Matrix

Matrix Partners is a venture capital firm founded in 1977 and based in San Francisco, California. The firm specializes in early-stage investments, supporting companies from the ideation phase through Series A funding. Matrix Partners focuses on various sectors, including applied artificial intelligence, B2B SaaS, digital health, fintech, and sustainable hardware. The firm prides itself on building long-term relationships with entrepreneurs, leveraging a team of former founders and experienced investors to foster significant, industry-leading companies. With a strong portfolio that includes notable investments like Oculus, Zendesk, and Afterpay, Matrix Partners has contributed to the success of numerous businesses, helping many achieve initial public offerings and profitable mergers and acquisitions. The firm combines local market knowledge with a global perspective, consistently ranking among the top venture firms in terms of returns to its investors.

Ben Altshuler

Partner

Barrows, Timothy A.

General Partner

Berlin, Diana Kimball

Partner

Doherty, Phyllis

Administrative Partner

Ferri, Paul J.

Co-Founder

Harry Man

Partner

Kojo Osei

Partner

Qian, Kun

Managing Director

Ru, Brian

Venture Partner

Bo Shao

Founding Managing Partner

Stalder CPA, CPA, Dana C.

General Partner

David Su

Founding Managing Partner

Sukhar, Ilya

General Partner

Sun, Linghao

Managing Partner

Huadong Wang

Partner

Kevin Xiong

Partner

Michael Zuo

Partner

Past deals in FMCG

Country Delight

Series D in 2022
Country Delight produces and distributes milk intended to provide good quality and unadulterated milk at doorstep. The company's application offers to order milk products and have them delivered directly from the farmer, enabling customers to get rid off the hassle of managing ones milk requirements.

FPL Technologies

Series C in 2021
FPL believes that consumption credit presents a very large opportunity in India and the credit card is the best product to offer consumption credit to India’s growing younger population. Card acceptance has trebled in the three years after demonetisation and every category is getting digitized. Like the overall growth in adoption of digital payments, the adoption of credit cards too has grown, both in terms of card issuance and spends. However, the experience of using a credit card has not evolved to serve the digitally savvy young millennials. FPL has created a proprietary full-stack technology platform to deliver a next-gen credit card experience to its customers. Customers can use an intuitive mobile app along with their credit cards to manage every aspect of their credit life cycle. FPL launched the OneScore app in July this year to help customers understand and manage their credit score and behavior in a simple and secure way.

Simple Love

Series B in 2021
Simple Love is a natural yoghurt brand.

FPL Technologies

Series B in 2021
FPL believes that consumption credit presents a very large opportunity in India and the credit card is the best product to offer consumption credit to India’s growing younger population. Card acceptance has trebled in the three years after demonetisation and every category is getting digitized. Like the overall growth in adoption of digital payments, the adoption of credit cards too has grown, both in terms of card issuance and spends. However, the experience of using a credit card has not evolved to serve the digitally savvy young millennials. FPL has created a proprietary full-stack technology platform to deliver a next-gen credit card experience to its customers. Customers can use an intuitive mobile app along with their credit cards to manage every aspect of their credit life cycle. FPL launched the OneScore app in July this year to help customers understand and manage their credit score and behavior in a simple and secure way.

Zhenkunxing

Series E in 2020
ZKH is a digital service platform for industrial products that offers comprehensive supply chain solutions based on an E-commerce platform, digital tools, and intelligent service. Its platform offers a comprehensive selection of industrial accessories, consumables, general equipment, and spare parts. There are 28 product lines and over 4 million SKUs available, including PPE, hand tools, metal processing, fasteners, instruments, chemicals, and so on.

Zihaiguo

Series C in 2020
Zihaiguo is a developer and retailer of self-heating hot pots. Zihaiguo subverts the traditional image of a hot pot by using FD aerospace freeze-drying technology and aluminum foil lunch boxes in a self-heating hot pot. Zihaiguo offers delicious, easy-to-eat, and convenient products to people, allowing them to spend less time in the kitchen and more time on hobbies.

XINGYUN GROUP

Series C in 2020
Xingyun Group has reconstructed the digital supply chain in consumer goods. It empowers the global commodity trade environment through whole-process SaaS tools, and provides one-stop, full-category, Direct-to-consumer (DTC) digital supply chain services in consumer goods. The Management Middle-end System Services Engine of Xingyun Global Supply Chain focuses on the integration of industrial ecological resources, enables cost reduction and efficiency improvement with industrial data, serves overseas consumer brands to enter China, helps Chinese brands go global, and empowers global supply chain and SaaS service capability of the platform for massive merchants. It has nearly 160 cooperative and self-operated warehouses in 72 countries and 1 region, serving more than 350,000 online and offline retailers in China.

Xin Su Shi

Seed Round in 2020
Xin Su Shi is a developer of innovative plant based protein food products.

Simple Love

Series A in 2020
Simple Love is a natural yoghurt brand.

Zihaiguo

Series B in 2020
Zihaiguo is a developer and retailer of self-heating hot pots. Zihaiguo subverts the traditional image of a hot pot by using FD aerospace freeze-drying technology and aluminum foil lunch boxes in a self-heating hot pot. Zihaiguo offers delicious, easy-to-eat, and convenient products to people, allowing them to spend less time in the kitchen and more time on hobbies.

Feiyu

Series A in 2020
Shanghai Feiyu Network Technology Co., Ltd. operates a live e-commerce platform specializing in the trading of used luxury products, particularly handbags. The company conducts live broadcasts showcasing various luxury brand handbags through its mobile application, allowing users to view the products in real-time and make purchases at lower prices. In addition to handbags, Feiyu's platform includes a range of luxury items such as bags, accessories, watches, footwear, and clothing, catering to the growing market for pre-owned luxury goods in China.

Yesmro

Series A in 2020
Yesmro/Yimai Gongpin is a retailer that specializes in small-business automation parts. Through technology and data drive, the company is committed to providing long-tail spot services for a large number of small enterprises at a very low cost, allowing small enterprises to buy Industrial products that are easier, cheaper, and more convenient.

KK Group

Series D in 2019
KK Group operates an online-to-offline marketplace in China that focuses on imported products. The company sources a diverse range of items, including snacks, personal care products, makeup, home furnishings, and stationery, from renowned international brands. Through its platform, KK Group allows consumers to purchase these products from physical stores around the world using their mobile devices, bridging the gap between online shopping and offline retail. This approach provides users with direct access to premium imported consumer goods, enhancing their shopping experience.

Yesmro

Series A in 2019
Yesmro/Yimai Gongpin is a retailer that specializes in small-business automation parts. Through technology and data drive, the company is committed to providing long-tail spot services for a large number of small enterprises at a very low cost, allowing small enterprises to buy Industrial products that are easier, cheaper, and more convenient.

FPL Technologies

Seed Round in 2019
FPL believes that consumption credit presents a very large opportunity in India and the credit card is the best product to offer consumption credit to India’s growing younger population. Card acceptance has trebled in the three years after demonetisation and every category is getting digitized. Like the overall growth in adoption of digital payments, the adoption of credit cards too has grown, both in terms of card issuance and spends. However, the experience of using a credit card has not evolved to serve the digitally savvy young millennials. FPL has created a proprietary full-stack technology platform to deliver a next-gen credit card experience to its customers. Customers can use an intuitive mobile app along with their credit cards to manage every aspect of their credit life cycle. FPL launched the OneScore app in July this year to help customers understand and manage their credit score and behavior in a simple and secure way.

Pulshion

Seed Round in 2019
Pulshion is an online supply chain service platform based in Shanghai, China, tailored specifically for clothing retailers. Founded in 2018, the company aims to enhance operational productivity and inventory management for retailers by offering efficient supply chain management and information services. In addition to its core platform, Pulshion has developed a smart fitting mirror, enabling customers to virtually try on clothes quickly and conveniently. The business operates in a rapidly evolving market, characterized by significant changes in consumer behavior, particularly among younger generations, who are increasingly influenced by trends in branding and digital channels such as short videos and live broadcasts. This dynamic environment presents both challenges and opportunities, as many small and medium-sized clothing stores adapt to shifting consumer preferences and the fragmentation of retail channels.

XINGYUN GROUP

Series B in 2019
Xingyun Group has reconstructed the digital supply chain in consumer goods. It empowers the global commodity trade environment through whole-process SaaS tools, and provides one-stop, full-category, Direct-to-consumer (DTC) digital supply chain services in consumer goods. The Management Middle-end System Services Engine of Xingyun Global Supply Chain focuses on the integration of industrial ecological resources, enables cost reduction and efficiency improvement with industrial data, serves overseas consumer brands to enter China, helps Chinese brands go global, and empowers global supply chain and SaaS service capability of the platform for massive merchants. It has nearly 160 cooperative and self-operated warehouses in 72 countries and 1 region, serving more than 350,000 online and offline retailers in China.

Zhenkunxing

Series D in 2019
ZKH is a digital service platform for industrial products that offers comprehensive supply chain solutions based on an E-commerce platform, digital tools, and intelligent service. Its platform offers a comprehensive selection of industrial accessories, consumables, general equipment, and spare parts. There are 28 product lines and over 4 million SKUs available, including PPE, hand tools, metal processing, fasteners, instruments, chemicals, and so on.

Qingmai

Venture Round in 2019
Qingmai business covers freshwater retail, community group purchase, and freshwater supply chain. Since the opening of the first brand retail store, it has successively opened up markets in Jiangsu, Zhejiang and Anhui, relying on a strong supply chain system, perfecting independent information technology systems, healthy and high-quality fresh products, and strictly maintaining customer-first service.

Qiancang Technology

Series A in 2019
Qiancang Technology is positioned as a one-stop mobile 30-minute instant delivery shopping platform. The service categories include fruits and vegetables, meat and poultry eggs, seafood and fisheries, grain and oil flavoring, beverages, snack foods and daily necessities. Qiancang Technology hopes to provide consumers with a more convenient consumer experience and a faster, better, more and more sustainable online retail platform with a more efficient and efficient warehousing and distribution model and a higher standard food safety control system. .

Yishou

Series B in 2019
Yishou.com is a fast fashion women's sourcing platform. It will increase the supply chain efficiency by integrating the hot-selling styles of the national first-level women's wholesale market through the purchase of buyers and time-limited flashing. In the mobile phone side, you can complete the purchase of the goods, support one get the goods, the price is 30% cheaper than the wholesale market.

KK Group

Series C in 2019
KK Group operates an online-to-offline marketplace in China that focuses on imported products. The company sources a diverse range of items, including snacks, personal care products, makeup, home furnishings, and stationery, from renowned international brands. Through its platform, KK Group allows consumers to purchase these products from physical stores around the world using their mobile devices, bridging the gap between online shopping and offline retail. This approach provides users with direct access to premium imported consumer goods, enhancing their shopping experience.

&ME

Seed Round in 2019
A women's food and nutrition company based out of Bangalore. Carefully blending ancient ayurveda with modern science to make products that match the active lifestyle of this generation's women.

Myra

Venture Round in 2018
Myra is a Bangalore-based company that focuses on delivering medicines and healthcare products directly to customers' doorsteps. It operates its own warehouses to ensure the quality of the products offered, which include not only medicines but also baby-care, dental, and hygiene items. Through its user-friendly mobile app, available on both Android and iOS platforms, Myra provides fast access to these products with delivery typically within an hour. The app also features order tracking and management capabilities, allowing customers to conveniently manage their purchases. Myra aims to enhance the healthcare experience by making essential products accessible without burdening customers financially.

Zhenkunxing

Series C in 2018
ZKH is a digital service platform for industrial products that offers comprehensive supply chain solutions based on an E-commerce platform, digital tools, and intelligent service. Its platform offers a comprehensive selection of industrial accessories, consumables, general equipment, and spare parts. There are 28 product lines and over 4 million SKUs available, including PPE, hand tools, metal processing, fasteners, instruments, chemicals, and so on.

3721zh.com

Angel Round in 2018
3721zh.com provides marketing empowerment for merchants and builds a conversion mall platform as the basis, covering all SaaS and member e-commerce, commodity supply chain and contract fulfillment, private domain traffic construction and agent operation services, API interfaces, and fine operation. They offer solutions to empower industries such as catering, property management, the beauty industry, hotels, foot baths, tea houses, education and training, and retail chains.

KK Group

Series B in 2018
KK Group operates an online-to-offline marketplace in China that focuses on imported products. The company sources a diverse range of items, including snacks, personal care products, makeup, home furnishings, and stationery, from renowned international brands. Through its platform, KK Group allows consumers to purchase these products from physical stores around the world using their mobile devices, bridging the gap between online shopping and offline retail. This approach provides users with direct access to premium imported consumer goods, enhancing their shopping experience.

Hot & Hot

Series B in 2018
Hot & Hot is one of the fastest growing on-demand food providers in China. The Company is the dominant leader in online crawfish retailer with over 50% market share in Beijing. With its proprietary supply chain technology, it is currently transforming the traditional restaurant business into a consumer centric online retail brand.

Zhenkunxing

Series B in 2017
ZKH is a digital service platform for industrial products that offers comprehensive supply chain solutions based on an E-commerce platform, digital tools, and intelligent service. Its platform offers a comprehensive selection of industrial accessories, consumables, general equipment, and spare parts. There are 28 product lines and over 4 million SKUs available, including PPE, hand tools, metal processing, fasteners, instruments, chemicals, and so on.

Woodstock of Eating

Series A in 2017
Woodstock Of Eating provides a combination of services which includes catering, musics parties, etc.

Zhenkunxing

Series B in 2017
ZKH is a digital service platform for industrial products that offers comprehensive supply chain solutions based on an E-commerce platform, digital tools, and intelligent service. Its platform offers a comprehensive selection of industrial accessories, consumables, general equipment, and spare parts. There are 28 product lines and over 4 million SKUs available, including PPE, hand tools, metal processing, fasteners, instruments, chemicals, and so on.

Dafengshou

Series B in 2017
Dafengshou, established in 2014, operates an agriculture e-commerce platform that serves over 300,000 farmers across several provinces in China, including Jiangxi, Anhui, Guangdong, Guangxi, and Hubei. The platform specializes in selling a variety of agricultural products such as pesticides, fertilizers, agricultural tools, and relevant literature. By offering these essential resources, Dafengshou aims to enhance agricultural productivity for its users, providing them with modern tools and solutions to achieve optimal growth in their farming activities.

JiaTable 嘉席

Funding Round in 2016
JiaTable 嘉席 is a ready-to-cook meal delivery company that uses sous-vide technology to provide fresh meals to its customer's doorstep.

Woodstock of Eating

Angel Round in 2016
Woodstock Of Eating provides a combination of services which includes catering, musics parties, etc.

Meijiabang

Series B in 2016
Meijiabang is a mobile internet company focusing on the beauty industry. They provide e-commerce, online communities, online education, industry recruitment, live broadcast, and other fields, and is committed to the Internet-based transformation of the nail industry's ecological chain. They offer products that are available for shopping online.

If Shishang

Angel Round in 2016
If Shishang is a women's media and fashion company.

Shandian Gou

Series B in 2015
Shandian Gou provides online operations, technical services, and strategic consulting. Their customers' inquiries are addressed through phone, email, and online applications.

Shandian Gou

Series A in 2015
Shandian Gou provides online operations, technical services, and strategic consulting. Their customers' inquiries are addressed through phone, email, and online applications.

Zhaolu Tianxia Wang

Angel Round in 2015
Zhaolu Tianxia Wang provides matchmaking services for buyers and sellers of aluminium raw materials. It conducts transactions based on the big data of matchmaking transactions. Their agents provide sales, logistics, finance, and derivative services. For inquiries, telephone numbers and addresses are available on their websites.

Shu Dongpo

Angel Round in 2014
Shu Dongpo provides fresh food information solutions by integrating software, hardware, and consulting. Their products are appropriate for fresh food distribution, central kitchens, group dining halls, restaurants, and hotels, among other applications.

Meijiabang

Series A in 2014
Meijiabang is a mobile internet company focusing on the beauty industry. They provide e-commerce, online communities, online education, industry recruitment, live broadcast, and other fields, and is committed to the Internet-based transformation of the nail industry's ecological chain. They offer products that are available for shopping online.

Guanghetang

Series B in 2011
Guanghetang is a Taiwanese domestic enterprise that is specialized in confinement meals and female health care. Guanghetang took the initiative in proposing the idea of confinement in a scientific way and staggered dietetic invigoration domestically in 2003, and it was the initiator of postnatal staggered dietetic adjustment as well. The company pointed out that the pregnant and confinement period provides the best chance for a woman in her entire life to improve her constitution.

FedEx

Post in 1995
FedEx Corporation is a global leader in transportation, e-commerce, and business services. The company operates several segments, including FedEx Express, which specializes in expedited shipping of packages and freight, and FedEx Ground, which offers reliable ground delivery services for both businesses and residential customers. FedEx Freight provides less-than-truckload shipping solutions, while FedEx Office delivers various printing and shipping management services. Additionally, the company offers a range of logistics and supply chain management solutions, including customs brokerage and freight forwarding. With a strong emphasis on safety and customer service, FedEx has built a reputation as a trusted employer and service provider. Founded in 1971 and headquartered in Memphis, Tennessee, FedEx continues to innovate in the shipping industry, exemplified by its acquisition of TNT Express in 2016, which expanded its operations in Europe.
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