Mumbai Angels

Mumbai Angels is an angel stage investment firm founded in 2006 and based in Mumbai, India. The firm focuses on early-stage companies, providing them with the necessary support to grow and scale. It serves as a breeding ground for innovative businesses, acting as a bridge between entrepreneurs and larger corporations, as well as financial investors looking for incubated companies with potential for development. Through its investments, Mumbai Angels aims to foster entrepreneurship and contribute to the growth of the startup ecosystem in India.

Aggarwal, Neha

Vice President, Investments

Avadhanam CFA, Veena

Director - New Investments

Shivangi Bubna

Executive Vice President, Investments

Prashant Choksey

Co-Founder

Nirav Choksi

Partner

Vishwamitra Hariharan

Partner

Priyanka Joshi

Vice President

Kapil Kotnala

Vice President, Investments

Nandini Mansinghka

CEO and Managing Director

Prerna Nathani

Senior Associate, Investments

Past deals in FMCG

Sugar Watchers

Seed Round in 2023
Sugar Watchers is the manufacturers of Low GI (Glycemic Index) foods.

Celcius

Series A in 2022
Celcius Logistics Solutions is a cold-chain marketplace startup focused on connecting shippers and transporters to minimize wastage of perishable and temperature-sensitive goods. The company offers a platform that enables transporters and manufacturers to efficiently book vehicle loads and cold storage space. Users can monitor the entire logistics network from their desktop or mobile devices, ensuring a longer shelf life for their products. Celcius aims to streamline the cold-chain process, enhancing efficiency and reliability in the transportation of sensitive items.

WickedGud

Seed Round in 2022
WickedGud is to make eating guilt-free, and change the way the world consumes comfort foods for the better by using indigenous, high nutrition ingredients. WickedGud is an online store that offers nutritious snacks from pizza to noodles. It creates a habitual indulgence made from nutrition-rich ingredients that are plant-based and have no preservatives. WickedGud bridges the gap between tasty junk food and boring healthy food. It has no artificial colours, pro prortein and nutritious.

The Eat Better Company

Seed Round in 2022
The Eat Better Company is a nutrition-focused brand that provides a range of healthy organic snacks aimed at health-conscious consumers. The company specializes in offering natural, vegan, and gluten-free snack options, including products such as vanilla and cacao laddoos, spicy jaggery, and various curated snack boxes. Their offerings include wellness boxes, gift boxes, trail mix jars, and sample boxes, allowing customers to choose from a diverse array of snacks without compromising their health. By prioritizing quality ingredients and catering to various dietary preferences, The Eat Better Company aims to promote healthier eating habits through convenient and enjoyable snack choices.

Bambrew

Seed Round in 2022
Bambrew is a packaging development company dedicated to providing sustainable and eco-friendly packaging solutions. The company specializes in producing a range of products, including bamboo straws, wooden cutlery, and paper bags. By offering these environmentally friendly alternatives, Bambrew aims to help its customers minimize their ecological footprint and promote more sustainable practices in packaging.

Jade Forest

Seed Round in 2021
Jade Forest is a producer of beverages that specializes in tonic water and ginger ale, focusing on offering options that are low in calories and free from artificial sweeteners. The company crafts its products using a unique extraction process that captures the essential juices and oils of natural ingredients, ensuring rich flavors while maintaining low sugar content. This approach allows Jade Forest to provide a diverse selection of tonics and mixers that appeal to health-conscious consumers seeking flavorful beverages.

Celcius

Seed Round in 2021
Celcius Logistics Solutions is a cold-chain marketplace startup focused on connecting shippers and transporters to minimize wastage of perishable and temperature-sensitive goods. The company offers a platform that enables transporters and manufacturers to efficiently book vehicle loads and cold storage space. Users can monitor the entire logistics network from their desktop or mobile devices, ensuring a longer shelf life for their products. Celcius aims to streamline the cold-chain process, enhancing efficiency and reliability in the transportation of sensitive items.

Zippee

Pre Seed Round in 2021
Zippee helps India's top consumer brands improve customer loyalty & RTOs by enabling Quick Commerce- via their own websites. Brands connect their online stores to our platform in just a few clicks & can kickstart 30-Min/120-Min/Same-Day Delivery for consumers- through our network of dark stores & last-mile fleets. We're operators from Hindu College, BITS Pilani, and USC Marshall that have led Product, Growth, & Ops at Ecommerce/supply-chain tech companies like Reliance Retail, zomato, Tracelink, Retention Science. We're backed by VCs & founders of India's largest unicorns.

BRB

Seed Round in 2020
BRB is a food manufacturing company that is good for snacks. BRB Popped Chips are here to give snacks the upgrade of the decade. It's not baked and not fried. BRB is a whole new smart snacking dev. The popped technology make it the crunchiest, lightest, smudge-proof and smartphone-friendly snack ever.

Aker Foods

Seed Round in 2020
Aker Foods is a media for sharing recipes information , tips for making food, and drinks as well as referring places to eat and regional tourism. They provide selected food menu that can be used as a reference for cooking and serving for events or home-cooked meals.

Efarm Exchange

Venture Round in 2019
Efarm Exchange Private Limited is an unlisted private company.

Fric Bergen

Venture Round in 2018
Fric Bergen is a professionally managed enterprise specializing in the manufacturing of processed food products under the brand name "FRIC BERGEN." The company offers a diverse range of items, including jams, ketchups, sauces, dips, mayonnaise, salad dressings, and honey-based teas. Fric Bergen focuses on delivering quality and excellence, ensuring that its products enhance the flavor of various dishes and beverages. The company's commitment to continuous improvement reflects its dedication to customer satisfaction and ongoing success in the food industry.

Snackible

Seed Round in 2018
Snackible operates a health-food production company designed to sell healthy snack food via online and offline channels. The company produces health snacks under categories such as sweet, savoury, low cal, high fiber, high protein, gluten-free and lactose-free, enabling users to avail healthy snacking options directly at their doorstep.

O4S

Seed Round in 2017
About O4S - O4S is a technology platform revolutionizing how distribution-led businesses engage with their channel partners. Through cutting-edge solutions and a data-driven approach, O4S empowers businesses to precisely target and incentivize high-performance channel partners, fueling sales and fostering lasting partnerships. Our Offerings - Channel Loyalty & Incentives: With O4S's dynamic loyalty programs, channel partners such as distributors, retailers, influencers, and technicians are rewarded through curated and targeted incentives. These incentives range from cash payouts and vouchers to physical rewards and curated experiences. Gamified Loyalty App - O4S's intuitive app creates an engaging ecosystem where channel partners can seamlessly view loyalty schemes, track earnings, redeem rewards, and access product catalogs and training content. Business Control Tower - Our real-time analytics platform enables businesses to gauge the ROI of incentive schemes, conduct segment analysis, and manage personalized schemes to ensure remarkable growth and efficiency. Success Guidance - With O4S's expert project management support, we share invaluable industry practices and guidance on schemes, margins, and budgets, including end-to-end management of technology infrastructure. Scale & Reach - O4S boasts an enviable clientele, managing over $50Mn worth of loyalty budget for 60+ enterprise customers across India, Asia, and the USA. Our platform integrates with 450+ merchants, handles instant cash payouts through UPI, and offers management for physical rewards. Impact - Our partners have witnessed transformative results, including a 15% surge in top-line sales, partner retention soaring from 65% to over 80%, and an overwhelmingly positive impact on net profits. O4S is the ultimate catalyst for businesses seeking to elevate channel engagement and drive exponential growth through intelligent, personalized, and data-driven insights

Gingercrush

Seed Round in 2016
At Gingercrush, They offer you an innovative on demand retail platform where you can instantly shop, create or customize products to fit your personal style and taste. They bring your inborn originality to life, with Their huge range of products that express you in your own unique way. They are a team of makers, thinkers, explorers and creators. For us it started with an impossible idea, an insightful observation and a surprising business opportunity. Gingercrush is a work in progress. They will keep adding new designs, brands and products to make your shopping experience a memorable one!

FRSH

Seed Round in 2015
FRSH makes fresh and healthy food accessible by offering complete flexibility to the consumer. The company takes orders only online through its highly intuitive and simple website (trust us - it takes less than 30 sec to place an order). FRSH delivers as per the selected delivery slot, which are at 45 - 60 min interval for every delivery cluster

Milk Mantra

Angel Round in 2010
Milk Mantra is a startup that procures, packages, sells and delivers milk and other dairy products. Milk Mantra works directly with farmers, tests and processes the milk, and then sells it through more than 10,000 mom-and-pop stores in several cities in Odisha, said Misra.

AIOCD Pharmasofttech AWACS

Venture Round in 2010
AIOCD Pharmasofttech AWACS Pvt. Ltd. is a pharmaceutical market research company formed by All Indian Origin Chemists & Distributors Ltd. (AIOCD Ltd) in a joint venture with Trikaal Mediinfotech Pvt. Ltd. AIOCD AWACS is a pharmaceutical market research organization that has evolved into an IT infrastructure player in Pharma Distribution & Retail. With 7 different product offerings and several in the offing our aim is to cut time and improve accuracy. AWACS in military parlance stands for Airborne Warning And Control System – where it cuts time and improves accuracy of information. AWACS in AIOCD AWACS stands for Advanced Working, Action & Correction System – giving our clients early & accurate information to plan strategies & win over competition. The underlying philosophy behind each of our product is to reduce time to information by 50% or more and to significantly improve on accuracy of information. AIOCD Ltd. is a corporate pharma retail chain set up by 5.5 Lac members of AIOCD
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