Reflex I

Reflex Capital SE is a venture capital firm established in 2012 and headquartered in Prague, Czech Republic, with an additional office in San Francisco, California. The firm focuses on seed investments, particularly in early-stage companies within the software sector. Reflex Capital consists of a team of experienced entrepreneurs who have achieved significant exits, allowing them to invest solely their own capital. This independence from third-party partners enables the firm to make swift investment decisions. The firm’s structure and approach emphasize a founder-friendly environment, fostering collaboration and support for the companies in which it invests.

Roman Horacek

Partner

Marek Liska

Partner

Eduard Míka

Partner

Michal Táborský

Partner

Zdenka Šimánková

Partner

Past deals in Czech Republic

Product Fruits

Seed Round in 2024
Product Fruits is a company that specializes in enhancing web applications through its product adoption engagement platform. Founded in 2019 and headquartered in Prague, Czech Republic, the platform offers a suite of features that include interactive guides, hints, tips, and customer feedback tools, all without the need for coding. This approach allows businesses to streamline user engagement, facilitate product adoption, and improve conversion rates for free trials. Additionally, Product Fruits enables clients to receive bug reports complete with screenshots and videos, helping to identify and resolve issues efficiently. Overall, the platform aims to boost user engagement while reducing customer care and IT expenses.

Smartsupp

Venture Round in 2020
Smartsupp is a B2B SaaS company building a global product for conversational ecommerce. We help SMBs in ecommerce and automotive to drive online sales and improve online shopping experience by seamlessly combining live chat and AI chatbots. TOP 5 player in Europe with 100 000 webshops and websites actively using Smartsupp (market analysis by BuiltWith.com) 24th fastest growing company in Central and Eastern Europe (Deloitte Technology Fast 50 ranking) 11th fastest growing company in Czechia (Deloitte Technology Fast 50 ranking)

signageOS

Seed Round in 2020
signageOS Inc. is a technology company that specializes in digital signage solutions, offering a unification platform for managing and delivering content across various digital signage networks. Founded in 2018 and based in San Francisco, California, signageOS develops a range of products that include signageOS Open, which allows users to create native digital signage applications using custom HTML5 and JavaScript; signageOS Platform, an end-to-end solution for the development and remote management of digital signage networks; and signageOS Device Management Solutions, which provides monitoring and alerting for digital signage devices. With its innovative approach, signageOS aims to standardize digital signage technologies, making it easier for businesses to integrate and manage their digital signage infrastructure effectively. The company also has an office in Prague, Czech Republic, where it was initially founded.

Webnode

Seed Round in 2019
Webnode is a Czech Republic-based company founded in 2008 that specializes in website building solutions. The platform offers users an intuitive tool to create, design, and manage websites and web applications with minimal technical skills. Utilizing a drag-and-drop interface, Webnode allows users to incorporate various elements such as blogs, forums, photo libraries, and feedback boxes into their sites. This accessibility makes it particularly beneficial for small businesses and start-ups, enabling them to establish an online presence without significant challenges. The platform is available for free, promoting ease of use and encouraging a wide range of users to engage with web development.

Samepage

Venture Round in 2019
Samepage Labs Inc. develops and operates team collaboration and messaging software designed to streamline project management for teams. Founded in 2015 and headquartered in Campbell, California, with an additional office in Pilsen, Czech Republic, the company provides a platform that integrates various productivity and communication tools. This platform allows teams to collaborate in real time, enabling simultaneous editing, version control, task management, video conferencing, and file sharing within a single cloud-based workspace. By using a Livepage architecture, Samepage facilitates a seamless workflow where team members can create content, organize files, and discuss ideas without needing to switch between different applications. As of November 2020, Samepage operates as a subsidiary of Paylocity Holding Corporation.

Productboard

Series A in 2019
Productboard, Inc. is a Software-as-a-Service company that specializes in product management solutions. Founded in 2014 and headquartered in Oakland, California, with an additional office in Prague, Czech Republic, Productboard provides a platform designed to assist product teams in understanding customer needs, prioritizing development efforts, and aligning stakeholders around a cohesive product roadmap. The platform features tools for consolidating user research and feedback, organizing and planning feature ideas, and sharing development plans with colleagues. Additionally, it includes an interactive portal that allows both colleagues and customers to engage in the product development process by voting on and providing feedback for proposed features. This customer-centric approach enables organizations to efficiently bring the right products to market.

Productboard

Series A in 2018
Productboard, Inc. is a Software-as-a-Service company that specializes in product management solutions. Founded in 2014 and headquartered in Oakland, California, with an additional office in Prague, Czech Republic, Productboard provides a platform designed to assist product teams in understanding customer needs, prioritizing development efforts, and aligning stakeholders around a cohesive product roadmap. The platform features tools for consolidating user research and feedback, organizing and planning feature ideas, and sharing development plans with colleagues. Additionally, it includes an interactive portal that allows both colleagues and customers to engage in the product development process by voting on and providing feedback for proposed features. This customer-centric approach enables organizations to efficiently bring the right products to market.

Samepage

Seed Round in 2018
Samepage Labs Inc. develops and operates team collaboration and messaging software designed to streamline project management for teams. Founded in 2015 and headquartered in Campbell, California, with an additional office in Pilsen, Czech Republic, the company provides a platform that integrates various productivity and communication tools. This platform allows teams to collaborate in real time, enabling simultaneous editing, version control, task management, video conferencing, and file sharing within a single cloud-based workspace. By using a Livepage architecture, Samepage facilitates a seamless workflow where team members can create content, organize files, and discuss ideas without needing to switch between different applications. As of November 2020, Samepage operates as a subsidiary of Paylocity Holding Corporation.

Pricefx

Series A in 2018
Pricefx is a provider of comprehensive pricing management solutions, established in 2011 by Christian Tratz, Marcin Cichon, and Martin Wricke. Headquartered in Pfaffenhofen an der Glonn, Germany, the company also has significant operations in Chicago, Brisbane, Prague, and Ostrava. Its cloud-based platform supports a holistic pricing process, offering modules for price analysis, quoting, list price management, rebate management, promotion management, and price optimization. Pricefx's software includes features such as data charts, heatmaps, and margin analysis, which help businesses accurately define pricing, calculate key performance indicators, and identify pricing opportunities with enhanced transparency. The platform is designed for easy integration with various CRM systems and can connect to ERP, POS, and other operational systems, making it adaptable to diverse business needs.

Productboard

Seed Round in 2016
Productboard, Inc. is a Software-as-a-Service company that specializes in product management solutions. Founded in 2014 and headquartered in Oakland, California, with an additional office in Prague, Czech Republic, Productboard provides a platform designed to assist product teams in understanding customer needs, prioritizing development efforts, and aligning stakeholders around a cohesive product roadmap. The platform features tools for consolidating user research and feedback, organizing and planning feature ideas, and sharing development plans with colleagues. Additionally, it includes an interactive portal that allows both colleagues and customers to engage in the product development process by voting on and providing feedback for proposed features. This customer-centric approach enables organizations to efficiently bring the right products to market.

Smartsupp

Seed Round in 2016
Smartsupp is a B2B SaaS company building a global product for conversational ecommerce. We help SMBs in ecommerce and automotive to drive online sales and improve online shopping experience by seamlessly combining live chat and AI chatbots. TOP 5 player in Europe with 100 000 webshops and websites actively using Smartsupp (market analysis by BuiltWith.com) 24th fastest growing company in Central and Eastern Europe (Deloitte Technology Fast 50 ranking) 11th fastest growing company in Czechia (Deloitte Technology Fast 50 ranking)

Mall.cz

Venture Round in 2016
MALL.cz is an online retail platform based in the Czech Republic, with operations extending to Germany, Poland, Hungary, and Slovakia. The company manages over 45 e-shops and offers a diverse range of products across 1,200 categories. Its platform facilitates the sale of essential items, including white goods, household appliances, electronics, office and home furniture, toys, and health and beauty products. By providing a convenient shopping experience, MALL.cz enables customers to select and have their desired products delivered directly to their homes.

Productboard

Convertible Note in 2015
Productboard, Inc. is a Software-as-a-Service company that specializes in product management solutions. Founded in 2014 and headquartered in Oakland, California, with an additional office in Prague, Czech Republic, Productboard provides a platform designed to assist product teams in understanding customer needs, prioritizing development efforts, and aligning stakeholders around a cohesive product roadmap. The platform features tools for consolidating user research and feedback, organizing and planning feature ideas, and sharing development plans with colleagues. Additionally, it includes an interactive portal that allows both colleagues and customers to engage in the product development process by voting on and providing feedback for proposed features. This customer-centric approach enables organizations to efficiently bring the right products to market.

WPC Woodplastic

Series A in 2012
WPC – WOODPLASTIC a.s. is a prominent manufacturer based in Prague, Czech Republic, specializing in wood-plastic composite (WPC) products. The company, licensed under Strandex Corporation, has established itself as a pioneer in introducing WPC terraces and fences to Czech customers. Their offerings include premium planks made from a blend of 60% wood and 40% high-density polyethylene (HDPE), available in various designs, sizes, and colors. WPC Woodplastic products are distinguished by their durability, high quality, and aesthetic appeal, requiring minimal maintenance, which provides significant advantages to clients seeking long-lasting outdoor solutions.

Tradiční dům

Series A in 2012
Tradiční dům is an architectural firm specializing in the construction and renovation of mountain cabins. The company focuses on traditional wooden architecture, offering a range of services that include the manufacturing and modification of wood cabins. By emphasizing traditional design, Tradiční dům enables clients to create authentic wooden houses in the Czech mountains. An online inquiry form is available on the company's website, facilitating communication and project inquiries for potential customers.
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