Horizon Partners

Horizon Partners is a boutique financial advisory firm focused on mid-market companies in the Digital Media, Interactive Marketing, and Software sectors. The firm offers advisory services aimed at assisting companies in raising capital and executing mergers and acquisitions. Horizon Partners adopts a consultative approach, providing clients with a comprehensive view of transactional opportunities to help them achieve optimal outcomes. The firm emphasizes specialization, engaging only with clients when its industry expertise can create significant value. By prioritizing relationships over transactions, Horizon Partners takes a long-term perspective in guiding clients toward the right opportunities. When appropriate, the firm combines the agility of a start-up with the experience of seasoned financial professionals to deliver exceptional results.
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Michael Firmage

Co-Founder and Managing Director

5 past transactions

Kippa

Seed Round in 2022
Kippa is a mobile app designed for African small business owners and bookkeepers. It streamlines financial management by replacing physical record books with digital platforms, enabling users to track daily transactions, generate invoices, manage inventory, and monitor business fluctuations.

Texas Crop Science

Venture Round in 2017
Texas Crop Science is an agricultural technology company founded in 2010 that focuses on developing improved crops to address global agricultural challenges. The company's primary technology platform, PYRAMAX™, leverages discoveries from various scientific disciplines, including human biology, to enhance crop yield across different plants and environmental conditions. Initially centered on cotton, Texas Crop Science has successfully tested its platform with other crops such as soybeans and rice, demonstrating its versatility and effectiveness in both greenhouse and field settings. By employing a systems biology approach to holistic plant growth, the company aims to provide innovative solutions for the agricultural sector.

Fleet Space Technologies

Series A in 2017
Fleet Space Technologies operates a constellation of commercial micro-satellites, offering enhanced mineral exploration services globally. They have pioneered the world's first 3D printed all-metal patch antenna for space, significantly improving throughput efficiency.

Book. Stay. Go.

Seed Round in 2015
Book. Stay. Go. is a developer of a comprehensive mobile platform designed for the hospitality industry, enabling hotels to enhance guest experiences through advanced technology. The company offers a complete suite of mobile functionalities, including the ability for travelers to book stays, check in, and select their own rooms prior to arrival. Upon reaching the hotel, guests can directly access their assigned rooms using their smartphones as digital keys, facilitated by BLE/iBeacon door hardware. Hotels partner with Book. Stay. Go. by paying a monthly subscription fee and a commission on booking transactions conducted through the platform, streamlining operations while providing modern amenities to guests.

Numerator

Series B in 2014
Numerator is a market intelligence firm that combines omnichannel marketing, merchandising, and sales data to simplify strategic decision-making for brand, retail, and agency clients. It uniquely links consumer purchase behavior to influencing factors using the InfoScout OmniPanel, which has captured over 500 million receipts. Numerator serves industry leaders like Nike, Unilever, and Procter & Gamble with real-time path-to-purchase data.
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