Tildei is a developer of a marketing platform aimed at transforming how brands engage with their customers through personalized, conversational interactions. The platform facilitates meaningful dialogues by allowing enterprise brands to communicate directly with customers via channels like WhatsApp, enabling targeted messaging and real-time responses to inquiries. This approach not only helps businesses reach customers where they are but also aims to enhance customer experience by ensuring conversations are both on-brand and tailored to individual needs. Through its AI-powered technology, Tildei supports enterprises in converting website visitors into paying customers by fostering genuine and impactful conversations at scale.
Infinite Reality
Funding Round in 2024
Infinite Reality is a company focused on creating immersive digital experiences that enhance the relationship between audiences, creators, and brands. By leveraging advanced technologies such as artificial intelligence and spatial computing, Infinite Reality offers platforms that allow businesses to build networks within digital ecosystems, ensuring they retain control over content distribution, audience engagement, and monetization strategies. The company specializes in developing world-class Metaverse experiences, supported by a robust entertainment division that produces original content and live events from its expansive Los Angeles studio. Additionally, its Agency services foster audience cultivation, while its portfolio of digital brands, including esports organizations and influencer management agencies, helps elevate awareness and adoption of emerging Web3 opportunities. Through these various initiatives, Infinite Reality aims to redefine the boundaries of connected digital environments.
Recast is a media measurement platform designed to help businesses reduce wasted advertising budgets. The platform employs advanced probabilistic computation and causal inference techniques, creating a fully automated insight system. By leveraging artificial intelligence, Recast accurately measures the real-time impact of marketing efforts, enabling marketing teams to assess the effectiveness of their channels. This allows organizations to make informed decisions and implement necessary adjustments to optimize their marketing performance, ultimately saving money on ineffective marketing strategies.
Veritonic
Series A in 2022
Veritonic, Inc. is a marketing analytics company based in New York that specializes in audio research and analytics. Founded in 2015, Veritonic offers a platform designed to measure, compare, and test various audio assets, including music, voiceovers, and jingles, to assess their effectiveness across different audience segments. The platform provides qualitative and quantitative insights into marketing responses, allowing brands, agencies, and publishers to evaluate the return on investment (ROI) of their audio campaigns before, during, and after execution. By leveraging artificial intelligence metrics, Veritonic helps clients optimize their audio marketing strategies, mitigate risks, and enhance consumer engagement through impactful audio experiences.
Novel is a developer of a no-code platform designed for non-fungible token commerce, focusing on creating and launching premium experiences for communities. The platform enables businesses to develop and manage branded wallet passes for Apple and Google devices, allowing customers to store loyalty cards, coupons, and promotional materials conveniently. This functionality enhances customer engagement by enabling businesses to send targeted push notifications, which can lead to improved conversion rates. Novel's approach has demonstrated significant efficacy, showing substantial increases in repeat purchases and referral revenue for its clients.
Crossing Minds
Series A in 2021
Crossing Minds is an innovative platform that specializes in delivering personalized recommendations to enhance online discovery and user engagement. Founded by experts in artificial intelligence, the platform utilizes advanced deep learning techniques and comprehensive taste analytics to understand human behavior. By employing methods such as collaborative filtering and extensive data analysis, Crossing Minds offers businesses tailored recommendations that prioritize customer privacy. The company's goal is to help clients connect with their customers more effectively and enable individuals to discover products that resonate with their interests, ultimately fostering loyalty and enhancing user experience.
ZenBusiness
Series B in 2020
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.
Veritonic
Series A in 2020
Veritonic, Inc. is a marketing analytics company based in New York that specializes in audio research and analytics. Founded in 2015, Veritonic offers a platform designed to measure, compare, and test various audio assets, including music, voiceovers, and jingles, to assess their effectiveness across different audience segments. The platform provides qualitative and quantitative insights into marketing responses, allowing brands, agencies, and publishers to evaluate the return on investment (ROI) of their audio campaigns before, during, and after execution. By leveraging artificial intelligence metrics, Veritonic helps clients optimize their audio marketing strategies, mitigate risks, and enhance consumer engagement through impactful audio experiences.
ZenBusiness
Series A in 2019
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.
Fishbowl
Seed Round in 2019
Fishbowl is a social networking platform designed for professionals to engage in open discussions about workplace topics. It facilitates candid conversations on industry news and career advice among peers and senior leaders, fostering a positive and supportive environment. The platform is free for all users and has gained substantial traction across various industries, including law, consulting, finance, advertising, healthcare, technology, sales, and accounting. In addition, Fishbowl is recognized as a leading provider of guest marketing products and services specifically tailored for the restaurant sector.
Properly
Seed Round in 2018
Properly is a cloud-based real estate agency that aims to simplify the home selling process for homeowners, enabling them to save significant amounts in commission fees. The platform is designed to provide a seamless experience, allowing sellers to manage their entire transaction online. Users can access features such as pricing recommendations, professional photo staging, and tools for listing their property. Properly's software facilitates the organization of showings, negotiation of offers, and signing of closing documents, ensuring that homeowners can navigate the sale of their homes with greater speed and transparency. Overall, Properly combines advanced technology with expert support to enhance the efficiency of real estate transactions.
Rebel is a company based in Washington, D.C., that specializes in in-email checkout products, enhancing the functionality of email as a marketing tool. Founded in 2014 and originally named Rebelmail, the company rebranded to Rebel in June 2018. It focuses on transforming traditional email into an interactive platform that delivers actionable experiences directly within the inbox. By integrating email with user applications and websites, Rebel aims to improve engagement, increase conversions, and encourage more actions from recipients. As of October 2018, Rebel operates as a subsidiary of Salesforce.
ZenBusiness
Seed Round in 2018
ZenBusiness Inc. is a company that specializes in providing corporate entity creation and management services tailored for small business owners. Founded in 2015 and based in Austin, Texas, ZenBusiness offers a comprehensive platform that consolidates business formation, compliance, banking, bookkeeping, and marketing tools into an intuitive dashboard. This platform allows users to manage their business needs efficiently, including checking their company's status and filing necessary documents, all from a single login. What distinguishes ZenBusiness is its blend of innovative technology and live human support, offering customers access to expert guidance through various communication channels. The company is also dedicated to social impact, functioning as a Public Benefit Corporation and promoting employee volunteer work. ZenBusiness actively engages with diverse entrepreneurs and provides grant opportunities to support small business growth, further solidifying its role as a trusted partner in the business community.
Group Nine Media
Venture Round in 2017
Group Nine Media, Inc. is a digital media holding company founded in 2016 and headquartered in New York City. It focuses on creating content across several key areas, including food, drink, entertainment, news, and science. The company operates four primary brands: The Dodo, which specializes in animal-related content; NowThis, a video news publisher tailored for social media; Thrillist, which covers lifestyle topics including food, drink, travel, and entertainment; and Seeker, a platform dedicated to science and exploration. Group Nine Media engages a young audience, particularly millennials, through its video-centric, socially-driven approach, generating nearly 4 billion video views each month and providing services such as data insights, creative strategy development, and branded content.
Fishbowl
Seed Round in 2017
Fishbowl is a social networking platform designed for professionals to engage in open discussions about workplace topics. It facilitates candid conversations on industry news and career advice among peers and senior leaders, fostering a positive and supportive environment. The platform is free for all users and has gained substantial traction across various industries, including law, consulting, finance, advertising, healthcare, technology, sales, and accounting. In addition, Fishbowl is recognized as a leading provider of guest marketing products and services specifically tailored for the restaurant sector.
Conversion Logic
Series A in 2017
Conversion Logic is a company based in Santa Monica, California, that specializes in cross-channel attribution through its Software-as-a-Service platform. The platform is designed to provide digital and video media performance insights for brands, agencies, and advertising technology partners. By integrating user-level data via APIs, Conversion Logic employs a scientific approach to analyze which media dimensions yield the best return on investment. This analysis helps organizations optimize their marketing strategies by offering tactical insights related to frequency, placement, and creative elements. The platform leverages machine learning to enhance marketing efficiency and deliver predictive insights in real-time, allowing marketers to monitor and improve the effectiveness of their advertising campaigns across both online and offline channels. As of March 2020, Conversion Logic operates as a subsidiary of VideoAmp, Inc.
Group Nine Media
Corporate Round in 2016
Group Nine Media, Inc. is a digital media holding company founded in 2016 and headquartered in New York City. It focuses on creating content across several key areas, including food, drink, entertainment, news, and science. The company operates four primary brands: The Dodo, which specializes in animal-related content; NowThis, a video news publisher tailored for social media; Thrillist, which covers lifestyle topics including food, drink, travel, and entertainment; and Seeker, a platform dedicated to science and exploration. Group Nine Media engages a young audience, particularly millennials, through its video-centric, socially-driven approach, generating nearly 4 billion video views each month and providing services such as data insights, creative strategy development, and branded content.
Spectrm
Seed Round in 2016
Spectrm is a developer of a conversational marketing automation platform that helps businesses engage and convert customers through AI chatbots on popular messaging apps such as WhatsApp, Messenger, and Instagram DMs. The platform enables consumer marketers to use messaging as a primary customer relationship management (CRM) channel, facilitating the automation of conversations that enhance customer experiences. By offering tools that personalize interactions and scale engagement efforts, Spectrm aims to assist businesses in retaining existing customers and attracting new ones.
Boomtrain
Series A in 2015
Boomtrain, Inc. operates a marketing platform that specializes in personalization services for content companies. Founded in 2012 and based in San Francisco, California, Boomtrain employs machine learning and predictive algorithms to deliver individually relevant mobile app and email notifications, enhancing user engagement and driving revenue. The platform processes over 100 million events daily, providing clients with real-time, automated communication tailored to individual preferences. By analyzing vast amounts of data, Boomtrain offers a unified view of each customer, facilitating meaningful interactions at scale. The company has established partnerships with various major media brands and benefits from insights provided by experienced personalization engineers from leading companies in the industry. As of July 2017, Boomtrain operates as a subsidiary of Zeta Interactive Corp.
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.
Percolate
Series C in 2015
Percolate is a content marketing platform that enhances global marketing visibility and collaboration for brands. It offers a comprehensive suite of web and mobile marketing tools that streamline governance, planning, content creation, audience acquisition, customer management, and analytics. By uniting brand narratives, data, and storytelling, Percolate enables marketers to effectively manage complex marketing programs and integrated campaigns. This functionality allows organizations to gain control and agility, ensuring that personalized content is aligned with customer interactions across various teams and locations.
Brandtale
Seed Round in 2015
Brandtale Inc. is a digital advertising platform based in New York that specializes in providing marketing intelligence for branded content. Founded in 2015, the company offers a comprehensive solution that allows marketers to manage their campaigns, analyze competitor activities, and explore potential publishing partnerships all in one place. Brandtale's platform enables publishers to showcase their work, evaluate competitive offerings, and connect with brands for new business opportunities. By facilitating insights into advertising strategies, Brandtale helps clients optimize their marketing efforts and make informed decisions. The company operates as a subsidiary of Market Track, LLC, and serves a diverse clientele, including advertisers, agencies, and retailers, primarily in North America.
Conversion Logic
Seed Round in 2015
Conversion Logic is a company based in Santa Monica, California, that specializes in cross-channel attribution through its Software-as-a-Service platform. The platform is designed to provide digital and video media performance insights for brands, agencies, and advertising technology partners. By integrating user-level data via APIs, Conversion Logic employs a scientific approach to analyze which media dimensions yield the best return on investment. This analysis helps organizations optimize their marketing strategies by offering tactical insights related to frequency, placement, and creative elements. The platform leverages machine learning to enhance marketing efficiency and deliver predictive insights in real-time, allowing marketers to monitor and improve the effectiveness of their advertising campaigns across both online and offline channels. As of March 2020, Conversion Logic operates as a subsidiary of VideoAmp, Inc.
Glossier, Inc. is a direct-to-consumer beauty company that specializes in the manufacturing and sale of skincare, makeup, body, and fragrance products. Founded in 2010 and based in New York, the company emphasizes a unique shopping experience that combines content and community engagement. Glossier offers a diverse range of beauty products inspired by everyday women, including skincare lotions, body lotions, and foundation kits. The company operates an online platform that features beauty-related content such as interviews with models and makeup artists, as well as advice on various beauty topics. Glossier's products are available for purchase in the United States, Canada, Sweden, and the United Kingdom, and they also maintain a showroom in New York City.
Datasnap.io
Angel Round in 2014
Datasnap.io is a data analytics platform that focuses on measuring and reporting user engagement in physical environments through technologies like iBeacon and other proximity-based systems. The platform enhances its reports by integrating contextual location data, first-party transaction information, and third-party consumer and media consumption data. Datasnap.io is recognized for its engaging visualizations and reliable metrics, leveraging the expertise of its founding team, which has a background in financial reporting, mobile advertising, and media measurement. Acquired by Neustar in October 2015, Datasnap.io continues to provide valuable insights into user behavior in real-world settings.
Rebel is a company based in Washington, D.C., that specializes in in-email checkout products, enhancing the functionality of email as a marketing tool. Founded in 2014 and originally named Rebelmail, the company rebranded to Rebel in June 2018. It focuses on transforming traditional email into an interactive platform that delivers actionable experiences directly within the inbox. By integrating email with user applications and websites, Rebel aims to improve engagement, increase conversions, and encourage more actions from recipients. As of October 2018, Rebel operates as a subsidiary of Salesforce.
Tubular Labs
Series B in 2014
Tubular is the leading global video measurement and analytics platform that powers broadcasters, publishers, and brands to create successful content and scale audiences faster. We provide the most complete picture of what video consumers watch and enable companies to grow digital audiences and sell brand integrations to win in the ever evolving world of video. Tubular’s software tracks over 4 Billion videos, 1 Trillion Views, 10 Million influencers, 90K brands, 40K media, and 48 Billion sponsored video views. In total, that’s over 350 Million more videos analyzed per month than our closest competitor. We know it’s not just about data, it’s about insights, and that’s why we’re trusted by 7 of the top 10 global media companies, who make strategic decisions every day based on Tubular software.
ACTIVATE is a fully end-to-end influencer marketing platform, covering influencer discovery, program workflow, measurement, and analytics that supports cross-platform collaborations (Instagram, YouTube, Blog, Twitter, Facebook + more), with an opt-in network of 150,000+ vetted and authenticated influencers. The ACTIVATE platform also allows you to work with curated communities of creators including ‘vegan foodies’, ‘outdoor enthusiasts’, ‘bohemian style’ (and more!) as well as pinpoint niche groups of influencers leveraging our geo-targeting and micro-survey capabilities.
BLOGLOVIN
Series A in 2014
Bloglovin' is a platform for marketers and influencers to use influencer marketing technologies. The company offers technology to manage and track social media influencer campaigns in one place, as well as to build deep profiles of influencers, capturing their reach, topics, demographics, and retailer affinities, as well as proprietary performance metrics, to assist marketers in managing, measuring, and analyzing influencer collaborations across all available content platforms.
Clique Brands Inc. is a media and marketing company based in Los Angeles, California, founded in 2006. It operates a variety of consumer brands, including Who What Wear, MyDomaine, Byrdie, CollegeFashionista, and Obsessee, focusing on content and products that appeal to millennial women and Gen Z girls. The company integrates data science with its editorial expertise to produce engaging content and marketing strategies. Clique's offerings include CMG Studios, an in-house creative agency, and INF Network, which represents over 55 prominent bloggers and influencers, providing integrated advertising solutions. In 2016, Clique launched its first clothing and accessories line in collaboration with Target, which has since become a leading performer for the retailer.
Percolate
Series B in 2014
Percolate is a content marketing platform that enhances global marketing visibility and collaboration for brands. It offers a comprehensive suite of web and mobile marketing tools that streamline governance, planning, content creation, audience acquisition, customer management, and analytics. By uniting brand narratives, data, and storytelling, Percolate enables marketers to effectively manage complex marketing programs and integrated campaigns. This functionality allows organizations to gain control and agility, ensuring that personalized content is aligned with customer interactions across various teams and locations.
CrowdTwist
Venture Round in 2014
CrowdTwist, Inc. offers omni-channel loyalty marketing and data solutions designed to enhance brand-consumer connections. Founded in 2009 and based in New York, the company provides several key products, including CrowdTwist Complete, a customizable loyalty platform that enables marketers to launch and manage loyalty programs effectively. Additionally, CrowdTwist Enhance allows brands to expand their existing spend-based loyalty programs by incorporating digital, social, and mobile engagement. The company's program management tools, such as CrowdTwist Control Center, empower marketers to oversee various aspects of their loyalty initiatives, while CrowdTwist Connect offers data and analytics capabilities to help identify and activate customer segments. By partnering with major brands like Pepsi, Nestlé Purina, L'Oreal, and Zumiez, CrowdTwist aims to drive customer engagement and foster deeper insights, ultimately leading to more personalized experiences. As of October 2020, CrowdTwist operates as a subsidiary of Oracle Corporation.
ActionX is a platform that focuses on enhancing mobile customer acquisition and retargeting to foster transactions and increase customer lifetime value. The company specializes in creating highly interactive sporting events globally, providing engaging experiences that aim to connect with audiences in meaningful ways. Through its innovative approach, ActionX effectively bridges the gap between attracting new customers and re-engaging existing ones, ultimately driving business growth and customer satisfaction.
Carnival
Seed Round in 2013
Carnival is a mobile marketing platform based in New York, founded in 2008 by Guy Horrocks and Cody Bunea. The platform allows brands and agencies to create and publish interactive messages and campaigns tailored for mobile audiences. It provides tools for managing audience relationships and offers analytics to measure the effectiveness of mobile marketing strategies. By enabling users to engage with their customers through mobile content and communication, Carnival helps businesses enhance their marketing efforts and foster stronger connections with their audiences.
Tubular Labs
Series A in 2012
Tubular is the leading global video measurement and analytics platform that powers broadcasters, publishers, and brands to create successful content and scale audiences faster. We provide the most complete picture of what video consumers watch and enable companies to grow digital audiences and sell brand integrations to win in the ever evolving world of video. Tubular’s software tracks over 4 Billion videos, 1 Trillion Views, 10 Million influencers, 90K brands, 40K media, and 48 Billion sponsored video views. In total, that’s over 350 Million more videos analyzed per month than our closest competitor. We know it’s not just about data, it’s about insights, and that’s why we’re trusted by 7 of the top 10 global media companies, who make strategic decisions every day based on Tubular software.
Percolate
Series A in 2012
Percolate is a content marketing platform that enhances global marketing visibility and collaboration for brands. It offers a comprehensive suite of web and mobile marketing tools that streamline governance, planning, content creation, audience acquisition, customer management, and analytics. By uniting brand narratives, data, and storytelling, Percolate enables marketers to effectively manage complex marketing programs and integrated campaigns. This functionality allows organizations to gain control and agility, ensuring that personalized content is aligned with customer interactions across various teams and locations.
RebelMouse
Seed Round in 2012
RebelMouse, Inc. is a social media aggregator and digital publishing platform founded in 2012 and based in New York City. It enables brands, media companies, and individuals to create and manage dynamic content experiences that foster community engagement and audience growth across various social channels. Unlike traditional content management systems, RebelMouse emphasizes a distributed approach, allowing content to be shared across multiple platforms, including websites, social media, and applications. The platform features tools for social sharing, post creation, and analytics, which help users understand how their content is consumed and shared. RebelMouse has gained recognition for its innovative strategies that have driven significant online traffic for various publishers and brands, including prominent projects with media entities and initiatives to enhance brand engagement, such as transforming United Airlines Hub into a leading airline blog.
ACTIVATE is a fully end-to-end influencer marketing platform, covering influencer discovery, program workflow, measurement, and analytics that supports cross-platform collaborations (Instagram, YouTube, Blog, Twitter, Facebook + more), with an opt-in network of 150,000+ vetted and authenticated influencers. The ACTIVATE platform also allows you to work with curated communities of creators including ‘vegan foodies’, ‘outdoor enthusiasts’, ‘bohemian style’ (and more!) as well as pinpoint niche groups of influencers leveraging our geo-targeting and micro-survey capabilities.
Group Commerce
Series C in 2012
Group Commerce is a leading platform tailored for publishers aiming to excel in e-commerce. Established in 2010, the company provides a comprehensive enterprise-grade solution that addresses the distinct needs of brands and media companies. Its platform functions as a command center for publishers' e-commerce initiatives, facilitating vital operations such as payment processing, customer service, merchant sourcing, and merchandising strategy. Group Commerce distinguishes itself by offering extensive professional services and expertise to ensure publishers can thrive in the e-commerce landscape. The company serves a diverse client base, which includes prominent names like Boston.com, CBS Local, Chegg.com, DailyCandy, Hearst Publications, Meredith Corporation, and the New York Times, among others.
Moat, Inc. develops analytics solutions tailored for brand advertisers and publishers, focusing on measuring customer attention and advertising effectiveness. Its flagship product, Moat Analytics, serves as an attention measurement platform that offers insights into ad campaigns and website inventory. Additionally, Moat Pro provides real-time ad intelligence, allowing users to visualize relationships between brands, publishers, and programmatic platforms, while offering brand alerts and prospecting reports. Moat also features a dedicated ad search engine that enables users to search for display ads, discover new advertisers, and access creative resources. This centralized ad search utilizes a specialized web crawler to index ads for easy retrieval. Established in 2007 and based in New York, Moat operates internationally and is a subsidiary of Oracle Corporation.
ActionX
Seed Round in 2012
ActionX is a platform that focuses on enhancing mobile customer acquisition and retargeting to foster transactions and increase customer lifetime value. The company specializes in creating highly interactive sporting events globally, providing engaging experiences that aim to connect with audiences in meaningful ways. Through its innovative approach, ActionX effectively bridges the gap between attracting new customers and re-engaging existing ones, ultimately driving business growth and customer satisfaction.
RJMetrics
Debt Financing in 2012
RJMetrics is a developer of cloud-based business intelligence software that addresses the analytical challenges faced by high-growth online businesses. It consolidates data from various sources, including e-commerce platforms, marketing systems, and customer relationship management tools, which are often siloed and difficult to analyze. The platform offers an intuitive user interface that enables users to explore and act on their data effectively. By providing a comprehensive view of the customer life-cycle and actionable insights, RJMetrics equips businesses to make informed, data-driven decisions.
Percolate
Seed Round in 2011
Percolate is a content marketing platform that enhances global marketing visibility and collaboration for brands. It offers a comprehensive suite of web and mobile marketing tools that streamline governance, planning, content creation, audience acquisition, customer management, and analytics. By uniting brand narratives, data, and storytelling, Percolate enables marketers to effectively manage complex marketing programs and integrated campaigns. This functionality allows organizations to gain control and agility, ensuring that personalized content is aligned with customer interactions across various teams and locations.
Welcome is a marketing orchestration platform, designed to streamline and optimize marketing operations for large, ambitious brands. It aligns marketing teams, simplifies campaign execution, and provides measurable results. Welcome integrates with other marketing technology tools, enabling better collaboration and performance tracking. It serves as a central hub for marketing teams, supporting their growth and enhancing overall marketing performance.
Fullscreen
Seed Round in 2011
Fullscreen Media is a media company based in Culver City, California, that specializes in social-first entertainment experiences. Founded in 2011, Fullscreen provides technology and services that facilitate the creation and sharing of video content, catering to a connected generation. Its offerings include marketing services designed to help companies engage and monetize their social audiences, as well as creative strategies that enhance brand awareness. Additionally, Fullscreen provides merchandise for men, women, and children, along with various accessories available online. The company operates as a subsidiary of Otter Media, focusing on empowering artists, creators, brands, and agencies to effectively connect with and entertain their audiences.
Sailthru, Inc. is a marketing technology platform that focuses on consumer interest-based strategies for middle market and enterprise companies. Established in 2008 and headquartered in New York, the company specializes in helping modern marketers acquire, grow, and retain customers. With a portfolio managing over 1.6 billion global consumer profiles, Sailthru offers a comprehensive suite of capabilities, including high-performance email marketing, onsite personalization, and mobile marketing automation. These tools are designed to enhance revenue, improve customer lifetime value, and reduce churn. Sailthru serves a diverse range of clients, including leading publishers and rapidly growing e-commerce brands, providing them with innovative solutions to achieve their marketing goals. The company operates as a subsidiary of Campaign Monitor Pty Limited.
Moat, Inc. develops analytics solutions tailored for brand advertisers and publishers, focusing on measuring customer attention and advertising effectiveness. Its flagship product, Moat Analytics, serves as an attention measurement platform that offers insights into ad campaigns and website inventory. Additionally, Moat Pro provides real-time ad intelligence, allowing users to visualize relationships between brands, publishers, and programmatic platforms, while offering brand alerts and prospecting reports. Moat also features a dedicated ad search engine that enables users to search for display ads, discover new advertisers, and access creative resources. This centralized ad search utilizes a specialized web crawler to index ads for easy retrieval. Established in 2007 and based in New York, Moat operates internationally and is a subsidiary of Oracle Corporation.
Group Commerce
Series B in 2011
Group Commerce is a leading platform tailored for publishers aiming to excel in e-commerce. Established in 2010, the company provides a comprehensive enterprise-grade solution that addresses the distinct needs of brands and media companies. Its platform functions as a command center for publishers' e-commerce initiatives, facilitating vital operations such as payment processing, customer service, merchant sourcing, and merchandising strategy. Group Commerce distinguishes itself by offering extensive professional services and expertise to ensure publishers can thrive in the e-commerce landscape. The company serves a diverse client base, which includes prominent names like Boston.com, CBS Local, Chegg.com, DailyCandy, Hearst Publications, Meredith Corporation, and the New York Times, among others.
Jump Ramp
Series A in 2011
Jump Ramp Games, Inc., established in 2011 and headquartered in New York, specializes in developing mobile gaming applications. Its flagship product, Lucktastic, offers free mobile casual games with real-world rewards, including gift cards from major brands. The company generates revenue through online advertising, lead generation, and mobile video services within the Lucktastic app. As of 2019, Jump Ramp operates as a subsidiary of MobilityWare, Inc.
Adaptly, Inc. specializes in digital advertising solutions, focusing on enabling large advertisers to effectively manage and scale their campaigns across various social media platforms, including Facebook, Instagram, Snapchat, Twitter, and Pinterest. Founded in 2010 and headquartered in New York City, Adaptly provides a range of services that encompass personalized planning and strategy, media buying, execution, and comprehensive analysis. The company utilizes proprietary technology to deliver real-time insights and automated optimization, enhancing advertisers' ability to meet their marketing objectives. With additional offices in Chicago, Los Angeles, San Francisco, and London, Adaptly employs over 120 professionals and has developed strong relationships with notable investors. In December 2018, Adaptly became a subsidiary of Accenture plc.
Sailthru
Seed Round in 2010
Sailthru, Inc. is a marketing technology platform that focuses on consumer interest-based strategies for middle market and enterprise companies. Established in 2008 and headquartered in New York, the company specializes in helping modern marketers acquire, grow, and retain customers. With a portfolio managing over 1.6 billion global consumer profiles, Sailthru offers a comprehensive suite of capabilities, including high-performance email marketing, onsite personalization, and mobile marketing automation. These tools are designed to enhance revenue, improve customer lifetime value, and reduce churn. Sailthru serves a diverse range of clients, including leading publishers and rapidly growing e-commerce brands, providing them with innovative solutions to achieve their marketing goals. The company operates as a subsidiary of Campaign Monitor Pty Limited.
Group Commerce
Series A in 2010
Group Commerce is a leading platform tailored for publishers aiming to excel in e-commerce. Established in 2010, the company provides a comprehensive enterprise-grade solution that addresses the distinct needs of brands and media companies. Its platform functions as a command center for publishers' e-commerce initiatives, facilitating vital operations such as payment processing, customer service, merchant sourcing, and merchandising strategy. Group Commerce distinguishes itself by offering extensive professional services and expertise to ensure publishers can thrive in the e-commerce landscape. The company serves a diverse client base, which includes prominent names like Boston.com, CBS Local, Chegg.com, DailyCandy, Hearst Publications, Meredith Corporation, and the New York Times, among others.
UberMedia
Series A in 2010
UberMedia’s diverse suite of products process billions of social, demographic, and location signals daily to understand and influence modern consumers with the most accurate business decision science. Targeted mobile advertising campaigns reach beyond generic visibility to solve real-world business objectives, including customer conquests, improved in-store visits, and increased sales. UberMedia delivers dynamic advertising solutions for Fortune 500 companies across retail, automotive, entertainment, and consumer markets. Recognized as a pioneer in targeted mobile advertising, UberMedia was listed as Fast Company’s “50 Most Innovative Companies” and The Wall Street Journal’s Top “50 Startups.” UberMedia is headquartered in Pasadena, CA as a network company of Idealab, a world-renowned operator of leading technology businesses. For more information, visit www.ubermedia.com.
LiveIntent
Series A in 2009
LiveIntent is a technology platform that enhances email as a marketing tool, allowing brands to effectively connect with their customers. The company specializes in people-based targeting, email monetization, and identity resolution, providing solutions that benefit both marketers and publishers. By facilitating direct engagement with audiences, LiveIntent helps businesses drive sales and increase revenue while ensuring user privacy is respected. The platform aims to bridge the gaps between brands and their target audiences, maximizing the potential of email marketing.