Primary Ventures

Tabs is an AI-driven revenue automation platform founded in 2023 and based in New York, New York. The company specializes in streamlining the administration of customer contracts, billing, revenue recognition, renewals, and audits. Tabs ingests a variety of customer documents and usage data to automatically identify key contractual terms, generate billing schedules, and produce invoices. It supports diverse pricing models without requiring structured data mapping. The platform facilitates seamless invoice delivery, modern dunning processes, and cash application, all while integrating with tax providers and major accounting systems. With advanced analytics and reporting, Tabs enhances financial operations by saving businesses hundreds of hours annually and significantly reducing the average time to collect payments. CFOs recognize Tabs as a pivotal tool in managing revenue automation, akin to other well-known platforms in the business automation space.

Spark Advisors is a technology-enabled brokerage focused on enhancing the capabilities of independent agents in the Medicare insurance field. The company operates a business management platform that offers a variety of tools and resources tailored for Medicare insurance brokerages. Its platform includes features such as enrollment and engagement tracking, marketing tools, and expert support, all designed to empower brokers to better assist millions of Medicare beneficiaries. By providing a concierge-style service for navigating retirement benefits, Spark Advisors aims to improve the overall service delivery of insurance agents and support them in meeting the needs of their clients effectively.

Let'sBit is a company that provides a digital banking platform designed to enhance financial accessibility through a virtual wallet. The platform allows users to manage their finances by facilitating local and cross-border payments, as well as investment and savings opportunities. Let'sBit offers access to various cryptocurrencies, including bitcoin, ether, and DAI, making it easier for individuals to obtain and utilize these digital assets. By prioritizing simplicity and security, Let'sBit aims to offer a reliable banking alternative, catering to the financial needs of its users in the region.

Belo is a fintech company that facilitates cross-border payments for Latin American remote workers. It offers a digital wallet allowing users to receive funds from abroad, save money, and pay locally across 14 countries in Latin America. Belo enables seamless international transfers at low cost, supporting both fiat currencies and cryptocurrencies. Additionally, it provides businesses with tools to pay salaries globally and access stable currencies.

Complif is a technology company that specializes in regulatory compliance for financial institutions. It offers a platform designed to simplify complex regulatory tasks such as Know Your Customer (KYC) and Anti-Money Laundering (AML) procedures, while also monitoring regulatory obligations. The platform aims to help financial companies grow their operations securely and efficiently, reducing regulatory risk and ensuring compliance with relevant regulations.

Efinti is a fintech infrastructure platform specializing in tokenized invoice factoring and alternative credit solutions tailored for Latin America. The company utilizes AI-driven risk scoring to assess creditworthiness and facilitates regulated stablecoin flows, ensuring institutional-grade portfolio management. Efinti's services are designed to provide liquidity through digital financial services in both fiat and crypto currencies, focusing on micro, small, and medium enterprises with growth potential. By offering invoice factoring, confirming, and business credit lines, Efinti helps clients access electronic invoices and digitize transactions, promoting financial inclusion.

K Health, established in 2016, is a digital health company based in New York with an additional office in Israel. It offers a health application that uses AI to provide personalized, data-driven information about users' symptoms and health. The app covers a wide range of conditions, including back and neck pain, rashes, cold and flu symptoms, and chronic health issues like high blood pressure and asthma. By comparing users' symptoms and medical history with similar individuals, K Health helps users better understand and manage their health. The company's services are backed by prominent investors from the U.S. and Israel.

Lantern is a customer engagement automation platform to optimize upsell opportunities.

AgriAcordo is a B2B digital agro-inputs market for resellers, cooperatives, and industries.

Spark Advisors is a technology-enabled brokerage focused on enhancing the capabilities of independent agents in the Medicare insurance field. The company operates a business management platform that offers a variety of tools and resources tailored for Medicare insurance brokerages. Its platform includes features such as enrollment and engagement tracking, marketing tools, and expert support, all designed to empower brokers to better assist millions of Medicare beneficiaries. By providing a concierge-style service for navigating retirement benefits, Spark Advisors aims to improve the overall service delivery of insurance agents and support them in meeting the needs of their clients effectively.

Token City is a company that specializes in security token solutions, providing a marketplace for security tokens and offering financial asset tokenization services. Based in the European Union, it aims to enhance the liquidity of financial assets through its blockchain tokenization platform. The company delivers the necessary infrastructure and comprehensive services for the issuance, management, and trading of security tokens. By enabling asset managers and investors to trade their assets more securely and efficiently, Token City plays a vital role in the evolving landscape of digital finance.

InvoiTrade is a B2B e-invoicing platform that helps businesses of all sizes save time and money by automating their invoicing process.

J2 Health is a business-to-business healthcare software as a service (SaaS) company that specializes in network management and analytics. The company provides a cloud-based platform designed to help healthcare organizations optimize their provider network performance. By offering a systematic approach to evaluating network quality, J2 Health enables users to identify areas for improvement and achieve network adequacy. Its system features an adaptive interface and visualization tools that centralize essential provider insights, allowing health organizations to build competitive and member-centric networks efficiently.

Round is a community platform that connects technology executives and senior leaders to foster professional growth and collaboration. Founded in 2020 and headquartered in Seattle, Washington, the platform is designed to accelerate the careers of its members by facilitating mentorship and knowledge sharing among high-impact teams in various functions, including product, engineering, marketing, and design. Through this collaborative environment, Round enables technology leaders to enhance their skills and amplify their influence within the industry.

Efinti is a fintech infrastructure platform specializing in tokenized invoice factoring and alternative credit solutions tailored for Latin America. The company utilizes AI-driven risk scoring to assess creditworthiness and facilitates regulated stablecoin flows, ensuring institutional-grade portfolio management. Efinti's services are designed to provide liquidity through digital financial services in both fiat and crypto currencies, focusing on micro, small, and medium enterprises with growth potential. By offering invoice factoring, confirming, and business credit lines, Efinti helps clients access electronic invoices and digitize transactions, promoting financial inclusion.

The Vendry is a digital platform serving as a marketplace and professional community for event planning professionals. It offers free access to tools for sourcing venues and vendors, an exclusive job board, discussion forums, networking opportunities, industry news updates, and inspiration resources. As of September 2021, The Vendry had over 17,500 members and facilitated thousands of live and virtual events.

Pinwheel is the market-leading payroll data connectivity platform. Fintechs and financial institutions alike trust Pinwheel to access the data and controls within traditional and non-traditional payroll platforms to update direct deposits, streamline income and employment verification, improve underwriting, power earned wage access, and build innovative new products. With consumer permissioning, Pinwheel connects to the majority of these providers, covering over 1,400+ platforms and nearly 80% of anyone receiving a paycheck in the US, to enable market-leading fintechs, like Block (formerly Square), to easily access and update the payroll data of more than 100 million US-based employed people. Pinwheel is the only provider that handles both direct deposit switching and the provision of income and employment data to be Consumer Reporting Agency (CRA) compliant with the Fair Credit Reporting Act (FCRA). To learn more, visit www.pinwheelapi.com.

Alma is a membership-based network for mental health care providers that aims to improve access to high-quality, affordable mental health care. Its platform enables providers to accept insurance and also provides a member directory, client-matching service, scheduling, and billing functions, as well as education, training, and a community for support.

K Health, established in 2016, is a digital health company based in New York with an additional office in Israel. It offers a health application that uses AI to provide personalized, data-driven information about users' symptoms and health. The app covers a wide range of conditions, including back and neck pain, rashes, cold and flu symptoms, and chronic health issues like high blood pressure and asthma. By comparing users' symptoms and medical history with similar individuals, K Health helps users better understand and manage their health. The company's services are backed by prominent investors from the U.S. and Israel.

Agrired is a B2B ag-inputs marketplace based in Argentina, established in 2017, that facilitates commercial exchanges between agricultural companies. The platform allows buyers to publish their budget requests, which are disseminated throughout the network, enabling sellers to quickly respond with offers. Agrired employs a unique "dutch auction" system to match supply and demand effectively. In 2021, the company expanded into Brazil under the name "AgriAcordo," targeting the second largest ag-inputs market globally. All transactions on the platform are recorded using proprietary software, which analyzes data to generate real-time metrics and statistics related to orders, prices, and volumes of agricultural supplies. This data-driven approach enhances decision-making for users, creating business opportunities for agro providers and streamlining the procurement process in the agricultural sector.

Kinetic, Inc. is a New York-based company that specializes in the development and manufacturing of wearable devices designed to reduce workplace injuries among industrial workers. Founded in 2014 by Haytham Elhawary and Aditya Bansal, Kinetic's flagship product, Reflex, is a device that attaches to a worker's belt and utilizes analytics to monitor high-risk movements, such as unsafe postures and slips. The Reflex device not only provides real-time reminders and notifications to help prevent injuries in environments like construction sites, warehouses, and factories, but also includes features for proximity alerts and contact tracing, which can assist in tracking COVID-19 exposure. Through its innovative technology, Kinetic aims to enhance worker safety and reduce the incidence of workplace accidents.

K Health, established in 2016, is a digital health company based in New York with an additional office in Israel. It offers a health application that uses AI to provide personalized, data-driven information about users' symptoms and health. The app covers a wide range of conditions, including back and neck pain, rashes, cold and flu symptoms, and chronic health issues like high blood pressure and asthma. By comparing users' symptoms and medical history with similar individuals, K Health helps users better understand and manage their health. The company's services are backed by prominent investors from the U.S. and Israel.

Alma is a membership-based network for mental health care providers that aims to improve access to high-quality, affordable mental health care. Its platform enables providers to accept insurance and also provides a member directory, client-matching service, scheduling, and billing functions, as well as education, training, and a community for support.

Andros is an NCQA certified credentialing and provider data management solution that integrates software and services to enhance efficiency in the healthcare sector. The company provides its clients with significant improvements in credentialing processes, boasting a tenfold reduction in turnaround times and a fifteenfold increase in overall efficiency compared to industry norms. Andros aims to assist payers and provider organizations in mitigating compliance risks, streamlining operations, and enhancing the management of their provider networks, ultimately contributing to more effective healthcare delivery.

K Health, established in 2016, is a digital health company based in New York with an additional office in Israel. It offers a health application that uses AI to provide personalized, data-driven information about users' symptoms and health. The app covers a wide range of conditions, including back and neck pain, rashes, cold and flu symptoms, and chronic health issues like high blood pressure and asthma. By comparing users' symptoms and medical history with similar individuals, K Health helps users better understand and manage their health. The company's services are backed by prominent investors from the U.S. and Israel.

Reonomy is a commercial real estate (CRE) technology company that uses big data, partnerships, and machine learning to consolidate fragmented CRE information into a comprehensive platform. This platform offers insights and analytics tools, empowering professionals such as lenders, brokers, and investors to make informed property-centric decisions by providing access to detailed property intelligence.

Andros is an NCQA certified credentialing and provider data management solution that integrates software and services to enhance efficiency in the healthcare sector. The company provides its clients with significant improvements in credentialing processes, boasting a tenfold reduction in turnaround times and a fifteenfold increase in overall efficiency compared to industry norms. Andros aims to assist payers and provider organizations in mitigating compliance risks, streamlining operations, and enhancing the management of their provider networks, ultimately contributing to more effective healthcare delivery.

K Health, established in 2016, is a digital health company based in New York with an additional office in Israel. It offers a health application that uses AI to provide personalized, data-driven information about users' symptoms and health. The app covers a wide range of conditions, including back and neck pain, rashes, cold and flu symptoms, and chronic health issues like high blood pressure and asthma. By comparing users' symptoms and medical history with similar individuals, K Health helps users better understand and manage their health. The company's services are backed by prominent investors from the U.S. and Israel.

This national mobile wellness rewards initiative harnesses the public’s affinity for popular loyalty points, the convenience of smart phone technology and Canadians’ natural desire to lead healthier lives. It is this unique combination that results in such a powerful “nudge” platform – in support of a healthier

Maple is an online meal delivery platform based in New York City that focuses on providing healthy, delicious meals made from high-quality, organic ingredients sourced from local farms. The company offers daily-changing menus curated by skilled chefs who have experience in some of the city's top restaurants. Maple aims to meet the needs of busy individuals seeking convenient meal options that are both nutritious and flavorful. By simplifying the ordering process, customers can receive wholesome meals delivered directly to their location, making it easier to enjoy quality food without compromising on health or taste.

Puerto Finanzas is a Buenos Aires-based company, established in 2012, that operates a social network focused on financial markets. The platform is designed to enhance the research process for investors by aggregating, presenting, and analyzing crowdsourced financial information. By combining elements of popular financial information sites, Puerto Finanzas provides users with real-time, actionable insights into finance and economics, helping them make informed investment decisions.