Plug and Play

Plug and Play, founded in 2006 and based in Sunnyvale, California, operates as a business accelerator and venture capital firm that focuses on early-stage and seed investments in technology startups. The firm runs 12 industry-specific accelerator programs annually, connecting startups with corporate partners and investors to foster collaboration and growth. Plug and Play's investment strategy encompasses a wide range of sectors, including fintech, health and wellness, travel, cybersecurity, and sustainability, allowing it to support diverse startups from any country. The firm provides various resources, including funding, mentorship, office space, and networking opportunities, and has a global presence with offices in North America, Europe, and Asia. Plug and Play has a strong track record, having helped numerous startups secure over $9 billion in funding since its inception. Its programs aim to refine business models and facilitate introductions to potential investors, ultimately contributing to the growth of the startup ecosystem.

Saeed Amidi

Co-Founder & Co-Chief Executive Officer

Kiswana Browne

Associate

Nick Daley

Associate

Gabriela Dow

Co-Founder and Partner

Matt Helmers

Director of Strategy and Innovation

Alex Roudi

Managing Partner, San Diego

Marc Steiner

General Counsel

Jupe Tan

Managing Partner, Asia Pacific & Senior Vice President, Global Operations

Andy Toth

Investment Director

Phillip Vincent

Managing Partner, East Asia

Fan Wen

Associate

Chen Zhao

Managing Partner, China

Past deals in Morocco

Chari

Venture Round in 2023
Chari.ma is the leading B2B e-commerce platform for FMCG products in Morocco

Smartprof

Seed Round in 2022
Smartprof is a B2C educational platform based in North Africa. It's a platform that links students of primary, secondary and Highschool, with students of universities, business, and engineering schools that are able to teach and dispense coaching sessions. Smartprof helps match easily the supply and demand in the learning sphere in Morocco. It then creates a differenciated and innovative offer of teaching and learning, as the teachers and coachs are freshly young graduates that are molded to teaching. Finally, Smartprof aspires to become the reference of online courses and e-learning in the Northern African market and on the long term the Asian one.

Jobop

Seed Round in 2022
Jobop is a staffing platform that facilitates the connection between companies and qualified employees seeking temporary work contracts. The company specializes in providing staffing solutions across various sectors, including hospitality, construction, logistics, and manufacturing. By offering a streamlined process for hiring contract-based employees, Jobop helps organizations efficiently onboard temporary job seekers, ensuring that they can meet their workforce needs promptly and effectively.

WafR

Pre Seed Round in 2022
WafR is a reward-based loyalty startup that allows users to earn phone recharges while shopping at retail shops.

Chari

Seed Round in 2021
Chari.ma is the leading B2B e-commerce platform for FMCG products in Morocco

Chari

Convertible Note in 2021
Chari.ma is the leading B2B e-commerce platform for FMCG products in Morocco

Telly

Angel Round in 2008
Telly, Inc. operates a Web-video discovery platform. The company offers Telly, a solution to share and discover videos; and Telly Plus, a premium content service that allows users to stream movies and television shows to their iOS and Android mobile devices, and computers. It serves customers primarily in Saudi Arabia, Bahrain, the United Arab Emirates, Kuwait, Qatar, Oman, Lebanon, Jordan, Egypt, Morocco, Algeria, Tunisia, Iraq, and Yemen. Telly, Inc. was formerly known as TwitVid, Inc. and changed its name to Telly, Inc. in June 2012. The company was founded in 2007 and is based in San Francisco, California.