Norwest Venture Partners

Leanplum Inc. is a mobile marketing platform that specializes in enhancing engagement for brands through a unified, multichannel approach. Founded in 2012 and headquartered in San Francisco, with additional offices in New York, London, Bulgaria, and Amsterdam, Leanplum enables businesses to optimize their mobile applications and marketing efforts. The platform offers a range of services including messaging, automation, app editing, personalization, A/B testing, and analytics, allowing product teams to conduct real-time optimization tests and analyze results effectively. Renowned global brands such as Tinder, Grab, Tesco, and Zynga utilize Leanplum to orchestrate integrated campaigns that foster customer loyalty and drive growth. By transforming data into actionable insights, Leanplum helps companies understand user needs, delivering relevant experiences that enhance brand engagement and establish long-term customer relationships.

Leanplum Inc. is a mobile marketing platform that specializes in enhancing engagement for brands through a unified, multichannel approach. Founded in 2012 and headquartered in San Francisco, with additional offices in New York, London, Bulgaria, and Amsterdam, Leanplum enables businesses to optimize their mobile applications and marketing efforts. The platform offers a range of services including messaging, automation, app editing, personalization, A/B testing, and analytics, allowing product teams to conduct real-time optimization tests and analyze results effectively. Renowned global brands such as Tinder, Grab, Tesco, and Zynga utilize Leanplum to orchestrate integrated campaigns that foster customer loyalty and drive growth. By transforming data into actionable insights, Leanplum helps companies understand user needs, delivering relevant experiences that enhance brand engagement and establish long-term customer relationships.

Button facilitates seamless mobile commerce by connecting brands and consumers via its platform. It enables brands to drive sales and publishers to earn revenue through enhanced user experiences.

Leanplum Inc. is a mobile marketing platform that specializes in enhancing engagement for brands through a unified, multichannel approach. Founded in 2012 and headquartered in San Francisco, with additional offices in New York, London, Bulgaria, and Amsterdam, Leanplum enables businesses to optimize their mobile applications and marketing efforts. The platform offers a range of services including messaging, automation, app editing, personalization, A/B testing, and analytics, allowing product teams to conduct real-time optimization tests and analyze results effectively. Renowned global brands such as Tinder, Grab, Tesco, and Zynga utilize Leanplum to orchestrate integrated campaigns that foster customer loyalty and drive growth. By transforming data into actionable insights, Leanplum helps companies understand user needs, delivering relevant experiences that enhance brand engagement and establish long-term customer relationships.

Button facilitates seamless mobile commerce by connecting brands and consumers via its platform. It enables brands to drive sales and publishers to earn revenue through enhanced user experiences.

RevX is a technology company based in Bengaluru, India, specializing in mobile advertising solutions that assist marketers in acquiring, engaging, and retaining application users. The company offers a suite of products, including a Dynamic Product Ads engine that creates personalized advertisements based on user behavior, and an Optimization Engine that leverages predictive analytics to meet specific advertising goals. Additionally, RevX provides a Self-Serve Interface for marketers to manage their campaigns, alongside rich analytics and real-time product recommendations tailored to user preferences. By focusing on programmatic media buying and data-driven strategies, RevX supports app businesses in enhancing user engagement and accelerating revenue growth. The company is recognized for its innovative technology and data science capabilities, making it a valuable partner for app marketers in both established and emerging mobile markets. RevX is a subsidiary of Affle International Pte Ltd and operates through twelve offices worldwide.

Brand.net is an online advertising network that specializes in brand advertising across display, video, and mobile platforms. The company utilizes advanced technology to facilitate the effective targeting of brand advertisers and agencies, ensuring they engage with the right audiences in appropriate contexts. Brand.net's platform offers a range of services, including pre-campaign creative testing, ongoing campaign monitoring, and proactive support, which collectively enhance the advertising experience. Additionally, the company focuses on frequent campaign optimization and provides customized insights, enabling clients to reach their most relevant audiences at scale.

NearbyNow is a company that specializes in developing mobile shopping applications designed to help consumers locate products in their size at nearby retailers. The platform serves a diverse range of clients, including well-known magazines like Cosmopolitan and GQ, alongside major brands such as Nike and Estee Lauder. NearbyNow's technology enables users to search local store inventories via the Internet or mobile phones, offering information on a wide variety of products, including baby items, home goods, and fashion accessories. The company boasts impressive engagement metrics, featuring a click-through rate of 28% and a conversion-to-purchase rate of 5.8%, positioning it as a leader in the mobile shopping sector. Additionally, brands and retailers can access a robust ad network to promote multimedia advertisements, reaching over 2 million mobile shoppers.

Brand.net is an online advertising network that specializes in brand advertising across display, video, and mobile platforms. The company utilizes advanced technology to facilitate the effective targeting of brand advertisers and agencies, ensuring they engage with the right audiences in appropriate contexts. Brand.net's platform offers a range of services, including pre-campaign creative testing, ongoing campaign monitoring, and proactive support, which collectively enhance the advertising experience. Additionally, the company focuses on frequent campaign optimization and provides customized insights, enabling clients to reach their most relevant audiences at scale.

Mozes is the leader in mobile engagement around passion points like music, sports, entertainment, and causes. Their flagship mobile marketing platform, Mozes Connect, helps marketers activate audiences around events and create interactive experiences that drive engagement, collect data, connect to social networks and establish long-term relationships. With over 5 years of experience and 11 million participants in the Mozes network, they know what works for small and large organizations including Ford, Virgin Mobile USA, the Country Music Association, the Portland Trailblazers, and Rock the Vote. Mozes Connect enables marketers to do three things: 1) Create a mobile campaign such as voting, contesting, trivia, commerce and sharing fan-generated content on screen. 2) Promote that campaign using text, voice, QR codes, mobile web pages, and social media. 3) Manage and customize those campaigns while analyzing real-time results. In addition, they provide the strategic services necessary to leverage the power of Mozes. The company was founded in 2005 and is headquartered in Palo Alto, California. Visit us at www.mozes.com and follow us on Twitter @mozesinc.

Mozes is the leader in mobile engagement around passion points like music, sports, entertainment, and causes. Their flagship mobile marketing platform, Mozes Connect, helps marketers activate audiences around events and create interactive experiences that drive engagement, collect data, connect to social networks and establish long-term relationships. With over 5 years of experience and 11 million participants in the Mozes network, they know what works for small and large organizations including Ford, Virgin Mobile USA, the Country Music Association, the Portland Trailblazers, and Rock the Vote. Mozes Connect enables marketers to do three things: 1) Create a mobile campaign such as voting, contesting, trivia, commerce and sharing fan-generated content on screen. 2) Promote that campaign using text, voice, QR codes, mobile web pages, and social media. 3) Manage and customize those campaigns while analyzing real-time results. In addition, they provide the strategic services necessary to leverage the power of Mozes. The company was founded in 2005 and is headquartered in Palo Alto, California. Visit us at www.mozes.com and follow us on Twitter @mozesinc.

MobileSys is a developer of software solutions that integrate message delivery for wireless devices including cell phones, pagers, and PDA's and enterprise-wide applications, such as CRM, sales force automation, email, help desk and more. Its products include EtherPage Wireless Messaging Server, MobileSys MX Wireless Messaging Engine and the MobileSys Wireless Data Network all providing a platform for enterprise and eBusinesses.