Amwal Tech
Seed Round in 2025
Amwal Tech specializes in providing a biometric authentication platform that streamlines the payment process through a single API. Their technology integrates identity verification, fraud prevention, and payment processing, enhancing the security and efficiency of digital transactions. This solution caters to various sectors, including eCommerce, banking, and fintech, allowing businesses to authenticate and secure their customers across multiple devices and channels. By offering a frictionless 1-click checkout experience, Amwal Tech aims to improve payment acceptance and reduce the risk of fraud for financial institutions, merchants, and payment providers.
Penny Software
Seed Round in 2024
Penny Software, established in 2020 and headquartered in Riyadh, Saudi Arabia, specializes in developing and providing Penny, a comprehensive cloud-based procure-to-pay system. This platform streamlines the full procurement cycle, from request to approval, enabling users to manage RFQs, compare quotations, send purchase orders, and facilitate payments. Key features include an action-driven dashboard, budget tracking, timeline management, product comparison, customizable reporting, and role-based privileges. Designed for mid-sized enterprises, Penny Software aims to consolidate spending needs into a single intelligent system, simplifying the procurement process.
Soum is reimagining recommence in the MENA region and beyond by building the most convenient, trustworthy, and transparent recommence marketplace, starting with consumer electronics in Saudi Arabia.
Amwal Tech
Pre Seed Round in 2023
Amwal Tech specializes in providing a biometric authentication platform that streamlines the payment process through a single API. Their technology integrates identity verification, fraud prevention, and payment processing, enhancing the security and efficiency of digital transactions. This solution caters to various sectors, including eCommerce, banking, and fintech, allowing businesses to authenticate and secure their customers across multiple devices and channels. By offering a frictionless 1-click checkout experience, Amwal Tech aims to improve payment acceptance and reduce the risk of fraud for financial institutions, merchants, and payment providers.
Kenzz is an e-commerce platform that brings shopping to the mass market in Egypt and MENA. It offers customers a wide range of products and deals, with the unique feature of allowing users to share these offerings with friends and family for collective purchases at discounted prices.
FlapKap
Seed Round in 2022
FlapKap is a company that offers a revenue-based financing solution tailored for e-commerce and SaaS businesses. It focuses on enabling these companies, particularly in consumer-facing sectors such as retail and restaurants, to enhance their inventory and digital advertising capabilities through quick access to funding. The platform evaluates businesses using a comprehensive approach, analyzing data from various sources including e-commerce sites, advertising metrics, online reviews, payment gateways, point of sale systems, bank accounts, and enterprise resource planning platforms. Additionally, FlapKap employs AI to provide insights that optimize advertising spending, allowing businesses to manage their expenditures effectively while benefiting from flexible repayment terms.
Homzmart
Venture Round in 2022
Homzmart Ltd. is an e-commerce platform based in Cairo, Egypt, that specializes in selling home furniture, décor, lighting, and various home supplies. Founded in 2019, the company facilitates connections between homeowners and home professionals, allowing users to browse an extensive selection of products while accessing reviews, expert advice, and articles on home improvement. Homzmart aims to create a community-driven environment that enhances the shopping experience for home-related needs, offering a diverse range of quality products at competitive prices. Through its platform, the company seeks to simplify the process of home furnishing and improvement for its customers.
Metric
Pre Seed Round in 2022
Metric is a company that specializes in automating financial processes for small and medium-sized enterprises (SMEs) and startups. By providing tools that allow users to track their finances and gain real-time insights, Metric enables businesses to make informed strategic decisions without requiring extensive finance experience. Additionally, Metric develops AI-driven solutions tailored for digital advertising, focusing on e-commerce companies that utilize the Shopify platform. Its technology simplifies campaign creation, budget allocation, and performance optimization across major advertising channels such as Meta and Google, streamlining the marketing efforts of its clients.
Soum is reimagining recommence in the MENA region and beyond by building the most convenient, trustworthy, and transparent recommence marketplace, starting with consumer electronics in Saudi Arabia.
Lean Technologies
Series A in 2022
Lean Technologies Limited is a FinTech startup founded in 2019 and based in Riyadh, Saudi Arabia. The company specializes in developing an application programming interface (API) platform that facilitates access to consumer financial data. Its API suite addresses the complexities of fragmented financial infrastructure, allowing businesses to easily access their customers' financial information and execute instant bank transfers. Lean Technologies aims to improve the accessibility, transparency, and functionality of financial data and payment systems, contributing to a more inclusive and interconnected financial ecosystem for both consumers and businesses.
Penny Software
Seed Round in 2022
Penny Software, established in 2020 and headquartered in Riyadh, Saudi Arabia, specializes in developing and providing Penny, a comprehensive cloud-based procure-to-pay system. This platform streamlines the full procurement cycle, from request to approval, enabling users to manage RFQs, compare quotations, send purchase orders, and facilitate payments. Key features include an action-driven dashboard, budget tracking, timeline management, product comparison, customizable reporting, and role-based privileges. Designed for mid-sized enterprises, Penny Software aims to consolidate spending needs into a single intelligent system, simplifying the procurement process.
Matter is a United States-based company that offers a social reading app designed to enhance the discovery and consumption of articles, blogs, and newsletters. By providing a platform that curates and organizes content, Matter aims to help users find high-quality information more efficiently. The app focuses on improving the reading experience by allowing users to engage with a diverse array of written material, facilitating a more informed and connected audience.
Tabby offers flexible payment solutions for online shopping. Based in the United Arab Emirates, it enables users to pay for purchases in deferred single payments or installments.
Homzmart Ltd. is an e-commerce platform based in Cairo, Egypt, that specializes in selling home furniture, décor, lighting, and various home supplies. Founded in 2019, the company facilitates connections between homeowners and home professionals, allowing users to browse an extensive selection of products while accessing reviews, expert advice, and articles on home improvement. Homzmart aims to create a community-driven environment that enhances the shopping experience for home-related needs, offering a diverse range of quality products at competitive prices. Through its platform, the company seeks to simplify the process of home furnishing and improvement for its customers.
StrikeReady
Seed Round in 2021
StrikeReady offers a unified cybersecurity platform that integrates key technologies, streamlining workflows, automation, and collaboration. It enhances return on security investment, enables dynamic automation, and empowers teams to proactively manage risks.
AccuKnox
Seed Round in 2021
AccuKnox offers a zero-trust cloud security platform designed for cloud-native environments. The solution functions as a CNAPP and runtime security platform, protecting infrastructure and applications across public and private clouds, Kubernetes, virtual machines, bare metal, IoT Edge, and 5G. It emphasizes a DevSecOps-friendly and open-source approach while safeguarding the software development lifecycle. The platform isolates and protects container workloads using identity as a perimeter, monitors tainted data and networking, and applies system-level restrictions to defend applications, networks, and data against intrusions and misconfigurations. By providing comprehensive visibility and controls, AccuKnox helps organizations secure cloud-native workloads throughout the delivery pipeline.
Cassbana
Pre Seed Round in 2021
Cassbana is a financial lending platform based in Egypt that focuses on building financial identities for underserved communities. The company employs artificial intelligence and machine learning to create a behavior-based credit scoring system, which assesses individuals and businesses' access to credit. By analyzing behavior patterns, Cassbana enables financial institutions to make low-risk investments while providing micro-lending and monetary payment options. This approach facilitates short-term financing for small businesses and individuals, enhancing their access to essential financial resources.
Tabby offers flexible payment solutions for online shopping. Based in the United Arab Emirates, it enables users to pay for purchases in deferred single payments or installments.
Penny Software
Seed Round in 2020
Penny Software, established in 2020 and headquartered in Riyadh, Saudi Arabia, specializes in developing and providing Penny, a comprehensive cloud-based procure-to-pay system. This platform streamlines the full procurement cycle, from request to approval, enabling users to manage RFQs, compare quotations, send purchase orders, and facilitate payments. Key features include an action-driven dashboard, budget tracking, timeline management, product comparison, customizable reporting, and role-based privileges. Designed for mid-sized enterprises, Penny Software aims to consolidate spending needs into a single intelligent system, simplifying the procurement process.
Lean Technologies
Seed Round in 2020
Lean Technologies Limited is a FinTech startup founded in 2019 and based in Riyadh, Saudi Arabia. The company specializes in developing an application programming interface (API) platform that facilitates access to consumer financial data. Its API suite addresses the complexities of fragmented financial infrastructure, allowing businesses to easily access their customers' financial information and execute instant bank transfers. Lean Technologies aims to improve the accessibility, transparency, and functionality of financial data and payment systems, contributing to a more inclusive and interconnected financial ecosystem for both consumers and businesses.
Breadfast
Series A in 2020
Founded in 2017, Breadfast is an Egyptian company specializing in the production and delivery of a wide variety of bakery products. Its offerings include bread like white toast, brown toast, baguette, and multigrain, along with pastries such as croissants and muffins. The company operates an online delivery service for these products.
Sleek
Pre Seed Round in 2020
Sleek is a deep learning startup that specializes in enhancing customer experiences by reducing wait times through its innovative AI-based platform. By integrating various data sources, the company's patent-pending technology offers virtual queuing solutions that allow customers to avoid long lines while enabling businesses, such as popular merchants and event organizers, to generate additional revenue streams. The platform accurately assesses real wait times and creates a dynamically priced virtual priority lane, requiring no additional hardware or workflow changes. Serving over 20,000 businesses, Sleek is backed by prominent investors and was founded by a team of Forbes U30 honorees, including former engineers from Google and Stanford. With a dedicated team of eight, Sleek aims to transform how customers interact with service environments.
Sabbar Ltd., headquartered in Saudi Arabia, operates an on-demand staffing platform focused on blue-collar jobs within the retail, hospitality, and entertainment sectors across MENA. The company's core business is connecting businesses with highly qualified, vetted professionals for casual staff hiring during peak hours or high seasons. Sabbar streamlines the recruitment process by handling interviews, training, placement, shift scheduling, worker payments, and other administrative tasks, thereby reducing associated costs for its clients.
Noon Academy
Series A in 2019
Noon Academy is a prominent edtech company based in Riyadh, Saudi Arabia, with additional offices in Cairo, Egypt, and Bengaluru, India. Established in 2013, it operates an online learning platform that has served over 12 million students across the Middle East. The platform facilitates collaborative learning by allowing students to study in groups, compete with peers, and access on-demand tutoring. It offers a range of educational content, including free resources and subscription-based services for advanced materials and private tutoring. Noon Academy aims to enhance the learning experience by blending technology with peer-to-peer interactions, making education more engaging and accessible, especially for exam preparation. The company is committed to connecting students with the best teachers, regardless of location, thus expanding its impact in the region and beyond.
Nawy is a real estate platform that facilitates property transactions by connecting users with hundreds of listings in gated communities. It digitizes the buying and selling process, providing agents with technology resources to enhance search experiences and empower customers with essential information for informed decisions.
Vault Wealth is a digital private wealth management platform, designed for high-net-worth individuals (HNWIs) and affluent clients.