Scala Ventures

prettysocial media is a European social media service provider offering online content marketing and distribution services. The company helps brands monetize their social media presence by creating sophisticated content marketing concepts and distributing them across relevant social channels and a premium publisher network. Through its technology and business intelligence, prettysocial media delivers insight, strategy, and measurable results by connecting advertisers, media, and content producers on a unified platform that enables planning, execution, and optimization of content campaigns.

Atosho is a provider of e-commerce software and services that has developed a unique platform for Distributed eCommerce, allowing digital publishers to generate revenue through product sales directly within their editorial content. This innovative solution enables consumers to purchase products seamlessly from articles, reviews, or images without leaving the publisher's site. Atosho facilitates the entire shopping experience for publishers by offering an extensive product catalog and managing payments, administration, and customer communications at no cost to them. By integrating eCommerce into premium editorial content, Atosho creates new sales channels for retailers and enhances monetization opportunities for digital publishers, effectively bridging the gap between content and commerce.

adQuota is a mobile advertisement platform based in Copenhagen, Denmark, specializing in helping publishers monetize their mobile websites and applications. The company focuses on delivering rich media advertising experiences for both mobile devices and tablets. It offers a range of services through its adStudio, which includes the creative and technical production of display banner ads, rich media ads, and coupon campaigns. Currently, adQuota collaborates with over 200 publishers and reaches more than 35 million readers and app users each month, positioning itself as a significant player in the mobile advertising landscape.

prettysocial media is a European social media service provider offering online content marketing and distribution services. The company helps brands monetize their social media presence by creating sophisticated content marketing concepts and distributing them across relevant social channels and a premium publisher network. Through its technology and business intelligence, prettysocial media delivers insight, strategy, and measurable results by connecting advertisers, media, and content producers on a unified platform that enables planning, execution, and optimization of content campaigns.

Kirondo GmbH is a Berlin-based company founded in 2013 that specializes in social re-commerce for children's clothing. It operates an online platform where users can buy and sell used children's apparel, facilitating sustainable fashion choices for families. Kirondo provides a marketplace that connects sellers of secondhand clothing with potential buyers, emphasizing affordability and eco-friendliness. As of 2015, Kirondo operates as a subsidiary of Casi Nuevo KIDS, SL, further expanding its reach and capabilities within the children's clothing sector.