Living On The Edge Capital

Living on the Edge is a venture capital firm based in Monterrey, Mexico, founded in 2020. The firm specializes in investing in Latin American entrepreneurs and startups at the pre-seed and seed stages. Its primary focus areas include proptech, fintech, and the consumer and retail sectors. By supporting early-stage companies, Living on the Edge aims to foster innovation and growth within the Latin American market.

Hugo Herrera Heras

Co-Founder and Managing Partner

2 past transactions

Kigüi

Seed Round in 2023
Kigüi operates a platform designed to enhance the food supply chain by addressing the challenges of food waste in supermarkets. The company utilizes artificial intelligence to monitor and manage expiration dates of consumer packaged goods (CPGs) from manufacturers to retail outlets. By tracking stock levels and suggesting appropriate product replenishments, Kigüi helps optimize inventory management. Additionally, the platform encourages consumers to purchase items nearing their expiration dates through incentives and rewards, ultimately aiming to reduce food waste and minimize the environmental impact associated with unsold products.

Kigüi

Pre Seed Round in 2021
Kigüi operates a platform designed to enhance the food supply chain by addressing the challenges of food waste in supermarkets. The company utilizes artificial intelligence to monitor and manage expiration dates of consumer packaged goods (CPGs) from manufacturers to retail outlets. By tracking stock levels and suggesting appropriate product replenishments, Kigüi helps optimize inventory management. Additionally, the platform encourages consumers to purchase items nearing their expiration dates through incentives and rewards, ultimately aiming to reduce food waste and minimize the environmental impact associated with unsold products.
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