Illuminate Ventures is a micro venture capital firm established in 2009, specializing in seed and early-stage investments in the B2B and enterprise cloud sectors, particularly focusing on SaaS applications and data-driven solutions. The firm aims to support talented entrepreneurs who harness the efficiencies of cloud-based technologies to address traditional business challenges in innovative ways. Illuminate is often the first institutional investor for startups, typically engaging when a product is developed but still requires refinement before scaling. The firm seeks to foster diverse perspectives among founding teams, emphasizing creative approaches to problem-solving. Illuminate Ventures has invested in notable companies such as BrightEdge Technologies and Xactly Corporation, and it typically participates in Series Seed rounds to bridge the gap between angel funding and larger venture capital investments. The firm values flexibility in early-stage companies and collaborates with leading firms for subsequent financing rounds when appropriate.
Brevity is an AI-powered software platform that automates pitch creation, presentation, and delivery. They offer frameworks for capital raising, sales, interviewing, and other activities.
Provarity
Seed Round in 2024
PreSales Operations Management
Contentstack
Series C in 2022
Contentstack LLC, established in 2018 and based in San Francisco, specializes in developing a cloud-based content management system. This platform empowers businesses to manage and publish content across diverse digital channels such as web, mobile, IoT devices, and chatbots. Key features include content preview, approval workflows, digital asset management, multi-language support, unlimited users, global search, and rich text editing. Contentstack's solution facilitates collaboration between developers and marketers, enabling them to create and manage content hubs efficiently. The company is renowned for its high customer satisfaction ratings and is a founding member of the MACH Alliance, advocating for open and composable technology.
Enmacc
Series B in 2022
Enmacc GmbH, founded in 2016 and based in Munich, Germany, operates a digital over-the-counter (OTC) energy trading platform that facilitates the procurement and trading of both standardized and non-standardized energy products. The platform serves a diverse clientele, including energy traders, portfolio managers, and procurement officers from large energy companies and industrial consumers. Enmacc enhances the trading process by providing increased speed, efficiency, and security, allowing participants to trade directly with market counterparts without intermediaries. The platform features three trading screens: entender, an independent request-for-quote platform; enmarket, an open marketplace for bilateral trading; and engreen, which specializes in Guarantees of Origin and facilitates access to real-time pricing. With a network of over 410 companies and 1,800 active traders, Enmacc promotes greater market access and liquidity, streamlining the daily operations of energy market participants.
Jacobi
Series A in 2022
Jacobi, Inc. is a technology company that has developed a platform for investment managers to design, analyze, and visualize multi-asset portfolios. Founded in 2014 and headquartered in San Francisco, California, with additional offices in Brisbane, Australia, and London, United Kingdom, Jacobi provides customizable tools that streamline investment processes, allowing users to aggregate portfolios, analyze allocations, and assess associated risks and returns. The platform facilitates deeper engagement between investment managers and clients by transforming complex financial data into intuitive visualizations and interactive dashboards. Additionally, Jacobi offers software development kits to further enhance the capabilities of its platform, promoting better decision-making and improved investment strategies.
TAZI
Seed Round in 2022
TAZI is a developer of a cloud-based platform that leverages artificial intelligence and generative AI to forecast customer demand, retention, and detect fraud using both structured and unstructured data. Its patented technology allows seamless integration with existing data streams, providing scalability and flexibility for supervision and deployment. This facilitates business experts and citizen data scientists in creating, updating, and deploying machine learning models for informed decision-making in dynamic environments. TAZI's platform is particularly beneficial for customer-facing teams in outreach, sales, and marketing, enabling them to predict customer behavior and drive revenue. Its innovative approach has garnered recognition in multiple Gartner reports, highlighting its status as an Adaptive and Responsible AI solution. Various sectors, including banking, wealth management, and insurance, utilize TAZI's capabilities to generate significant value.
Arkestro
Series A in 2022
Arkestro is a provider of predictive procurement software that enables businesses to enhance savings and improve supply chain performance by integrating preferred outcomes into their processes. The cloud-based platform utilizes artificial intelligence to automate negotiations, facilitating faster decision-making and real-time collaboration. By leveraging instant forecasts, Arkestro allows organizations to achieve savings more efficiently, often 2–5 times faster than traditional methods. This software not only optimizes procurement strategies but also increases vendor participation, helping businesses secure significant savings on managed services and raw materials.
Continual
Series A in 2022
Continual is a developer of an operational artificial intelligence platform designed to enhance predictions related to customer churn and inventory forecasts. The platform connects seamlessly to existing cloud data warehouses, allowing users to leverage their data effectively. By utilizing machine learning technology, Continual operationalizes predictive models, minimizes data leakage, and offers essential operational tools. This enables clients to better manage and utilize their data, ultimately driving revenue, streamlining operations, and fostering innovative products and services without requiring complex engineering solutions.
mpathic.ai
Seed Round in 2022
mpathic.ai offers a software-as-a-service (SaaS) platform aimed at enhancing communication skills through artificial intelligence. The platform features real-time text corrections and modular empathy training games, which assist users in improving their ability to communicate effectively. By leveraging AI-powered analytics, mpathic.ai helps individuals and organizations develop greater understanding, compassion, and insight, ultimately fostering better interpersonal interactions.
Raydiant
Series B in 2022
Raydiant, Inc. is a company that specializes in creating an experience platform designed to enhance the interaction between employees, customers, and brands. Founded in 2017 and based in San Francisco, Raydiant offers a variety of solutions, including kiosks, virtual agents, and multimedia devices, aimed at connecting and controlling screens across numerous industries such as banking, healthcare, retail, and education. The company's platform allows businesses to manage and display digital content effectively, transforming traditional displays into interactive digital signage that fosters engaging in-store experiences. With a client base of nearly 5,500 brands, Raydiant serves both small and large enterprises, helping them improve operations and customer engagement through innovative technology.
Birdie
Seed Round in 2022
Birdie is a software company based in the United States that helps online shoppers find products tailored to their needs. The platform allows users to discover new items, read reviews from other customers, and engage with the community by sharing their own opinions and seeking recommendations. Birdie employs artificial intelligence and natural language processing to analyze customer feedback, transforming it into actionable insights that assist businesses in making informed product decisions. By providing a single source of truth for customer feedback and user behavior, Birdie enables product-led companies to enhance revenue and adoption while streamlining their product development processes.
Continual
Seed Round in 2021
Continual is a developer of an operational artificial intelligence platform designed to enhance predictions related to customer churn and inventory forecasts. The platform connects seamlessly to existing cloud data warehouses, allowing users to leverage their data effectively. By utilizing machine learning technology, Continual operationalizes predictive models, minimizes data leakage, and offers essential operational tools. This enables clients to better manage and utilize their data, ultimately driving revenue, streamlining operations, and fostering innovative products and services without requiring complex engineering solutions.
mpathic.ai
Pre Seed Round in 2021
mpathic.ai offers a software-as-a-service (SaaS) platform aimed at enhancing communication skills through artificial intelligence. The platform features real-time text corrections and modular empathy training games, which assist users in improving their ability to communicate effectively. By leveraging AI-powered analytics, mpathic.ai helps individuals and organizations develop greater understanding, compassion, and insight, ultimately fostering better interpersonal interactions.
Contentstack
Series B in 2021
Contentstack LLC, established in 2018 and based in San Francisco, specializes in developing a cloud-based content management system. This platform empowers businesses to manage and publish content across diverse digital channels such as web, mobile, IoT devices, and chatbots. Key features include content preview, approval workflows, digital asset management, multi-language support, unlimited users, global search, and rich text editing. Contentstack's solution facilitates collaboration between developers and marketers, enabling them to create and manage content hubs efficiently. The company is renowned for its high customer satisfaction ratings and is a founding member of the MACH Alliance, advocating for open and composable technology.
Pex
Series A in 2021
Pex is a company that specializes in digital rights technology, focusing on providing transparency and accuracy in the licensing and management of content. Its advanced technology operates with remarkable speed and scale, allowing for efficient transactions that simplify global licensing processes. This empowers digital platforms to make real-time decisions regarding content usage, while also enabling creators to use copyrighted material without concerns of infringement. Additionally, Pex ensures that rightsholders receive proper credit and compensation for their work. The company is committed to building inclusive and equitable solutions that address the complexities of digital rights management.
nFlux AI
Pre Seed Round in 2020
nFlux AI is a developer of an artificial general intelligence platform focused on enhancing human capabilities through advanced technology. The company specializes in computer vision operations, providing intelligent video analytics that automate the extraction of contextual insights from unstructured data within video footage. This innovative approach allows clients to leverage proprietary machine comprehension services, enabling a deeper understanding of their data. nFlux's first significant collaboration was with NASA, where the company was tasked with creating a cognitive architecture to support deep space missions, allowing intelligent systems to assist astronauts autonomously when communication with Earth is not feasible. The company's vision is to advance intelligence in ways that positively impact humanity, supported by investments from prominent organizations and venture capital firms.
Joinder
Pre Seed Round in 2020
Joinder, Inc. is a technology company that has developed a machine-learning based collaboration platform specifically designed for law firms. Founded in 2019 and based in Menlo Park, California, Joinder offers a software as a service (SaaS) platform that enhances the organization of records and files, facilitates document sharing between companies and their legal counsel, and ensures data security. The platform aims to improve efficiency for corporate legal departments by connecting businesses with their lawyers, providing access to crucial project information, current matters, docket calendars, and ongoing work discussions. This approach enables companies to manage legal projects more effectively and streamline communication with their legal teams.
Contentstack
Series A in 2019
Contentstack LLC, established in 2018 and based in San Francisco, specializes in developing a cloud-based content management system. This platform empowers businesses to manage and publish content across diverse digital channels such as web, mobile, IoT devices, and chatbots. Key features include content preview, approval workflows, digital asset management, multi-language support, unlimited users, global search, and rich text editing. Contentstack's solution facilitates collaboration between developers and marketers, enabling them to create and manage content hubs efficiently. The company is renowned for its high customer satisfaction ratings and is a founding member of the MACH Alliance, advocating for open and composable technology.
Pyze
Venture Round in 2019
Pyze Inc. is a technology company based in San Carlos, California, founded in 2013. It specializes in providing a digital transformation analytics platform that aids mobile application publishers and enterprises in enhancing user engagement, optimizing business processes, and increasing productivity. The platform features Growth Intelligence, which supports various messaging campaigns including push notifications, in-app messaging, emails, and SMS, while also tracking Apple iMessage Apps and chatbots. Additionally, Pyze utilizes artificial intelligence to automate bottleneck detection and process optimization, enabling clients to manage complex transactions and workflows more effectively. By partnering with low-code, business process management, and robotic process automation platforms, Pyze helps organizations achieve significant operational improvements, such as reduced costs, faster processing times, and enhanced employee productivity. The company is recognized for its contributions to cross-platform analytics and user engagement by leading technology research firms.
Jacobi
Series A in 2019
Jacobi, Inc. is a technology company that has developed a platform for investment managers to design, analyze, and visualize multi-asset portfolios. Founded in 2014 and headquartered in San Francisco, California, with additional offices in Brisbane, Australia, and London, United Kingdom, Jacobi provides customizable tools that streamline investment processes, allowing users to aggregate portfolios, analyze allocations, and assess associated risks and returns. The platform facilitates deeper engagement between investment managers and clients by transforming complex financial data into intuitive visualizations and interactive dashboards. Additionally, Jacobi offers software development kits to further enhance the capabilities of its platform, promoting better decision-making and improved investment strategies.
JetStream Software
Series A in 2019
JetStream Software, founded in 2016, specializes in cloud data protection solutions that enhance enterprise hybrid cloud computing. The company develops a platform that supports workload migration and ensures business continuity across multi-cloud and multi-data center environments. This technology enables managed service providers and cloud service providers to offer disaster recovery as a service and continuous data protection for a diverse clientele, which includes enterprise customers, government agencies, and educational institutions. By collaborating with leading technology developers, JetStream Software aims to create agile, resilient, and efficient cloud-native infrastructures that meet the evolving needs of modern computing.
Arkestro
Seed Round in 2019
Arkestro is a provider of predictive procurement software that enables businesses to enhance savings and improve supply chain performance by integrating preferred outcomes into their processes. The cloud-based platform utilizes artificial intelligence to automate negotiations, facilitating faster decision-making and real-time collaboration. By leveraging instant forecasts, Arkestro allows organizations to achieve savings more efficiently, often 2–5 times faster than traditional methods. This software not only optimizes procurement strategies but also increases vendor participation, helping businesses secure significant savings on managed services and raw materials.
Contentstack
Seed Round in 2018
Contentstack LLC, established in 2018 and based in San Francisco, specializes in developing a cloud-based content management system. This platform empowers businesses to manage and publish content across diverse digital channels such as web, mobile, IoT devices, and chatbots. Key features include content preview, approval workflows, digital asset management, multi-language support, unlimited users, global search, and rich text editing. Contentstack's solution facilitates collaboration between developers and marketers, enabling them to create and manage content hubs efficiently. The company is renowned for its high customer satisfaction ratings and is a founding member of the MACH Alliance, advocating for open and composable technology.
Bedrock Analytics
Venture Round in 2018
Bedrock Analytics Corporation is a technology company that specializes in developing a cloud-based analytics and visualization platform tailored for the consumer packaged goods (CPG) industry. Established in 2013 and headquartered in Oakland, California, the company transforms syndicated and retail data from sources such as Nielsen and IRI into actionable insights for sales and marketing teams. Bedrock's platform enables these teams to create dynamic selling narratives that enhance product sales, improve customer retention, and optimize category performance. By leveraging machine learning, the platform delivers faster and more intelligent recommendations, allowing users to focus on strategic growth rather than time-consuming data manipulation. Bedrock serves a diverse clientele, ranging from small natural food brands to large multinational corporations, positioning itself as a high-growth venture-backed entity in the San Francisco Bay Area.
Pex
Seed Round in 2017
Pex is a company that specializes in digital rights technology, focusing on providing transparency and accuracy in the licensing and management of content. Its advanced technology operates with remarkable speed and scale, allowing for efficient transactions that simplify global licensing processes. This empowers digital platforms to make real-time decisions regarding content usage, while also enabling creators to use copyrighted material without concerns of infringement. Additionally, Pex ensures that rightsholders receive proper credit and compensation for their work. The company is committed to building inclusive and equitable solutions that address the complexities of digital rights management.
Jacobi
Seed Round in 2017
Jacobi, Inc. is a technology company that has developed a platform for investment managers to design, analyze, and visualize multi-asset portfolios. Founded in 2014 and headquartered in San Francisco, California, with additional offices in Brisbane, Australia, and London, United Kingdom, Jacobi provides customizable tools that streamline investment processes, allowing users to aggregate portfolios, analyze allocations, and assess associated risks and returns. The platform facilitates deeper engagement between investment managers and clients by transforming complex financial data into intuitive visualizations and interactive dashboards. Additionally, Jacobi offers software development kits to further enhance the capabilities of its platform, promoting better decision-making and improved investment strategies.
Nitrio
Seed Round in 2016
Nitrio, Inc. is a technology company based in Palo Alto, California, founded in 2014. The company focuses on developing a knowledge discovery engine that enables users to explore and gain insights from their data effortlessly. Nitrio's platform is designed to enhance productivity for sales organizations by leveraging artificial intelligence and natural language processing. It provides real-time coaching for sales representatives and analyzes email communications to identify important information, prompting users to take necessary actions. This approach aims to streamline workflows and improve customer engagement.
LitBit
Series A in 2016
LitBit, founded in 2013 and based in San Jose, California, specializes in cloud-based data center solutions. The company focuses on next-generation converged infrastructure, providing developers with tools to deliver hardware devices and software applications effectively. Its technology enables users to manage devices, generate alerts and reports, and utilize machine learning for data analysis. This approach empowers clients to enhance their knowledge management and improve productivity in their operations. Through its innovative platform, LitBit aims to support emerging markets with efficient and scalable infrastructure solutions.
ChannelEyes
Venture Round in 2016
ChannelEyes Corporation, founded in 2011 and based in Troy, New York, specializes in developing a channel acceleration platform aimed at enhancing the connection between vendors, suppliers, and their channel partners. The company's flagship product, ChannelCandy, is a mobile application designed to deliver essential information such as company news, product details, incentives, and educational resources directly to partners, thereby fostering engagement and sales enablement among agents, dealers, resellers, and retail sales teams. Additionally, ChannelEyes offers OPTYX, an innovative indirect sales workflow tool that utilizes predictive analytics and big data to optimize sales processes. Recognized for its cutting-edge technology, ChannelEyes has received accolades including being named a Cool Vendor by Gartner and recognized as one of the fastest growing companies in New York’s Capital Region.
Allocadia
Series B in 2015
Allocadia is a leading provider of a cloud-based marketing management platform that enables marketers to effectively manage their marketing investments. The platform facilitates strategic planning, budgeting, and performance analysis, helping users connect with various systems such as customer relationship management, finance, social media, resource management, and marketing automation. By offering insights and tools to optimize return on investment, Allocadia empowers organizations to measure the impact of their marketing activities and make informed decisions. Serving over 150 customers and thousands of users globally, Allocadia manages billions of marketing dollars for notable companies including Microsoft, Juniper Networks, VMware, Red Hat, and Charles Schwab.
Yozio
Series A in 2015
Yozio, Inc. is a provider of an Organic Mobile Growth Platform designed to assist mobile growth, marketing, and product teams in enhancing their user acquisition efforts. Founded in 2012 and based in San Francisco, the company offers a Software as a Service (SaaS) solution that integrates application measurement tools, industry best practices, and benchmarks from successful organizations. This platform enables clients to track, acquire, and activate new users through various organic channels, including email, SMS, social media, and mobile web. Yozio serves a diverse clientele, including application publishers and businesses in the commerce, retail, and media sectors, helping them achieve significant increases in mobile app installations and user engagement without the high costs associated with paid acquisition methods.
Findera
Series A in 2015
Findera is a company focused on enhancing the growth of mobile applications through innovative tools that utilize data science and analytics. Founded in 2017, Findera specializes in mobile conversion tracking software designed for social sharing and marketing campaigns. Its offerings include products aimed at optimizing viral marketing efforts and an analytics platform that supports various mobile applications. By providing these resources, Findera enables developers to effectively grow their mobile apps and improve their marketing strategies.
Bedrock Analytics
Seed Round in 2015
Bedrock Analytics Corporation is a technology company that specializes in developing a cloud-based analytics and visualization platform tailored for the consumer packaged goods (CPG) industry. Established in 2013 and headquartered in Oakland, California, the company transforms syndicated and retail data from sources such as Nielsen and IRI into actionable insights for sales and marketing teams. Bedrock's platform enables these teams to create dynamic selling narratives that enhance product sales, improve customer retention, and optimize category performance. By leveraging machine learning, the platform delivers faster and more intelligent recommendations, allowing users to focus on strategic growth rather than time-consuming data manipulation. Bedrock serves a diverse clientele, ranging from small natural food brands to large multinational corporations, positioning itself as a high-growth venture-backed entity in the San Francisco Bay Area.
Influitive
Series B in 2015
Influitive Corporation specializes in advocate marketing software solutions for business-to-business (B2B) software and technology firms globally. Its flagship product, AdvocateHub, facilitates the creation of advocate communities where customers, partners, and employees engage in activities such as referrals, reference calls, and product reviews. This platform enhances marketing and sales efforts by harnessing customer enthusiasm and integrating with Salesforce to track participants' activities. In addition to its software, Influitive offers consulting services that provide coaching and training for organizations looking to implement or enhance their advocate marketing strategies. The AdvocateHub software can be accessed via a web portal, integrated into client websites, or used on mobile through the Maven app. Founded in 2010 and based in Toronto, Canada, with additional offices in Menlo Park, California, and Boston, Massachusetts, Influitive aims to help companies build trust and commitment across various communication channels.
Influitive
Series B in 2015
Influitive Corporation specializes in advocate marketing software solutions for business-to-business (B2B) software and technology firms globally. Its flagship product, AdvocateHub, facilitates the creation of advocate communities where customers, partners, and employees engage in activities such as referrals, reference calls, and product reviews. This platform enhances marketing and sales efforts by harnessing customer enthusiasm and integrating with Salesforce to track participants' activities. In addition to its software, Influitive offers consulting services that provide coaching and training for organizations looking to implement or enhance their advocate marketing strategies. The AdvocateHub software can be accessed via a web portal, integrated into client websites, or used on mobile through the Maven app. Founded in 2010 and based in Toronto, Canada, with additional offices in Menlo Park, California, and Boston, Massachusetts, Influitive aims to help companies build trust and commitment across various communication channels.
Bedrock Analytics
Convertible Note in 2015
Bedrock Analytics Corporation is a technology company that specializes in developing a cloud-based analytics and visualization platform tailored for the consumer packaged goods (CPG) industry. Established in 2013 and headquartered in Oakland, California, the company transforms syndicated and retail data from sources such as Nielsen and IRI into actionable insights for sales and marketing teams. Bedrock's platform enables these teams to create dynamic selling narratives that enhance product sales, improve customer retention, and optimize category performance. By leveraging machine learning, the platform delivers faster and more intelligent recommendations, allowing users to focus on strategic growth rather than time-consuming data manipulation. Bedrock serves a diverse clientele, ranging from small natural food brands to large multinational corporations, positioning itself as a high-growth venture-backed entity in the San Francisco Bay Area.
CafeX
Series B in 2015
CafeX is a provider of one-click collaboration solutions designed to improve productivity and customer engagement for enterprises. Established in 2013 and headquartered in New York City, the company focuses on facilitating seamless online interactions among employees, customers, and partners. Its real-time digital engagement platform incorporates features such as video chats, co-browsing, on-screen drawings, and instant file sharing, enabling organizations to deliver live customer assistance and enhance team efficiency. Trusted by top global banks and other leading brands, CafeX empowers users to collaborate securely from virtually anywhere, using their preferred devices and tools.
Coupang
Private Equity Round in 2014
Coupang is an e-commerce company that specializes in a wide range of products, including apparel, electronics, footwear, food items, furniture, and nutritional supplements. The company operates primarily through two segments: Product Commerce and Developing Offerings. The Product Commerce segment, which is the main source of revenue, encompasses both core retail with owned inventory and marketplace offerings that feature third-party merchants. Additionally, Coupang offers Rocket Fresh, a service for fresh grocery products, along with advertising solutions linked to its product offerings. Through its diverse range of products and services, Coupang aims to enhance the online shopping experience for consumers in its market.
Xactly
Venture Round in 2014
Xactly is a prominent global provider of cloud-based Sales Performance Management solutions designed to enhance the effectiveness of sales organizations. The company specializes in planning and managing sales quotas, territories, and incentive compensation, while also offering predictive analytics to inform strategic decision-making. Its software platform enables employers to design and automate compensation plans that align employee incentives with business objectives. By delivering error-free commission payments and on-demand visibility, Xactly fosters employee trust and loyalty, thereby improving operational efficiencies and productivity. The company's solutions aim to optimize sales behaviors, enhance employee performance, and mitigate risks, ultimately supporting organizations in achieving their business goals.
Sense Platform
Seed Round in 2014
Sense is next-generation cloud platform for data science and big data analytics. Designed for data scientists and data-driven enterprises, Sense provides a collaborative, scalable, and highly extensible platform for data analysis, statistical modeling, visualization, and reporting. Sense allows data scientists to use the powerful data analysis tools they know, including R, Python, JavaScript, Hive, Impala, and more; scale their analysis easily, without managing infrastructure; share and collaborate on data, code, and results; and move data science solutions from exploration to production within a unified platform. Sense provides enterprises and business users an advanced analytics platform that can realize the true power of their data.
Peerlyst
Seed Round in 2014
Peerlyst, Inc. is a social media platform based in San Francisco, California, that serves as a vendor-independent community for IT professionals and information security officers. Established in 2010, Peerlyst connects over half a million users, providing a space for networking, discussions, and sharing expertise. The platform features a wealth of resources, including approximately 100,000 contributions related to career development in the critical field of cybersecurity. Users can access reviews, technical content from vendors, and a variety of articles, files, and videos. By fostering a collaborative environment, Peerlyst enables security professionals to exchange insights, ask questions, and work together to enhance their careers and organizations.
Allocadia
Series A in 2014
Allocadia is a leading provider of a cloud-based marketing management platform that enables marketers to effectively manage their marketing investments. The platform facilitates strategic planning, budgeting, and performance analysis, helping users connect with various systems such as customer relationship management, finance, social media, resource management, and marketing automation. By offering insights and tools to optimize return on investment, Allocadia empowers organizations to measure the impact of their marketing activities and make informed decisions. Serving over 150 customers and thousands of users globally, Allocadia manages billions of marketing dollars for notable companies including Microsoft, Juniper Networks, VMware, Red Hat, and Charles Schwab.
Coupang
Venture Round in 2014
Coupang is an e-commerce company that specializes in a wide range of products, including apparel, electronics, footwear, food items, furniture, and nutritional supplements. The company operates primarily through two segments: Product Commerce and Developing Offerings. The Product Commerce segment, which is the main source of revenue, encompasses both core retail with owned inventory and marketplace offerings that feature third-party merchants. Additionally, Coupang offers Rocket Fresh, a service for fresh grocery products, along with advertising solutions linked to its product offerings. Through its diverse range of products and services, Coupang aims to enhance the online shopping experience for consumers in its market.
CafeX
Series A in 2014
CafeX is a provider of one-click collaboration solutions designed to improve productivity and customer engagement for enterprises. Established in 2013 and headquartered in New York City, the company focuses on facilitating seamless online interactions among employees, customers, and partners. Its real-time digital engagement platform incorporates features such as video chats, co-browsing, on-screen drawings, and instant file sharing, enabling organizations to deliver live customer assistance and enhance team efficiency. Trusted by top global banks and other leading brands, CafeX empowers users to collaborate securely from virtually anywhere, using their preferred devices and tools.
ChannelEyes
Seed Round in 2014
ChannelEyes Corporation, founded in 2011 and based in Troy, New York, specializes in developing a channel acceleration platform aimed at enhancing the connection between vendors, suppliers, and their channel partners. The company's flagship product, ChannelCandy, is a mobile application designed to deliver essential information such as company news, product details, incentives, and educational resources directly to partners, thereby fostering engagement and sales enablement among agents, dealers, resellers, and retail sales teams. Additionally, ChannelEyes offers OPTYX, an innovative indirect sales workflow tool that utilizes predictive analytics and big data to optimize sales processes. Recognized for its cutting-edge technology, ChannelEyes has received accolades including being named a Cool Vendor by Gartner and recognized as one of the fastest growing companies in New York’s Capital Region.
Peerlyst
Convertible Note in 2014
Peerlyst, Inc. is a social media platform based in San Francisco, California, that serves as a vendor-independent community for IT professionals and information security officers. Established in 2010, Peerlyst connects over half a million users, providing a space for networking, discussions, and sharing expertise. The platform features a wealth of resources, including approximately 100,000 contributions related to career development in the critical field of cybersecurity. Users can access reviews, technical content from vendors, and a variety of articles, files, and videos. By fostering a collaborative environment, Peerlyst enables security professionals to exchange insights, ask questions, and work together to enhance their careers and organizations.
Hoopla
Series B in 2014
Hoopla is the new way to win for sales, marketing and customer service teams. Hoopla’s team performance software combines modern game mechanics, data analytics and broadcast-quality video in a powerfully simple application that makes it easy for front-line managers to motivate team performance and score more wins. Using Hoopla, managers can quickly create contests, competitions and leaderboards around any CRM metric, and broadcast live performance updates to TV, web and mobile screens throughout the company. Hoopla's Sales Motivation solutions engage the entire company in an exciting, play-to-win culture that delivers measurable gains in team productivity and performance. Founded in 2010, Hoopla is headquartered in Silicon Valley.
BrightEdge Technologies
Series D in 2013
BrightEdge Technologies, Inc. is a provider of cloud-based search engine optimization (SEO) and content performance marketing solutions, serving various industries including retail, media, financial services, and consumer goods. Founded in 2007 and headquartered in Foster City, California, with additional offices in major cities worldwide, BrightEdge offers a comprehensive suite of tools designed to enhance online content effectiveness and drive measurable business outcomes. Key offerings include ContentIQ for website audits, Data Cube for SEO program support, and Intent Signal for identifying high-ranking content opportunities. The platform also features solutions for keyword reporting, opportunity forecasting, and page reporting, all aimed at improving SEO performance and elevating digital marketing strategies. With a client base that includes prominent brands such as 3M, Microsoft, and Netflix, BrightEdge is known for its robust analytics capabilities that enable real-time measurement of content engagement across various digital channels.
Opsmatic
Seed Round in 2013
Opsmatic, Inc. is a technology company based in San Francisco, California, that specializes in providing tools for operations professionals. The company's solutions are designed to enhance productivity and effectiveness, enabling teams to improve performance, manage deployments, and minimize downtime. By equipping operations teams with strategic tools, Opsmatic aims to facilitate smoother operations and reduce unexpected challenges. As of October 28, 2015, Opsmatic operates as a subsidiary of New Relic, Inc.
Influitive
Series A in 2012
Influitive Corporation specializes in advocate marketing software solutions for business-to-business (B2B) software and technology firms globally. Its flagship product, AdvocateHub, facilitates the creation of advocate communities where customers, partners, and employees engage in activities such as referrals, reference calls, and product reviews. This platform enhances marketing and sales efforts by harnessing customer enthusiasm and integrating with Salesforce to track participants' activities. In addition to its software, Influitive offers consulting services that provide coaching and training for organizations looking to implement or enhance their advocate marketing strategies. The AdvocateHub software can be accessed via a web portal, integrated into client websites, or used on mobile through the Maven app. Founded in 2010 and based in Toronto, Canada, with additional offices in Menlo Park, California, and Boston, Massachusetts, Influitive aims to help companies build trust and commitment across various communication channels.
Influitive
Series A in 2012
Influitive Corporation specializes in advocate marketing software solutions for business-to-business (B2B) software and technology firms globally. Its flagship product, AdvocateHub, facilitates the creation of advocate communities where customers, partners, and employees engage in activities such as referrals, reference calls, and product reviews. This platform enhances marketing and sales efforts by harnessing customer enthusiasm and integrating with Salesforce to track participants' activities. In addition to its software, Influitive offers consulting services that provide coaching and training for organizations looking to implement or enhance their advocate marketing strategies. The AdvocateHub software can be accessed via a web portal, integrated into client websites, or used on mobile through the Maven app. Founded in 2010 and based in Toronto, Canada, with additional offices in Menlo Park, California, and Boston, Massachusetts, Influitive aims to help companies build trust and commitment across various communication channels.
Yozio
Seed Round in 2012
Yozio, Inc. is a provider of an Organic Mobile Growth Platform designed to assist mobile growth, marketing, and product teams in enhancing their user acquisition efforts. Founded in 2012 and based in San Francisco, the company offers a Software as a Service (SaaS) solution that integrates application measurement tools, industry best practices, and benchmarks from successful organizations. This platform enables clients to track, acquire, and activate new users through various organic channels, including email, SMS, social media, and mobile web. Yozio serves a diverse clientele, including application publishers and businesses in the commerce, retail, and media sectors, helping them achieve significant increases in mobile app installations and user engagement without the high costs associated with paid acquisition methods.
Findera
Seed Round in 2012
Findera is a company focused on enhancing the growth of mobile applications through innovative tools that utilize data science and analytics. Founded in 2017, Findera specializes in mobile conversion tracking software designed for social sharing and marketing campaigns. Its offerings include products aimed at optimizing viral marketing efforts and an analytics platform that supports various mobile applications. By providing these resources, Findera enables developers to effectively grow their mobile apps and improve their marketing strategies.
Influitive
Seed Round in 2012
Influitive Corporation specializes in advocate marketing software solutions for business-to-business (B2B) software and technology firms globally. Its flagship product, AdvocateHub, facilitates the creation of advocate communities where customers, partners, and employees engage in activities such as referrals, reference calls, and product reviews. This platform enhances marketing and sales efforts by harnessing customer enthusiasm and integrating with Salesforce to track participants' activities. In addition to its software, Influitive offers consulting services that provide coaching and training for organizations looking to implement or enhance their advocate marketing strategies. The AdvocateHub software can be accessed via a web portal, integrated into client websites, or used on mobile through the Maven app. Founded in 2010 and based in Toronto, Canada, with additional offices in Menlo Park, California, and Boston, Massachusetts, Influitive aims to help companies build trust and commitment across various communication channels.
Influitive
Seed Round in 2012
Influitive Corporation specializes in advocate marketing software solutions for business-to-business (B2B) software and technology firms globally. Its flagship product, AdvocateHub, facilitates the creation of advocate communities where customers, partners, and employees engage in activities such as referrals, reference calls, and product reviews. This platform enhances marketing and sales efforts by harnessing customer enthusiasm and integrating with Salesforce to track participants' activities. In addition to its software, Influitive offers consulting services that provide coaching and training for organizations looking to implement or enhance their advocate marketing strategies. The AdvocateHub software can be accessed via a web portal, integrated into client websites, or used on mobile through the Maven app. Founded in 2010 and based in Toronto, Canada, with additional offices in Menlo Park, California, and Boston, Massachusetts, Influitive aims to help companies build trust and commitment across various communication channels.
Hoopla
Series A in 2012
Hoopla is the new way to win for sales, marketing and customer service teams. Hoopla’s team performance software combines modern game mechanics, data analytics and broadcast-quality video in a powerfully simple application that makes it easy for front-line managers to motivate team performance and score more wins. Using Hoopla, managers can quickly create contests, competitions and leaderboards around any CRM metric, and broadcast live performance updates to TV, web and mobile screens throughout the company. Hoopla's Sales Motivation solutions engage the entire company in an exciting, play-to-win culture that delivers measurable gains in team productivity and performance. Founded in 2010, Hoopla is headquartered in Silicon Valley.
BrightEdge Technologies
Series C in 2012
BrightEdge Technologies, Inc. is a provider of cloud-based search engine optimization (SEO) and content performance marketing solutions, serving various industries including retail, media, financial services, and consumer goods. Founded in 2007 and headquartered in Foster City, California, with additional offices in major cities worldwide, BrightEdge offers a comprehensive suite of tools designed to enhance online content effectiveness and drive measurable business outcomes. Key offerings include ContentIQ for website audits, Data Cube for SEO program support, and Intent Signal for identifying high-ranking content opportunities. The platform also features solutions for keyword reporting, opportunity forecasting, and page reporting, all aimed at improving SEO performance and elevating digital marketing strategies. With a client base that includes prominent brands such as 3M, Microsoft, and Netflix, BrightEdge is known for its robust analytics capabilities that enable real-time measurement of content engagement across various digital channels.
CalmSea
Venture Round in 2011
CalmSea is a provider of predictive commerce solutions designed to enhance the retail and media sectors. The company specializes in transforming disparate consumer data from various sources, including social media, email, web traffic, and enterprise CRM, into a cohesive interest graph that reveals connections among consumers, their interests, and intents. This integration allows retail and media brands to personalize and optimize cross-channel interactions with their customers on a large scale. Additionally, CalmSea offers modules for continuous price and promotion optimization, leveraging competitive pricing data alongside retailers' transactions and web analytics to deliver tailored recommendations. Founded by a team of experts in big data, SaaS, retail, and segmentation, CalmSea is supported by prominent venture capital firms from Silicon Valley.
Xactly
Series E in 2010
Xactly is a prominent global provider of cloud-based Sales Performance Management solutions designed to enhance the effectiveness of sales organizations. The company specializes in planning and managing sales quotas, territories, and incentive compensation, while also offering predictive analytics to inform strategic decision-making. Its software platform enables employers to design and automate compensation plans that align employee incentives with business objectives. By delivering error-free commission payments and on-demand visibility, Xactly fosters employee trust and loyalty, thereby improving operational efficiencies and productivity. The company's solutions aim to optimize sales behaviors, enhance employee performance, and mitigate risks, ultimately supporting organizations in achieving their business goals.
BrightEdge Technologies
Series B in 2010
BrightEdge Technologies, Inc. is a provider of cloud-based search engine optimization (SEO) and content performance marketing solutions, serving various industries including retail, media, financial services, and consumer goods. Founded in 2007 and headquartered in Foster City, California, with additional offices in major cities worldwide, BrightEdge offers a comprehensive suite of tools designed to enhance online content effectiveness and drive measurable business outcomes. Key offerings include ContentIQ for website audits, Data Cube for SEO program support, and Intent Signal for identifying high-ranking content opportunities. The platform also features solutions for keyword reporting, opportunity forecasting, and page reporting, all aimed at improving SEO performance and elevating digital marketing strategies. With a client base that includes prominent brands such as 3M, Microsoft, and Netflix, BrightEdge is known for its robust analytics capabilities that enable real-time measurement of content engagement across various digital channels.
Red Aril
Series A in 2009
Red Aril is an innovative online media and technology company, established in 2009 and headquartered in San Mateo, with additional offices in New York. The company focuses on delivering real-time audience and media-optimized solutions to the digital advertising market through its Data Management and Audience Optimization Platform (DMP). This platform empowers websites to take control of their audience data, facilitating profitable audience targeting and site personalization. By leveraging predictive modeling that integrates diverse data sources, Red Aril enables sites to effectively reach quality target audiences and enhance revenue generation. The company's services include data processing, analysis, management, and audience modeling, alongside real-time media acquisition capabilities. As a privately held entity, Red Aril is funded by institutional investors.
Wild Pockets
Seed Round in 2009
Is an end to end solution that supports creators throughout the life cycle of 3D game development. Currently in open beta, Wild Pockets was spun off from the Carnegie Mellon Universityâ€:tm:s Entertainment Technology Center (it was originally named Sim Ops Studio). The service, which is free, describes itself as an "easier way to make 3D games and media for the web-browser." Wild Pockets features a browser-based 3D game engine, file hosting, library of game assets.
BrightEdge Technologies
Series A in 2008
BrightEdge Technologies, Inc. is a provider of cloud-based search engine optimization (SEO) and content performance marketing solutions, serving various industries including retail, media, financial services, and consumer goods. Founded in 2007 and headquartered in Foster City, California, with additional offices in major cities worldwide, BrightEdge offers a comprehensive suite of tools designed to enhance online content effectiveness and drive measurable business outcomes. Key offerings include ContentIQ for website audits, Data Cube for SEO program support, and Intent Signal for identifying high-ranking content opportunities. The platform also features solutions for keyword reporting, opportunity forecasting, and page reporting, all aimed at improving SEO performance and elevating digital marketing strategies. With a client base that includes prominent brands such as 3M, Microsoft, and Netflix, BrightEdge is known for its robust analytics capabilities that enable real-time measurement of content engagement across various digital channels.
Xactly
Series D in 2008
Xactly is a prominent global provider of cloud-based Sales Performance Management solutions designed to enhance the effectiveness of sales organizations. The company specializes in planning and managing sales quotas, territories, and incentive compensation, while also offering predictive analytics to inform strategic decision-making. Its software platform enables employers to design and automate compensation plans that align employee incentives with business objectives. By delivering error-free commission payments and on-demand visibility, Xactly fosters employee trust and loyalty, thereby improving operational efficiencies and productivity. The company's solutions aim to optimize sales behaviors, enhance employee performance, and mitigate risks, ultimately supporting organizations in achieving their business goals.
Xactly
Series C in 2007
Xactly is a prominent global provider of cloud-based Sales Performance Management solutions designed to enhance the effectiveness of sales organizations. The company specializes in planning and managing sales quotas, territories, and incentive compensation, while also offering predictive analytics to inform strategic decision-making. Its software platform enables employers to design and automate compensation plans that align employee incentives with business objectives. By delivering error-free commission payments and on-demand visibility, Xactly fosters employee trust and loyalty, thereby improving operational efficiencies and productivity. The company's solutions aim to optimize sales behaviors, enhance employee performance, and mitigate risks, ultimately supporting organizations in achieving their business goals.
Xactly
Series B in 2006
Xactly is a prominent global provider of cloud-based Sales Performance Management solutions designed to enhance the effectiveness of sales organizations. The company specializes in planning and managing sales quotas, territories, and incentive compensation, while also offering predictive analytics to inform strategic decision-making. Its software platform enables employers to design and automate compensation plans that align employee incentives with business objectives. By delivering error-free commission payments and on-demand visibility, Xactly fosters employee trust and loyalty, thereby improving operational efficiencies and productivity. The company's solutions aim to optimize sales behaviors, enhance employee performance, and mitigate risks, ultimately supporting organizations in achieving their business goals.
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