Reflex I

Reflex Capital SE is a venture capital firm established in 2012 and headquartered in Prague, Czech Republic, with an additional office in San Francisco, California. The firm focuses on seed investments, particularly in early-stage companies within the software sector. Reflex Capital consists of a team of experienced entrepreneurs who have achieved significant exits, allowing them to invest solely their own capital. This independence from third-party partners enables the firm to make swift investment decisions. The firm’s structure and approach emphasize a founder-friendly environment, fostering collaboration and support for the companies in which it invests.

Kral, Petr

Partner

Eduard Mika

Partner

Taborsky, Michal

Partner

Zdenka Šimánková

Partner

Past deals in HoReCa

Fruitisimo

Venture Round in 2021
Fruitisimo is a food and beverage chain specializing in fresh juices made from fruits and vegetables, promoting a healthier lifestyle. The company operates a chain of raw juice bars that provide a variety of offerings, including fresh beverages, healthy snacks, and desserts. Fruitisimo's menu features juices, cocktails, and ice creams crafted from high-quality, fresh ingredients, allowing customers to conveniently purchase or order their preferred items online. Through its commitment to providing nutritious options, Fruitisimo aims to contribute to the well-being of its consumers.

Choice

Convertible Note in 2021
Choice is a B2B SaaS company that provides a comprehensive online platform for restaurants, integrating direct ordering, marketplace management, table reservations, and guest engagement into a single solution. By collecting and analyzing customer data, Choice helps restaurants understand consumer behavior and enhance their online communication strategies. The platform is designed to streamline operations, allowing establishments to increase revenue while minimizing staff costs through self-service options such as QR code ordering. Choice aims to educate restaurant owners on leveraging modern technologies to boost profitability and improve customer retention, ensuring that all essential communication channels are effectively managed within one system.

Davinci Travel System

Seed Round in 2019
DAVINCI travel system is B2B online platform for booking and management of group reservations at hotels. DAVINCI ensure customer satisfaction and provide the highest quality group booking services to clients. Through the automation of online group booking, DAVINCI is able to provide our clients with wholesale rates as well as cater to individual client needs.

Shopsys

Seed Round in 2018
Shopsys is a leading provider of scalable e-commerce solutions, specializing in developing custom online stores an its enterprise-level open-code platform. With over two decades of experience, Shopsys empowers businesses to grow their digital presence through innovative technologies, seamless integrations, and expert support. Trusted by top brands, Shopsys is a reliable partner for building and scaling e-commerce success.

Shopsys

Seed Round in 2017
Shopsys is a leading provider of scalable e-commerce solutions, specializing in developing custom online stores an its enterprise-level open-code platform. With over two decades of experience, Shopsys empowers businesses to grow their digital presence through innovative technologies, seamless integrations, and expert support. Trusted by top brands, Shopsys is a reliable partner for building and scaling e-commerce success.

Tradiční dům

Series A in 2012
Tradiční dům is an architectural firm specializing in the construction and renovation of mountain cabins. The company focuses on traditional wooden architecture, offering a range of services that include the manufacturing and modification of wood cabins. By emphasizing traditional design, Tradiční dům enables clients to create authentic wooden houses in the Czech mountains. An online inquiry form is available on the company's website, facilitating communication and project inquiries for potential customers.
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