LAUNCH

LAUNCH is a California-based organization that supports entrepreneurs and fosters innovation within the technology sector. Established in 2010, it encompasses multiple initiatives, including the LAUNCH Fund, which focuses on early-stage investments in technology-related companies. Additionally, LAUNCH operates an incubator designed to nurture startup development. Its flagship event, the LAUNCH Festival, attracts over 12,000 participants, including venture capitalists, angel investors, founders, and industry professionals, serving as a premier platform for startups to showcase their innovations. The organization also produces the podcast "This Week in Startups," which discusses trends and insights in the startup ecosystem. Through its various endeavors, LAUNCH aims to empower founders and promote the growth of emerging companies.

Jason Calacanis

Founder and CEO

Ashley Whitehurst

Managing Director

Past deals in Virtual Reality

Amplium

Pre Seed Round in 2025
Amplium is a technology company specializing in an immersive video platform for Apple's Vision Pro. It enables filmmakers to upload and share 180° 3D videos in ultra-high 16K resolution, providing viewers with an immersive, near-real experience. The platform, founded by Hibiki Sato and Asahi Kobori, offers an intuitive interface for customizing players and real-time color grading, allowing users to explore content in novel, engaging ways.

Actuality

Convertible Note in 2025
Actuality is a technology company specializing in streamlining the Request for Proposal (RFP) process for businesses, particularly in the architecture, engineering, and construction (AEC) industry. It leverages artificial intelligence (AI) and extended reality (XR) technologies to automate RFP analysis, generate content, provide pricing recommendations, and facilitate team collaboration. By integrating with industry-standard tools like Revit, Procore, and InDesign, Actuality helps AEC businesses enhance proposal accuracy, reduce response times, and create visually compelling presentations, ultimately increasing their chances of winning contracts.

SpatialGen

Convertible Note in 2024
SpatialGen develops an immersive video streaming platform designed for spatial computing. The solution enables high‑resolution video streaming across applications without encoding or packaging fees and supports new video formats, allowing enterprises and individual creators to integrate rich, spatial video into any application. The platform emphasizes a simplified pricing model to reduce total cost of ownership and facilitate scalable adoption. By combining immersive video with spatial data capabilities, SpatialGen targets uses in areas such as immersive media, telepresence, and augmented reality workflows, providing a flexible tool for developers and organizations to deliver next‑generation video experiences.

LeaseMagnets

Pre Seed Round in 2022
LeaseMagnets is a digital leasing assistant company focused on enhancing the rental experience in the real estate industry. Its primary offering is a video-based digital leasing tool that seamlessly integrates with apartment websites, allowing prospective renters to gain a clearer understanding of properties and visualize their potential living environment. The platform not only simplifies the leasing process but also features personalized virtual tours and multi-source attribution capabilities to improve lead conversion rates. By facilitating better virtual tours and enabling clients to capture more leads, LeaseMagnets aims to transform the way renters engage with properties online, ultimately increasing the number of signed leases. Additionally, the company supports clients in launching effective apartment marketing campaigns, further elevating the renter's experience.

Transported VR

Pre Seed Round in 2017
Transported is a platform for real estate agents to create compelling VR walkthroughs in under 10 minutes, and a marketplace for buyers to view them all in one place with a consistent easy to use interface. (Think Zillow for VR). Virtual reality offers a once-in-a-generation opportunity to radically improve the home buying process. As a near-perfect substitute for an in-person walkthrough, VR allows buyers to view a dozen homes in an hour and then drive to only the few they actually want to visit.
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