leAD Sports Accelerator

leAD Sports & Health Tech Partners sources, funds, and drives growth of early-stage sports & health tech startups globally. leAD was founded in 2016 and was inspired by the legend of the sports industry Adi Dassler. Since its inception, leAD has taken on new companies into its business every year. With 30 companies from around the globe under its portfolio, leAD is constantly empowering founders to create their own legacy. leAD works with groundbreaking solutions across the verticals of fan engagement, connected athletes, and health & well-being and focuses on driving growth through smart investment, premier network access, and expert training. leAD has three three investment vehicles – Academy, Portfolio, and ADvantage Fund – and commercial partnerships with adidas, Citi Private Bank, Tavistock Group, OurCrowd, and Lake Nona to further support portfolio growth.

Stefan Bente

Co-Founder

Brett Bivens

Investment Director

Aaron Naisar

Investment Manager

Sebastian Vohradnik

Investment Director

Andrew White

Director

George Williams

CFO

30 past transactions

Rooter

Venture Round in 2023
Rooter Sports Technologies Private Limited operates a comprehensive sports fan engagement platform, catering to millions of sports enthusiasts in India and beyond. Founded in 2016 and based in New Delhi, the platform facilitates real-time interaction among fans during live matches across various sports, including cricket, football, hockey, and more. It offers free-to-play live games, video and audio chat features, and personalized social feeds, allowing users to create and consume content in their preferred languages. Rooter serves as a hub for sports fans to engage deeply with their favorite sports through pre-match quizzes, live match predictions, and community discussions. The platform is accessible via the App Store and Google Play Store, and it aims to democratize sports content by integrating international, domestic, and local sports narratives. With over 5 million connected users, Rooter is poised to expand its offerings, including upcoming gaming and esports verticals, while fostering a vibrant community of sports enthusiasts.

Wingfield

Series A in 2022
Wingfield develops a system intended to transform any tennis court in the world into a smart court. The system is a combination of hardware and artificial intelligence and keeps track of the score, analyzes strokes and gives personal feedback right after matches or practice sessions and the system only costs a fraction of a professional system and is easily set up, enabling players to get the same game analytics as the professionals do.

Valtik Foods

Seed Round in 2022
Valtik Foods, based in Bogota, Colombia, specializes in developing fast-absorbing hydration mixes marketed under the trademark TITANIUM. These hydration products are designed to provide rapid hydration without causing stomach distress, catering to both amateur and endurance athletes. Valtik Foods offers a range of hydration mixes tailored to the specific needs of various sports categories. In addition to hydration products, the company also manufactures energy bars, protein energy chews, and ready-to-drink protein shakes. Valtik Foods has expanded its operations to include markets in Mexico and Costa Rica.

Rooter

Series A in 2022
Rooter Sports Technologies Private Limited operates a comprehensive sports fan engagement platform, catering to millions of sports enthusiasts in India and beyond. Founded in 2016 and based in New Delhi, the platform facilitates real-time interaction among fans during live matches across various sports, including cricket, football, hockey, and more. It offers free-to-play live games, video and audio chat features, and personalized social feeds, allowing users to create and consume content in their preferred languages. Rooter serves as a hub for sports fans to engage deeply with their favorite sports through pre-match quizzes, live match predictions, and community discussions. The platform is accessible via the App Store and Google Play Store, and it aims to democratize sports content by integrating international, domestic, and local sports narratives. With over 5 million connected users, Rooter is poised to expand its offerings, including upcoming gaming and esports verticals, while fostering a vibrant community of sports enthusiasts.

Kinotek

Pre Seed Round in 2021
KinoTek combines portable motion capture and machine learning in an intuitive, 3D interface deployable on the field of play. It is an innovative software utilizing Virtual Reality and Motion Capture Technology to change the way human movement analysis is approached and applied. They are taking complex biomechanics data and simplifying the information to provide a simple visual representation. Their software is proven to increase the retention of skills, decrease the chance of injury, and improve overall athletic output. KinoTek is governed by a sense of identity and commitment to the state of Maine and its communities, a passion for learning and growing with new information and technology, and an obligation to do things that matter them, to its users, and to anyone else that they can impact on their journey. The company was founded by Justin Hafner, David Holomakoff, and Patrick Breeding in 2018 and is based in Portland, Maine.

SkillYoga

Convertible Note in 2020
SkillYoga UG provides online yoga classes and sessions. The company was incorporated in 2018 and is based in Berlin, Germany.

Phlex

Pre Seed Round in 2020
Sports technology company focused on revolutionizing the swimming world.

Buzzbike

Venture Round in 2020
Buzzbike is launching a tech-driven cycle scheme for London, creating a new sponsorship platform for brands.

Rooter

Series A in 2020
Rooter Sports Technologies Private Limited operates a comprehensive sports fan engagement platform, catering to millions of sports enthusiasts in India and beyond. Founded in 2016 and based in New Delhi, the platform facilitates real-time interaction among fans during live matches across various sports, including cricket, football, hockey, and more. It offers free-to-play live games, video and audio chat features, and personalized social feeds, allowing users to create and consume content in their preferred languages. Rooter serves as a hub for sports fans to engage deeply with their favorite sports through pre-match quizzes, live match predictions, and community discussions. The platform is accessible via the App Store and Google Play Store, and it aims to democratize sports content by integrating international, domestic, and local sports narratives. With over 5 million connected users, Rooter is poised to expand its offerings, including upcoming gaming and esports verticals, while fostering a vibrant community of sports enthusiasts.

AgeRate

Seed Round in 2020
The AgeRate team is a diverse mix of medical doctors, engineers, and designers with a mission of redefining health to inspire improvement.

20/20 Armor

Venture Round in 2019
20/20 Armor makes an electronic chestguard that brings the street fighter video game to life. This technology gamifies martial arts, making it fun and engaging through its multiple built-in game modes, which teach the fundamentals of sparring such as timing, power, and speed. It is used to make training fun and helps club owners significantly increase their bottom line by attracting and retaining students. The founders are club owners and National Team members themselves, with decades of experience. 20/20 Armor aims to be the standard training system for all striking martial arts and the official scoring system for the Olympics, with the ultimate vision of making Taekwondo a new professional sport.

Champions Round

Pre Seed Round in 2019
Champions Round, Inc. is a sports entertainment company that creates a gaming application centered on football and Esports. Founded in 2018 and based in Los Angeles, California, the application allows users to participate in fantasy league games and tournaments, engage with live questions, earn points, learn about the games, and win cash prizes. The application is accessible for download on iOS devices, aiming to enhance fan experiences within the fantasy sports industry.

Prophet Exchange

Pre Seed Round in 2019
Solving the price and liquidity issues riddled with the sportsbook model today.

leagiON

Pre Seed Round in 2019
Mobile solution for the most secure and convenient way for gamers to initiate a friendly one on one wager with peers. We allow gamers to challenge one another to a game, secure players’ funds, seamlessly monitor the gaming environment to determine the final score and execute settlement immediately after the game. No need to report the final score, take screenshots of the game, worry about the opponent dropping off before the game is finished. Play with confidence. We are your eyes, ears, and much more.

Diggin'

Pre Seed Round in 2019
Diggin' is an online platform and mobile application based in Telegraph Bay, Hong Kong, dedicated to the urban dance community. Established in 2017, it serves as a hub for fans, dancers, and businesses by providing vital information about dance venues and facilitating connections within the community. The platform offers various services, including online registration and payment, event management, and video reviewing. Users can browse local dance studios, rent venues, and participate in street dance events. Additionally, Diggin' integrates features like live scoring boards with online ticketing systems and offers advertising opportunities for studios. Its comprehensive approach supports street dancers, dance studios, event organizers, and disc jockeys, promoting a vibrant urban dance culture.

SkillYoga

Seed Round in 2019
SkillYoga UG provides online yoga classes and sessions. The company was incorporated in 2018 and is based in Berlin, Germany.

Valtik Foods

Seed Round in 2019
Valtik Foods, based in Bogota, Colombia, specializes in developing fast-absorbing hydration mixes marketed under the trademark TITANIUM. These hydration products are designed to provide rapid hydration without causing stomach distress, catering to both amateur and endurance athletes. Valtik Foods offers a range of hydration mixes tailored to the specific needs of various sports categories. In addition to hydration products, the company also manufactures energy bars, protein energy chews, and ready-to-drink protein shakes. Valtik Foods has expanded its operations to include markets in Mexico and Costa Rica.

20/20 Armor

Seed Round in 2018
20/20 Armor makes an electronic chestguard that brings the street fighter video game to life. This technology gamifies martial arts, making it fun and engaging through its multiple built-in game modes, which teach the fundamentals of sparring such as timing, power, and speed. It is used to make training fun and helps club owners significantly increase their bottom line by attracting and retaining students. The founders are club owners and National Team members themselves, with decades of experience. 20/20 Armor aims to be the standard training system for all striking martial arts and the official scoring system for the Olympics, with the ultimate vision of making Taekwondo a new professional sport.

ReadyUp

Pre Seed Round in 2018
ReadyUp is a platform for player connection and team management for gaming and esports

GGWP Academy

Pre Seed Round in 2018
GGWP Academy offers an online academy for gamers. The company’s solution teaches skills and techniques in streaming, personal branding, goal setting, social media marketing, and game psychology to its customers. GGWP Academy was founded in 2018 and is headquartered in Sydney, Australia.

Venuzle

Seed Round in 2017
Venuzle GmbH operates an online marketplace that connects sports enthusiasts with sports venues, courses, and partners. Founded in 2014 and headquartered in Graz, Austria, the company facilitates the search, comparison, and booking of various sports offerings through its platform. In addition to serving individual sportsmen, Venuzle also provides an enterprise management solution known as "The Venuzle Sports Manager," which is aimed at municipalities, local councils, clubs, and schools. This innovative system is currently utilized by over 20 institutions in Graz and manages more than 300 sports venues. Venuzle has been recognized for its contributions to municipal innovation, having won first place in the "Best Administration Innovation" category at the IMPULS - Municipal Innovation Award 2015.

UNIT 1

Pre Seed Round in 2017
UNIT 1 is an innovation company for action sports.They are riders, designers, engineers and business builders driven to create game-changing innovation through experience-based products. Soundshield, their first product, is an action sports helmet with detachable wireless headphones. It redefines music within action sports.

Who Knows Wins

Pre Seed Round in 2017
Who Knows Wins Ltd operates an online sports betting platform that allows users to engage in friendly competition by predicting the outcomes of various sporting events. Founded in 2014 and based in Cardiff, United Kingdom, the platform enables friends, family, and colleagues to create leagues where they can use their knowledge, skill, and luck to compete for cash prizes. The company aims to transform the perception of gambling by promoting a social experience, making it a space where users can enjoy sports betting in a community setting, whether with acquaintances or strangers.

Winmill

Pre Seed Round in 2017
Winmill is a robotics company that helps athletes in hockey training. It develops training equipment for ice hockey equipped with stereo-cameras to analyze player's position, movement, and speed and is capable of passing and shooting pucks with its own intellect, enabling coaches to train hockey athletes and provide feedback about performance and progress of the players. The company is based in Riga, Latvia.

Evolve Basketball App

Pre Seed Round in 2017
Evolve Basketball is a mobile application that offers personal basketball training services to its users. The application enables its users to interact with certified basketball trainers of their preference to obtain content and personal training programs and workout schedules. It features news feeds, workout calendars, nutritional plans, and basketball video galleries. It is available for iOS platforms. Evolve basketball was launched in 2015 by Devon Butler and Lafayette Julius.

Wingfield

Pre Seed Round in 2017
Wingfield develops a system intended to transform any tennis court in the world into a smart court. The system is a combination of hardware and artificial intelligence and keeps track of the score, analyzes strokes and gives personal feedback right after matches or practice sessions and the system only costs a fraction of a professional system and is easily set up, enabling players to get the same game analytics as the professionals do.

fitto

Pre Seed Round in 2017
fitto Inc. develops personalized nutrition solutions that optimize the intake of dietary and sports nutrition supplements. It offers a smart bottle that tracks nutrient and water intake and reports it to the Fitto mobile app, where the data undergoes wisdom-assessment and prompts the optimization of the white label trackable dietary pods that helps users to monitor their intake as well as helps in business intelligence and sales growth for supplement brands. The company was founded in 2016 and is based in Tel Aviv, Israel.

ATLAS Live Tracking

Pre Seed Round in 2017
Atlas makes endurance sports such as triathlon, marathons, cycling and other outdoor races much more accessible and engaging to the average spectator. In the longer term, Atlas aims to become the go-to platform and race solution server provider for all types of endurance races globally. The Atlas social networking platform fosters a global endurance sports community which increases adoption for endurance racing worldwide.

The Movement Athlete

Pre Seed Round in 2017
The Movement Athlete is a skill-based fitness training application. It is a platform and technology making learning bodyweight and movement disciplines like calisthenics, gymnastic, acrobatics and circus skills easy and safe for everyone. We also run a blog about bodyweight training https://bodyweighttrainingarena.com/