Izea

IZEA operates the premier online marketplace that connects brands with influential content creators. IZEA creators range from leading bloggers and social media personalities to A-List celebrities and professional journalists. Creators are compensated for developing and distributing unique content on behalf of brands including long form text, videos, photos and status updates. Brands receive influential consumer content and engaging, shareable stories that drive awareness.

6 past transactions

TapInfluence

Acquisition in 2018
TapInfluence was founded in 2009 with a singular purpose – to facilitate real conversations between people and brands by tapping into the power of digital influencers and their authentic, trusted content – allowing consumers, influencers and brands to Get Heard. Data-led and tech-powered, TapInfluence is redefining marketing and driving brand success by directly tying online conversations to commerce, with more expertise than any other influencer marketing platform on the market. TapInfluence helps brands increase market share and grow revenue by delivering scalable reach, optimal engagement, consumer trust and unprecedented ROI. Using TapInfluence’s leading-edge SaaS platform, marketers can automate the time-consuming process of identifying and engaging with relevant digital influencers, as well as collaborating with them to create compelling content that motivates consumers to take action. TapInfluence’s customers include a who’s who of leading brands, such as Kraft, Horizon Organics and P&G, and agencies such as Golin, RhythmOne and Ignite Social Media. Through Instagram, Facebook, Pinterest, Twitter, YouTube, Vine and blogs, TapInfluence reaches over 1 billion consumers. TapInfluence is headquartered in the entrepreneurial heart of the vibrant “silicon mountains” of Boulder, Colorado, with a second hub in Mountain View, California The company is driven by a culture that rewards talent, grit and hustle, and every employee is committed to helping marketers, influencers and consumers Get Heard. TapInfluence is venture-funded and privately held.

ZenContent

Acquisition in 2016
With the help of over 4,000 writers and editors, we create tailored written content for Enterprise-level organizations. Buying guides, how-to articles, blog posts, infographics... you name it. Our dream is to make high-quality, useful content easily accessible and affordable for SMB's and digital agencies. Curious? Ask about our upcoming Content-on-Demand project

ContentMarketing.com

Acquisition in 2015
ContentMarketing.com publish news articles about content marketing and provide resources for those that are interested in the topic.

Ebyline

Acquisition in 2015
Ebyline is a virtual newsroom platform for freelance journalists and news publishers. Editors can assign stories to freelancers or syndicate their own articles and photos to other publishers. Ebyline automates the approval and submission process, and takes care of payment in one turn-key environment.

FeaturedUsers

Acquisition in 2012
FeaturedUsers specifically designed to help Twitter users grow their followers.

Magpie

Acquisition in 2011
Magpie is a Twitter advertising network. The platform enables advertisers to create relevant, controlled and individualized sponsored conversations on Twitter in a mutually beneficial partnership with twitterers. Twitterers are provided with the opportunity to monetize their Twitter accounts in a transparent way and with 100% control over the published ads.
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