IGNIA

IGNIA is a Mexico based early-to-late stage venture capital firm that invests in innovative solutions for the emerging middle class, representing 70% of the population. Founded in 2007, IGNIA has two funds with US$200 million capital raised. IGNIA invests in sectors such as healthcare, fintech, financial services, education and basic services.

Pilar Baeza

Associate

Michael Chu

Co-Founder and Partner

SY

Siu Yin Chu

Co-Founder and Partner

Constanza Garcia

Associate

Jimena García-Cuellar

Investor Relations Manager

Santiago Gil

Associate

Otto Graff

Partner

Andres Ibarra

Associate

Ana Jiménez

Associate

Christine Kenna

Partner

Leon Kraig

Partner

Eduardo Lozano

Associate

Fabrice Serfati Magaña

Partner

Rodríguez Morales, Gerardo

Associate

Álvaro Rodríguez

Co-Founder and Managing Partner

Rolando Salinas

Associate

Past deals in Mexico

Rapyd

Series B in 2019
Rapyd is a mobile financial network that makes the world’s favorite ways to pay and be paid instantly available through a single API and SDK. Its platform and API brings together local financial specialists from every corner of the world to make the 100s of ways people pay available around the world. It enables ecommerce merchants, gig platforms, challenger wallets, remittance platforms, online lenders, and even traditional banks to break free of their old infrastructure and limitations and create new mobile-friendly solutions.

Apli Mexico S de RL de CV

Seed Round in 2019
Apli is an online platform that offers recruitment services to its users. The platform enables its users to create personalized profiles and visit their house. They provide its users with half-time and weekend shifts for a range of vacancies, including waiters, garrotero, chefs, bartenders, hostesses, capturists, and sellers. Apli was launched in 2016 and is based in Latam.

Arcus

Series A in 2017
Arcus Financial Intelligence, Inc. develops and operates an application program interface (API) platform for banks and financial institutions that manages consumer bills and financial data. The company provides real-time bill management and payment services. It provides a detailed picture of the family finances of users such as how many bills they have, how much do they owe, and when the bill is due to be paid. The company was formerly known as Regalii Inc. and changed its name to Arcus Financial Intelligence, Inc. in June 2018. Arcus Financial Intelligence, Inc. was founded in 2012 and is based in New York, New York.

Bind ERP

Series A in 2017
Small businesses are the backbone of the Mexican economy and Bind ERP is helping them thrive, through the use of technology. We want to change the game for small businesses by offering them better tools and information that fuels their growth and competitiveness. <a href="http://www.bind.com.mx">www.bind.com.mx</a>

Sr.Pago

Seed Round in 2016
Sr.Pago is a mobile point of sale (MPOS) system that enables individuals and small businesses to receive card payments via smartphones and tablets. It enables users to have access to banking-related services via a chip-based debit card, a card reader that connects to any smartphone or tablet, and an app for managing transactions. The MPOS system enables its users to accept credit card payment for the services they render, transfer that money to a reloadable MasterCard debit card, and make purchases with those funds anywhere MasterCard is accepted, and a withdraw cash from any Walmart-affiliated location in Mexico. It is available for iPods, iPads, and iPhones as well as Android platforms. Sr.Pago was launched in 2010 and its operations are based in Mexico City, Distrito Federal.

Fondeadora

Series A in 2020
Fondeadora is a provider of digital banking services used to eliminate the inefficiencies related to the traditional banking system. The company offers a completely free debit card linked to a powerful app to save, use, and manage money. Its first product is a mobile app and an international MasterCard debit card where anyone can pay, store, and distribute money without complications. Fondeadora was founded in 2018 and is headquartered in Mexico City, Mexico.

MeXvi

Venture Round in 2010
MeXvi is a leading provider of integral solutions for assisted self-construction of affordable homes in rural and semi-urban settings. Since its inception in 2006 MeXvi has participated in the self-construction of 4,900 homes in rural and semi-urban areas in 15 states of Mexico, and has further collaborated in the reconstruction of several devastated communities improving the lives of approximately 25,000 individuals.

Agua Natural

Venture Round in 2011
24/7 access to home purified water through a distribution network.

Kinedu SAPI de CV

Series A in 2019
Kinedu is an app that provides fun and age-based daily activity ideas to do with your little one. Each activity targets a key developmental area, helping your baby reach every milestone.

Barared

Venture Round in 2010
Mexico’s first banking correspondent administrator developing a branchless banking network in low-income mom and pop stores.

Fondeadora

Venture Round in 2019
Fondeadora is a provider of digital banking services used to eliminate the inefficiencies related to the traditional banking system. The company offers a completely free debit card linked to a powerful app to save, use, and manage money. Its first product is a mobile app and an international MasterCard debit card where anyone can pay, store, and distribute money without complications. Fondeadora was founded in 2018 and is headquartered in Mexico City, Mexico.

ProducePay

Series C in 2021
Produce Pay was first conceived at Cornell University. With strong support from experienced faculty and the student body, it was able to rapidly gain momentum. Produce Pay obtained recognition from Cornell’s entrepreneurial community and was soon dubbed "The Next Johnson Start-Up," in reference to Cornell’s S.C. Johnson Graduate School of Management.

Credijusto

Series A in 2018
Credijusto provides an online lending platform designed to offer easy, reliable, and transparent credit for SMEs. Its platform offers credit models that are focused on the health of each business, focusing on overall performance, rather than considering only the owner's personal credit history, enabling small businesses to obtain accessible credits in a fraction of the time and effort and grow their business. The company's credit models are focused on the health of each business, focusing on overall performance, rather than considering only the owner's personal credit history. The company was founded in 2015 and is based in Mexico City.

Abra

Series C in 2021
Abra is the world’s first digital cash, peer-to-peer money transfer network. Buy, sell, and hold bitcoin or send bitcoin or fiat to any bitcoin wallet or any other Abra user instantly and securely. Abra uses bitcoin and blockchain technology to enable users to transact in over 50 currencies, including bitcoin. Founded in 2014 by Bill Barhydt, serial entrepreneur and global mobile-banking veteran, their team is based in Silicon Valley and committed to forever changing how the world moves money.

Finnovista

Venture Round in 2017
Finnovista is an is an accelerator and venture capital firm specializes in incubation and startups investments. It typically invests in fintech and Insurtech sectors. The firm seeks to invest in Latin America and Spain. It offers three months program. The firm also considers co-investments. Finnovista was founded in 2012 and it is headquartered in Madrid, Spain with an additional office in Mexico City, Mexico.

Underdog Global Sports

Seed Round in 2016
Underdog works closely with a wide range of companies to understand their digital transformation needs and help them reach their different goals. The firm's content creation and creative capabilities are unique in the sports industry.

UnDosTres

Convertible Note in 2019
UnDosTres is revolutionizing the consumer payments landscape in Mexico. We are building the country's leading platform that allows Mexican's to pay for anything and everything at the tap of a button! We are amongst the fastest growing startups in Mexico and were recently crowned the Best Fintech Startup in Emerging Markets.

Afluenta

Series B in 2017
Afluenta S.A. operates social network for managing and offering peer-to-peer lending and loans. The company was founded in 2008 and is based in Buenos Aires, Argentina.

Sr.Pago

Series A in 2017
Sr.Pago is a mobile point of sale (MPOS) system that enables individuals and small businesses to receive card payments via smartphones and tablets. It enables users to have access to banking-related services via a chip-based debit card, a card reader that connects to any smartphone or tablet, and an app for managing transactions. The MPOS system enables its users to accept credit card payment for the services they render, transfer that money to a reloadable MasterCard debit card, and make purchases with those funds anywhere MasterCard is accepted, and a withdraw cash from any Walmart-affiliated location in Mexico. It is available for iPods, iPads, and iPhones as well as Android platforms. Sr.Pago was launched in 2010 and its operations are based in Mexico City, Distrito Federal.

Fondeadora

Seed Round in 2019
Fondeadora is a provider of digital banking services used to eliminate the inefficiencies related to the traditional banking system. The company offers a completely free debit card linked to a powerful app to save, use, and manage money. Its first product is a mobile app and an international MasterCard debit card where anyone can pay, store, and distribute money without complications. Fondeadora was founded in 2018 and is headquartered in Mexico City, Mexico.

Rocket.La

Convertible Note in 2017
We provide value to our users through free financial advising. We are able to prepare personalized financial product suggestions for our customers, which are based on data we collect from the Credit Bureau and other alternative sources.

OFI

Series B in 2019
OFI is a company dedicated to provides technology solutions to small, medium and large companies. OFI owns and operates a B2B portal that sells stationery, software, and hardware products. Peter Otroske founded it on April 16, 2014, with its headquarters in Bogota in Colombia.

Credijusto

Series B in 2019
Credijusto provides an online lending platform designed to offer easy, reliable, and transparent credit for SMEs. Its platform offers credit models that are focused on the health of each business, focusing on overall performance, rather than considering only the owner's personal credit history, enabling small businesses to obtain accessible credits in a fraction of the time and effort and grow their business. The company's credit models are focused on the health of each business, focusing on overall performance, rather than considering only the owner's personal credit history. The company was founded in 2015 and is based in Mexico City.

Fondeadora

Series A in 2020
Fondeadora is a provider of digital banking services used to eliminate the inefficiencies related to the traditional banking system. The company offers a completely free debit card linked to a powerful app to save, use, and manage money. Its first product is a mobile app and an international MasterCard debit card where anyone can pay, store, and distribute money without complications. Fondeadora was founded in 2018 and is headquartered in Mexico City, Mexico.

IGNIA Bienes Raíces

Venture Round in 2008
IGNIA is a Mexico based early-to-late stage venture capital firm that invests in innovative solutions for the emerging middle class, representing 70% of the population. Founded in 2007, IGNIA has two funds with US$200 million capital raised. IGNIA invests in sectors such as healthcare, fintech, financial services, education and basic services.

Sr.Pago

Convertible Note in 2019
Sr.Pago is a mobile point of sale (MPOS) system that enables individuals and small businesses to receive card payments via smartphones and tablets. It enables users to have access to banking-related services via a chip-based debit card, a card reader that connects to any smartphone or tablet, and an app for managing transactions. The MPOS system enables its users to accept credit card payment for the services they render, transfer that money to a reloadable MasterCard debit card, and make purchases with those funds anywhere MasterCard is accepted, and a withdraw cash from any Walmart-affiliated location in Mexico. It is available for iPods, iPads, and iPhones as well as Android platforms. Sr.Pago was launched in 2010 and its operations are based in Mexico City, Distrito Federal.

Virket

Seed Round in 2020
VIRKET is a digital technology and services powerhouse that delivers local business success at scale. With more than 500,000 digital solutions delivered over 20 countries, VIRKET has a proven track record since 2009 on successfully digitizing the local business ecosystem across the U.S. Hispanic and Latin America markets through a network of large enterprise Channel Partners in various sectors.

Lentesplus

Series C in 2018
Lentesplus.com brings the Latin American contact lens market online and into the 21st century, offering competitive prices between 20% and 30% below market standards. The company offers clients ease and efficiency, delivering the correct product straight to their homes or offices, in many cases on the same day as the order was placed. With a strong focus on customer service, Lentesplus makes reordering contact lenses as simple as two clicks. Currently have operations in Colombia, Mexico, Chile and Argentina

Virket

Seed Round in 2018
VIRKET is a digital technology and services powerhouse that delivers local business success at scale. With more than 500,000 digital solutions delivered over 20 countries, VIRKET has a proven track record since 2009 on successfully digitizing the local business ecosystem across the U.S. Hispanic and Latin America markets through a network of large enterprise Channel Partners in various sectors.

AirTM, Ltd.

Seed Round in 2017
Airtm is an e-wallet connected to over 300 bank and e-money systems via a peer-to-peer network and direct bank connections. Users hold their money as dollars or cryptocurrency, and can send and receive funds domestically and internationally. Airtm was founded in 2015 with the goal of leveraging digital money to help people in the developing world suffering from currency devaluation preserve their wealth and free their money from disconnected money networks. Headquartered in Mexico City and San Francisco, Airtm is a US-registered money service business.

Abra

Series B in 2017
Abra is the world’s first digital cash, peer-to-peer money transfer network. Buy, sell, and hold bitcoin or send bitcoin or fiat to any bitcoin wallet or any other Abra user instantly and securely. Abra uses bitcoin and blockchain technology to enable users to transact in over 50 currencies, including bitcoin. Founded in 2014 by Bill Barhydt, serial entrepreneur and global mobile-banking veteran, their team is based in Silicon Valley and committed to forever changing how the world moves money.

Tienda Nube

Series B in 2017
Nuvemshop provides entrepreneurs and SMBs with the tools to set up, manage, and promote their online business easily from any device. With the suite of tools around payments, shipping, inventory management, and marketing provided by the company, owners are enabled to participate in the e-commerce market, ramp up their sales, reduce costs, and provide their end customers with a shopping experience. In 2011, co-founders Alejandro Alfonso, Santiago Sosa, Jose Abuchaem, Martin Palombo, and Alejandro Vazquez established Nuvemshop in 2011.

Pangea Money Transfer

Series B in 2016
Pangea Money Transfer is an award-winning mobile-centric money transfer platform that allows on-the-go users to send money from the U.S. to 15 countries across Latin America and Asia in less than 30 seconds -- all for a low flat fee. Receivers can collect the cash at thousands of retail locations or have it directly deposited into any bank account or onto a debit card. The company was founded in 2012 and is headquartered in Chicago, Illinois.

Sr.Pago

Series B in 2018
Sr.Pago is a mobile point of sale (MPOS) system that enables individuals and small businesses to receive card payments via smartphones and tablets. It enables users to have access to banking-related services via a chip-based debit card, a card reader that connects to any smartphone or tablet, and an app for managing transactions. The MPOS system enables its users to accept credit card payment for the services they render, transfer that money to a reloadable MasterCard debit card, and make purchases with those funds anywhere MasterCard is accepted, and a withdraw cash from any Walmart-affiliated location in Mexico. It is available for iPods, iPads, and iPhones as well as Android platforms. Sr.Pago was launched in 2010 and its operations are based in Mexico City, Distrito Federal.

GoTrendier

Seed Round in 2018
Gotrendier.com.co is a platform to sell the clothes that you no longer use and to buy in the closet of other girls throughout Colombia. Posting your products on gotrendier.com.co is completely free! They are sure that in your closet you have many fashion garments that you have not even put on, or that are new, even with a label. At GoTrendier we give you the opportunity to sell these items and earn money. In addition, you can buy clothes from other users, and find your new favorites

Lentesplus

Series B in 2017
Lentesplus.com brings the Latin American contact lens market online and into the 21st century, offering competitive prices between 20% and 30% below market standards. The company offers clients ease and efficiency, delivering the correct product straight to their homes or offices, in many cases on the same day as the order was placed. With a strong focus on customer service, Lentesplus makes reordering contact lenses as simple as two clicks. Currently have operations in Colombia, Mexico, Chile and Argentina

Tienda Nube

Series C in 2020
Nuvemshop provides entrepreneurs and SMBs with the tools to set up, manage, and promote their online business easily from any device. With the suite of tools around payments, shipping, inventory management, and marketing provided by the company, owners are enabled to participate in the e-commerce market, ramp up their sales, reduce costs, and provide their end customers with a shopping experience. In 2011, co-founders Alejandro Alfonso, Santiago Sosa, Jose Abuchaem, Martin Palombo, and Alejandro Vazquez established Nuvemshop in 2011.

Primedic

Series A in 2008
Primedica is a healthcare provider for the base of the pyramid in Mexico.

Abra

Series C in 2019
Abra is the world’s first digital cash, peer-to-peer money transfer network. Buy, sell, and hold bitcoin or send bitcoin or fiat to any bitcoin wallet or any other Abra user instantly and securely. Abra uses bitcoin and blockchain technology to enable users to transact in over 50 currencies, including bitcoin. Founded in 2014 by Bill Barhydt, serial entrepreneur and global mobile-banking veteran, their team is based in Silicon Valley and committed to forever changing how the world moves money.

Kinedu SAPI de CV

Series A in 2018
Kinedu is an app that provides fun and age-based daily activity ideas to do with your little one. Each activity targets a key developmental area, helping your baby reach every milestone.

Provive

Venture Round in 2011
Provive acquires, refurbishes, and sells foreclosed homes in low-income housing developments while working with communities to reestablish active neighbor participation in its revitalization process.

DogHero, Ltd.

Series B in 2017
DogHero, Ltd. develops and operates a peer-to-peer platform connecting pet owners with trusted sitters. The company operates a marketplace for boarding pets while owners are away. The company was founded in 2014 and is headquartered in Sao Paulo, Brazil. As of October 26, 2020, DogHero, Ltd. operated as a subsidiary of Petsupermarket Comércio de Produtos Para Animais S.A.

Lumbrera

Series B in 2011
MiMoni is an online platform that provides its users with personal loans. It allows its users to apply for loans by filling and submitting an online application, and uploading the required documents. MiMoni analyzes submitted loan requests and approves them, enabling its users to get access to benefits provided by the platform. Users who get memberships are able to ask for loans whenever they need and when they have settled their previous loans. It allows its users to make biweekly payments based on the amounts they have received as loans at authorized places such as Oxxo, Bancomer, Banamex, and Banorte.

UnDosTres

Series A in 2018
UnDosTres is revolutionizing the consumer payments landscape in Mexico. We are building the country's leading platform that allows Mexican's to pay for anything and everything at the tap of a button! We are amongst the fastest growing startups in Mexico and were recently crowned the Best Fintech Startup in Emerging Markets.

Visor ADL, S.A.P.I. de C.V.

Seed Round in 2017
Our Mission: Empowering enterprises with data and insights to support critical financing and trade decisioning associated to private companies. Our Vision: Building the most reliable, dynamic and complete Enterprise Health Bureau in e-invoicing countries We are VC backed by Bluerun Ventures, Finrebel, Mission Gate, Leap Global, IGNIA, Amex Ventures, ALL VP, 500 Startups, Mexamerica Capital & Vincus. Operating in Mexico and Brazil.

Underdog Global Sports

Seed Round in 2017
Underdog works closely with a wide range of companies to understand their digital transformation needs and help them reach their different goals. The firm's content creation and creative capabilities are unique in the sports industry.

OFI

Convertible Note in 2020
OFI is a company dedicated to provides technology solutions to small, medium and large companies. OFI owns and operates a B2B portal that sells stationery, software, and hardware products. Peter Otroske founded it on April 16, 2014, with its headquarters in Bogota in Colombia.

Lentesplus

Series D in 2020
Lentesplus.com brings the Latin American contact lens market online and into the 21st century, offering competitive prices between 20% and 30% below market standards. The company offers clients ease and efficiency, delivering the correct product straight to their homes or offices, in many cases on the same day as the order was placed. With a strong focus on customer service, Lentesplus makes reordering contact lenses as simple as two clicks. Currently have operations in Colombia, Mexico, Chile and Argentina

Takeoff Technologies Inc.

Series B in 2018
Takeoff is helping grocers thrive in e-Commerce. Its automated grocery fulfillment solution was created by grocers, for grocers. It is the only eGrocery model that helps grocers not only embrace eGroceries, but thrive in an online grocery market. Together, it can lower users' last-mile and assembly costs, giving them the flexibility that they need to grow with their customers. The time is ripe for e-Groceries!

Afluenta

Series C in 2019
Afluenta S.A. operates social network for managing and offering peer-to-peer lending and loans. The company was founded in 2008 and is based in Buenos Aires, Argentina.

Arcus

Series B in 2020
Arcus Financial Intelligence, Inc. develops and operates an application program interface (API) platform for banks and financial institutions that manages consumer bills and financial data. The company provides real-time bill management and payment services. It provides a detailed picture of the family finances of users such as how many bills they have, how much do they owe, and when the bill is due to be paid. The company was formerly known as Regalii Inc. and changed its name to Arcus Financial Intelligence, Inc. in June 2018. Arcus Financial Intelligence, Inc. was founded in 2012 and is based in New York, New York.

Apli Mexico S de RL de CV

Seed Round in 2017
Apli is an online platform that offers recruitment services to its users. The platform enables its users to create personalized profiles and visit their house. They provide its users with half-time and weekend shifts for a range of vacancies, including waiters, garrotero, chefs, bartenders, hostesses, capturists, and sellers. Apli was launched in 2016 and is based in Latam.

KarmaPulse

Seed Round in 2017
Karmapulse helps brands, companies, agencies and entrepreneurs in the Spanish speaking market to translate social data in to human experiences. They enable their clients to understand, analyse, interpret, compare and expose social media interaction in realtime so they can connect and interact with their audience, with their two different products KarmaMetrics and KarmaBoards.

Procesa Chiapas

Series C in 2013
Procesa Chiapas has developed products with high nutritional value for different markets, including low-income children who are served through government food assistance programs.

Rapyd

Series B in 2018
Rapyd is a mobile financial network that makes the world’s favorite ways to pay and be paid instantly available through a single API and SDK. Its platform and API brings together local financial specialists from every corner of the world to make the 100s of ways people pay available around the world. It enables ecommerce merchants, gig platforms, challenger wallets, remittance platforms, online lenders, and even traditional banks to break free of their old infrastructure and limitations and create new mobile-friendly solutions.

GoTrendier

Series B in 2018
Gotrendier.com.co is a platform to sell the clothes that you no longer use and to buy in the closet of other girls throughout Colombia. Posting your products on gotrendier.com.co is completely free! They are sure that in your closet you have many fashion garments that you have not even put on, or that are new, even with a label. At GoTrendier we give you the opportunity to sell these items and earn money. In addition, you can buy clothes from other users, and find your new favorites

IGNIA Shared Services

Venture Round in 2008
IGNIA Shared Services (ISS), a wholly-owned subsidiary of the IGNIA Fund, provides for the administrative, transactional processing and back-office needs of small and medium enterprises (SMEs)—including most of the IGNIA’s portfolio companies—that allow entrepreneurs and business owners to focus on what they know best: their core business. ISS’ core competency is the establishment and implementation of effective and efficient administrative platforms capable of sustaining dramatic growth. Scalability for nascent enterprises is critical, and depends highly on transactional effectiveness and the ability to deliver high volumes of goods and services at optimal per-unit prices. Without an appropriate administrative platform, the potential of even the most innovative business concepts will remain unfulfilled.

Lumbrera

Series A in 2010
MiMoni is an online platform that provides its users with personal loans. It allows its users to apply for loans by filling and submitting an online application, and uploading the required documents. MiMoni analyzes submitted loan requests and approves them, enabling its users to get access to benefits provided by the platform. Users who get memberships are able to ask for loans whenever they need and when they have settled their previous loans. It allows its users to make biweekly payments based on the amounts they have received as loans at authorized places such as Oxxo, Bancomer, Banamex, and Banorte.

Takeoff Technologies Inc.

Series C in 2019
Takeoff is helping grocers thrive in e-Commerce. Its automated grocery fulfillment solution was created by grocers, for grocers. It is the only eGrocery model that helps grocers not only embrace eGroceries, but thrive in an online grocery market. Together, it can lower users' last-mile and assembly costs, giving them the flexibility that they need to grow with their customers. The time is ripe for e-Groceries!

Virket

Seed Round in 2019
VIRKET is a digital technology and services powerhouse that delivers local business success at scale. With more than 500,000 digital solutions delivered over 20 countries, VIRKET has a proven track record since 2009 on successfully digitizing the local business ecosystem across the U.S. Hispanic and Latin America markets through a network of large enterprise Channel Partners in various sectors.

Ver de Verdad

Series B in 2011
Ver de Verdad is developing a chain of small eye-care shops to provide low income populations with high quality affordable eye glasses. The company plans to quickly establish a significant market presence by leveraging four competitive advantages: low price, 45 minute delivery, convenient locations, and the right product mix.

Procesa Chiapas

Venture Round in 2016
Procesa Chiapas has developed products with high nutritional value for different markets, including low-income children who are served through government food assistance programs.