leAD Sports Accelerator

leAD Sports & Health Tech Partners sources, funds, and drives growth of early-stage sports & health tech startups globally. leAD was founded in 2016 and was inspired by the legend of the sports industry Adi Dassler. Since its inception, leAD has taken on new companies into its business every year. With 30 companies from around the globe under its portfolio, leAD is constantly empowering founders to create their own legacy. leAD works with groundbreaking solutions across the verticals of fan engagement, connected athletes, and health & well-being and focuses on driving growth through smart investment, premier network access, and expert training. leAD has three three investment vehicles – Academy, Portfolio, and ADvantage Fund – and commercial partnerships with adidas, Citi Private Bank, Tavistock Group, OurCrowd, and Lake Nona to further support portfolio growth.

Stefan Bente

Co-Founder

Brett Bivens

Investment Director

Aaron Naisar

Investment Manager

Sebastian Vohradnik

Investment Director

Andrew White

Director

George Williams

CFO

Past deals in Sports

Rooter

Venture Round in 2023
Rooter Sports Technologies Private Limited operates a comprehensive sports fan engagement platform, catering to millions of sports enthusiasts in India and beyond. Founded in 2016 and based in New Delhi, the platform facilitates real-time interaction among fans during live matches across various sports, including cricket, football, hockey, and more. It offers free-to-play live games, video and audio chat features, and personalized social feeds, allowing users to create and consume content in their preferred languages. Rooter serves as a hub for sports fans to engage deeply with their favorite sports through pre-match quizzes, live match predictions, and community discussions. The platform is accessible via the App Store and Google Play Store, and it aims to democratize sports content by integrating international, domestic, and local sports narratives. With over 5 million connected users, Rooter is poised to expand its offerings, including upcoming gaming and esports verticals, while fostering a vibrant community of sports enthusiasts.

Rooter

Series A in 2022
Rooter Sports Technologies Private Limited operates a comprehensive sports fan engagement platform, catering to millions of sports enthusiasts in India and beyond. Founded in 2016 and based in New Delhi, the platform facilitates real-time interaction among fans during live matches across various sports, including cricket, football, hockey, and more. It offers free-to-play live games, video and audio chat features, and personalized social feeds, allowing users to create and consume content in their preferred languages. Rooter serves as a hub for sports fans to engage deeply with their favorite sports through pre-match quizzes, live match predictions, and community discussions. The platform is accessible via the App Store and Google Play Store, and it aims to democratize sports content by integrating international, domestic, and local sports narratives. With over 5 million connected users, Rooter is poised to expand its offerings, including upcoming gaming and esports verticals, while fostering a vibrant community of sports enthusiasts.

Phlex

Pre Seed Round in 2020
Sports technology company focused on revolutionizing the swimming world.

Rooter

Series A in 2020
Rooter Sports Technologies Private Limited operates a comprehensive sports fan engagement platform, catering to millions of sports enthusiasts in India and beyond. Founded in 2016 and based in New Delhi, the platform facilitates real-time interaction among fans during live matches across various sports, including cricket, football, hockey, and more. It offers free-to-play live games, video and audio chat features, and personalized social feeds, allowing users to create and consume content in their preferred languages. Rooter serves as a hub for sports fans to engage deeply with their favorite sports through pre-match quizzes, live match predictions, and community discussions. The platform is accessible via the App Store and Google Play Store, and it aims to democratize sports content by integrating international, domestic, and local sports narratives. With over 5 million connected users, Rooter is poised to expand its offerings, including upcoming gaming and esports verticals, while fostering a vibrant community of sports enthusiasts.

20/20 Armor

Venture Round in 2019
20/20 Armor makes an electronic chestguard that brings the street fighter video game to life. This technology gamifies martial arts, making it fun and engaging through its multiple built-in game modes, which teach the fundamentals of sparring such as timing, power, and speed. It is used to make training fun and helps club owners significantly increase their bottom line by attracting and retaining students. The founders are club owners and National Team members themselves, with decades of experience. 20/20 Armor aims to be the standard training system for all striking martial arts and the official scoring system for the Olympics, with the ultimate vision of making Taekwondo a new professional sport.

Prophet Exchange

Pre Seed Round in 2019
Solving the price and liquidity issues riddled with the sportsbook model today.

20/20 Armor

Seed Round in 2018
20/20 Armor makes an electronic chestguard that brings the street fighter video game to life. This technology gamifies martial arts, making it fun and engaging through its multiple built-in game modes, which teach the fundamentals of sparring such as timing, power, and speed. It is used to make training fun and helps club owners significantly increase their bottom line by attracting and retaining students. The founders are club owners and National Team members themselves, with decades of experience. 20/20 Armor aims to be the standard training system for all striking martial arts and the official scoring system for the Olympics, with the ultimate vision of making Taekwondo a new professional sport.

Venuzle

Seed Round in 2017
Venuzle GmbH operates an online marketplace that connects sports enthusiasts with sports venues, courses, and partners. Founded in 2014 and headquartered in Graz, Austria, the company facilitates the search, comparison, and booking of various sports offerings through its platform. In addition to serving individual sportsmen, Venuzle also provides an enterprise management solution known as "The Venuzle Sports Manager," which is aimed at municipalities, local councils, clubs, and schools. This innovative system is currently utilized by over 20 institutions in Graz and manages more than 300 sports venues. Venuzle has been recognized for its contributions to municipal innovation, having won first place in the "Best Administration Innovation" category at the IMPULS - Municipal Innovation Award 2015.

The Movement Athlete

Pre Seed Round in 2017
The Movement Athlete is a skill-based fitness training application. It is a platform and technology making learning bodyweight and movement disciplines like calisthenics, gymnastic, acrobatics and circus skills easy and safe for everyone. We also run a blog about bodyweight training https://bodyweighttrainingarena.com/

ATLAS Live Tracking

Pre Seed Round in 2017
Atlas makes endurance sports such as triathlon, marathons, cycling and other outdoor races much more accessible and engaging to the average spectator. In the longer term, Atlas aims to become the go-to platform and race solution server provider for all types of endurance races globally. The Atlas social networking platform fosters a global endurance sports community which increases adoption for endurance racing worldwide.