Nielsen Innovate

Nielsen Innovate (NIF) is an early stage incubator and investment fund that specializes in retail, research, marketing and media technologies. NIF's partnership with Nielsen gives startups an unrivaled advantage with access to its network, knowledge and resources. Nielsen Innovate is constantly looking for entrepreneurs that can both dream and execute. If you have the idea for the next big thing; an innovative technological approach; and a well thought-through vision - please apply @ http://nif.vc/apply Based in the ancient city of Caesarea (Israel), NIF provides startups with funding and a variety of services, including financial services, operational support, office space, strategic guidance, hands-on management, mentorship program, business development and network of worldwide partners and customers. The team supporting and guiding the portfolio companies has a strong track record and years of experience in building successful companies globally. It also offers unique benefits and introductions to potential follow up financing.

Hila Shachar

CFO

Dov Yarkoni

Managing Director

40 past transactions

ciValue

Seed Round in 2014
CiValue provides a marketing collaboration solution for retailers and their suppliers. Its platform enables retailers to provide their suppliers with aggregated market insights and identify customer segments with significant growth potential; and analyzes purchase history owned by the retailer, and translates it into brand-oriented shopper profiling. The company also provides predefined analytical dashboards and ad-hoc query tools that enable brands to identify early shopping trends and calibrate collaborative activities; and a guided targeting tool that supports the brand manager in identifying target groups with revenue growth potential by automatically creating the loyalty map for each product. CiValue is based in Caesarea, Israel.

TextLab

Seed Round in 2017
TextLab developed a behavioral learning system using AI to personalize marketing messages to increase customer engagement & conversion

Revuze

Venture Round in 2019
Revuze is experts in marketing, business development, product management and enterprise solutions. The Revuze leadership team brings broad and multidisciplinary experience in big data, machine learning, NLP (natural language processing) and sentiment analysis.

WiseShelf

Seed Round in 2016
Wiseshelf transforms standard retail shelves into IoT world. Wiseshelf is an appliance mounted on existing retail shelves that provides real-time information regarding the stock level of each product. Our mission is to use the store shelf as a platform for interacting with employees/customers in a variety of use cases: Logistics & operation, Marketing & promotions, and creating valuable data that can be used by suppliers.

Voiceable

Seed Round in 2019
Voiceable develops solutions to enhance customer experience through voice. With improved capabilities, voice features have become second nature to consumers, from smartphones to smart speakers, voice has proven to be the effective way to communicate with users. The company's team are experienced entrepreneurs, engineers, and creative thinkers with a background in voice UI and machine learning. ​Voiceable is based in Tel-Aviv, Israel.

ciValue

Seed Round in 2016
CiValue provides a marketing collaboration solution for retailers and their suppliers. Its platform enables retailers to provide their suppliers with aggregated market insights and identify customer segments with significant growth potential; and analyzes purchase history owned by the retailer, and translates it into brand-oriented shopper profiling. The company also provides predefined analytical dashboards and ad-hoc query tools that enable brands to identify early shopping trends and calibrate collaborative activities; and a guided targeting tool that supports the brand manager in identifying target groups with revenue growth potential by automatically creating the loyalty map for each product. CiValue is based in Caesarea, Israel.

Enerjoy

Series B in 2016
Enerjoy Ltd designs and develops a software solution for employee engagement and motivation. The company offers a platform that automatically generates individual challenges, incentives, collaborations, and heads on friendly competitions for employees. It also allows managers and employers tracking and guiding tools, such as insight into motivational styles and preferences, performance monitoring dashboard, smart goal setting, and no cash incentive management system. Enerjoy Ltd was founded in 2017 and is based in Caesarea, Israel.

Pudding.ai

Seed Round in 2020
Pudding.ai - The taste of great creative. Marketers today are surrounded by an overwhelming amount of data, dynamic Ads, and testing - a chaos of information. They live under constant pressure to innovate , burdening their daily work with tons of questions, missed opportunities, and creative fatigue. Pudding.ai offers the solution to these existing struggles. The platform provides insights, tips and suggestions, enabling marketers to make the most informed tactical decisions about their creatives.

Getwizer

Series A in 2017
getWizer is an adaptive end-to-end Consumer Insights platform that optimizes and automates the research process, utilizing best-of-breed research technologies and tools. getWizer’s software and team of experts frees the insights team to focus on delivering better consumer insights that ignite smarter decision making. getWizer is backed by Nielsen and counts among its customers brands such as Reebok, Puma, Citi and Next Insurance. For more information visit www.getwizer.com.

CYou Retail

Pre Seed Round in 2019
CYou Retail helps physical store retailers to deliver superior customer experience and maximize profit every day. The company provides tools that will dramatically increase their income, reduce their operational expenses, improve their customer service and facilitate the interactions and localization of the physical stores with e-commerce. CYou integrates with existing in-store cameras and POS, automatically measures and analyzes consumer engagement and interactions, and produces insights and alerts that maximize each store’s operations, sales and marketing efforts. The company technology is currently deployed in dozens of stores, including a number of globally renowned retailers in Israel.

INVIOU

Pre Seed Round in 2019
INVIOU is a financial records and charges registry based on distributed ledger technology (Hyperledger Fabric). It is disrupting the SME financing industry by enabling financial institutions to provide instant, competitive safe and simple receivables financing to SMEs. Using INVIOU’s registry to verify invoice ownership and availability for financing, it greatly diminishes the costs associated with the fraud and friction which results from faulty, inflated, fictitious and double invoicing.

TapReason

Seed Round in 2015
TapReason Ltd. provides a platform service that optimizes business processes for mobile applications. The company offers TapReason that scans signals to learn how users engage with applications; finds which users are willing to promote applications (via social sharing, rating or feedback); and improves promotions' conversion rate with ongoing optimization. It serves users and application developers. The company was founded in 2013 and is based in Caesarea, Israel.

Xenia

Seed Round in 2017
Xenia is an intelligent, architectural design platform that automatically generates optimal floor plans for retail spaces. Learning the preference goals and constraints of stores, it creates floor plans that can be customized in real-time, helping planners make data based decisions to streamline and expedite the design process.

Change Labs

Seed Round in 2015
Our A.I analyses historical transactions to identify financial behaviors and predict short-term cash flow events so that financial institutions can align their financial services accordingly and keep customers happy and engaged while reducing financial risks and lowering operational costs

SRP

Seed Round in 2018
SRP is an innovative retail format, designed to enhance the shopping experience in local grocery stores. SRP's collaborative platform of manufacturers, private stores and consumers, enables store owners to manage their stores, assortments, relationships with manufacturers, distributors, and consumers. SRP's technology provides the manufacturers as well as the store owners with business insights that can be monetized.

Furious Corp

Seed Round in 2014
Furious Corp. provides PROPHET, a business optimization SaaS platform that connects various data and systems, and offers analytics, reporting, and yield management tools to the advertising business. It offers PROPHET Professional, a product that allows seeing inventory, audience, and pricing across sales channels for smaller publishers with limited advertising delivery systems; and PROPHET Enterprise that provide advertising modules, such as mission control, forecasting, and planning. The company also provides PROPHET Addressable an additional functionality that can be integrated into the planning component of PROPHET Enterprise offers tools to optimize inventory yield and maximize revenue when selling addressable or targeted television; and REV, a media proposal platform. In addition, it offers deployment, training, and support services. The company was founded in 2013 and is based in New York, New York.

Adstrix

Seed Round in 2013
Adstrix is an advanced, cloud based advertising marketplace platform that helps media companies leverage their advertising offering for the SMB’s. Their white label solution brings media companies an advertising solution with a winning combination of ease of use, measurable results, and loyalty tools all integrated into one holistic comprehensive SAAS platform. Adstrix helps Media companies offering a superior product to the SMB’s design and build to serve their needs

INVIOU

Private Placement in 2019
INVIOU is a financial records and charges registry based on distributed ledger technology (Hyperledger Fabric). It is disrupting the SME financing industry by enabling financial institutions to provide instant, competitive safe and simple receivables financing to SMEs. Using INVIOU’s registry to verify invoice ownership and availability for financing, it greatly diminishes the costs associated with the fraud and friction which results from faulty, inflated, fictitious and double invoicing.

Getwizer

Seed Round in 2014
getWizer is an adaptive end-to-end Consumer Insights platform that optimizes and automates the research process, utilizing best-of-breed research technologies and tools. getWizer’s software and team of experts frees the insights team to focus on delivering better consumer insights that ignite smarter decision making. getWizer is backed by Nielsen and counts among its customers brands such as Reebok, Puma, Citi and Next Insurance. For more information visit www.getwizer.com.

Parsempo

Pre Seed Round in 2020
Parsempo is an Israeli AI-powered, a self-service marketing platform for Digital Signage and Out of Home (OOH) media owners and marketers. Parsempo makes it easy for Digital Signage and DOOH display owners to manage their screens, create engaging experiences, measure performance and generate passive revenue anywhere in the world

Change Labs

Venture Round in 2016
Our A.I analyses historical transactions to identify financial behaviors and predict short-term cash flow events so that financial institutions can align their financial services accordingly and keep customers happy and engaged while reducing financial risks and lowering operational costs

ciValue

Private Placement in 2018
CiValue provides a marketing collaboration solution for retailers and their suppliers. Its platform enables retailers to provide their suppliers with aggregated market insights and identify customer segments with significant growth potential; and analyzes purchase history owned by the retailer, and translates it into brand-oriented shopper profiling. The company also provides predefined analytical dashboards and ad-hoc query tools that enable brands to identify early shopping trends and calibrate collaborative activities; and a guided targeting tool that supports the brand manager in identifying target groups with revenue growth potential by automatically creating the loyalty map for each product. CiValue is based in Caesarea, Israel.

Furious Corp

Seed Round in 2015
Furious Corp. provides PROPHET, a business optimization SaaS platform that connects various data and systems, and offers analytics, reporting, and yield management tools to the advertising business. It offers PROPHET Professional, a product that allows seeing inventory, audience, and pricing across sales channels for smaller publishers with limited advertising delivery systems; and PROPHET Enterprise that provide advertising modules, such as mission control, forecasting, and planning. The company also provides PROPHET Addressable an additional functionality that can be integrated into the planning component of PROPHET Enterprise offers tools to optimize inventory yield and maximize revenue when selling addressable or targeted television; and REV, a media proposal platform. In addition, it offers deployment, training, and support services. The company was founded in 2013 and is based in New York, New York.

vBrand

Seed Round in 2014
vBrand brings the evolution of big data analysis to the $60B global sponsorship market by building an A.I platform providing brands, rights-holders, agencies and TV-broadcasters with the required tools needed to track, measure and plan sponsorship investments and sales across all TV and digital platforms. vBrand "always-on" artificial intelligence data platform tracks TV and digital media in near real-time, identifies brand's exposure and the context in which they appear, captures various data points such as audience data and engagement metrics, to provide earned vs. paid media evaluation, monetary value calculations, cross-brands comparative analysis, placement effectiveness and many more insights.

Ourcart

Seed Round in 2015
OurCart is revolutionizing the way CPG marketers collect offline purchase data to gain insights into shopper behavior across channels and across products. OurCart’s patent-pending technology extracts data from shopping receipts using it’s proprietary, fully automated receipt interpretation service that enables scalable collection, extraction and identification of purchase information from pictures of receipts submitted by consumers.

Crossense

Seed Round in 2015
Crossense provides insight into cross-platform digital behavior, by passively collecting granular traffic data on individual consumers, in real-time from video and music consumption, ad exposure, and e-Commerce transactions.

MobiliBuy

Seed Round in 2014
MobiliBuy converts any media, digital screen or print into a virtual storefront. We enable retailers and businesses to open virtual stores anytime, anyplace, with minimum investment and bring the store to the traffic. With a tailored mobile app, we make on-the-go shopping fast and easy. Shoppers can buy any product or service with our easy to use image and voice recognition tools. And with one-click, buy them.

Revuze

Seed Round in 2013
Revuze is experts in marketing, business development, product management and enterprise solutions. The Revuze leadership team brings broad and multidisciplinary experience in big data, machine learning, NLP (natural language processing) and sentiment analysis.

ARpalus

Pre Seed Round in 2019
ARpalus’s solution powered by AI, Computer Vision and Augmented Reality digitizes shelves, allowing CPGs and retailers to execute their in-store operations better. Using edge devices such as smartphone, iPad, or AR glasses, employees can scan a shelf, and in real-time, get notified of any out-of-stock and compliance issues.

Yellzz

Seed Round in 2018
Yellzz Ltd. develops a software which allows advertisers to engage with customers viewing their listing in real time. The software allows users to initiate chat and send coupons to the customers. Yellzz Ltd. also provides users with analytical data for number, frequency, and time of views of the advertisement. The company was founded in 2016 and is headquartered in Ceasarea, Israel.

Getwizer

Seed Round in 2015
getWizer is an adaptive end-to-end Consumer Insights platform that optimizes and automates the research process, utilizing best-of-breed research technologies and tools. getWizer’s software and team of experts frees the insights team to focus on delivering better consumer insights that ignite smarter decision making. getWizer is backed by Nielsen and counts among its customers brands such as Reebok, Puma, Citi and Next Insurance. For more information visit www.getwizer.com.

vBrand

Seed Round in 2015
vBrand brings the evolution of big data analysis to the $60B global sponsorship market by building an A.I platform providing brands, rights-holders, agencies and TV-broadcasters with the required tools needed to track, measure and plan sponsorship investments and sales across all TV and digital platforms. vBrand "always-on" artificial intelligence data platform tracks TV and digital media in near real-time, identifies brand's exposure and the context in which they appear, captures various data points such as audience data and engagement metrics, to provide earned vs. paid media evaluation, monetary value calculations, cross-brands comparative analysis, placement effectiveness and many more insights.

Ourcart

Seed Round in 2013
OurCart is revolutionizing the way CPG marketers collect offline purchase data to gain insights into shopper behavior across channels and across products. OurCart’s patent-pending technology extracts data from shopping receipts using it’s proprietary, fully automated receipt interpretation service that enables scalable collection, extraction and identification of purchase information from pictures of receipts submitted by consumers.

BrainVu

Seed Round in 2018
BrainVu Ltd. develops a technology solution that enables computers and robots to generate emotionally tailored interaction, and to adapt the displayed information content to a person's mental and emotional state. The company was founded in 2016 and is headquartered in Tel Mond, Israel. As of September 5, 2018, BrainVu Ltd. operates as a subsidiary of Mantis Vision Ltd.

Stamp.ee

Seed Round in 2018
Stamp.ee inc. operates an application platform that enables businesses to operate reward programs, coupons, loyalty programs, and marketing campaigns by offering cash-back to users who scan purchase receipt QR code of promoted items. The company is headquartered in Israel.

Pudding.ai

Private Placement in 2020
Pudding.ai - The taste of great creative. Marketers today are surrounded by an overwhelming amount of data, dynamic Ads, and testing - a chaos of information. They live under constant pressure to innovate , burdening their daily work with tons of questions, missed opportunities, and creative fatigue. Pudding.ai offers the solution to these existing struggles. The platform provides insights, tips and suggestions, enabling marketers to make the most informed tactical decisions about their creatives.

Personalics

Seed Round in 2015
Personalics helps you to identify those users according to their specific demographic and behavioral analytics and to target them with the right micro content that captures their attention. Additionally, all create work for your advertisements is done in house for no extra costs.

Evolita

Seed Round in 2013
EVOLITA transforms complex business research processes into an intuitive, visual and interactive real time experience. EVOLITA's engine constantly harvests business and market information from reliable private and open online sources into one unified, interconnected knowledge base and prepares it for converged research. EVOLITA is the ideal tool for those engaged in marketing & sales, business development & market research, innovation & strategy, investment, data journalism, and consulting. Natural Language interaction and build-in research guidance allows you to receive answers for your pressing business questions in the form of visualized reports and to perform instant data-driven research without prior experience with research tools or knowledge in specific domain. EVOLITA has been created to assist you in conducting business research in the most efficient and comprehensive way.

Nutrino

Series A in 2018
Nutrino Health Ltd. develops a nutrition insights software platform that offers nutrition-related data services and analytics. The company offers FoodPrint, a personalized recommendation software that offers meal suggestions and health statistics. It serves individuals, businesses, and professionals. The company was founded in 2011 and is based in Tel Aviv, Israel. As of November 21, 2018, Nutrino Health Ltd. operates as a subsidiary of Medtronic plc.