Imaginary Ventures

Lucky Energy is unique due to its blend of five super ingredients including maca and beta-alanine, offering a balanced and sustained energy boost without crash or jitters. It has zero sugar, zero aftertaste, and only five calories.

Hook operates as a music expression platform that harnesses the power of AI.

Goose is a developer of a pet booking and management platform that simplifies the process for pet owners to find and book services for their pets. The platform offers a comprehensive range of services, including daycare, boarding, grooming, and walking, allowing users to compare prices and reviews from various providers. With its user-friendly interface, customers can easily book appointments with just a few clicks. Additionally, the platform provides pet sitters with an efficient way to manage their services, enhancing the overall experience for both pet owners and service providers.

[cafeteria] allows individuals to influence businesses, get paid for opinions, and develop professional talents.

Lucky Energy is unique due to its blend of five super ingredients including maca and beta-alanine, offering a balanced and sustained energy boost without crash or jitters. It has zero sugar, zero aftertaste, and only five calories.

Pepper is a digital platform based in New York that streamlines the food supply chain for suppliers and restaurants. It facilitates order placement, real-time communication with suppliers, and invoice tracking, thereby enhancing collaboration between restaurants and their suppliers. The platform enables restaurant operators to manage multiple supplier relationships effectively, resolve order and delivery issues promptly, and gain insights into business performance. Additionally, it allows for the promotion of items or brands to specific customers, simplifying the purchasing process for both restaurants and consumers. By providing these services, Pepper aims to help restaurants and suppliers create more resilient businesses in an ever-evolving food industry.

Lucky Energy is unique due to its blend of five super ingredients including maca and beta-alanine, offering a balanced and sustained energy boost without crash or jitters. It has zero sugar, zero aftertaste, and only five calories.

Hook operates as a music expression platform that harnesses the power of AI.

10Beauty, based in Burlington, MA, is an innovative company focused on transforming the beauty services industry by utilizing robotics and automation. It aims to redefine how individuals interact with beauty technology, specifically through the development of home manicure machines. The company has successfully created the world's first full manicure machine and has pre-sold over $13 million in annual subscriptions for its manicure pods to initial launch partners. With a strong and diverse team of 30 professionals, 10Beauty boasts extensive experience in product development, having collectively launched over 75 new products. This approach positions 10Beauty as a leader in making beauty services more accessible from the comfort of home.

Lucky Energy is unique due to its blend of five super ingredients including maca and beta-alanine, offering a balanced and sustained energy boost without crash or jitters. It has zero sugar, zero aftertaste, and only five calories.

GlossGenius, Inc. is a New York-based company that specializes in developing online tools for beauty professionals. Founded in 2015, the company provides an automated personal assistant software that streamlines appointment management for users. Its platform allows beauty professionals to showcase their portfolios, send automatic appointment reminders, manage their schedules, and accept payments and deposits. Additionally, the software facilitates client engagement by tracking client histories and organizing personal calendars, while also offering analytics to assist in business development. By integrating marketing automation features, GlossGenius empowers beauty professionals and freelancers to efficiently manage and grow their businesses.

SKIMS is a brand focused on creating innovative underwear, loungewear, and shapewear designed to enhance body shape. The company manufactures and retails a diverse array of products, including bodysuits, shapewear, and various styles of underwear. SKIMS offers a broad selection of colors and sizes to cater to different body types, ensuring that women receive both the support and coverage they need. By prioritizing inclusivity and functionality, SKIMS aims to address the diverse needs of its customers in the intimate apparel market.

Lone Palm Labs is a consumer technology company focused on social applications for friends and family. Lone Palm Labs currently building a pre-release product called Retro, a friends-only photo journal for moments big and small.

Half Magic is a makeup brand founded by Donni Davy, specializing in vegan and cruelty-free cosmetics. The company offers a diverse range of products, including eye paint, lip liners, lip creams, hair pins, eyeliner brushes, and adornment tweezers. With a focus on both bold and minimalistic shades, Half Magic aims to inspire creativity in makeup application while prioritizing environmental sustainability. The products are available through an online platform, making them accessible to a wide audience seeking innovative and ethical beauty solutions.

Cerebelly Inc. is a company that specializes in producing and delivering organic baby food aimed at promoting healthy brain development in infants. Founded in 2017 and based in Los Gatos, California, Cerebelly offers a range of farm-fresh, veggie-first food options that are designed to provide essential nutrients for children. The company's products are backed by scientific research in neuroscience, ensuring that they support the specific developmental needs of growing babies. Cerebelly operates an online subscription service that allows parents to receive a regular supply of baby food pouches tailored to their child's age and developmental milestones, making it easier for them to track nutrition and progress. Formerly known as Brainy Baby Food, Inc., the company rebranded to Cerebelly in February 2018.

MiLa is a food company that offers Chinese street foods to consumers. To them, it is so much more than just food - it’s about sharing honest representation of their experiences as multicultural individuals and showing their friends, family, and the Asian American diaspora that there is a definitive place in U.S. food culture for people who look and eat like them. The company was founded in 2018 and is based in Bellevue, Washington.

Chord is a New York-based company founded in 2019 that specializes in commerce-as-a-service software designed to empower businesses in the commerce sector. The company provides technology and data products that enable direct-to-consumer brands to create customized digital experiences and gain valuable insights through first-party customer data. Chord's offerings include scalable headless commerce technology that allows businesses to transition seamlessly to modern commerce solutions. By focusing on enhancing the capabilities of commerce entrepreneurs, Chord aims to facilitate deeper and richer customer interactions while providing cost-effective solutions for businesses looking to innovate in the digital marketplace.

Safely produces a range of plant-based cleaning products designed for consumer use, focusing on removing harsh chemicals from household environments. The company's offerings include essential items such as hand sanitizers, glass cleaners, and laundry detergents, all available in refillable bottles. These products are formulated to be gentle on hands and safe for various surfaces, as they are free from parabens, harsh chemicals, artificial stabilizers, and dyes. Safely aims to provide effective cleaning solutions that prioritize safety and environmental responsibility.

Goose is a developer of a pet booking and management platform that simplifies the process for pet owners to find and book services for their pets. The platform offers a comprehensive range of services, including daycare, boarding, grooming, and walking, allowing users to compare prices and reviews from various providers. With its user-friendly interface, customers can easily book appointments with just a few clicks. Additionally, the platform provides pet sitters with an efficient way to manage their services, enhancing the overall experience for both pet owners and service providers.

MiLa is a food company that offers Chinese street foods to consumers. To them, it is so much more than just food - it’s about sharing honest representation of their experiences as multicultural individuals and showing their friends, family, and the Asian American diaspora that there is a definitive place in U.S. food culture for people who look and eat like them. The company was founded in 2018 and is based in Bellevue, Washington.

GlossGenius, Inc. is a New York-based company that specializes in developing online tools for beauty professionals. Founded in 2015, the company provides an automated personal assistant software that streamlines appointment management for users. Its platform allows beauty professionals to showcase their portfolios, send automatic appointment reminders, manage their schedules, and accept payments and deposits. Additionally, the software facilitates client engagement by tracking client histories and organizing personal calendars, while also offering analytics to assist in business development. By integrating marketing automation features, GlossGenius empowers beauty professionals and freelancers to efficiently manage and grow their businesses.

Ever/Body is a New York-based provider of dermatology and cosmetic treatments, focusing on demystifying the field of cosmetic dermatology. The company offers a range of services, including injectable treatments, high-tech facials, and non-surgical body treatments. These medically-tested procedures are designed to deliver optimal results, such as reducing wrinkles and enhancing overall appearance, allowing clients to achieve a more youthful and rejuvenated look. By prioritizing client preferences, Ever/Body aims to make beauty and cosmetic care accessible and effective.

Amicole is a cosmetics manufacturer that aims to provide customers with a wide range of skin care and formula items.

Duos is a company founded in 2020 and headquartered in New York, focused on enhancing the independence of older adults through a personal assistance platform. The platform offers a variety of services that support the elderly in daily activities such as transportation, errands, shopping, and nutrition. By fostering trusted relationships and facilitating community engagement, Duos enables older individuals to live fulfilling lives at home while maximizing their autonomy. The company's emphasis on technology and community connections aims to create a supportive environment for seniors, ensuring they receive the assistance needed to maintain their independence.

Black Crow AI is a business analytics platform that specializes in delivering machine learning predictions to enhance operational efficiency. The platform is designed to provide real-time insights tailored to businesses of any size, utilizing only first-party data available before each page load. By offering accurate and custom predictions, Black Crow AI enables users to make faster, informed decisions that significantly improve customer acquisition and overall performance, achieving efficiencies of 25-50%. The company presents a cost-effective solution that delivers valuable analytics at a fraction of the expense of employing a full-time data scientist, thereby empowering businesses to optimize various aspects of their operations.

Sundays for Dogs, Inc. is a New York-based company that specializes in the manufacture and online retail of dog food. Founded in 2017 by Tory Waxman and Michael Waxman, the company employs a unique air-drying method that gently dehydrates food, preserving its nutrients and flavor while ensuring the elimination of harmful germs. Sundays for Dogs aims to provide high-quality nutrition for dogs through its carefully crafted products, which are available exclusively on its online platform.

Cann is a producer of low-dose tetrahydrocannabinol (THC) infused beverages designed to provide all-natural flavor options. The company focuses on creating vegan and gluten-free drinks that contain no artificial sweeteners, flavors, or preservatives. Cann's beverages are crafted with natural citrus and herbal flavors, incorporating a touch of agave nectar to offer a light and refreshing alternative for consumers seeking a social buzz. These micro-dosed non-alcoholic drinks deliver a strength comparable to that of a beer, promoting a new way for individuals to experience cannabis while prioritizing health and wellness.

Eon is a technology company that specializes in transforming physical products into interactive and intelligent assets through its advanced cloud platform. Focusing on the fashion retail sector, Eon is recognized as a leading Internet of Things platform that digitizes billions of items, enhancing visibility and connectivity throughout the product lifecycle. The platform provides brands with unique item-level digital identities, enabling them to engage with customers and generate real-time data. Eon's mission is to facilitate a circular economy in commerce, collaborating with industry leaders such as H&M, Target, and Microsoft to implement its CircularID™ Protocol. This protocol creates a shared language for Connected Products, allowing for unprecedented data exchange across the circular value chain. By doing so, Eon supports brands and retailers in developing and scaling sustainable business models.

SKIMS is a brand focused on creating innovative underwear, loungewear, and shapewear designed to enhance body shape. The company manufactures and retails a diverse array of products, including bodysuits, shapewear, and various styles of underwear. SKIMS offers a broad selection of colors and sizes to cater to different body types, ensuring that women receive both the support and coverage they need. By prioritizing inclusivity and functionality, SKIMS aims to address the diverse needs of its customers in the intimate apparel market.

Foxtrot Ventures, Inc., established in 2013 and headquartered in Chicago, Illinois, is a food and beverage delivery company. It operates a mobile application and website, enabling users to shop for a wide range of products, including wine, spirits, groceries, ice cream, and essential household items. Foxtrot also owns and operates physical grocery stores in Chicago and Texas, further expanding its reach. The company delivers orders directly to customers within an hour of purchase.

Shiftsmart is a labor-management marketplace that connects part-time workers with open shifts across various platforms. Founded in 2015 and headquartered in Addison, Texas, the company offers a job listing platform where workers can find and apply to on-demand jobs, while companies gain access to a pool of on-demand workers to fill peak demand times by posting shifts. Shiftsmart also provides tools for running promotions and incentives, as well as features for onboarding, training, performance management, scheduling, reporting, and analytics. By facilitating better pay, more hours, and greater opportunities for workers, Shiftsmart creates a mutually beneficial labor ecosystem for both individuals and organizations.

Pepper Pantry shelves online with essential groceries and kitchen staples from struggling neighborhood food suppliers during COVID-19.

Pepper is a digital platform based in New York that streamlines the food supply chain for suppliers and restaurants. It facilitates order placement, real-time communication with suppliers, and invoice tracking, thereby enhancing collaboration between restaurants and their suppliers. The platform enables restaurant operators to manage multiple supplier relationships effectively, resolve order and delivery issues promptly, and gain insights into business performance. Additionally, it allows for the promotion of items or brands to specific customers, simplifying the purchasing process for both restaurants and consumers. By providing these services, Pepper aims to help restaurants and suppliers create more resilient businesses in an ever-evolving food industry.

Builder.io, Inc. is a company that specializes in a visual development platform designed to streamline the creation and optimization of digital experiences. Founded in 2017 and based in San Francisco, California, Builder.io offers a visual content management system (CMS) that features a drag-and-drop editor, allowing users to build and customize websites and applications efficiently. Its platform combines an AI-powered design-to-code tool with an enterprise CMS, enabling digital teams to accelerate their workflow from concept to production. Builder.io's solutions cater to teams focused on composable commerce, modern marketing sites, and multi-brand digital experiences, helping to enhance content development processes and improve visual performance. By providing tools that facilitate collaboration between business users and developers, Builder.io aims to optimize user engagement and conversion measurement.

Grin Technologies Inc., established in 2014 and headquartered in Sacramento, California, specializes in influencer marketing software. Its platform, GRIN, facilitates direct-to-consumer brands in discovering, recruiting, and managing authentic relationships with influencers. The software suite includes tools for relationship management, campaign execution, product seeding, content management, and performance analytics, enabling brands to build genuine connections with influencers to drive brand awareness and sales.

SIMULATE, INC. is a biotechnology company that specializes in producing and distributing plant-based chicken nuggets. Founded in 2016 and headquartered in New York City, the company utilizes advanced texturized pea protein technology to create products that are cholesterol-free, high in protein, and low in calories. SIMULATE aims to provide consumers with a tasty and crunchy alternative to traditional animal-based nuggets, contributing to a sustainable nutrition transition. The company also offers home delivery services for its products, enhancing accessibility for customers. Originally known as Nuggs Labs, INC., it rebranded to SIMULATE, INC. in June 2020.

Grin Technologies Inc., established in 2014 and headquartered in Sacramento, California, specializes in influencer marketing software. Its platform, GRIN, facilitates direct-to-consumer brands in discovering, recruiting, and managing authentic relationships with influencers. The software suite includes tools for relationship management, campaign execution, product seeding, content management, and performance analytics, enabling brands to build genuine connections with influencers to drive brand awareness and sales.

SKIMS is a brand focused on creating innovative underwear, loungewear, and shapewear designed to enhance body shape. The company manufactures and retails a diverse array of products, including bodysuits, shapewear, and various styles of underwear. SKIMS offers a broad selection of colors and sizes to cater to different body types, ensuring that women receive both the support and coverage they need. By prioritizing inclusivity and functionality, SKIMS aims to address the diverse needs of its customers in the intimate apparel market.

NuORDER Inc. is an online wholesale platform serving the fashion industry, founded in 2011 and headquartered in West Hollywood, California. The company facilitates commerce between fashion brands and retailers, enabling brands to showcase their products and reach a wider audience while providing retailers with tools to visualize and plan their assortments. NuORDER's platform enhances the buying and selling process through features such as Virtual Showroom technology, merchandising tools, and data integration. With a user base of over 3,000 brands and 500,000 retailers, it has established a global ecosystem that streamlines wholesale operations and drives discovery in the marketplace. Designed for flexibility and scalability, the platform processes over $40 billion in gross merchandise volume, making it a significant player in the B2B e-commerce landscape.

Foxtrot Ventures, Inc., established in 2013 and headquartered in Chicago, Illinois, is a food and beverage delivery company. It operates a mobile application and website, enabling users to shop for a wide range of products, including wine, spirits, groceries, ice cream, and essential household items. Foxtrot also owns and operates physical grocery stores in Chicago and Texas, further expanding its reach. The company delivers orders directly to customers within an hour of purchase.

Westman Atelier is a cosmetics manufacturer focused on creating high-quality makeup products using clean ingredients that prioritize the health of the skin. The company offers a diverse range of items, including foundation sticks, powdered bronzer, and brushes, all formulated to be paraben and sulfate-free. With a commitment to using plant-based actives and advanced scientific formulations, Westman Atelier aims to provide consumers with makeup that not only enhances beauty but also nourishes the skin. The company continuously researches and reassesses its ingredients to ensure they meet the highest standards of integrity and effectiveness, delivering products that promote calm, balanced, and radiantly amplified skin.

Pepper is a digital platform based in New York that streamlines the food supply chain for suppliers and restaurants. It facilitates order placement, real-time communication with suppliers, and invoice tracking, thereby enhancing collaboration between restaurants and their suppliers. The platform enables restaurant operators to manage multiple supplier relationships effectively, resolve order and delivery issues promptly, and gain insights into business performance. Additionally, it allows for the promotion of items or brands to specific customers, simplifying the purchasing process for both restaurants and consumers. By providing these services, Pepper aims to help restaurants and suppliers create more resilient businesses in an ever-evolving food industry.

Bread Beauty Supply is a haircare company focused on providing essential products for women with naturally curly and oily hair. The company specializes in a range of haircare items, including masks, washes, and oils, formulated with clean ingredients. By simplifying the haircare routine, Bread Beauty Supply aims to reduce the time spent on wash days while offering effective solutions that cater to the unique needs of its customers. Their commitment to creating healthy hair care alternatives distinguishes them in the market.

Goodfair, Inc. is an online marketplace based in Houston, Texas, specializing in used and thrift clothing. Founded in 2018 by Topper Luciani, the company focuses on recycling pre-loved garments, including hoodies, t-shirts, and sweatshirts, to address the textile waste crisis. Goodfair sources its inventory from charities and landfills, sorting the items in large facilities before offering them at fair prices to consumers. By promoting sustainable fashion, Goodfair aims to make environmentally friendly clothing accessible to a broader audience.

Hawthorne Lab Inc., established in 2015 and headquartered in New York, specializes in manufacturing premium personal care products, primarily colognes for men. The company operates an online marketplace that uses data-driven algorithms and smart subscriptions to tailor products to individual consumers based on their body chemistry, skin type, and lifestyle, as determined by a brief survey. Hawthorne's commitment to using high-quality ingredients and study-backed research ensures that its customers receive products perfectly suited to their needs.

Foxtrot Ventures, Inc., established in 2013 and headquartered in Chicago, Illinois, is a food and beverage delivery company. It operates a mobile application and website, enabling users to shop for a wide range of products, including wine, spirits, groceries, ice cream, and essential household items. Foxtrot also owns and operates physical grocery stores in Chicago and Texas, further expanding its reach. The company delivers orders directly to customers within an hour of purchase.

Cann is a producer of low-dose tetrahydrocannabinol (THC) infused beverages designed to provide all-natural flavor options. The company focuses on creating vegan and gluten-free drinks that contain no artificial sweeteners, flavors, or preservatives. Cann's beverages are crafted with natural citrus and herbal flavors, incorporating a touch of agave nectar to offer a light and refreshing alternative for consumers seeking a social buzz. These micro-dosed non-alcoholic drinks deliver a strength comparable to that of a beer, promoting a new way for individuals to experience cannabis while prioritizing health and wellness.

Kosas is a color cosmetics company dedicated to providing a diverse range of makeup products that prioritize skincare benefits. The company emphasizes the importance of embracing femininity and formulates its products with integrity, ensuring that beauty experiences are both enjoyable and effective. Kosas utilizes a blend of botanical ingredients and safe synthetics to create cosmetics that not only enhance appearance but also protect the skin from environmental damage. This commitment to performance-driven results allows customers to enjoy cosmetics that deliver real skincare benefits.

Fitplan Technologies Inc., established in 2015 and based in Vancouver, Canada, specializes in developing a mobile application for fitness enthusiasts. The company partners with renowned fitness professionals, athletes, and influencers to create exclusive, personalized training programs and meal plans. Users gain one-on-one access to these experts' methods and daily workout routines through the Fitplan app, promoting a healthy and active lifestyle.

Hawthorne Lab Inc., established in 2015 and headquartered in New York, specializes in manufacturing premium personal care products, primarily colognes for men. The company operates an online marketplace that uses data-driven algorithms and smart subscriptions to tailor products to individual consumers based on their body chemistry, skin type, and lifestyle, as determined by a brief survey. Hawthorne's commitment to using high-quality ingredients and study-backed research ensures that its customers receive products perfectly suited to their needs.

Camp is a retail concept designed for children and their parents, providing a unique blend of merchandise and experiential offerings. The company features a rotating selection of toys, kids' clothing, and electronic items, alongside engaging activities such as cooking and craft classes. By integrating play and media throughout its stores, Camp aims to create an enriching environment that enhances the shopping experience. With a commitment to novelty, the company changes its theme every 8 to 12 weeks, ensuring that each visit offers something new and exciting for families. Additionally, Camp operates an online shopping platform that curates product collections, allowing customers to conveniently purchase a variety of goods tailored to their needs.

Chord is a New York-based company founded in 2019 that specializes in commerce-as-a-service software designed to empower businesses in the commerce sector. The company provides technology and data products that enable direct-to-consumer brands to create customized digital experiences and gain valuable insights through first-party customer data. Chord's offerings include scalable headless commerce technology that allows businesses to transition seamlessly to modern commerce solutions. By focusing on enhancing the capabilities of commerce entrepreneurs, Chord aims to facilitate deeper and richer customer interactions while providing cost-effective solutions for businesses looking to innovate in the digital marketplace.

HUM Nutrition Inc is a manufacturer and retailer of vitamins and supplements focused on beauty and wellness, specifically targeting skin, hair, nails, and weight loss. Founded in 2012 and based in West Hollywood, California, the company offers a range of products designed to address issues such as dry skin, anti-aging, blemishes, and detoxification. HUM Nutrition emphasizes the use of clean, natural ingredients that are rigorously tested for potency and purity. The company also provides an online platform that connects consumers with nutrition experts, allowing customers to access personalized guidance and high-quality nutritional products. This approach has garnered popularity among both consumers and nutritionists.

Mejuri is a Toronto-based company specializing in the manufacture and sale of fine jewelry. Founded in 2015, Mejuri offers a range of products including rings, necklaces, earrings, bracelets, anklets, and engagement pieces. The company is known for its exclusive designs that cater to women's everyday luxury needs at affordable prices. Mejuri collaborates with top jewelers to ensure exceptional craftsmanship and ethical practices. It operates through both physical showrooms in New York, Toronto, and Chicago, as well as an online platform, serving customers in the United States, Canada, and internationally. Mejuri's business model focuses on a fast supply chain, allowing for weekly new product releases, and direct-to-consumer sales to eliminate middlemen costs and offer savings to customers.

Clare, Inc. is a modern paint brand that aims to transform the paint shopping experience for homeowners. Established in 2017 and based in New York, the company offers a wide range of products, including eco-friendly paints, primers, paint kits, and essential painting supplies such as brushes, rollers, and drop cloths. Clare's direct-to-consumer platform allows customers to conveniently shop for paint and related materials online, providing designer-curated color options and hassle-free color sampling. By simplifying the process of home painting, Clare seeks to inspire individuals to create beautiful living spaces.

Smalls is a direct-to-consumer pet food company based in New York that specializes in producing human-grade, fresh food for cats. Founded in 2017 by co-founders Matt Michaelson and Calvin Hughes, the company offers a range of cat food options, including chicken, beef, turkey, and duck, as well as freeze-dried variants. Each product is crafted using fresh meat and a small amount of green vegetables, gently cooked to preserve nutrients and moisture. Smalls provides customized meal kits tailored to meet the specific nutritional needs of cats, ensuring that pet owners can conveniently access healthy and fresh food delivered directly to their homes.

Good American, LLC is a women's clothing brand that specializes in designing and manufacturing a wide range of apparel, including jeans, bodysuits, sweats, active wear, dresses, jumpsuits, tees, tanks, sweaters, sweatshirts, pants, shorts, skirts, and intimates, with a strong emphasis on inclusivity through plus-size options. Established in 2016 and headquartered in Los Angeles, California, the company aims to provide high-quality fashion that offers both style and comfort. Their product line features innovative denim options such as compression denim and weightless denim, catering to diverse body types and preferences. Good American operates primarily through an online shopping platform, making it accessible for women to find clothing that fits well and aligns with their fashion needs.

SKIMS is a brand focused on creating innovative underwear, loungewear, and shapewear designed to enhance body shape. The company manufactures and retails a diverse array of products, including bodysuits, shapewear, and various styles of underwear. SKIMS offers a broad selection of colors and sizes to cater to different body types, ensuring that women receive both the support and coverage they need. By prioritizing inclusivity and functionality, SKIMS aims to address the diverse needs of its customers in the intimate apparel market.

Nécessaire Inc. is a company based in Culver City, California, that specializes in the manufacture and sale of body and sexual care products. Founded in 2017, Nécessaire focuses on providing high-quality skincare solutions that prioritize clean, effective ingredients. Its product range includes body deodorants, lotions, serums, washes, exfoliators, treatment sets, and sex gels, all designed to promote skin health and personal wellness. The company emphasizes the importance of body care and believes that these products should be integral to personal grooming rather than an afterthought. By utilizing plant-based surfactants and avoiding harsh chemicals, Nécessaire is committed to formulating safe and natural body-care products, reinforcing the notion that self-care is an essential part of personal care. The company's offerings are primarily available for purchase online.

Clare, Inc. is a modern paint brand that aims to transform the paint shopping experience for homeowners. Established in 2017 and based in New York, the company offers a wide range of products, including eco-friendly paints, primers, paint kits, and essential painting supplies such as brushes, rollers, and drop cloths. Clare's direct-to-consumer platform allows customers to conveniently shop for paint and related materials online, providing designer-curated color options and hassle-free color sampling. By simplifying the process of home painting, Clare seeks to inspire individuals to create beautiful living spaces.

Masse is a mobile application designed to facilitate product discovery through trusted recommendations from friends. The platform allows users to ask for and share product suggestions, particularly in categories such as fashion and electronics. By leveraging community insights, Masse aims to enhance the online shopping experience, providing users with confidence in their purchasing decisions. The app focuses on creating a network of trusted recommendations, thereby helping users discover new products that align with their preferences and needs.

Fitplan Technologies Inc., established in 2015 and based in Vancouver, Canada, specializes in developing a mobile application for fitness enthusiasts. The company partners with renowned fitness professionals, athletes, and influencers to create exclusive, personalized training programs and meal plans. Users gain one-on-one access to these experts' methods and daily workout routines through the Fitplan app, promoting a healthy and active lifestyle.

Glossier, Inc. is a direct-to-consumer beauty company that specializes in the manufacturing and sale of skincare, makeup, body, and fragrance products. Founded in 2010 and based in New York, the company emphasizes a unique shopping experience that combines content and community engagement. Glossier offers a diverse range of beauty products inspired by everyday women, including skincare lotions, body lotions, and foundation kits. The company operates an online platform that features beauty-related content such as interviews with models and makeup artists, as well as advice on various beauty topics. Glossier's products are available for purchase in the United States, Canada, Sweden, and the United Kingdom, and they also maintain a showroom in New York City.

Universal Standard Inc. is a New York-based womenswear brand that manufactures and sells a diverse range of clothing and accessories for women, focusing on sizes 00 to 40. Founded in 2015, the company is recognized for its commitment to inclusivity, offering every style in every size. Its product categories include athleisure, blazers, denim, dresses, loungewear, outerwear, pants, leggings, skirts, suiting, sweaters, sweatshirts, tees, and tops. Universal Standard is distinguished by its engineered fit and premium fabrics, aiming to break fashion stereotypes and provide stylish options for all body shapes. The brand sells its offerings through both physical stores and an online platform, catering to a broad audience seeking elevated essentials in women's fashion.

Reformation is a Los Angeles-based fashion company that specializes in designing and manufacturing limited-edition clothing collections. By operating its own factory in downtown Los Angeles, Reformation can quickly release designs that align with current fashion trends. The company bypasses traditional retail channels by selling directly through its boutiques and online store, which allows for better cost control and savings for customers. Reformation emphasizes sustainability by utilizing eco-friendly materials, such as vintage garments, deadstock, and sustainable fabrics, in its collections. The brand is committed to reducing the environmental impact typically associated with the fashion industry while promoting stylish and responsible clothing choices.

2 out of 3 men will start to lose their hair by the age of 35 - but the earlier you take action, the more hair you keep. Keeps is a full-service healthcare company focused exclusively on helping men keep their hair. From expert diagnosis to affordable treatment, patient support to education, Keeps provides a regimen specific to each customer's condition through a seamless digital experience, allowing men to manage hair loss from start to finish. Keeps’ licensed physicians review each customer's information in order to identify and prescribe a unique treatment plan of FDA-approved products, and we sell them at half the price customers would pay at their local pharmacy. With Keeps, customers receive exactly what they need, and nothing they don’t. Keeps is the first brand from Thirty Madison, which is rebuilding the healthcare experience for the modern consumer.

Thirty Madison, Inc. is a digital health company based in Astoria, New York, that focuses on providing specialized healthcare solutions for patients with chronic conditions. Founded in 2016, the company operates several condition-specific brands, including Keeps, which offers a subscription-based service for men’s hair loss prevention; Cove, which provides online consultations and prescriptions for migraine treatment; Picnic, targeting allergies; Facet for skin conditions; and NURX for sexual health. Each brand is designed to address the unique needs of its community, offering personalized treatments and support. Thirty Madison emphasizes a human-centered approach, empowering individuals with accessible and effective healthcare solutions tailored to their ongoing conditions.

HUM Nutrition Inc is a manufacturer and retailer of vitamins and supplements focused on beauty and wellness, specifically targeting skin, hair, nails, and weight loss. Founded in 2012 and based in West Hollywood, California, the company offers a range of products designed to address issues such as dry skin, anti-aging, blemishes, and detoxification. HUM Nutrition emphasizes the use of clean, natural ingredients that are rigorously tested for potency and purity. The company also provides an online platform that connects consumers with nutrition experts, allowing customers to access personalized guidance and high-quality nutritional products. This approach has garnered popularity among both consumers and nutritionists.

Heist Studios Limited is a London-based company that specializes in manufacturing tights for women. Founded in 2015, the brand aims to redefine bodywear by innovating the traditional tight. Heist Studios operates primarily through online sales, rapidly gaining popularity and achieving significant sales milestones, including over 100,000 pairs sold within its first year of operation. The company has experienced substantial growth, with a monthly increase of 25% in sales. It has garnered notable recognition in the fashion industry, with endorsements from prominent publications such as Vogue and STYLE magazine, which praised its quality and innovation in the luxury tights market.

Daily Harvest, Inc. is a New York-based company founded in 2014 that specializes in subscription-based food delivery services focused on healthy frozen foods. The company offers a diverse range of products, including smoothies, harvest bowls, flatbreads, soups, bites, oat bowls, chia bowls, and lattes. Designed with input from nutritionists, Daily Harvest's offerings cater to health-conscious consumers seeking convenient, pre-portioned meals that require no cooking. By leveraging a combination of data science and a technology-driven supply chain, the company collaborates with customers to create personalized food experiences. Daily Harvest emphasizes direct relationships with farmers to ensure quality ingredients and rapid delivery of its products.

Appear Here Limited, established in 2012, operates an online marketplace that connects businesses seeking temporary retail spaces with property owners having vacant units. Based in London with a New York office, the company has facilitated over 10,000 pop-up shops across the UK, US, and France through its platform. Appear Here has raised $21.4 million in VC funding from investors backing notable companies like Spotify and Pinterest.

Dirty Lemon Beverages, LLC, founded in 2015 and based in New York, produces and sells detoxifying beverages aimed at fitness-focused consumers. The company specializes in ready-to-drink juices that are designed to absorb toxins and impurities while providing hydration. Notably, Dirty Lemon is recognized as the first consumer brand to offer its products exclusively through text message, reflecting an innovative approach to retail.