Madrona Venture Group, established in 1995 and headquartered in Seattle, Washington, is a venture capital firm focusing on early-stage investments in the information technology sector. The firm primarily invests in the Pacific Northwest region, with a preference for companies operating in consumer Internet, commercial software, digital media, and emerging technologies like AI/ML and fintech. Madrona typically invests between $2 million and $10 million, often taking a board seat in portfolio companies.
Ravenna specializes in an AI-driven internal help desk platform, primarily serving IT and operations teams. The platform integrates with Slack, transforming any message into support tickets, automating service requests, and streamlining workflows. It also generates AI-powered knowledge and provides analytics to help teams measure and improve their performance over time.
Gradial
Series A in 2025
Gradial is a developer of an enterprise generative artificial intelligence platform that enables organizations to create efficient native and cross-application workflows while enhancing customer support. The platform integrates with content management systems to optimize routine marketing tasks such as content updates, allowing creative teams to concentrate on content strategy. By facilitating the orchestration of the entire content supply chain, Gradial supports new page design, brand-aligned content creation, and omnichannel distribution. Additionally, the platform provides improved experimentation and analytics throughout customer journeys, empowering businesses to make data-driven decisions and allowing creative teams to dedicate their efforts to core brand strategy.
Read AI
Series B in 2024
Read AI is a meeting analytics platform designed to enhance the effectiveness of meetings by automating scheduling, email, and messaging processes. The platform provides real-time analytics, including talk time, engagement, and sentiment metrics, which help participants gauge the dynamics of their discussions. Additionally, Read AI generates AI-driven summaries, referred to as "Readouts," for various email and messaging platforms such as Gmail, Outlook, Teams, and Slack, facilitating clearer communication. It also offers the capability to summarize video calls on platforms like Zoom, Microsoft Teams, and Google Meet, ensuring versatility across different meeting formats. By centralizing and simplifying knowledge sources, Read AI aims to improve meeting wellness and enable clients to achieve productive conversations and outcomes.
Shaped
Series A in 2024
Shaped is a New York-based company established in 2021 that specializes in deep-learning software aimed at enhancing user engagement through personalized recommendations and search capabilities. Utilizing artificial intelligence and machine learning, Shaped's platform enables businesses to integrate customized feeds, notifications, and recommendations into their applications and websites. This technology allows companies to better understand user preferences and behaviors, ultimately driving increased engagement, conversion rates, and revenue. By providing a configurable system that adapts in real time, Shaped helps organizations effectively connect with their audiences and optimize their digital content.
Read AI
Series A in 2024
Read AI is a meeting analytics platform designed to enhance the effectiveness of meetings by automating scheduling, email, and messaging processes. The platform provides real-time analytics, including talk time, engagement, and sentiment metrics, which help participants gauge the dynamics of their discussions. Additionally, Read AI generates AI-driven summaries, referred to as "Readouts," for various email and messaging platforms such as Gmail, Outlook, Teams, and Slack, facilitating clearer communication. It also offers the capability to summarize video calls on platforms like Zoom, Microsoft Teams, and Google Meet, ensuring versatility across different meeting formats. By centralizing and simplifying knowledge sources, Read AI aims to improve meeting wellness and enable clients to achieve productive conversations and outcomes.
Observe
Series B in 2024
Observe Inc. is a technology company based in San Mateo, California, founded in 2017. It offers an online platform designed for log analytics, infrastructure monitoring, and application performance management. The platform consolidates fragmented logs, metrics, and traces into a unified data lake, enhancing the storage, management, and analysis of business data. Its unique Data Graph technology allows users to quickly diagnose issues in distributed applications, significantly improving the speed of issue resolution compared to traditional observability solutions. By leveraging an elastic cloud architecture, the platform simplifies troubleshooting and reduces outages, allowing engineers to focus more on development and less on incident investigation.
Gradial
Seed Round in 2023
Gradial is a developer of an enterprise generative artificial intelligence platform that enables organizations to create efficient native and cross-application workflows while enhancing customer support. The platform integrates with content management systems to optimize routine marketing tasks such as content updates, allowing creative teams to concentrate on content strategy. By facilitating the orchestration of the entire content supply chain, Gradial supports new page design, brand-aligned content creation, and omnichannel distribution. Additionally, the platform provides improved experimentation and analytics throughout customer journeys, empowering businesses to make data-driven decisions and allowing creative teams to dedicate their efforts to core brand strategy.
HockeyStack
Seed Round in 2023
HockeyStack is an analytics and attribution platform designed to assist B2B companies in understanding the customer journey and driving revenue growth. By integrating data from marketing, sales, and product sources, the platform provides a comprehensive view of customer interactions. This enables businesses to identify the most effective marketing channels, optimize campaigns, and attribute revenue to specific touchpoints. HockeyStack aims to enhance the efficiency of marketing teams in driving pipeline and support sales teams in closing deals more rapidly through modern attribution and unified buyer journeys.
MotherDuck
Series B in 2023
MotherDuck specializes in data infrastructure and analytics, providing a serverless platform designed to handle both small and large datasets. By integrating the performance of DuckDB with cloud capabilities, the company offers a user-friendly solution that facilitates collaborative data analysis. Its platform employs an embedded database to support hybrid execution, allowing users to analyze data locally and remotely. This enables businesses to effectively prototype and optimize their data strategies, enhancing their ability to derive insights and maximize profits in a streamlined environment.
TROOP (formerly TroopTravel)
Series B in 2023
TROOP is a data aggregation and visualization technology that helps corporations plan in-person meetings using data instead of opinions. It aggregates data around safety, service, sustainability, and savings. TROOP is the single source of truth that powers these decisions for worldwide organizations across numerous industries by delivering all of the data needed to make decisions on how to meet, whether it's COVID-related constraints, travel and lodging costs, or other factors.
MotherDuck
Seed Round in 2022
MotherDuck specializes in data infrastructure and analytics, providing a serverless platform designed to handle both small and large datasets. By integrating the performance of DuckDB with cloud capabilities, the company offers a user-friendly solution that facilitates collaborative data analysis. Its platform employs an embedded database to support hybrid execution, allowing users to analyze data locally and remotely. This enables businesses to effectively prototype and optimize their data strategies, enhancing their ability to derive insights and maximize profits in a streamlined environment.
MotherDuck
Series A in 2022
MotherDuck specializes in data infrastructure and analytics, providing a serverless platform designed to handle both small and large datasets. By integrating the performance of DuckDB with cloud capabilities, the company offers a user-friendly solution that facilitates collaborative data analysis. Its platform employs an embedded database to support hybrid execution, allowing users to analyze data locally and remotely. This enables businesses to effectively prototype and optimize their data strategies, enhancing their ability to derive insights and maximize profits in a streamlined environment.
Clozd
Series A in 2022
Clozd is a company based in Lehi, Utah, that specializes in win-loss analysis through its advanced analytics software. Founded in 2017, Clozd aims to help organizations understand the underlying reasons for their successes and failures in sales. By synthesizing win-loss data from various sources, the software provides meaningful insights that enable clients to refine their product strategies, improve messaging, and enhance strategic alignment across teams. This information is crucial for fostering sales effectiveness and driving overall business performance.
Observe
Series A in 2022
Observe Inc. is a technology company based in San Mateo, California, founded in 2017. It offers an online platform designed for log analytics, infrastructure monitoring, and application performance management. The platform consolidates fragmented logs, metrics, and traces into a unified data lake, enhancing the storage, management, and analysis of business data. Its unique Data Graph technology allows users to quickly diagnose issues in distributed applications, significantly improving the speed of issue resolution compared to traditional observability solutions. By leveraging an elastic cloud architecture, the platform simplifies troubleshooting and reduces outages, allowing engineers to focus more on development and less on incident investigation.
RelationalAI
Series B in 2022
RelationalAI is focused on creating an innovative relational knowledge graph system aimed at addressing complex business challenges. The company emphasizes the importance of rich interdependencies and structures found in businesses, which enhance the modern data stack. This approach facilitates the development of intelligent data applications, allowing entrepreneurs to build applications with semantic layers on a solid data foundation. By doing so, RelationalAI aims to simplify the process of codifying and leveraging knowledge, making it more accessible for users.
Statsig
Series B in 2022
Statsig is a digital product testing platform that empowers businesses to make informed decisions through robust product experimentation. Unlike traditional A/B testing tools, Statsig tracks the impact of every feature release, allowing teams to quantify the effects of their efforts comprehensively. Its Product Observability feature enables teams to identify significant metric drops shortly after launching new features, facilitating quick divestment from underperforming initiatives and encouraging investment in successful ones. By adopting Statsig, modern product teams have experienced increased product velocity and enhanced decision-making capabilities. The company’s founding team, which includes former Facebook employees, aims to revamp the data tools infrastructure that supported Facebook's growth over the past decade.
CommerceIQ
Series D in 2022
CommerceIQ is a company that specializes in e-commerce channel optimization, leveraging machine learning, analytics, and automation to enhance performance across the supply chain, marketing, and sales operations. Its technology is designed to help consumer brands improve their e-commerce effectiveness, enabling them to capture market share and drive profitable growth. Some of the notable brands utilizing CommerceIQ's platform include Avery Products, Georgia-Pacific, and Spectrum Brands, alongside major players in the Fast-Moving Consumer Goods sector. The platform facilitates sales management and retail media management while automating market share recovery and minimizing out-of-stock situations. By providing real-time data-driven insights and collaboration capabilities, CommerceIQ has enabled its clients to achieve significant results, including a notable increase in incremental sales, improved profitability, and reduced out-of-stock rates on major retail sites.
PlexTrac
Series B in 2022
PlexTrac, LLC is a cybersecurity software company based in Eagle, Idaho, that specializes in a reporting and analytics platform designed for cybersecurity professionals. The platform enables organizations to track results from security assessments, including penetration testing, and monitor their progress in addressing identified vulnerabilities. By aggregating data from various security tools, PlexTrac centralizes cybersecurity processes, allowing teams to prioritize critical issues and streamline remediation efforts. This efficiency empowers organizations to focus on essential security tasks, ultimately enhancing their overall cybersecurity posture.
Highspot
Series F in 2022
Highspot, Inc. is a Seattle-based company founded in 2012 that specializes in a cloud-based sales engagement platform designed to enhance the performance of sales teams. The platform leverages artificial intelligence to facilitate intelligent content management, training, contextual guidance, and customer engagement. Highspot’s offerings include features such as content scoring and recommendations, real-time alerts on customer interactions, and analytics to optimize sales pitches. Additionally, the platform provides marketing and sales portals, along with the ability to create tailored sales playbooks based on seller roles, profiles, and industries. By integrating these functionalities into a unified solution, Highspot aims to elevate customer conversations and drive repeatable revenue for businesses worldwide.
Pendulum Intelligence
Seed Round in 2022
Pendulum Intelligence is an AI and machine learning-driven platform that assists companies and government organizations in identifying and understanding harmful narratives on social media and other online content. The platform offers a range of services, including a narrative engine, community engine, intelligence explorer, and monitoring system. These tools enable clients to effectively manage their online presence while mitigating cyber threats and risks associated with social media. By leveraging advanced analytics, Pendulum provides insights that help organizations navigate the complexities of digital communication and protect their reputations.
WhyLabs
Series A in 2021
WhyLabs, Inc. provides an AI observability platform that allows organizations to effectively monitor and analyze both structured and unstructured data from their AI models. The platform is designed to handle large volumes of data, processing terabytes without compromising storage efficiency. It continuously tracks data in real-time, monitoring model accuracy, concept drift, and overall model behavior. This functionality enables teams to identify and address potential issues, such as bias and performance decay, before they impact business operations. WhyLabs' tools are utilized by a range of clients, from Fortune 100 companies to AI-centric startups, significantly reducing manual operations and accelerating the resolution of AI-related incidents. The company was incubated at the Allen Institute for Artificial Intelligence and has received funding from notable investors including Andrew Ng’s AI Fund and Bezos Expeditions.
TROOP (formerly TroopTravel)
Series A in 2021
TROOP is a data aggregation and visualization technology that helps corporations plan in-person meetings using data instead of opinions. It aggregates data around safety, service, sustainability, and savings. TROOP is the single source of truth that powers these decisions for worldwide organizations across numerous industries by delivering all of the data needed to make decisions on how to meet, whether it's COVID-related constraints, travel and lodging costs, or other factors.
Read AI
Seed Round in 2021
Read AI is a meeting analytics platform designed to enhance the effectiveness of meetings by automating scheduling, email, and messaging processes. The platform provides real-time analytics, including talk time, engagement, and sentiment metrics, which help participants gauge the dynamics of their discussions. Additionally, Read AI generates AI-driven summaries, referred to as "Readouts," for various email and messaging platforms such as Gmail, Outlook, Teams, and Slack, facilitating clearer communication. It also offers the capability to summarize video calls on platforms like Zoom, Microsoft Teams, and Google Meet, ensuring versatility across different meeting formats. By centralizing and simplifying knowledge sources, Read AI aims to improve meeting wellness and enable clients to achieve productive conversations and outcomes.
Statsig
Series A in 2021
Statsig is a digital product testing platform that empowers businesses to make informed decisions through robust product experimentation. Unlike traditional A/B testing tools, Statsig tracks the impact of every feature release, allowing teams to quantify the effects of their efforts comprehensively. Its Product Observability feature enables teams to identify significant metric drops shortly after launching new features, facilitating quick divestment from underperforming initiatives and encouraging investment in successful ones. By adopting Statsig, modern product teams have experienced increased product velocity and enhanced decision-making capabilities. The company’s founding team, which includes former Facebook employees, aims to revamp the data tools infrastructure that supported Facebook's growth over the past decade.
Zeitworks
Venture Round in 2021
Zeitworks Technologies, Inc., established in 2020 and headquartered in Seattle, WA, with an office in Los Angeles, CA, specializes in developing a SaaS platform for business process improvement. Its proprietary machine learning technology discovers, analyzes, and enhances customers' business processes by tracking workers' steps during routine tasks, all without disrupting users or needing system integrations. Currently, the platform is in a pilot phase with select customers.
CommerceIQ
Series C in 2021
CommerceIQ is a company that specializes in e-commerce channel optimization, leveraging machine learning, analytics, and automation to enhance performance across the supply chain, marketing, and sales operations. Its technology is designed to help consumer brands improve their e-commerce effectiveness, enabling them to capture market share and drive profitable growth. Some of the notable brands utilizing CommerceIQ's platform include Avery Products, Georgia-Pacific, and Spectrum Brands, alongside major players in the Fast-Moving Consumer Goods sector. The platform facilitates sales management and retail media management while automating market share recovery and minimizing out-of-stock situations. By providing real-time data-driven insights and collaboration capabilities, CommerceIQ has enabled its clients to achieve significant results, including a notable increase in incremental sales, improved profitability, and reduced out-of-stock rates on major retail sites.
Observe
Venture Round in 2021
Observe Inc. is a technology company based in San Mateo, California, founded in 2017. It offers an online platform designed for log analytics, infrastructure monitoring, and application performance management. The platform consolidates fragmented logs, metrics, and traces into a unified data lake, enhancing the storage, management, and analysis of business data. Its unique Data Graph technology allows users to quickly diagnose issues in distributed applications, significantly improving the speed of issue resolution compared to traditional observability solutions. By leveraging an elastic cloud architecture, the platform simplifies troubleshooting and reduces outages, allowing engineers to focus more on development and less on incident investigation.
PlexTrac
Series A in 2021
PlexTrac, LLC is a cybersecurity software company based in Eagle, Idaho, that specializes in a reporting and analytics platform designed for cybersecurity professionals. The platform enables organizations to track results from security assessments, including penetration testing, and monitor their progress in addressing identified vulnerabilities. By aggregating data from various security tools, PlexTrac centralizes cybersecurity processes, allowing teams to prioritize critical issues and streamline remediation efforts. This efficiency empowers organizations to focus on essential security tasks, ultimately enhancing their overall cybersecurity posture.
Highspot
Series E in 2021
Highspot, Inc. is a Seattle-based company founded in 2012 that specializes in a cloud-based sales engagement platform designed to enhance the performance of sales teams. The platform leverages artificial intelligence to facilitate intelligent content management, training, contextual guidance, and customer engagement. Highspot’s offerings include features such as content scoring and recommendations, real-time alerts on customer interactions, and analytics to optimize sales pitches. Additionally, the platform provides marketing and sales portals, along with the ability to create tailored sales playbooks based on seller roles, profiles, and industries. By integrating these functionalities into a unified solution, Highspot aims to elevate customer conversations and drive repeatable revenue for businesses worldwide.
Knock
Venture Round in 2021
Knock, Inc. is a technology company that offers a software platform tailored for property managers and leasing teams in the multifamily housing sector. The platform enhances communication with prospective and current renters by integrating various channels, including email, phone, and SMS. It provides tools for managing leads, tracking leasing activities, and automating processes such as tour scheduling and lease renewals. Additionally, Knock's CRM system enables property management teams to gain insights, benchmark performance, and monitor daily activities, thereby improving operational efficiency and net operating income. Founded in 2013 and based in Seattle, Washington, Knock aims to streamline the leasing process and enhance connectivity between property managers and renters.
RelationalAI
Series A in 2021
RelationalAI is focused on creating an innovative relational knowledge graph system aimed at addressing complex business challenges. The company emphasizes the importance of rich interdependencies and structures found in businesses, which enhance the modern data stack. This approach facilitates the development of intelligent data applications, allowing entrepreneurs to build applications with semantic layers on a solid data foundation. By doing so, RelationalAI aims to simplify the process of codifying and leveraging knowledge, making it more accessible for users.
Lattice
Seed Round in 2020
Lattice Data, Inc. specializes in data analytics solutions, focusing on processing unstructured data such as text and images. Established in 2015 and based in Menlo Park, California, the company emerged from a Stanford research project known as DeepDive, which serves as a framework for statistical inference. Lattice Data aims to unlock the value in "dark data" to address critical real-world challenges. By converting unstructured data into structured formats, their data management platform enables organizations to utilize traditional analysis tools effectively, enhancing their ability to process and analyze complex information. As of May 2017, Lattice Data operates as a subsidiary of Apple Inc.
WhyLabs
Seed Round in 2020
WhyLabs, Inc. provides an AI observability platform that allows organizations to effectively monitor and analyze both structured and unstructured data from their AI models. The platform is designed to handle large volumes of data, processing terabytes without compromising storage efficiency. It continuously tracks data in real-time, monitoring model accuracy, concept drift, and overall model behavior. This functionality enables teams to identify and address potential issues, such as bias and performance decay, before they impact business operations. WhyLabs' tools are utilized by a range of clients, from Fortune 100 companies to AI-centric startups, significantly reducing manual operations and accelerating the resolution of AI-related incidents. The company was incubated at the Allen Institute for Artificial Intelligence and has received funding from notable investors including Andrew Ng’s AI Fund and Bezos Expeditions.
MikMak
Series A in 2020
MikMak is a company that specializes in enhancing the understanding of consumer behavior for brands by linking digital marketing efforts to insights from online retail. Founded in 2014 and headquartered in Brooklyn, New York, MikMak offers a dashboard that consolidates the eCommerce customer journey across various digital channels and retailers. This platform provides standardized reporting and benchmarks, allowing brands to make informed decisions based on real-time, unbiased insights. Additionally, MikMak develops a video shopping application that facilitates native commerce experiences through social video content, enabling users to purchase a diverse range of products, including accessories, beauty items, jewelry, and kitchenware. By doing so, MikMak helps brands engage with the evolving landscape of video shopping and enhance their sales potential.
Zeitworks
Seed Round in 2020
Zeitworks Technologies, Inc., established in 2020 and headquartered in Seattle, WA, with an office in Los Angeles, CA, specializes in developing a SaaS platform for business process improvement. Its proprietary machine learning technology discovers, analyzes, and enhances customers' business processes by tracking workers' steps during routine tasks, all without disrupting users or needing system integrations. Currently, the platform is in a pilot phase with select customers.
Knock
Series B in 2020
Knock, Inc. is a technology company that offers a software platform tailored for property managers and leasing teams in the multifamily housing sector. The platform enhances communication with prospective and current renters by integrating various channels, including email, phone, and SMS. It provides tools for managing leads, tracking leasing activities, and automating processes such as tour scheduling and lease renewals. Additionally, Knock's CRM system enables property management teams to gain insights, benchmark performance, and monitor daily activities, thereby improving operational efficiency and net operating income. Founded in 2013 and based in Seattle, Washington, Knock aims to streamline the leasing process and enhance connectivity between property managers and renters.
Wicket Labs
Venture Round in 2020
Wicket Labs, Inc. is a Seattle-based company that specializes in developing tools for websites and applications to identify and resolve application program interface issues. Its primary offering, The Wicket Scorecard, provides media companies with valuable insights into their audiences, helping them understand how various initiatives affect their business and drive customer engagement. This platform integrates and harmonizes data sources, allowing clients to improve audience acquisition, enhance service engagement, and reduce churn. Founded in 2016, Wicket Labs aims to empower media companies by enabling data-driven decision-making and ultimately increasing audience lifetime value. The company's founding team brings over 40 years of combined experience in the media industry, reinforcing its commitment to delivering unique insights and fostering informed business strategies.
Highspot
Series D in 2019
Highspot, Inc. is a Seattle-based company founded in 2012 that specializes in a cloud-based sales engagement platform designed to enhance the performance of sales teams. The platform leverages artificial intelligence to facilitate intelligent content management, training, contextual guidance, and customer engagement. Highspot’s offerings include features such as content scoring and recommendations, real-time alerts on customer interactions, and analytics to optimize sales pitches. Additionally, the platform provides marketing and sales portals, along with the ability to create tailored sales playbooks based on seller roles, profiles, and industries. By integrating these functionalities into a unified solution, Highspot aims to elevate customer conversations and drive repeatable revenue for businesses worldwide.
Integris Software
Venture Round in 2019
Integris Software, Inc. specializes in data privacy automation software that assists enterprises in discovering, mapping, monitoring, and controlling sensitive data. Its flagship platform enables organizations to fulfill data subject requests, comply with regulations such as CCPA and GDPR, and secure data within environments like Hadoop data lakes. Established in 2016 and headquartered in Seattle, Washington, with an additional office in Vancouver, Canada, Integris Software leverages artificial intelligence to provide visibility into the location of personal information across organizations. This capability not only helps companies meet stringent compliance mandates but also facilitates strategic decision-making by bridging the gap between legal, business, and technology sectors. As of June 2020, Integris Software operates as a subsidiary of OneTrust, LLC.
Highspot
Series D in 2019
Highspot, Inc. is a Seattle-based company founded in 2012 that specializes in a cloud-based sales engagement platform designed to enhance the performance of sales teams. The platform leverages artificial intelligence to facilitate intelligent content management, training, contextual guidance, and customer engagement. Highspot’s offerings include features such as content scoring and recommendations, real-time alerts on customer interactions, and analytics to optimize sales pitches. Additionally, the platform provides marketing and sales portals, along with the ability to create tailored sales playbooks based on seller roles, profiles, and industries. By integrating these functionalities into a unified solution, Highspot aims to elevate customer conversations and drive repeatable revenue for businesses worldwide.
College Pulse
Seed Round in 2019
College Pulse Inc. is a platform focused on gathering and sharing student opinions within college communities across the United States. It enables students to conduct polls that reflect their peers' perspectives on various issues relevant to campus life. By combining elements of social applications with institutional research, College Pulse provides a student-centered approach to measuring public opinion, making it an important tool for understanding campus sentiments. The platform not only benefits students by valuing their insights but also assists educational institutions in collecting data efficiently and cost-effectively. As a result, College Pulse has established itself as a leading and reliable source of college student opinion.
Knock
Series A in 2019
Knock, Inc. is a technology company that offers a software platform tailored for property managers and leasing teams in the multifamily housing sector. The platform enhances communication with prospective and current renters by integrating various channels, including email, phone, and SMS. It provides tools for managing leads, tracking leasing activities, and automating processes such as tour scheduling and lease renewals. Additionally, Knock's CRM system enables property management teams to gain insights, benchmark performance, and monitor daily activities, thereby improving operational efficiency and net operating income. Founded in 2013 and based in Seattle, Washington, Knock aims to streamline the leasing process and enhance connectivity between property managers and renters.
Datacoral
Series A in 2018
Datacoral Inc. provides an end-to-end data infrastructure as a service, specializing in automating data integration and management. Founded in 2016 and based in San Francisco, the company has developed a platform that collects data from various applications and databases, organizes it for use in any query engine, and facilitates the extraction of valuable insights. By offering features such as data monitoring, data slice collection and management, and optimization services for AWS, Datacoral enables businesses and data scientists to focus on generating insights rather than managing data sources. The solution is designed to be secure, operating within a virtual private cloud, ultimately reducing the cost and time associated with building data products.
iSpot.tv
Series C in 2018
iSpot.tv, Inc. is a company specializing in real-time analytics for television advertising, providing insights into the effectiveness of ad campaigns across various broadcast and cable networks, as well as smart TVs. Founded in 2012 and headquartered in Bellevue, Washington, iSpot.tv offers a platform that allows advertisers to track ad creatives, airings, spending, and viewer impressions with a level of precision akin to digital metrics. The platform measures consumer engagement, assesses the impact of TV and streaming ads on sales, and provides actionable insights that enable advertisers to refine their media strategies and enhance creative effectiveness. iSpot.tv serves a diverse clientele, including television brands, networks, and studios, helping them to gauge the business impact of their advertising efforts in real-time.
Highspot
Series C in 2018
Highspot, Inc. is a Seattle-based company founded in 2012 that specializes in a cloud-based sales engagement platform designed to enhance the performance of sales teams. The platform leverages artificial intelligence to facilitate intelligent content management, training, contextual guidance, and customer engagement. Highspot’s offerings include features such as content scoring and recommendations, real-time alerts on customer interactions, and analytics to optimize sales pitches. Additionally, the platform provides marketing and sales portals, along with the ability to create tailored sales playbooks based on seller roles, profiles, and industries. By integrating these functionalities into a unified solution, Highspot aims to elevate customer conversations and drive repeatable revenue for businesses worldwide.
Integris Software
Series A in 2018
Integris Software, Inc. specializes in data privacy automation software that assists enterprises in discovering, mapping, monitoring, and controlling sensitive data. Its flagship platform enables organizations to fulfill data subject requests, comply with regulations such as CCPA and GDPR, and secure data within environments like Hadoop data lakes. Established in 2016 and headquartered in Seattle, Washington, with an additional office in Vancouver, Canada, Integris Software leverages artificial intelligence to provide visibility into the location of personal information across organizations. This capability not only helps companies meet stringent compliance mandates but also facilitates strategic decision-making by bridging the gap between legal, business, and technology sectors. As of June 2020, Integris Software operates as a subsidiary of OneTrust, LLC.
Wicket Labs
Seed Round in 2018
Wicket Labs, Inc. is a Seattle-based company that specializes in developing tools for websites and applications to identify and resolve application program interface issues. Its primary offering, The Wicket Scorecard, provides media companies with valuable insights into their audiences, helping them understand how various initiatives affect their business and drive customer engagement. This platform integrates and harmonizes data sources, allowing clients to improve audience acquisition, enhance service engagement, and reduce churn. Founded in 2016, Wicket Labs aims to empower media companies by enabling data-driven decision-making and ultimately increasing audience lifetime value. The company's founding team brings over 40 years of combined experience in the media industry, reinforcing its commitment to delivering unique insights and fostering informed business strategies.
Mobilewalla
Series B in 2018
Mobilewalla, Inc. is a data analytics company that specializes in tracking and interpreting consumer behavior through mobile technology. Founded in 2011 and headquartered in New York, with additional offices in Kolkata, Singapore, and Seattle, Mobilewalla provides a platform that offers audience segmentation and engagement solutions for marketing purposes. Its Data as a Service (DaaS) model allows businesses to subscribe to tailored data streams, enhancing their strategic data assets. The company is recognized for its unique time-based analysis of location and app usage, utilizing a proprietary algorithm to manage vast amounts of data. Mobilewalla’s audience discovery technology identifies consumer interests and behaviors over time, enabling clients to target their marketing efforts effectively. Its services are utilized by major brands and agencies, including Unilever and Starbucks, to connect with consumers more meaningfully.
Pulse Labs - The Best Insights Have a Pulse
Seed Round in 2018
Pulse Labs is a Seattle-based company that specializes in user testing for voice applications within the voice ecosystem, including platforms like Amazon Alexa and Google Assistant. Founded in 2017, Pulse Labs offers a comprehensive platform that enables developers and designers to conduct rigorous testing of their voice applications with real users from diverse demographics. By capturing real-time interactions and analyzing user behavior, the company provides valuable insights that help businesses enhance user experience and satisfaction. Pulse Labs has positioned itself as a premier solution for obtaining user feedback, facilitating informed product development in the rapidly evolving voice application market. The company was also selected as one of the nine startups in the inaugural Alexa Accelerator, which is supported by Amazon's Alexa Fund and Techstars Seattle.
Integris Software
Venture Round in 2018
Integris Software, Inc. specializes in data privacy automation software that assists enterprises in discovering, mapping, monitoring, and controlling sensitive data. Its flagship platform enables organizations to fulfill data subject requests, comply with regulations such as CCPA and GDPR, and secure data within environments like Hadoop data lakes. Established in 2016 and headquartered in Seattle, Washington, with an additional office in Vancouver, Canada, Integris Software leverages artificial intelligence to provide visibility into the location of personal information across organizations. This capability not only helps companies meet stringent compliance mandates but also facilitates strategic decision-making by bridging the gap between legal, business, and technology sectors. As of June 2020, Integris Software operates as a subsidiary of OneTrust, LLC.
Bizible
Venture Round in 2017
Bizible, Inc. is a provider of marketing attribution and planning software designed specifically for business-to-business companies. Founded in 2011 and based in Seattle, Washington, the company offers a software-as-a-service platform that enables organizations to connect their marketing efforts directly to revenue outcomes. Bizible's technology tracks offline revenue to online marketing sources, providing a comprehensive view of marketing return on investment and customer lifetime value. The platform integrates data from various sales and marketing channels, including CRM systems, websites, and ad networks, to deliver insights on revenue-generating activities such as demand generation and account-based marketing. With the ability to perform predictive analytics and scenario planning, Bizible supports over 300 clients across multiple industries, including higher education, healthcare, and technology, in optimizing their marketing strategies for growth. As of April 2018, Bizible operates as a subsidiary of Marketo, Inc.
Highspot
Series B in 2017
Highspot, Inc. is a Seattle-based company founded in 2012 that specializes in a cloud-based sales engagement platform designed to enhance the performance of sales teams. The platform leverages artificial intelligence to facilitate intelligent content management, training, contextual guidance, and customer engagement. Highspot’s offerings include features such as content scoring and recommendations, real-time alerts on customer interactions, and analytics to optimize sales pitches. Additionally, the platform provides marketing and sales portals, along with the ability to create tailored sales playbooks based on seller roles, profiles, and industries. By integrating these functionalities into a unified solution, Highspot aims to elevate customer conversations and drive repeatable revenue for businesses worldwide.
Wicket Labs
Seed Round in 2017
Wicket Labs, Inc. is a Seattle-based company that specializes in developing tools for websites and applications to identify and resolve application program interface issues. Its primary offering, The Wicket Scorecard, provides media companies with valuable insights into their audiences, helping them understand how various initiatives affect their business and drive customer engagement. This platform integrates and harmonizes data sources, allowing clients to improve audience acquisition, enhance service engagement, and reduce churn. Founded in 2016, Wicket Labs aims to empower media companies by enabling data-driven decision-making and ultimately increasing audience lifetime value. The company's founding team brings over 40 years of combined experience in the media industry, reinforcing its commitment to delivering unique insights and fostering informed business strategies.
Branch
Series C in 2017
Branch is a technology company that specializes in deep linking solutions, aimed at enhancing interactions between brands and users across digital platforms. Its innovative technology facilitates user-to-user referral programs, incorporating features such as rewarded referrals, content sharing, deep views, download banners, and personalized onboarding. Branch's services enable businesses to improve customer experiences while providing the tools necessary for measuring and optimizing campaign performance. Recognized by prominent brands like Instacart, Western Union, NBCUniversal, Zocdoc, and Sephora, Branch is positioned as a trusted partner for growth-driven teams seeking to maximize the effectiveness of their digital strategies.
Integris Software
Venture Round in 2016
Integris Software, Inc. specializes in data privacy automation software that assists enterprises in discovering, mapping, monitoring, and controlling sensitive data. Its flagship platform enables organizations to fulfill data subject requests, comply with regulations such as CCPA and GDPR, and secure data within environments like Hadoop data lakes. Established in 2016 and headquartered in Seattle, Washington, with an additional office in Vancouver, Canada, Integris Software leverages artificial intelligence to provide visibility into the location of personal information across organizations. This capability not only helps companies meet stringent compliance mandates but also facilitates strategic decision-making by bridging the gap between legal, business, and technology sectors. As of June 2020, Integris Software operates as a subsidiary of OneTrust, LLC.
Branch
Series B in 2016
Branch is a technology company that specializes in deep linking solutions, aimed at enhancing interactions between brands and users across digital platforms. Its innovative technology facilitates user-to-user referral programs, incorporating features such as rewarded referrals, content sharing, deep views, download banners, and personalized onboarding. Branch's services enable businesses to improve customer experiences while providing the tools necessary for measuring and optimizing campaign performance. Recognized by prominent brands like Instacart, Western Union, NBCUniversal, Zocdoc, and Sephora, Branch is positioned as a trusted partner for growth-driven teams seeking to maximize the effectiveness of their digital strategies.
CommerceIQ
Series B in 2016
CommerceIQ is a company that specializes in e-commerce channel optimization, leveraging machine learning, analytics, and automation to enhance performance across the supply chain, marketing, and sales operations. Its technology is designed to help consumer brands improve their e-commerce effectiveness, enabling them to capture market share and drive profitable growth. Some of the notable brands utilizing CommerceIQ's platform include Avery Products, Georgia-Pacific, and Spectrum Brands, alongside major players in the Fast-Moving Consumer Goods sector. The platform facilitates sales management and retail media management while automating market share recovery and minimizing out-of-stock situations. By providing real-time data-driven insights and collaboration capabilities, CommerceIQ has enabled its clients to achieve significant results, including a notable increase in incremental sales, improved profitability, and reduced out-of-stock rates on major retail sites.
Boomerang Commerce
Series B in 2016
Boomerang Commerce is a technology company that provides a software-as-a-service (SaaS) platform designed to help omni-channel retailers optimize revenue and margin growth through advanced pricing strategies. The company leverages machine learning and real-time data analytics to analyze, test, and implement smart pricing solutions across millions of products, including private labels. Boomerang's client base includes prominent retailers such as Staples and OfficeDepot, as well as web-only platforms like Groupon Goods. The platform has demonstrated significant financial impact, generating an estimated $40 million in incremental revenue and $9 million in incremental margins for every $1 billion in revenue processed. Founded by industry veterans with experience from major companies, Boomerang has received recognition as a Gartner Cool Vendor in Digital Commerce and is listed among the top 50 big data companies globally.
iSpot.tv
Series B in 2015
iSpot.tv, Inc. is a company specializing in real-time analytics for television advertising, providing insights into the effectiveness of ad campaigns across various broadcast and cable networks, as well as smart TVs. Founded in 2012 and headquartered in Bellevue, Washington, iSpot.tv offers a platform that allows advertisers to track ad creatives, airings, spending, and viewer impressions with a level of precision akin to digital metrics. The platform measures consumer engagement, assesses the impact of TV and streaming ads on sales, and provides actionable insights that enable advertisers to refine their media strategies and enhance creative effectiveness. iSpot.tv serves a diverse clientele, including television brands, networks, and studios, helping them to gauge the business impact of their advertising efforts in real-time.
Turi
Series B in 2015
Turi is a machine learning platform that specializes in developing big data analytics products. Initially conceived as an open-source project aimed at large-scale machine learning for graph analysis, Turi has significantly broadened its capabilities to encompass tables, text, and images. Its technology is widely utilized for various applications, including recommendation systems, fraud detection, customer sentiment analysis, and the development of predictive applications. Turi serves a diverse clientele, including notable e-tailers and service providers, as well as Fortune 5000 companies such as Zillow, ExxonMobil, Adobe, Pandora, and Bosch. Founded in 2013 in Seattle, Washington, by Danny Bickson, Haijie Gu, Yucheng Low, Joseph Gonzalez, and Carlos Guestrin, Turi continues to be at the forefront of machine learning innovation.
Highspot
Series A in 2014
Highspot, Inc. is a Seattle-based company founded in 2012 that specializes in a cloud-based sales engagement platform designed to enhance the performance of sales teams. The platform leverages artificial intelligence to facilitate intelligent content management, training, contextual guidance, and customer engagement. Highspot’s offerings include features such as content scoring and recommendations, real-time alerts on customer interactions, and analytics to optimize sales pitches. Additionally, the platform provides marketing and sales portals, along with the ability to create tailored sales playbooks based on seller roles, profiles, and industries. By integrating these functionalities into a unified solution, Highspot aims to elevate customer conversations and drive repeatable revenue for businesses worldwide.
Bizible
Series B in 2014
Bizible, Inc. is a provider of marketing attribution and planning software designed specifically for business-to-business companies. Founded in 2011 and based in Seattle, Washington, the company offers a software-as-a-service platform that enables organizations to connect their marketing efforts directly to revenue outcomes. Bizible's technology tracks offline revenue to online marketing sources, providing a comprehensive view of marketing return on investment and customer lifetime value. The platform integrates data from various sales and marketing channels, including CRM systems, websites, and ad networks, to deliver insights on revenue-generating activities such as demand generation and account-based marketing. With the ability to perform predictive analytics and scenario planning, Bizible supports over 300 clients across multiple industries, including higher education, healthcare, and technology, in optimizing their marketing strategies for growth. As of April 2018, Bizible operates as a subsidiary of Marketo, Inc.
Boomerang Commerce
Series A in 2014
Boomerang Commerce is a technology company that provides a software-as-a-service (SaaS) platform designed to help omni-channel retailers optimize revenue and margin growth through advanced pricing strategies. The company leverages machine learning and real-time data analytics to analyze, test, and implement smart pricing solutions across millions of products, including private labels. Boomerang's client base includes prominent retailers such as Staples and OfficeDepot, as well as web-only platforms like Groupon Goods. The platform has demonstrated significant financial impact, generating an estimated $40 million in incremental revenue and $9 million in incremental margins for every $1 billion in revenue processed. Founded by industry veterans with experience from major companies, Boomerang has received recognition as a Gartner Cool Vendor in Digital Commerce and is listed among the top 50 big data companies globally.
CommerceIQ
Series A in 2014
CommerceIQ is a company that specializes in e-commerce channel optimization, leveraging machine learning, analytics, and automation to enhance performance across the supply chain, marketing, and sales operations. Its technology is designed to help consumer brands improve their e-commerce effectiveness, enabling them to capture market share and drive profitable growth. Some of the notable brands utilizing CommerceIQ's platform include Avery Products, Georgia-Pacific, and Spectrum Brands, alongside major players in the Fast-Moving Consumer Goods sector. The platform facilitates sales management and retail media management while automating market share recovery and minimizing out-of-stock situations. By providing real-time data-driven insights and collaboration capabilities, CommerceIQ has enabled its clients to achieve significant results, including a notable increase in incremental sales, improved profitability, and reduced out-of-stock rates on major retail sites.
Placed
Series B in 2014
Placed, Inc. is a location-driven insights and mobile advertising intelligence platform that provides valuable reports on consumers' offline behaviors. Founded in 2011 and headquartered in Seattle, Washington, with an additional office in New York, the company offers various services including Placed Insights, which delivers actionable intelligence on offline consumer behavior; Placed Targeting, which allows marketers to reach their audience in real-world locations; and Placed Attribution, which quantifies the impact of mobile advertisements on in-store visits. Additionally, Placed Affiliate generates incremental revenue for clients' apps without changing the user experience. By analyzing billions of location data points, Placed connects the physical and digital worlds, enabling brands, agencies, publishers, and advertising networks to effectively target locations at scale and measure the impact of their advertising efforts. The company has established a strategic partnership with Interpublic Group and is backed by investors such as Madrona Venture Group and Two Sigma Ventures.
ExtraHop Networks
Series C in 2014
ExtraHop Networks, Inc. specializes in real-time wire data analytics solutions aimed at enhancing application and infrastructure monitoring. The company offers a comprehensive platform that supports IT organizations in proactively identifying and resolving issues while facilitating collaboration across teams. Their products include ExtraHop Addy, a cloud service that leverages machine learning for real-time insights, and Reveal(x) 360, a SaaS-based network detection and response solution designed for multicloud and hybrid environments. ExtraHop also provides specialized solutions for enterprise security and cloud operations, as well as a variety of appliances that cater to demanding enterprise environments. The company's offerings extend to professional services, training, and support plans. ExtraHop serves a diverse clientele, including healthcare, financial services, retail, technology, and government sectors. Founded in 2007 and headquartered in Seattle, Washington, ExtraHop employs cloud-scale AI to analyze vast amounts of traffic, enabling organizations to detect malicious behavior and effectively investigate security incidents.
Seeq
Series A in 2013
Seeq Corporation specializes in analytics software tailored for processing manufacturing data across various industries, including food and beverage, oil and gas, and pharmaceuticals. Founded in 2012 and headquartered in Seattle, Washington, Seeq offers an application that enables users to analyze time-series data, search for insights, cleanse and model data, and identify patterns and trends. This platform integrates data from multiple sources, such as OSIsoft PI and SQL Server, allowing for comprehensive analysis and real-time collaboration among teams. By transforming industrial process data into actionable insights, Seeq aims to enhance business decision-making, drive operational efficiency, and support continuous improvement in manufacturing environments. The company has established partnerships with key industry players and actively participates in user conferences to promote its solutions.
iSpot.tv
Series A in 2013
iSpot.tv, Inc. is a company specializing in real-time analytics for television advertising, providing insights into the effectiveness of ad campaigns across various broadcast and cable networks, as well as smart TVs. Founded in 2012 and headquartered in Bellevue, Washington, iSpot.tv offers a platform that allows advertisers to track ad creatives, airings, spending, and viewer impressions with a level of precision akin to digital metrics. The platform measures consumer engagement, assesses the impact of TV and streaming ads on sales, and provides actionable insights that enable advertisers to refine their media strategies and enhance creative effectiveness. iSpot.tv serves a diverse clientele, including television brands, networks, and studios, helping them to gauge the business impact of their advertising efforts in real-time.
ExtraHop Networks
Series C in 2013
ExtraHop Networks, Inc. specializes in real-time wire data analytics solutions aimed at enhancing application and infrastructure monitoring. The company offers a comprehensive platform that supports IT organizations in proactively identifying and resolving issues while facilitating collaboration across teams. Their products include ExtraHop Addy, a cloud service that leverages machine learning for real-time insights, and Reveal(x) 360, a SaaS-based network detection and response solution designed for multicloud and hybrid environments. ExtraHop also provides specialized solutions for enterprise security and cloud operations, as well as a variety of appliances that cater to demanding enterprise environments. The company's offerings extend to professional services, training, and support plans. ExtraHop serves a diverse clientele, including healthcare, financial services, retail, technology, and government sectors. Founded in 2007 and headquartered in Seattle, Washington, ExtraHop employs cloud-scale AI to analyze vast amounts of traffic, enabling organizations to detect malicious behavior and effectively investigate security incidents.
Apptio
Series E in 2013
Apptio, Inc. is a provider of cloud-based Technology Business Management (TBM) solutions designed to assist enterprises in managing their IT investments effectively. Founded in 2007 and headquartered in Bellevue, Washington, Apptio offers a suite of applications that leverage business analytics to deliver insights on technology costs, value, and quality. This enables IT leaders to make informed, data-driven decisions that align technology spending with business outcomes. The company’s solutions encompass cost transparency, benchmarking, operational efficiency, and planning, facilitating automation of IT processes. Apptio's technology operates on a next-generation, in-memory cost analytics platform that aggregates and analyzes data from various financial, operational, and billing sources, providing users with deep visibility into the total cost of IT services. The company serves a global market, with operations in several countries, including the United States, the United Kingdom, Germany, and Australia.
Turi
Series A in 2013
Turi is a machine learning platform that specializes in developing big data analytics products. Initially conceived as an open-source project aimed at large-scale machine learning for graph analysis, Turi has significantly broadened its capabilities to encompass tables, text, and images. Its technology is widely utilized for various applications, including recommendation systems, fraud detection, customer sentiment analysis, and the development of predictive applications. Turi serves a diverse clientele, including notable e-tailers and service providers, as well as Fortune 5000 companies such as Zillow, ExxonMobil, Adobe, Pandora, and Bosch. Founded in 2013 in Seattle, Washington, by Danny Bickson, Haijie Gu, Yucheng Low, Joseph Gonzalez, and Carlos Guestrin, Turi continues to be at the forefront of machine learning innovation.
Decide
Series C in 2013
Decide is a Seattle-based company that offers an online shopping and price-information service, leveraging data science to assist consumers in finding highly rated products and optimal times to purchase. By analyzing billions of data points from the web, Decide provides price predictions with an accuracy of 80 percent, which has resulted in over $200 million in savings for users. The company was co-founded by Prof. Oren Etzioni, a prominent figure in Internet search known for creating Farecast and Netbot. Backed by notable investors from major tech companies, Decide has raised $17 million in venture capital from firms such as Vulcan Capital and Maveron, along with contributions from angel investors.
Mobilewalla
Series A in 2013
Mobilewalla, Inc. is a data analytics company that specializes in tracking and interpreting consumer behavior through mobile technology. Founded in 2011 and headquartered in New York, with additional offices in Kolkata, Singapore, and Seattle, Mobilewalla provides a platform that offers audience segmentation and engagement solutions for marketing purposes. Its Data as a Service (DaaS) model allows businesses to subscribe to tailored data streams, enhancing their strategic data assets. The company is recognized for its unique time-based analysis of location and app usage, utilizing a proprietary algorithm to manage vast amounts of data. Mobilewalla’s audience discovery technology identifies consumer interests and behaviors over time, enabling clients to target their marketing efforts effectively. Its services are utilized by major brands and agencies, including Unilever and Starbucks, to connect with consumers more meaningfully.
Bizible
Series A in 2012
Bizible, Inc. is a provider of marketing attribution and planning software designed specifically for business-to-business companies. Founded in 2011 and based in Seattle, Washington, the company offers a software-as-a-service platform that enables organizations to connect their marketing efforts directly to revenue outcomes. Bizible's technology tracks offline revenue to online marketing sources, providing a comprehensive view of marketing return on investment and customer lifetime value. The platform integrates data from various sales and marketing channels, including CRM systems, websites, and ad networks, to deliver insights on revenue-generating activities such as demand generation and account-based marketing. With the ability to perform predictive analytics and scenario planning, Bizible supports over 300 clients across multiple industries, including higher education, healthcare, and technology, in optimizing their marketing strategies for growth. As of April 2018, Bizible operates as a subsidiary of Marketo, Inc.
Apptio
Series D in 2012
Apptio, Inc. is a provider of cloud-based Technology Business Management (TBM) solutions designed to assist enterprises in managing their IT investments effectively. Founded in 2007 and headquartered in Bellevue, Washington, Apptio offers a suite of applications that leverage business analytics to deliver insights on technology costs, value, and quality. This enables IT leaders to make informed, data-driven decisions that align technology spending with business outcomes. The company’s solutions encompass cost transparency, benchmarking, operational efficiency, and planning, facilitating automation of IT processes. Apptio's technology operates on a next-generation, in-memory cost analytics platform that aggregates and analyzes data from various financial, operational, and billing sources, providing users with deep visibility into the total cost of IT services. The company serves a global market, with operations in several countries, including the United States, the United Kingdom, Germany, and Australia.
Placed
Series A in 2012
Placed, Inc. is a location-driven insights and mobile advertising intelligence platform that provides valuable reports on consumers' offline behaviors. Founded in 2011 and headquartered in Seattle, Washington, with an additional office in New York, the company offers various services including Placed Insights, which delivers actionable intelligence on offline consumer behavior; Placed Targeting, which allows marketers to reach their audience in real-world locations; and Placed Attribution, which quantifies the impact of mobile advertisements on in-store visits. Additionally, Placed Affiliate generates incremental revenue for clients' apps without changing the user experience. By analyzing billions of location data points, Placed connects the physical and digital worlds, enabling brands, agencies, publishers, and advertising networks to effectively target locations at scale and measure the impact of their advertising efforts. The company has established a strategic partnership with Interpublic Group and is backed by investors such as Madrona Venture Group and Two Sigma Ventures.
PayScale
Venture Round in 2011
PayScale, Inc. is a leading provider of cloud-based compensation software designed to assist organizations in making informed pay decisions. Founded in 2002 and headquartered in Seattle, Washington, with additional offices in Louisville, Denver, and Cary, the company offers a range of services, including Insight Expert, which streamlines salary benchmarking and pay adjustment processes. PayScale utilizes big data and advanced algorithms to deliver comprehensive compensation management solutions for various industries, such as healthcare, manufacturing, and professional services. Its platform supports over 8,000 customers, including small businesses and Fortune 500 firms, by providing crucial insights that enable fair compensation practices. Additionally, PayScale offers professional services to evaluate and optimize compensation structures, ensuring organizations can effectively communicate and manage employee compensation.
ExtraHop Networks
Series B in 2011
ExtraHop Networks, Inc. specializes in real-time wire data analytics solutions aimed at enhancing application and infrastructure monitoring. The company offers a comprehensive platform that supports IT organizations in proactively identifying and resolving issues while facilitating collaboration across teams. Their products include ExtraHop Addy, a cloud service that leverages machine learning for real-time insights, and Reveal(x) 360, a SaaS-based network detection and response solution designed for multicloud and hybrid environments. ExtraHop also provides specialized solutions for enterprise security and cloud operations, as well as a variety of appliances that cater to demanding enterprise environments. The company's offerings extend to professional services, training, and support plans. ExtraHop serves a diverse clientele, including healthcare, financial services, retail, technology, and government sectors. Founded in 2007 and headquartered in Seattle, Washington, ExtraHop employs cloud-scale AI to analyze vast amounts of traffic, enabling organizations to detect malicious behavior and effectively investigate security incidents.
Placed
Seed Round in 2011
Placed, Inc. is a location-driven insights and mobile advertising intelligence platform that provides valuable reports on consumers' offline behaviors. Founded in 2011 and headquartered in Seattle, Washington, with an additional office in New York, the company offers various services including Placed Insights, which delivers actionable intelligence on offline consumer behavior; Placed Targeting, which allows marketers to reach their audience in real-world locations; and Placed Attribution, which quantifies the impact of mobile advertisements on in-store visits. Additionally, Placed Affiliate generates incremental revenue for clients' apps without changing the user experience. By analyzing billions of location data points, Placed connects the physical and digital worlds, enabling brands, agencies, publishers, and advertising networks to effectively target locations at scale and measure the impact of their advertising efforts. The company has established a strategic partnership with Interpublic Group and is backed by investors such as Madrona Venture Group and Two Sigma Ventures.
Decide
Series B in 2011
Decide is a Seattle-based company that offers an online shopping and price-information service, leveraging data science to assist consumers in finding highly rated products and optimal times to purchase. By analyzing billions of data points from the web, Decide provides price predictions with an accuracy of 80 percent, which has resulted in over $200 million in savings for users. The company was co-founded by Prof. Oren Etzioni, a prominent figure in Internet search known for creating Farecast and Netbot. Backed by notable investors from major tech companies, Decide has raised $17 million in venture capital from firms such as Vulcan Capital and Maveron, along with contributions from angel investors.
MaxPoint Interactive
Series B in 2011
MaxPoint Interactive is a digital advertising company focused on enhancing in-store traffic for retailers and brands. It offers a business intelligence and digital marketing solution that helps national brands increase local, in-store sales. Utilizing its proprietary Digital Zip® technology and the MaxPoint Intelligence Platform, the company predicts local buyers for specific products at designated retail locations. This capability allows MaxPoint to execute cross-channel digital marketing campaigns aimed at reaching these targeted consumers. The company has collaborated with leading national advertisers and top advertising agencies, establishing a strong presence in the digital marketing landscape. Through its innovative approach, MaxPoint connects the digital realm with physical retail, enabling businesses to optimize their brand and retail performance effectively.
Apptio
Series C in 2010
Apptio, Inc. is a provider of cloud-based Technology Business Management (TBM) solutions designed to assist enterprises in managing their IT investments effectively. Founded in 2007 and headquartered in Bellevue, Washington, Apptio offers a suite of applications that leverage business analytics to deliver insights on technology costs, value, and quality. This enables IT leaders to make informed, data-driven decisions that align technology spending with business outcomes. The company’s solutions encompass cost transparency, benchmarking, operational efficiency, and planning, facilitating automation of IT processes. Apptio's technology operates on a next-generation, in-memory cost analytics platform that aggregates and analyzes data from various financial, operational, and billing sources, providing users with deep visibility into the total cost of IT services. The company serves a global market, with operations in several countries, including the United States, the United Kingdom, Germany, and Australia.
Decide
Series A in 2010
Decide is a Seattle-based company that offers an online shopping and price-information service, leveraging data science to assist consumers in finding highly rated products and optimal times to purchase. By analyzing billions of data points from the web, Decide provides price predictions with an accuracy of 80 percent, which has resulted in over $200 million in savings for users. The company was co-founded by Prof. Oren Etzioni, a prominent figure in Internet search known for creating Farecast and Netbot. Backed by notable investors from major tech companies, Decide has raised $17 million in venture capital from firms such as Vulcan Capital and Maveron, along with contributions from angel investors.
Apptio
Series B in 2009
Apptio, Inc. is a provider of cloud-based Technology Business Management (TBM) solutions designed to assist enterprises in managing their IT investments effectively. Founded in 2007 and headquartered in Bellevue, Washington, Apptio offers a suite of applications that leverage business analytics to deliver insights on technology costs, value, and quality. This enables IT leaders to make informed, data-driven decisions that align technology spending with business outcomes. The company’s solutions encompass cost transparency, benchmarking, operational efficiency, and planning, facilitating automation of IT processes. Apptio's technology operates on a next-generation, in-memory cost analytics platform that aggregates and analyzes data from various financial, operational, and billing sources, providing users with deep visibility into the total cost of IT services. The company serves a global market, with operations in several countries, including the United States, the United Kingdom, Germany, and Australia.
Jambool
Series B in 2009
Jambool, Inc. is a company that operates Social Gold™, a prominent virtual monetization platform designed for developers. This platform allows users to create and manage white-labeled virtual currencies, facilitating in-app payment experiences and optimizing virtual economies through analytics. Social Gold serves as the backbone for virtual currency and payment solutions for numerous online games and virtual worlds. Headquartered in San Francisco, with additional offices in Seattle and Singapore, Jambool has attracted investment from various firms, including Hit Forge, Charles River Ventures, Bay Partners, and Madrona Venture Group.
ExtraHop Networks
Series A in 2009
ExtraHop Networks, Inc. specializes in real-time wire data analytics solutions aimed at enhancing application and infrastructure monitoring. The company offers a comprehensive platform that supports IT organizations in proactively identifying and resolving issues while facilitating collaboration across teams. Their products include ExtraHop Addy, a cloud service that leverages machine learning for real-time insights, and Reveal(x) 360, a SaaS-based network detection and response solution designed for multicloud and hybrid environments. ExtraHop also provides specialized solutions for enterprise security and cloud operations, as well as a variety of appliances that cater to demanding enterprise environments. The company's offerings extend to professional services, training, and support plans. ExtraHop serves a diverse clientele, including healthcare, financial services, retail, technology, and government sectors. Founded in 2007 and headquartered in Seattle, Washington, ExtraHop employs cloud-scale AI to analyze vast amounts of traffic, enabling organizations to detect malicious behavior and effectively investigate security incidents.
Yieldex
Series B in 2009
Yieldex is a leading provider of digital advertising management and analytics tools designed for online publishers and advertisers. The company offers a range of services, including advertising inventory management, forecasting, and yield optimization. Its flagship products, DynamicIQ and BusinessIQ, deliver decision support for sales and operations, providing insights into available inventory and revenue forecasts while enabling efficient management of digital advertising strategies. Yieldex's programmatic marketplace, YieldexDirect, allows advertisers and publishers to buy and sell targeted inventory conveniently. Prominent media companies, including The New York Times, CBS, and ESPN, utilize Yieldex's solutions to enhance their advertising operations, streamline processes, and maximize revenue potential.
ExtraHop Networks
Seed Round in 2007
ExtraHop Networks, Inc. specializes in real-time wire data analytics solutions aimed at enhancing application and infrastructure monitoring. The company offers a comprehensive platform that supports IT organizations in proactively identifying and resolving issues while facilitating collaboration across teams. Their products include ExtraHop Addy, a cloud service that leverages machine learning for real-time insights, and Reveal(x) 360, a SaaS-based network detection and response solution designed for multicloud and hybrid environments. ExtraHop also provides specialized solutions for enterprise security and cloud operations, as well as a variety of appliances that cater to demanding enterprise environments. The company's offerings extend to professional services, training, and support plans. ExtraHop serves a diverse clientele, including healthcare, financial services, retail, technology, and government sectors. Founded in 2007 and headquartered in Seattle, Washington, ExtraHop employs cloud-scale AI to analyze vast amounts of traffic, enabling organizations to detect malicious behavior and effectively investigate security incidents.
Apptio
Series A in 2007
Apptio, Inc. is a provider of cloud-based Technology Business Management (TBM) solutions designed to assist enterprises in managing their IT investments effectively. Founded in 2007 and headquartered in Bellevue, Washington, Apptio offers a suite of applications that leverage business analytics to deliver insights on technology costs, value, and quality. This enables IT leaders to make informed, data-driven decisions that align technology spending with business outcomes. The company’s solutions encompass cost transparency, benchmarking, operational efficiency, and planning, facilitating automation of IT processes. Apptio's technology operates on a next-generation, in-memory cost analytics platform that aggregates and analyzes data from various financial, operational, and billing sources, providing users with deep visibility into the total cost of IT services. The company serves a global market, with operations in several countries, including the United States, the United Kingdom, Germany, and Australia.
PayScale
Series C in 2007
PayScale, Inc. is a leading provider of cloud-based compensation software designed to assist organizations in making informed pay decisions. Founded in 2002 and headquartered in Seattle, Washington, with additional offices in Louisville, Denver, and Cary, the company offers a range of services, including Insight Expert, which streamlines salary benchmarking and pay adjustment processes. PayScale utilizes big data and advanced algorithms to deliver comprehensive compensation management solutions for various industries, such as healthcare, manufacturing, and professional services. Its platform supports over 8,000 customers, including small businesses and Fortune 500 firms, by providing crucial insights that enable fair compensation practices. Additionally, PayScale offers professional services to evaluate and optimize compensation structures, ensuring organizations can effectively communicate and manage employee compensation.
Farecast
Series C in 2007
Farecast is a fare-prediction startup founded in 2003 that helps travelers decide whether to purchase airline tickets or wait for potentially lower fares. The company utilizes analysis of 175 billion points of historical airfare data to provide intelligent predictions, claiming a success rate of 70-75% in forecasting price trends up to a week in advance. Farecast distinguishes itself from competitors by being the only service that offers these predictive insights. Additionally, the platform has expanded its offerings to include hotel deals, displaying results from various travel search sites on a map, which highlights pricing information. This allows users to quickly identify overpriced hotels, marked in blue, and attractively priced options, marked in red, ultimately helping travelers save money on their travel expenses.
PayScale
Series B in 2005
PayScale, Inc. is a leading provider of cloud-based compensation software designed to assist organizations in making informed pay decisions. Founded in 2002 and headquartered in Seattle, Washington, with additional offices in Louisville, Denver, and Cary, the company offers a range of services, including Insight Expert, which streamlines salary benchmarking and pay adjustment processes. PayScale utilizes big data and advanced algorithms to deliver comprehensive compensation management solutions for various industries, such as healthcare, manufacturing, and professional services. Its platform supports over 8,000 customers, including small businesses and Fortune 500 firms, by providing crucial insights that enable fair compensation practices. Additionally, PayScale offers professional services to evaluate and optimize compensation structures, ensuring organizations can effectively communicate and manage employee compensation.
Farecast
Series B in 2005
Farecast is a fare-prediction startup founded in 2003 that helps travelers decide whether to purchase airline tickets or wait for potentially lower fares. The company utilizes analysis of 175 billion points of historical airfare data to provide intelligent predictions, claiming a success rate of 70-75% in forecasting price trends up to a week in advance. Farecast distinguishes itself from competitors by being the only service that offers these predictive insights. Additionally, the platform has expanded its offerings to include hotel deals, displaying results from various travel search sites on a map, which highlights pricing information. This allows users to quickly identify overpriced hotels, marked in blue, and attractively priced options, marked in red, ultimately helping travelers save money on their travel expenses.
Farecast
Series A in 2004
Farecast is a fare-prediction startup founded in 2003 that helps travelers decide whether to purchase airline tickets or wait for potentially lower fares. The company utilizes analysis of 175 billion points of historical airfare data to provide intelligent predictions, claiming a success rate of 70-75% in forecasting price trends up to a week in advance. Farecast distinguishes itself from competitors by being the only service that offers these predictive insights. Additionally, the platform has expanded its offerings to include hotel deals, displaying results from various travel search sites on a map, which highlights pricing information. This allows users to quickly identify overpriced hotels, marked in blue, and attractively priced options, marked in red, ultimately helping travelers save money on their travel expenses.
PayScale
Series A in 2004
PayScale, Inc. is a leading provider of cloud-based compensation software designed to assist organizations in making informed pay decisions. Founded in 2002 and headquartered in Seattle, Washington, with additional offices in Louisville, Denver, and Cary, the company offers a range of services, including Insight Expert, which streamlines salary benchmarking and pay adjustment processes. PayScale utilizes big data and advanced algorithms to deliver comprehensive compensation management solutions for various industries, such as healthcare, manufacturing, and professional services. Its platform supports over 8,000 customers, including small businesses and Fortune 500 firms, by providing crucial insights that enable fair compensation practices. Additionally, PayScale offers professional services to evaluate and optimize compensation structures, ensuring organizations can effectively communicate and manage employee compensation.
Talisma
Series C in 2001
Talisma is a provider of customer interaction management software with over 22 years of experience in the industry. The company specializes in integrating various communication channels, including web self-service, email response management, live chat, VoIP, and phone, into a cohesive Customer Interaction Management Hub. Talisma's solutions are designed to address the evolving challenges faced by businesses and educational institutions, enabling them to achieve results efficiently. Additionally, the company offers comprehensive analytics and a system-wide knowledge base to enhance customer engagement and streamline communication processes.
Talisma
Series B in 2001
Talisma is a provider of customer interaction management software with over 22 years of experience in the industry. The company specializes in integrating various communication channels, including web self-service, email response management, live chat, VoIP, and phone, into a cohesive Customer Interaction Management Hub. Talisma's solutions are designed to address the evolving challenges faced by businesses and educational institutions, enabling them to achieve results efficiently. Additionally, the company offers comprehensive analytics and a system-wide knowledge base to enhance customer engagement and streamline communication processes.
Talisma
Series A in 2000
Talisma is a provider of customer interaction management software with over 22 years of experience in the industry. The company specializes in integrating various communication channels, including web self-service, email response management, live chat, VoIP, and phone, into a cohesive Customer Interaction Management Hub. Talisma's solutions are designed to address the evolving challenges faced by businesses and educational institutions, enabling them to achieve results efficiently. Additionally, the company offers comprehensive analytics and a system-wide knowledge base to enhance customer engagement and streamline communication processes.
Appliant.com
Venture Round in 2000
Appliant.com, founded in 1997 in Seattle, is a technology leader specializing in the monitoring of web infrastructure and application performance. The company focuses on enhancing customer experience for e-businesses, enterprises, and service providers by maximizing their return on investment in web applications and infrastructure. Its flagship product, the Lateral Line Network, operates as an application service provider (ASP) solution, utilizing robust and unobtrusive monitors deployed across the Internet to track and report on Internet transactions. By leveraging real data from actual users, Appliant.com delivers a comprehensive, customer-centric view of website performance, availability, and usage. The company remains privately held and continues to advance its offerings in web monitoring technologies.
Statsig
Statsig is a digital product testing platform that empowers businesses to make informed decisions through robust product experimentation. Unlike traditional A/B testing tools, Statsig tracks the impact of every feature release, allowing teams to quantify the effects of their efforts comprehensively. Its Product Observability feature enables teams to identify significant metric drops shortly after launching new features, facilitating quick divestment from underperforming initiatives and encouraging investment in successful ones. By adopting Statsig, modern product teams have experienced increased product velocity and enhanced decision-making capabilities. The company’s founding team, which includes former Facebook employees, aims to revamp the data tools infrastructure that supported Facebook's growth over the past decade.
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