RPSG Capital Ventures is an early-stage consumer venture capital firm established in 2018 and based in Gurugram, India. Backed by the RP-Sanjiv Goenka Group, the company focuses on investing in sectors such as food and beverage, personal care, and lifestyle goods. RPSG Capital Ventures employs a distinctive Capital+ model, which not only provides financial investment but also supports founders with business development and distribution strategies, enhancing their overall growth potential.
Good Monk focuses on creating a nutrition service ecosystem by providing a nutrition mix supplement for balanced diet.
Perfora
Series B in 2024
Perfora is an oral care company that focuses on enhancing daily dental hygiene through a variety of innovative products. Their offerings include electric sonic toothbrushes featuring advanced technology such as quad interval timers and smart memory functions, as well as alcohol-free mouthwash enriched with hyaluronic acid, vitamin C, and essential oils. Additionally, Perfora produces probiotic mouthwash, smart flossers, and a peroxide-free teeth whitening pen. The company is dedicated to providing effective oral wellness solutions that are scientifically developed, aiming to make oral care easy, enjoyable, and effective for users while promoting overall dental health.
Lissun
Seed Round in 2024
Lissun is a comprehensive mental health and wellness platform designed to deliver mental health solutions to individuals, corporations, and healthcare institutions. The platform offers personalized wellness journeys and therapeutic content, emphasizing awareness, acceptance, anonymity, access, affordability, and assurance. By leveraging technology, Lissun aims to meet the mental and emotional wellness needs of its users, providing crucial psychological support and resources to enhance overall well-being.
Nutrabay
Series A in 2024
Nutrabay is a direct-to-consumer retailer specializing in nutritional supplements. It operates an online platform offering a wide range of products, including proteins, mass gainers, amino acids, creatine, multivitamins, fish oil, and herbal supplements. The company sources its products from internationally recognized brands, ensuring quality and variety. Nutrabay is committed to providing prompt delivery and competitive pricing, making it a convenient and trustworthy destination for health, wellness, fitness, and bodybuilding enthusiasts to access tailored supplements.
Merlin Brands
Venture Round in 2024
Merlin Brands is a consumer product company based in New Delhi, India, founded in 2016. The company focuses on providing innovative lifestyle solutions through a range of trusted brands. Merlin Brands specializes in food and drinkware products, offering a variety of items designed for both children under ten and adults, including insulated stainless steel water bottles, sleeping bags, and school bags. The company's products emphasize safety, sustainability, and style, catering to the needs of modern consumers who prioritize environmentally friendly options.
Supertails
Series B in 2024
Supertails is a digital platform dedicated to pet care, offering a comprehensive range of products and services tailored for pets and their owners. It provides online veterinary consultations facilitated by a team of experienced in-house veterinarians, ensuring access to expert-led healthcare. Additionally, Supertails features a robust support system for pet parents, enabling them to meet all their pet care needs through a seamless online experience. The platform also includes doorstep delivery of pet supplies, making it convenient for customers to obtain essential items for their pets. Overall, Supertails aims to enhance the pet care ecosystem by combining healthcare services with a wide array of pet products.
The Souled Store
Series C in 2023
The Souled Store Private Limited is an online retailer based in Mumbai, India, that specializes in selling a diverse range of printed apparel and accessories. Founded in 2013, the company offers products such as t-shirts, phone covers, backpacks, boxers, mugs, badges, magnets, socks, flip flops, notebooks, posters, stickers, caps, and hoodies. The Souled Store distinguishes itself by allowing customers to create personalized t-shirts and by featuring designs that reference popular culture, including movies, TV shows, sports teams, comedians, and musicians. Through its online platform, the company aims to provide unique and quirky merchandise that enables individuals to express their personal style.
Perfora
Series A in 2023
Perfora is an oral care company that focuses on enhancing daily dental hygiene through a variety of innovative products. Their offerings include electric sonic toothbrushes featuring advanced technology such as quad interval timers and smart memory functions, as well as alcohol-free mouthwash enriched with hyaluronic acid, vitamin C, and essential oils. Additionally, Perfora produces probiotic mouthwash, smart flossers, and a peroxide-free teeth whitening pen. The company is dedicated to providing effective oral wellness solutions that are scientifically developed, aiming to make oral care easy, enjoyable, and effective for users while promoting overall dental health.
mCaffeine
Series C in 2022
mCaffeine is a personal care brand that specializes in caffeine-infused products for skincare and haircare. The company's product range includes shampoos, face washes, shower gels, body lotions, and face masks, all formulated with caffeine as a key ingredient. mCaffeine aims to provide high-quality beauty care items made from natural ingredients, catering to consumers seeking effective personal care solutions. The brand has received recognition in the beauty industry, winning the Nykaa Femina Beauty Award in 2020 for the best Coffee body scrub. Through its diverse marketplace, mCaffeine enables customers to easily discover and purchase its innovative and effective personal care offerings.
Perfora
Pre Seed Round in 2021
Perfora is an oral care company that focuses on enhancing daily dental hygiene through a variety of innovative products. Their offerings include electric sonic toothbrushes featuring advanced technology such as quad interval timers and smart memory functions, as well as alcohol-free mouthwash enriched with hyaluronic acid, vitamin C, and essential oils. Additionally, Perfora produces probiotic mouthwash, smart flossers, and a peroxide-free teeth whitening pen. The company is dedicated to providing effective oral wellness solutions that are scientifically developed, aiming to make oral care easy, enjoyable, and effective for users while promoting overall dental health.
Plix Life
Series A in 2021
Plix is a company that specializes in plant-based nutritional foods, aiming to enhance personal health and wellness. It operates a direct-to-consumer online retail platform that focuses on providing clean nutraceuticals designed for strength, women's health, and overall wellness. By utilizing clinically backed whole food ingredients, Plix enables customers to create personalized blends that support their physical and mental well-being.
Curry it
Pre Seed Round in 2021
Curry it is a food manufacturing company that offers ready-to-cook curries, pastes, and mixes for vegetarian and non-vegetarian recipes.
Bartisans
Seed Round in 2021
Bartisans is a company that specializes in producing cocktail mixers designed for home use. The business offers small-batch, hand-crafted mixers made from natural ingredients, including fresh fruit juices and spices. These mixers enable customers to easily create bar-quality cocktails at home without the need for extensive ingredient sourcing or preparation. By providing a convenient solution for mixing drinks, Bartisans aims to enhance the cocktail-making experience for both novice and experienced mixologists.
Born Good
Seed Round in 2021
Born Good is a company that specializes in eco-friendly, plant-based home cleaning and clothing care products. It focuses on developing effective cleaning solutions that feature high plant-based content, including home cleaners designed to clean tiles and floors, as well as a plant-based shade revives detergent. The company is committed to educating the community on sustainable practices and promoting small changes that can positively impact the environment. Through its offerings, Born Good provides customers with an eco-certified range of products aimed at enhancing home care while ensuring safety for families and the planet.
ShopG
Seed Round in 2021
SHOPG is an online retailer of multi-category products. The product catalog includes electronics, grocery items, beauty & personal care accessories, kitchenware, home decor products, and more. It also allows the users to group with their friends and buy the products at discounted prices.
Vedix
Venture Round in 2021
Vedix is an ayurvedic brand that mainly focussed on offering customized ayurvedic solutions for health, beauty, and wellness-related things.
mCaffeine
Series B in 2020
mCaffeine is a personal care brand that specializes in caffeine-infused products for skincare and haircare. The company's product range includes shampoos, face washes, shower gels, body lotions, and face masks, all formulated with caffeine as a key ingredient. mCaffeine aims to provide high-quality beauty care items made from natural ingredients, catering to consumers seeking effective personal care solutions. The brand has received recognition in the beauty industry, winning the Nykaa Femina Beauty Award in 2020 for the best Coffee body scrub. Through its diverse marketplace, mCaffeine enables customers to easily discover and purchase its innovative and effective personal care offerings.
IncNut Digital
Series A in 2020
IncNut Digital Pvt. Ltd, established in 2011 and headquartered in Hyderabad, India, develops and operates women-centric digital media platforms. The company's platforms, including StyleCraze.com and MomJunction.com, offer original, expert-curated content focused on beauty and wellness, parenting, food, weddings, and interior décor. These platforms aim to address the everyday needs of modern, on-the-go women, drawing a combined monthly audience of over 16.5 million users worldwide.
Incnut Lifestyle
Series A in 2020
IncNut LifeStyle is a personal care company focused on creating customizable cosmetics. It houses two of India’s first customized brands: SkinKraft & Vedix. SkinKraft is a customizable cosmetics brand based on dermatology while Vedix is a customizable cosmetics brand based on Ayurvedic principles.
ShopG
Seed Round in 2019
SHOPG is an online retailer of multi-category products. The product catalog includes electronics, grocery items, beauty & personal care accessories, kitchenware, home decor products, and more. It also allows the users to group with their friends and buy the products at discounted prices.
mCaffeine
Series A in 2019
mCaffeine is a personal care brand that specializes in caffeine-infused products for skincare and haircare. The company's product range includes shampoos, face washes, shower gels, body lotions, and face masks, all formulated with caffeine as a key ingredient. mCaffeine aims to provide high-quality beauty care items made from natural ingredients, catering to consumers seeking effective personal care solutions. The brand has received recognition in the beauty industry, winning the Nykaa Femina Beauty Award in 2020 for the best Coffee body scrub. Through its diverse marketplace, mCaffeine enables customers to easily discover and purchase its innovative and effective personal care offerings.
Skinkraft - Customized Skin Care Regimen
Venture Round in 2019
Skinkraft specializes in producing customized skincare regimen. Its products are backed by science and 10,000 hours of research, and successfully tested ingredients to enhance skin’s current health. The company's SkinID assesses the skin based on lifestyle, eating habits, exposure to pollution, the degree of sensitivity, and all the other myriad factors that constantly affect the skin. After a thorough assessment of the skin through its SkinID questionnaire, a customized skincare regimen is provided based on the skin’s current needs.
The Souled Store
Venture Round in 2018
The Souled Store Private Limited is an online retailer based in Mumbai, India, that specializes in selling a diverse range of printed apparel and accessories. Founded in 2013, the company offers products such as t-shirts, phone covers, backpacks, boxers, mugs, badges, magnets, socks, flip flops, notebooks, posters, stickers, caps, and hoodies. The Souled Store distinguishes itself by allowing customers to create personalized t-shirts and by featuring designs that reference popular culture, including movies, TV shows, sports teams, comedians, and musicians. Through its online platform, the company aims to provide unique and quirky merchandise that enables individuals to express their personal style.
Miraggio
Miraggio is an online fashion accessories brand that offers a premium range of handbags designed for modern women. Their collection includes tote bags, satchel bags, and crossbody bags, each crafted to reflect the diverse experiences and personalities of today's women. The brand aims to be a sought-after style destination, emphasizing that fashion is an expression of individuality. Miraggio provides a user-friendly shopping experience on its website, where customers can choose between prepaid and Cash on Delivery options. Orders are typically shipped within two days and arrive in exclusive packaging that includes a personalized note. Committed to customer satisfaction, Miraggio strives to ensure that each handbag not only meets quality standards but also resonates with the unique style of its wearer.
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