SoftBank

SoftBank Group Corp. is a multinational telecommunications and internet corporation based in Tokyo, Japan. Established in 1981, it provides a wide range of services including mobile and fixed-line communications, broadband, and digital television. The company operates through several segments, including the SoftBank Vision Fund, which focuses on investing in technology sectors such as artificial intelligence, robotics, and fintech. Additionally, SoftBank manufactures and distributes mobile devices and offers services in e-commerce, internet advertising, and IT solutions. The firm also engages in renewable energy by generating and supplying electricity. Beyond telecommunications, SoftBank has interests in various sectors, including media, professional sports, and fashion through platforms like ZOZOTOWN. With a global presence, SoftBank actively invests in growth-stage companies, aiming to foster innovation and technological advancement across diverse industries.

Kentaro Matsui

Managing Partner, Asia

Justin Wilson

Partner, Americas

Past deals in FMCG

Frubana

Series C in 2021
Frubana S.A.S. is a Bogotá-based B2B platform established in 2018 that specializes in providing fruits, vegetables, and other agricultural products to restaurants and small retailers in Latin America. By eliminating intermediaries in the food supply chain, Frubana enhances price transparency and reduces barriers to trade, allowing restaurants to source ingredients directly from producers. The company operates an online store that facilitates logistics and builds trust within the marketplace, ensuring that clients have access to quality food products efficiently.

Misfits Market

Series C in 2021
Misfits Market, Inc. operates as an online grocery store that sells fruits and vegetables. It offers apples, potatoes, squash, sweet potatoes, broccoli, cabbage, citrus, lettuces/leafy greens, onions, peppers, berries, asparagus, peaches, tomatoes, and other products. It also provides home delivery services. Misfits Market, Inc. was incorporated in 2018 and is based in Pennsauken, New Jersey.

GlobalBees

Series A in 2021
GlobalBees is a company dedicated to finding and scaling great products.

Flipkart

Private Equity Round in 2021
Flipkart India Private Limited operates an e-commerce marketplace that engages in the wholesale trading/distribution of books, mobiles, computers and related accessories, apparel, home and furniture products, sports and books, and others online products. The company was founded in 2009 and is based in Bengaluru, India. Flipkart India Private Limited operates as a subsidiary of Flipkart Private Limited.

Frubana

Series B in 2021
Frubana S.A.S. is a Bogotá-based B2B platform established in 2018 that specializes in providing fruits, vegetables, and other agricultural products to restaurants and small retailers in Latin America. By eliminating intermediaries in the food supply chain, Frubana enhances price transparency and reduces barriers to trade, allowing restaurants to source ingredients directly from producers. The company operates an online store that facilitates logistics and builds trust within the marketplace, ensuring that clients have access to quality food products efficiently.

Dingdong Maicai

Series D in 2021
Dingdong Maicai is a rapidly growing online retail platform based in Shanghai, China, specializing in the sale of fresh produce and daily necessities. Founded in 2014, the company leverages a big data-driven approach to optimize its operations and improve customer experience. By utilizing self-developed data models and historical sales data, Dingdong Maicai predicts future orders, which helps reduce waste and ensure product availability. The platform offers a wide range of products, including fresh vegetables, seafood, meat, fruits, and organic items. Customers can conveniently shop through the Dingdong Fresh app and mini-programs, which facilitate direct delivery to households. The company generates revenue primarily through the sale of these fresh groceries and membership services, establishing itself as a key player in the community-based e-commerce sector in China.

THG

Post in 2021
THG Holdings plc is an online retailer and technology company headquartered in Manchester, United Kingdom, operating across Europe and internationally. The company specializes in providing a comprehensive direct-to-consumer e-commerce solution for consumer brand owners, utilizing Software as a Service licenses. THG is actively involved in the manufacture and online retail of nutrition, skincare, haircare, and cosmetics products. Additionally, it operates various websites that feature luxury fashion brands and offers services such as website development, online advertising, marketing, and consultancy. Beyond e-commerce, THG manages hairdressing salons, hotels, and a health club and spa. Established in 2004 and originally known as The Hut Group Limited, the company rebranded to THG Holdings plc in September 2020. With a focus on fast-moving consumer goods, particularly in the health and beauty sectors, THG leverages advanced technology and a skilled workforce to drive its growth in the global market.

blinkit

Venture Round in 2020
Grofers India Private Limited, operating under the brand name Blinkit, is a mobile e-commerce platform that specializes in the online shopping and delivery of a wide range of products, including groceries, fresh produce, household items, and personal care products. Incorporated in 2015 and based in Gurugram, India, the company offers over 3,000 products at competitive prices that are often lower than traditional supermarkets. Blinkit serves customers in 26 cities across India, including major urban centers such as Delhi NCR, Mumbai, and Bengaluru. As a subsidiary of Grofers International, Blinkit aims to provide convenient and cost-effective shopping solutions for daily needs, ensuring prompt delivery to customers' doorsteps.

FirstCry

Series E in 2020
FirstCry is an online portal for baby products and toys. They have over 20000+ items from 250+ top International and Indian brands like Mattel, Ben10, Pigeon, Funskool, Hotwheels, Nuby, Farlin, Medela, Pampers, Disney, Barbie, Gerber, Zapak, Mee Mee, and so on. The company provides best of the products and brands at the best prices with quality online shopping experience, fast and reliable delivery service, and a prompt customer care. FirstCry was founded in 2010 and is based in Pune, India.

Frubana

Series A in 2020
Frubana S.A.S. is a Bogotá-based B2B platform established in 2018 that specializes in providing fruits, vegetables, and other agricultural products to restaurants and small retailers in Latin America. By eliminating intermediaries in the food supply chain, Frubana enhances price transparency and reduces barriers to trade, allowing restaurants to source ingredients directly from producers. The company operates an online store that facilitates logistics and builds trust within the marketplace, ensuring that clients have access to quality food products efficiently.

blinkit

Series F in 2019
Grofers India Private Limited, operating under the brand name Blinkit, is a mobile e-commerce platform that specializes in the online shopping and delivery of a wide range of products, including groceries, fresh produce, household items, and personal care products. Incorporated in 2015 and based in Gurugram, India, the company offers over 3,000 products at competitive prices that are often lower than traditional supermarkets. Blinkit serves customers in 26 cities across India, including major urban centers such as Delhi NCR, Mumbai, and Bengaluru. As a subsidiary of Grofers International, Blinkit aims to provide convenient and cost-effective shopping solutions for daily needs, ensuring prompt delivery to customers' doorsteps.

blinkit

Series F in 2019
Grofers India Private Limited, operating under the brand name Blinkit, is a mobile e-commerce platform that specializes in the online shopping and delivery of a wide range of products, including groceries, fresh produce, household items, and personal care products. Incorporated in 2015 and based in Gurugram, India, the company offers over 3,000 products at competitive prices that are often lower than traditional supermarkets. Blinkit serves customers in 26 cities across India, including major urban centers such as Delhi NCR, Mumbai, and Bengaluru. As a subsidiary of Grofers International, Blinkit aims to provide convenient and cost-effective shopping solutions for daily needs, ensuring prompt delivery to customers' doorsteps.

blinkit

Series F in 2019
Grofers India Private Limited, operating under the brand name Blinkit, is a mobile e-commerce platform that specializes in the online shopping and delivery of a wide range of products, including groceries, fresh produce, household items, and personal care products. Incorporated in 2015 and based in Gurugram, India, the company offers over 3,000 products at competitive prices that are often lower than traditional supermarkets. Blinkit serves customers in 26 cities across India, including major urban centers such as Delhi NCR, Mumbai, and Bengaluru. As a subsidiary of Grofers International, Blinkit aims to provide convenient and cost-effective shopping solutions for daily needs, ensuring prompt delivery to customers' doorsteps.

FirstCry

Series E in 2019
FirstCry is an online portal for baby products and toys. They have over 20000+ items from 250+ top International and Indian brands like Mattel, Ben10, Pigeon, Funskool, Hotwheels, Nuby, Farlin, Medela, Pampers, Disney, Barbie, Gerber, Zapak, Mee Mee, and so on. The company provides best of the products and brands at the best prices with quality online shopping experience, fast and reliable delivery service, and a prompt customer care. FirstCry was founded in 2010 and is based in Pune, India.

blinkit

Series E in 2018
Grofers India Private Limited, operating under the brand name Blinkit, is a mobile e-commerce platform that specializes in the online shopping and delivery of a wide range of products, including groceries, fresh produce, household items, and personal care products. Incorporated in 2015 and based in Gurugram, India, the company offers over 3,000 products at competitive prices that are often lower than traditional supermarkets. Blinkit serves customers in 26 cities across India, including major urban centers such as Delhi NCR, Mumbai, and Bengaluru. As a subsidiary of Grofers International, Blinkit aims to provide convenient and cost-effective shopping solutions for daily needs, ensuring prompt delivery to customers' doorsteps.

Flipkart

Secondary Market in 2017
Flipkart India Private Limited operates an e-commerce marketplace that engages in the wholesale trading/distribution of books, mobiles, computers and related accessories, apparel, home and furniture products, sports and books, and others online products. The company was founded in 2009 and is based in Bengaluru, India. Flipkart India Private Limited operates as a subsidiary of Flipkart Private Limited.

Flipkart

Private Equity Round in 2017
Flipkart India Private Limited operates an e-commerce marketplace that engages in the wholesale trading/distribution of books, mobiles, computers and related accessories, apparel, home and furniture products, sports and books, and others online products. The company was founded in 2009 and is based in Bengaluru, India. Flipkart India Private Limited operates as a subsidiary of Flipkart Private Limited.

blinkit

Series C in 2015
Grofers India Private Limited, operating under the brand name Blinkit, is a mobile e-commerce platform that specializes in the online shopping and delivery of a wide range of products, including groceries, fresh produce, household items, and personal care products. Incorporated in 2015 and based in Gurugram, India, the company offers over 3,000 products at competitive prices that are often lower than traditional supermarkets. Blinkit serves customers in 26 cities across India, including major urban centers such as Delhi NCR, Mumbai, and Bengaluru. As a subsidiary of Grofers International, Blinkit aims to provide convenient and cost-effective shopping solutions for daily needs, ensuring prompt delivery to customers' doorsteps.

Alibaba Group

Venture Round in 2000
Alibaba Group is a leading global online and mobile commerce company based in Hangzhou, China, founded in 1999. The company operates a diverse range of platforms, including Taobao, a consumer-to-consumer marketplace, and Tmall, a business-to-consumer platform. Alibaba also manages Alibaba.com and 1688.com for wholesale transactions, along with AliExpress for international retail. Its services extend beyond e-commerce to cloud computing, digital media and entertainment, and local consumer services. Key assets include Cainiao, a logistics network, and Ele.me, a local delivery service. Additionally, Alibaba offers various marketing services, payment solutions, and operates content platforms such as Youku and Alibaba Pictures. As the world's largest online commerce entity by gross merchandise volume, Alibaba plays a crucial role in connecting consumers and businesses, facilitating transactions, and enhancing operational efficiencies through cutting-edge technology.