Marin Sonoma Impact Ventures

Channel99 is a company that offers a performance marketing platform aimed at optimizing marketing efforts for businesses. Its platform connects marketing performance to concrete business objectives while integrating the functions of marketing, finance, and sales. By utilizing contextual benchmarking data and collaborative tools, Channel99 helps clients reduce marketing waste and inefficiency, lower customer acquisition costs, and enhance pipeline predictability. The platform enables effective measurement and evaluation of marketing activities across various channels and vendors, ultimately allowing clients to maximize the value of their marketing investments.

NewRetirement is a company that offers a retirement planning and management platform. It serves both individual consumers directly and enterprises through white-label solutions or API integrations. The platform assists users in managing various aspects of retirement, including income, healthcare, taxes, and fees. Through content, software, coaching, classes, and advisors, NewRetirement helps users optimize their retirement strategies across multiple factors such as Social Security, Medicare, home equity, asset drawdown, relocation, work, and estate planning. Additionally, the platform provides on-demand fee-only advice to support collaborative decision-making for a better financial future.

PairUp operates a digital platform designed to facilitate mentorship programs within various organizational settings such as corporations, educational institutions, healthcare providers, and non-profits. The company's core offering is an application that matches individuals for mentoring relationships, guides them through the onboarding process, and provides tools to track progress and measure learning outcomes. This structured approach aims to maximize growth and social support among users.

Fire Aside, established in 2019 and headquartered in San Anselmo, California, specializes in software solutions aimed at enhancing wildfire safety for communities. Their platform assesses and improves fire safety by providing personalized reports and recommendations to residents, helping them understand and mitigate risks. The company's software also offers analytics dashboards to fire agencies and other groups, enabling them to manage vegetation and structural data at the individual parcel level, and adapt to wildfire threats, thereby reducing property and community risks.

Jump Aero is a developer of electric vertical takeoff and landing (eVTOL) aircraft focused on enhancing emergency response capabilities for first responders. By utilizing advanced electric aircraft technology, the company aims to significantly reduce emergency response times, allowing public safety agencies to reach patients more swiftly. Jump Aero's aircraft are designed for quiet, emissions-free flights, aligning with modern demands for sustainable transportation solutions. Through its innovative approach, the company seeks to improve the effectiveness of emergency services and ultimately save lives.

Union Credit is a fintech company specializing in an embedded lending marketplace that streamlines the borrowing process for consumers. The company operates a credit union platform that offers qualified individuals Perpetual Credit Approval, allowing them to activate loans with a simple one-click process. This innovative approach integrates lending seamlessly into everyday transactions, enhancing user experience by providing timely access to credit. By facilitating the purchasing and financing lifecycle, Union Credit enables publishers to engage with consumers effectively at critical moments, thereby optimizing the lending process and promoting financial accessibility.

Operant Networks is a data-centric technology provider specializing in networking and cybersecurity solutions, primarily targeting energy companies. Headquartered in Rohnert Park, California, the company offers a robust, cyber-secure, and technology-agnostic platform that simplifies networking and cybersecurity challenges. This enables clients to deploy their services more efficiently and adapt more rapidly than their competitors in a fast-paced industry. Operant Networks focuses on delivering innovative solutions tailored to meet the specific needs of its clients, ensuring enhanced operational efficiency and security in their networking capabilities.

Finalis, Inc. is a broker-dealer and deal technology platform headquartered in Tiburon, California, established in 2017. The company provides a comprehensive solution for investment bankers, placement agents, and fintech firms, focusing on compliance and supervisory needs in private market transactions. Finalis facilitates a variety of deal-making activities, including mergers and acquisitions, private placements, and alternative investments, across all U.S. states and territories. Its offerings include legal templates and a regulatory affiliation solution, which help ensure that client operations are conducted legally and compliantly. Additionally, the Finalis Hub enhances the efficiency of private securities brokerages by offering a deal management solution and a Mandate Marketplace for brokers to collaborate and share insights. With its innovative approach, Finalis aims to become a leading platform in the private securities brokerage sector.

NewRetirement is a company that offers a retirement planning and management platform. It serves both individual consumers directly and enterprises through white-label solutions or API integrations. The platform assists users in managing various aspects of retirement, including income, healthcare, taxes, and fees. Through content, software, coaching, classes, and advisors, NewRetirement helps users optimize their retirement strategies across multiple factors such as Social Security, Medicare, home equity, asset drawdown, relocation, work, and estate planning. Additionally, the platform provides on-demand fee-only advice to support collaborative decision-making for a better financial future.

Novi Connect, Inc., established in 2019 and based in Larkspur, California, operates a technology platform that leverages artificial intelligence to manage proprietary chemical information from manufacturers and suppliers. The platform creates chemical profiles at the trade material level, facilitating ingredient transparency between brands and suppliers without disclosing sensitive data. Novi Connect acts as a third-party clearinghouse, enabling brands to uphold unique and retailer-specific ingredient standards, while suppliers can automate documentation requests and connect with brands. The company aims to streamline product development and certification, increasing visibility and efficiency in the supply chain.

Stackpack is AI platform help companies to manage the accelerating costs, risks, and complexity of third-party vendors.