leverages artificial intelligence to deliver tailored coaching and development plans for employees, helping managers support their teams more effectively. As organizations increasingly adopt hybrid work models, AmplifAI's solutions aim to improve workforce quality and make the work experience more engaging and enjoyable.

Indicina

Venture Round in 2021
Indicina Technologies Limited is a Lagos-based company that offers a digitized credit analysis platform aimed at enhancing consumer finance strategies in Africa. The platform serves a variety of financial institutions, including banks, insurers, and consumer finance companies, by providing tools for creating credit rules and models, conducting credit assessments and scoring, managing loan portfolios, and facilitating loan collections. By leveraging analytics-driven insights, Indicina helps these institutions optimize their credit decision-making processes, improve application acceptance rates, and reduce default rates, thereby contributing to the development of a robust credit infrastructure in the region.

Involve.ai

Series A in 2021
Involve is a customer intelligence platform that uses artificial intelligence to help businesses accelerate growth from existing data. It organizes all customer data and interactions in a single dashboard to quickly predict customer health, stop customers from leaving, and expand them to increase revenue.

ClosedLoop

Series B in 2021
ClosedLoop is a data science platform designed specifically for the healthcare sector, enabling organizations to leverage artificial intelligence to enhance patient outcomes and reduce costs. The platform features an extensive library of healthcare-specific model templates and offers an intuitive machine learning interface. This allows healthcare providers to develop customized predictive and prescriptive models tailored to their unique populations. ClosedLoop's Explainable AI technology supports clinical excellence and operational efficiency while facilitating value-based contracts and revenue enhancement. Recognized for its contributions to healthcare AI, ClosedLoop has won the CMS AI Health Outcomes Challenge and received accolades as Best in KLAS for Healthcare AI: Data Science Solutions in both 2022 and 2023. The company is headquartered in Austin, Texas.

Guidewheel

Series A in 2021
Guidewheel is a developer of an AI-powered factory operations platform that helps manufacturers enhance productivity and profitability across their operations. The platform utilizes a non-intrusive approach, similar to a smartwatch, to monitor machines by analyzing their electrical signals. This allows for real-time insights into machine performance, including operational speed, activity status, and early detection of potential issues. With the integration of additional sensors, Guidewheel’s technology offers increasing value related to profitability and sustainability. Founded at Stanford University, Guidewheel has already made strides with hundreds of manufacturers, achieving an average runtime improvement of 40%. The company aims to become the leading real-time intelligence platform for the world’s factories, contributing significantly to operational efficiency and addressing climate change challenges.

HealthVerity

Series D in 2021
HealthVerity, Inc. is a technology company that specializes in developing software tools for healthcare providers, including pharmaceutical manufacturers, hospitals, and payers. Founded in 2014 and headquartered in Philadelphia, Pennsylvania, the company offers a cloud-based platform that enables these stakeholders to discover, license, and integrate patient data from diverse sources. This platform facilitates the creation, management, and exchange of healthcare and consumer data while ensuring privacy protection. Utilizing advanced identity resolution and matching techniques, HealthVerity enhances transparency and provides deeper insights within the healthcare sector. The company's solutions support the exploration of patient adherence and continuity of care, allowing healthcare organizations to conduct targeted outreach and improve decision-making. HealthVerity has established strategic partnerships with organizations such as Parexel and Medidata Solutions to further bolster its offerings in this evolving landscape.

Ellipsis Health

Series A in 2021
Ellipsis Health, Inc. is a technology company based in San Francisco, California, founded in 2013. It specializes in developing analytics solutions that utilize artificial intelligence to enhance behavioral health assessments by analyzing patient speech and clinical data. The company's platform offers a behavioral biomarker technology that generates clinical-grade evaluations of anxiety and depression severity, as well as sub-clinical assessments of stress. This innovative approach allows healthcare systems to continuously monitor their patient populations for mental health conditions, particularly depression, and facilitates timely support for patients in need. By integrating affective computing into patient and care team interactions, Ellipsis Health aims to create real-time behavioral health vital signs for improved patient outcomes.

Pie Insurance

Series C in 2021
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.

Ocient

Series B in 2021
Ocient Inc. is a Chicago-based company that specializes in analytical software solutions for database management. Founded in 2018, Ocient has developed a data analytics platform capable of rapidly analyzing massive datasets, ranging from tens of terabytes to exabytes, which can contain trillions or quadrillions of rows. The platform is designed to efficiently ingest billions of rows per second while filtering and computing aggregate results at speeds of up to trillions of rows per second. This capability allows organizations to effectively leverage large datasets, enabling them to gain insights at scale and with high velocity.

FULLFILL

Seed Round in 2021
FULLFILL is a digital health platform focused on providing virtual health coaching aimed at treating and preventing chronic conditions. Founded in 2019 and headquartered in Los Angeles, the company partners with employers to enhance employee health and reduce medical expenses. FULLFILL's evidence-based programs have demonstrated significant effectiveness, achieving double the medical results of competing programs and tenfold employee sign-up rates. The platform offers a comprehensive range of resources, including daily videos, podcasts, articles, workouts, and meal plans, all accessible online with 24/7 support from trained Master Coaches. FULLFILL's approach not only addresses issues like obesity, diabetes, and mental health but also boosts participation in other health initiatives offered by employers, while its services qualify as a medical expense. The program has garnered high satisfaction ratings, positioning it as a valuable tool for employee retention amid increasing health challenges, especially in the wake of COVID-19.

Brightflow AI

Seed Round in 2020
Brightflow AI is a financial intelligence company founded in 2019 by Jeffrey Priebe and Robbie Bhathal, based in Walnut, California. The company specializes in providing small and mid-sized business owners with tools for cash flow forecasting and financing. Its platform allows users to monitor cash flow from their Shopify and Amazon stores, offering real-time insights into cash inflows and outflows through visual representations such as bar charts and graphs. By delivering comprehensive financial insights, Brightflow AI helps businesses enhance their financial understanding and develop informed financial plans.

ClosedLoop

Series A in 2020
ClosedLoop is a data science platform designed specifically for the healthcare sector, enabling organizations to leverage artificial intelligence to enhance patient outcomes and reduce costs. The platform features an extensive library of healthcare-specific model templates and offers an intuitive machine learning interface. This allows healthcare providers to develop customized predictive and prescriptive models tailored to their unique populations. ClosedLoop's Explainable AI technology supports clinical excellence and operational efficiency while facilitating value-based contracts and revenue enhancement. Recognized for its contributions to healthcare AI, ClosedLoop has won the CMS AI Health Outcomes Challenge and received accolades as Best in KLAS for Healthcare AI: Data Science Solutions in both 2022 and 2023. The company is headquartered in Austin, Texas.

Veritonic

Series A in 2020
Veritonic, Inc. is a marketing analytics company based in New York that specializes in audio research and analytics. Founded in 2015, Veritonic offers a platform designed to measure, compare, and test various audio assets, including music, voiceovers, and jingles, to assess their effectiveness across different audience segments. The platform provides qualitative and quantitative insights into marketing responses, allowing brands, agencies, and publishers to evaluate the return on investment (ROI) of their audio campaigns before, during, and after execution. By leveraging artificial intelligence metrics, Veritonic helps clients optimize their audio marketing strategies, mitigate risks, and enhance consumer engagement through impactful audio experiences.

Pie Insurance

Series B in 2020
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.

Frame AI (acquired by HubSpot)

Series A in 2020
Frame Technology, Inc. develops a SaaS solution that enables companies to gain real-time insights from customer interactions across various communication channels. The company's platform, known as Frame, acts as an early warning system by identifying prioritized customer feedback, key themes, and team behaviors that require attention, ultimately enhancing the customer experience and reducing churn. Additionally, Frame facilitates the collection, unification, and analysis of chat and email content, thereby supporting improvements in sales, service, and customer retention. Founded in 2016 and headquartered in New York, Frame Technology also has offices in Singapore, reflecting its commitment to enhancing business communications through structured analytics that inform decision-making and optimize performance in message-based interactions.

FULLFILL

Seed Round in 2019
FULLFILL is a digital health platform focused on providing virtual health coaching aimed at treating and preventing chronic conditions. Founded in 2019 and headquartered in Los Angeles, the company partners with employers to enhance employee health and reduce medical expenses. FULLFILL's evidence-based programs have demonstrated significant effectiveness, achieving double the medical results of competing programs and tenfold employee sign-up rates. The platform offers a comprehensive range of resources, including daily videos, podcasts, articles, workouts, and meal plans, all accessible online with 24/7 support from trained Master Coaches. FULLFILL's approach not only addresses issues like obesity, diabetes, and mental health but also boosts participation in other health initiatives offered by employers, while its services qualify as a medical expense. The program has garnered high satisfaction ratings, positioning it as a valuable tool for employee retention amid increasing health challenges, especially in the wake of COVID-19.

CyberFortress

Seed Round in 2019
CyberFortress is a company focused on providing innovative protection for online revenue, particularly through a specialized online business interruption policy tailored for small businesses. This policy is designed to initiate payouts within 24 hours of a cyber incident, offering essential liquidity during critical times. The company employs machine learning to continuously gather and analyze data regarding the technology choices made by e-commerce businesses, capturing thousands of features per domain. By assessing behavioral patterns over time rather than relying on a single snapshot of a business's technology landscape, CyberFortress aims to accurately gauge cyber risk. This predictive capability informs pricing strategies and generates risk scores that empower business owners to mitigate potential downtime. Additionally, CyberFortress offers a cloud-based platform that encompasses services such as online backup, data protection, cloud storage, password management, and security awareness training, catering to various sectors including healthcare, information technology, and finance.

Earnest Research

Series B in 2019
Earnest Research is a data innovation company focused on enhancing the understanding of consumer and business behavior. By collaborating with top-tier data partners, the company converts raw data into valuable insights for business and investment professionals. This transformation enables clients to pose more informed questions, ultimately leading to improved decision-making.

HealthVerity

Series C in 2019
HealthVerity, Inc. is a technology company that specializes in developing software tools for healthcare providers, including pharmaceutical manufacturers, hospitals, and payers. Founded in 2014 and headquartered in Philadelphia, Pennsylvania, the company offers a cloud-based platform that enables these stakeholders to discover, license, and integrate patient data from diverse sources. This platform facilitates the creation, management, and exchange of healthcare and consumer data while ensuring privacy protection. Utilizing advanced identity resolution and matching techniques, HealthVerity enhances transparency and provides deeper insights within the healthcare sector. The company's solutions support the exploration of patient adherence and continuity of care, allowing healthcare organizations to conduct targeted outreach and improve decision-making. HealthVerity has established strategic partnerships with organizations such as Parexel and Medidata Solutions to further bolster its offerings in this evolving landscape.

Pie Insurance

Series B in 2019
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.

Custora

Series B in 2018
Custora is a leader in advanced customer analytics tailored for the retail sector. The company offers a Customer Intelligence Platform that equips marketing leaders with the insights needed to achieve immediate results while fostering long-term profitability. This platform creates a comprehensive view of each customer and employs predictive analytics to identify key customer segments and paths. Additionally, it provides actionable recommendations aimed at enhancing customer lifetime value, addressing the practical challenges faced by marketing professionals. By leveraging data science, Custora enables brands to better understand customer behavior and develop strategic marketing initiatives that enhance the relevance and effectiveness of their communications.

Involve.ai

Seed Round in 2018
Involve is a customer intelligence platform that uses artificial intelligence to help businesses accelerate growth from existing data. It organizes all customer data and interactions in a single dashboard to quickly predict customer health, stop customers from leaving, and expand them to increase revenue.

Pie Insurance

Series A in 2018
Pie Insurance, established in 2017 and headquartered in Washington D.C., specializes in providing workers' compensation insurance services to small businesses via an online platform. The company offers A.M. Best A-rated insurance coverage, including protection against illness, injury, disability, and death. Pie Insurance employs data analytics and user-friendly online features to accurately assess risks, enabling them to offer competitive pricing and enhance transparency for their clients. The company, led by co-founder and CEO John Swigart, began selling policies directly to customers in 2018 and aims to expand its offerings and strategic initiatives to better serve small business owners.

Allure Security

Seed Round in 2018
Allure Security Technology, Inc. specializes in designing and developing online security solutions aimed at protecting enterprises from cyber threats. The company offers Novo, an advanced user behavioral analytics software that utilizes machine learning and decoy technology to safeguard devices from data loss and intrusions. This platform provides real-time alerts and helps security professionals identify unusual activities. Additionally, Allure has developed an anti-phishing solution that detects phishing campaigns almost immediately, devaluing stolen information and assisting enterprises in dismantling malicious sites. The innovative technologies, which include authentication solutions using user behavior as a biometric password, are designed to enhance security both within and outside the enterprise environment. Founded in 1996, Allure Security is headquartered in Waltham, Massachusetts.

Resonate

Series C in 2017
Resonate operates a database platform that enhances consumer intelligence for brands and agencies through a deep analysis of audience characteristics. By focusing on motivations-based targeting, Resonate enables political campaigns, advocacy groups, and major consumer brands to create effective online advertising campaigns. The platform goes beyond traditional demographic targeting by uncovering unidentifiable values such as patriotism, environmentalism, and luxury preferences. This comprehensive understanding of behavioral, attitudinal, lifestyle, and life-stage data allows clients to better engage with their customers and tailor their marketing strategies effectively.

Flashpoint

Series C in 2017
Trusted by governments, global commercial companies, and educational institutions, Flashpoint helps organizations protect their most critical assets, infrastructure, and stakeholders from security risks such as cyber threats, ransomware, fraud, physical threats, and more. Leading security practitioners—including cyber threat intelligence (CTI), vulnerability management, DevSecOps and vendor risk management teams—rely on the Flashpoint Intelligence Platform to proactively identify and mitigate risk and stay ahead of the evolving threat landscape. To learn more about Flashpoint, visit https://www.flashpoint-intel.com/ or follow us on Twitter at @FlashpointIntel.

HealthVerity

Series B in 2017
HealthVerity, Inc. is a technology company that specializes in developing software tools for healthcare providers, including pharmaceutical manufacturers, hospitals, and payers. Founded in 2014 and headquartered in Philadelphia, Pennsylvania, the company offers a cloud-based platform that enables these stakeholders to discover, license, and integrate patient data from diverse sources. This platform facilitates the creation, management, and exchange of healthcare and consumer data while ensuring privacy protection. Utilizing advanced identity resolution and matching techniques, HealthVerity enhances transparency and provides deeper insights within the healthcare sector. The company's solutions support the exploration of patient adherence and continuity of care, allowing healthcare organizations to conduct targeted outreach and improve decision-making. HealthVerity has established strategic partnerships with organizations such as Parexel and Medidata Solutions to further bolster its offerings in this evolving landscape.

Firstleaf

Series A in 2017
Firstleaf is a personalized wine subscription service that utilizes extensive data analysis to curate wine shipments tailored to individual preferences. Founded by Philip James, a seasoned wine industry professional, the company combines advanced technology with expert winemaking to create unique Wine Profiles for its members. Each shipment is customized, with over 82 million potential combinations, resulting in 98% of monthly boxes being distinct. Firstleaf's team of winemakers evaluates more than 10,000 wines annually from across the globe to select high-quality offerings, with the brand boasting over 2,800 awards, including numerous 90+ point ratings. With over 700,000 cases sold last year, Firstleaf has gained recognition as a leading wine brand, attracting nearly one million customers since its launch. The company has received accolades such as being named one of Fast Company's Most Innovative Companies in the data science category and recognized as one of Wine Business Monthly's largest wineries.

HealthReveal

Series A in 2017
HealthReveal offers a cloud-based clinical analytics platform aimed at preventing the avoidable consequences of chronic diseases. Utilizing advanced analytics and biomonitoring technology, the platform continuously monitors and analyzes patient physiology and care by integrating various real-time streams of clinical, operational, and biometric data. This integration ensures that both clinicians and patients adhere to evidence-based care guidelines, facilitating the early detection and treatment of chronic conditions. The proactive approach not only aids in faster patient recovery but also contributes to reducing healthcare costs.

Frame AI (acquired by HubSpot)

Seed Round in 2016
Frame Technology, Inc. develops a SaaS solution that enables companies to gain real-time insights from customer interactions across various communication channels. The company's platform, known as Frame, acts as an early warning system by identifying prioritized customer feedback, key themes, and team behaviors that require attention, ultimately enhancing the customer experience and reducing churn. Additionally, Frame facilitates the collection, unification, and analysis of chat and email content, thereby supporting improvements in sales, service, and customer retention. Founded in 2016 and headquartered in New York, Frame Technology also has offices in Singapore, reflecting its commitment to enhancing business communications through structured analytics that inform decision-making and optimize performance in message-based interactions.

Flashpoint

Series B in 2016
Trusted by governments, global commercial companies, and educational institutions, Flashpoint helps organizations protect their most critical assets, infrastructure, and stakeholders from security risks such as cyber threats, ransomware, fraud, physical threats, and more. Leading security practitioners—including cyber threat intelligence (CTI), vulnerability management, DevSecOps and vendor risk management teams—rely on the Flashpoint Intelligence Platform to proactively identify and mitigate risk and stay ahead of the evolving threat landscape. To learn more about Flashpoint, visit https://www.flashpoint-intel.com/ or follow us on Twitter at @FlashpointIntel.

HealthVerity

Series A in 2016
HealthVerity, Inc. is a technology company that specializes in developing software tools for healthcare providers, including pharmaceutical manufacturers, hospitals, and payers. Founded in 2014 and headquartered in Philadelphia, Pennsylvania, the company offers a cloud-based platform that enables these stakeholders to discover, license, and integrate patient data from diverse sources. This platform facilitates the creation, management, and exchange of healthcare and consumer data while ensuring privacy protection. Utilizing advanced identity resolution and matching techniques, HealthVerity enhances transparency and provides deeper insights within the healthcare sector. The company's solutions support the exploration of patient adherence and continuity of care, allowing healthcare organizations to conduct targeted outreach and improve decision-making. HealthVerity has established strategic partnerships with organizations such as Parexel and Medidata Solutions to further bolster its offerings in this evolving landscape.

Inverse

Seed Round in 2015
Inverse is an online media platform focused on curating content for a millennial male audience. It specializes in original reporting, news coverage, and insightful analysis, exploring emerging ideas, new technologies, and trends. By highlighting the perspectives of innovative thinkers and creators, Inverse seeks to engage its audience with unique insights into pop culture and everyday life. The platform aims to answer the question of what the future may hold, fostering a sense of curiosity and encouraging its readers to better understand and prepare for upcoming developments.

Flashpoint

Series A in 2015
Trusted by governments, global commercial companies, and educational institutions, Flashpoint helps organizations protect their most critical assets, infrastructure, and stakeholders from security risks such as cyber threats, ransomware, fraud, physical threats, and more. Leading security practitioners—including cyber threat intelligence (CTI), vulnerability management, DevSecOps and vendor risk management teams—rely on the Flashpoint Intelligence Platform to proactively identify and mitigate risk and stay ahead of the evolving threat landscape. To learn more about Flashpoint, visit https://www.flashpoint-intel.com/ or follow us on Twitter at @FlashpointIntel.

Custora

Series A in 2015
Custora is a leader in advanced customer analytics tailored for the retail sector. The company offers a Customer Intelligence Platform that equips marketing leaders with the insights needed to achieve immediate results while fostering long-term profitability. This platform creates a comprehensive view of each customer and employs predictive analytics to identify key customer segments and paths. Additionally, it provides actionable recommendations aimed at enhancing customer lifetime value, addressing the practical challenges faced by marketing professionals. By leveraging data science, Custora enables brands to better understand customer behavior and develop strategic marketing initiatives that enhance the relevance and effectiveness of their communications.

Firstleaf

Venture Round in 2015
Firstleaf is a personalized wine subscription service that utilizes extensive data analysis to curate wine shipments tailored to individual preferences. Founded by Philip James, a seasoned wine industry professional, the company combines advanced technology with expert winemaking to create unique Wine Profiles for its members. Each shipment is customized, with over 82 million potential combinations, resulting in 98% of monthly boxes being distinct. Firstleaf's team of winemakers evaluates more than 10,000 wines annually from across the globe to select high-quality offerings, with the brand boasting over 2,800 awards, including numerous 90+ point ratings. With over 700,000 cases sold last year, Firstleaf has gained recognition as a leading wine brand, attracting nearly one million customers since its launch. The company has received accolades such as being named one of Fast Company's Most Innovative Companies in the data science category and recognized as one of Wine Business Monthly's largest wineries.

Whip Media

Series B in 2014
Whip Media is a prominent provider of enterprise cloud software aimed at revolutionizing the content licensing landscape in the entertainment industry. The company specializes in transforming operations related to rights and royalties management, utilizing advanced artificial intelligence and automation to enhance streaming analytics and supply chain processes. Whip Media's platform offers proprietary data and predictive insights, enabling media companies to effectively distribute, control, and monetize their television and movie content. By driving informed streaming strategies and accelerating insights, Whip Media supports entertainment organizations in making profitable content decisions at scale, thereby facilitating revenue growth and direct-to-consumer initiatives.

Earnest Research

Series A in 2014
Earnest Research is a data innovation company focused on enhancing the understanding of consumer and business behavior. By collaborating with top-tier data partners, the company converts raw data into valuable insights for business and investment professionals. This transformation enables clients to pose more informed questions, ultimately leading to improved decision-making.

Resonate

Series B in 2012
Resonate operates a database platform that enhances consumer intelligence for brands and agencies through a deep analysis of audience characteristics. By focusing on motivations-based targeting, Resonate enables political campaigns, advocacy groups, and major consumer brands to create effective online advertising campaigns. The platform goes beyond traditional demographic targeting by uncovering unidentifiable values such as patriotism, environmentalism, and luxury preferences. This comprehensive understanding of behavioral, attitudinal, lifestyle, and life-stage data allows clients to better engage with their customers and tailor their marketing strategies effectively.

klout

Series C in 2012
Klout measures influence based on the ability to drive action across the social web. Any person can connect their social network accounts and Klout will generate a score on a scale of 1-100 that represents their ability to engage other people and inspire social actions. Klout enables everyone to gain insights that help them better understand how they influence others. Klout also provides people with opportunities to shape and be recognized for their influence.

klout

Series B in 2011
Klout measures influence based on the ability to drive action across the social web. Any person can connect their social network accounts and Klout will generate a score on a scale of 1-100 that represents their ability to engage other people and inspire social actions. Klout enables everyone to gain insights that help them better understand how they influence others. Klout also provides people with opportunities to shape and be recognized for their influence.

Resonate

Series A in 2010
Resonate operates a database platform that enhances consumer intelligence for brands and agencies through a deep analysis of audience characteristics. By focusing on motivations-based targeting, Resonate enables political campaigns, advocacy groups, and major consumer brands to create effective online advertising campaigns. The platform goes beyond traditional demographic targeting by uncovering unidentifiable values such as patriotism, environmentalism, and luxury preferences. This comprehensive understanding of behavioral, attitudinal, lifestyle, and life-stage data allows clients to better engage with their customers and tailor their marketing strategies effectively.
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