Smilegate Investment

Smilegate Investment, established in 1999 in Seoul, South Korea, is a venture capital and private equity firm that has actively supported the growth of over 200 companies since its inception. Originally founded as MVP Capital, the firm has organized and managed more than 30 funds, focusing on a diverse range of sectors including B2B, B2C, media, healthcare, energy, information technology, advanced manufacturing, climate technology, digital health, SaaS, artificial intelligence, big data, e-commerce, financial technology, mobile commerce, clean technology, and life sciences. Smilegate Investment aims to identify and nurture promising growth potential within these industries, contributing to the advancement of the South Korean economy.

Byung-Hwi Ahn

Senior Vice President

Heung-Sun Chang

Senior Vice President

Kyoung-Hwan Kim

Senior Vice President

Young-Kwon Ku

President

Jong-Ho Lee

Senior Vice President

Ki-Mun Nam

CEO

Kimoon Nam

CEO

Jung-In Park

Senior Vice President

Past deals in Digital Marketing

PulseAd

Seed Round in 2024
PulseAd is an advertising technology company that specializes in enhancing marketing performance for retail sellers on various e-commerce platforms, such as Amazon and Walmart. Its AI-powered platform allows sellers to manage multiple advertising campaigns simultaneously across different marketplaces. Utilizing advanced technologies, including machine learning-based real-time bidding and multimodal AI for creative optimization, PulseAd simplifies advertising operations and maximizes return on investment. The platform also incorporates large language model technology to generate intelligent campaign scenarios, providing sellers with a comprehensive view of their advertising performance across channels. By focusing on these innovative solutions, PulseAd empowers retail sellers to excel in the fast-paced digital commerce environment.

Velymonkeys

Series B in 2024
Blimonkids has created and run its own retail platform to aid the expansion of Korean cosmetics in India. In particular, it offers a one-stop service for the introduction of Korean beauty products into India, distribution, and sales, as well as marketing and sales, through its own mall, Maccaron.

Velymonkeys

Series A in 2023
Blimonkids has created and run its own retail platform to aid the expansion of Korean cosmetics in India. In particular, it offers a one-stop service for the introduction of Korean beauty products into India, distribution, and sales, as well as marketing and sales, through its own mall, Maccaron.

PYLER

Seed Round in 2021
PYLER is an artificial intelligence Martech startup that focuses on enhancing digital marketing through advanced video analysis technologies. The company has developed a platform that employs a vision language model to humanize video content analysis, enabling clients to achieve better advertising performance. PYLER's technology offers brand safety and contextual targeting, allowing global and local clients to analyze video content across seven categories without compromising personal information. By utilizing proprietary capabilities in video understanding and text analysis, PYLER aims to improve the effectiveness of marketing strategies for its clients.

ADX Corp

Series C in 2021
ADX corp helps business increase their revenue through digital marketing and web development solutions.

YOLO

Seed Round in 2020
YOLO operates as a cross-border e-commerce platform, enabling consumers to purchase trendy items from more than 27,000 sellers across 89 countries. By fostering connections between people, culture, and society, YOLO allows users to access a diverse range of overseas products, enhancing the shopping experience while promoting global interaction.

YOLO

Seed Round in 2018
YOLO operates as a cross-border e-commerce platform, enabling consumers to purchase trendy items from more than 27,000 sellers across 89 countries. By fostering connections between people, culture, and society, YOLO allows users to access a diverse range of overseas products, enhancing the shopping experience while promoting global interaction.
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