Purple Sage Ventures

Purple Sage Ventures is a New York-based venture capital firm established in 2021, focusing on early-stage investments in diverse startups. The firm emphasizes supporting companies founded by minority and women entrepreneurs, targeting innovations in supply chains, wellness, and productivity enhancements. With a preference for seed and early-stage investments, Purple Sage Ventures aims to back businesses that develop novel products and services across the business products, business services, and technology sectors.

Alexandra Hornick

Principal

14 past transactions

Bone Health Technologies

Funding Round in 2024
Bone Health Technologies, Inc. is a health technology company based in Redwood City, California, focused on developing innovative solutions for individuals with low bone density. Incorporated in 2018, the company has created OsteoBoost, a wearable medical device that provides a non-invasive treatment to prevent osteoporosis. This FDA-cleared device is designed to be worn on the lower back and utilizes whole-body vibration technology to deliver mechanical stimulation to the hips and spine, mimicking the effects of weight-bearing exercise. Clinical studies have demonstrated OsteoBoost's efficacy in significantly slowing down the loss of bone density and strength, particularly in postmenopausal women with osteopenia. By offering a convenient, pain-free alternative to pharmacological treatments, Bone Health Technologies aims to improve health outcomes for the approximately 64 million Americans at risk of osteoporotic fractures.

Health In Her HUE

Seed Round in 2023
Health In Her HUE is a digital platform dedicated to connecting Black women and women of color with culturally sensitive healthcare providers. Its mission focuses on reducing racial health disparities by leveraging technology, media, and community resources to enhance health outcomes for these populations. The platform offers access to evidence-based, culturally attuned health content and fosters community support, enabling users to comfortably engage with healthcare professionals who understand their unique needs. By prioritizing culturally relevant care and information, Health In Her HUE aims to empower women to take charge of their health and well-being.

Character

Seed Round in 2023
Character is a modern home improvement brand for the next generation of home dwellers.

Sendspark

Seed Round in 2023
Sendspark Inc., established in 2019 and headquartered in San Antonio, Texas, specializes in an online platform that facilitates the creation and distribution of personalized videos for businesses. This service enables companies to strengthen customer relationships throughout various stages of the sales funnel by offering tools such as browser-based video recording, customizable landing pages, email sharing options, and detailed analytics tracking.

TO THE MARKET

Funding Round in 2023
TO THE MARKET is a U.S.-based company founded in 2016 that specializes in the manufacturing and sourcing of ethical and sustainable apparel, accessories, and home goods. The company focuses on providing solutions that ensure transparency and responsibility within the supply chain. It serves artisan groups and suppliers globally, offering services that include design, production, compliance, sourcing, logistics, and reporting. TO THE MARKET employs a proprietary software platform that evaluates and monitors suppliers, allowing clients to access quantifiable data for responsible vendor compliance and management. This platform supports retailers in their sustainability initiatives by delivering automated reporting and procurement workflows, thus addressing the growing demand for operational transparency in the industry.

Pratt Standard Cocktail Company

Seed Round in 2022
Pratt Standard Cocktail Company, founded in 2014 and based in Washington, District of Columbia, specializes in producing and selling cocktail syrups and craft cocktail ingredients. The company aims to simplify the cocktail-making process for bars, venues, and home bartenders by offering a range of handmade syrups, mixes, and citrus juices. With a commitment to authenticity, Pratt Standard Cocktail emphasizes the use of natural ingredients, avoiding synthetic chemicals, preservatives, and dyes. In addition to its product offerings, the company provides educational classes on cocktail theory and bar techniques, reflecting its passion for enabling individuals to create exceptional cocktails at home.

Keep Company

Pre Seed Round in 2022
Keep Company specializes in supporting organizations by helping them retain and support parents and caregivers through preventable attrition. The company offers a curriculum-based group coaching program that equips members with tools and support to manage work and family demands sustainably. This approach helps employees build self-awareness, take action, and connect with others facing similar challenges. Additionally, Keep Company provides employers with data-driven insights to combat burnout, enhance retention, and foster inclusive cultures.

Guava

Pre Seed Round in 2022
Guava is a digital bank tailored specifically for black small business owners. Its mission is to bridge the racial wealth gap by offering equitable financial products and services designed to meet the unique needs of its target clientele. The platform provides access to industry experts, educational resources like workshops and webinars, and efficient mobile fund transfers, all while fostering nationwide networking opportunities for users with no concealed charges.

Realworld

Seed Round in 2022
Realworld is a developer of an application designed to simplify and automate the complexities of adulthood by providing a centralized platform for managing various aspects of life. The application serves as a comprehensive resource for users, guiding them through important decisions related to finance, health, insurance, and other essential life moments. It enables users to set up credit cards, manage student loan repayments, schedule medical appointments, select health insurance plans, and organize important documents for tasks such as applying for apartment leases. Additionally, Realworld helps users keep track of civic responsibilities by sending reminders for voter registration and local elections. Through its holistic approach, Realworld empowers individuals to navigate adulthood more effectively and make informed decisions.

Inclusively

Seed Round in 2021
Inclusively is a technology-driven professional network and employment platform focused on connecting job seekers with disabilities, mental health conditions, and chronic illnesses to inclusive employers committed to providing necessary workplace accommodations. The company aims to drive employment within the disability community, highlighting both human dignity and economic urgency, as one in four individuals will experience a disability during their working years. Inclusively's platform empowers employers with insights, access, training, and support to attract and retain talent from this often overlooked group, while also helping people with disabilities find suitable positions in inclusive work environments.

Tailored Industry

Seed Round in 2021
Tailored Industry is focused on transforming the apparel industry by improving the transaction process between brands and factories while enhancing internal factory operations. The company specializes in on-demand knitwear apparel, utilizing advanced 3D knitting technology to create sustainable clothing options. Its product range includes sweaters, dresses, beanies, cardigans, blazers, tops, scarves, and knit ties, all crafted to minimize production waste. By offering on-demand solutions, Tailored Industry enables its clients to access high-quality fashion items that align with contemporary sustainability standards.

Epicured

Series A in 2021
Epicured is a subscription meal delivery service that focuses on providing low-FODMAP and gluten-free prepared foods. The company operates a gourmet kitchen and offers a menu designed to be healthy, digestion-friendly, and compliant with specific dietary needs. By delivering science-based nutrition solutions, Epicured aims to help consumers enhance their metabolism and manage chronic diseases through proper meal choices.

Renewal Mill

Seed Round in 2021
Renewal Mill is an ingredients company based in Oakland, California, that focuses on reducing food waste by upcycling byproducts from food manufacturing. Founded in 2016, the company specializes in transforming okara, a byproduct of soymilk production, into high-quality, gluten-free flour that is rich in protein and fiber. Renewal Mill uses this flour to create a variety of baked goods, including a vegan okara chocolate chip cookie, which are sold online and at select convenience stores in the Bay Area. The company's innovative approach not only addresses food waste but also aims to improve nutrition and promote a circular economy in the food industry. Additionally, Renewal Mill is exploring other byproduct sources from various nuts and legumes to expand its product offerings and reach nationwide distribution.

Cleared

Seed Round in 2021
Cleared is a telehealth company specializing in personalized care for allergy, asthma, and immunology. It operates an online clinic that allows patients to report their symptoms and medical history for evaluation and diagnosis. By leveraging this information, allergists can prescribe tailored treatment plans, ensuring that patients receive effective and individualized care from the comfort of their homes. Cleared aims to provide affordable, accessible, and convenient treatment options, making it easier for individuals to manage their allergies and related conditions.
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