Soma Capital

Heru is a company focused on enhancing the lives of gig-economy workers through technology-driven services and benefits tailored to their unique needs. Founded in 2019 by Mateo Jaramillo and Stiven Rodriguez Sanchez, and headquartered in Mexico City, the company offers a comprehensive financial technology platform that simplifies accounting processes for independent workers. Heru's services include electronic invoicing, tax management, tailored insurance policies, working capital solutions, and expert financial guidance. By providing tools for efficient tax obligation management and access to essential resources, Heru aims to improve the overall well-being and working conditions of freelancers and independent professionals.

Contalink is a developer of a SaaS-based web accounting automation platform aimed at assisting accountants in Mexico. The company's platform streamlines accounting, finance, and administrative tasks, ensuring compliance with taxation and regulatory requirements. By automating workflows, Contalink helps reduce operational costs and eliminates the need for costly licenses, thereby enabling accountants to enhance their service offerings. This innovative solution not only optimizes existing processes but also empowers accountants to generate new sources of income while serving their clients more effectively.

Konta is an online accounting service based in Monterrey, Mexico, focused on assisting micro and small businesses. Founded in September 2019 by José Menéndez and Pablo Icaza, Konta aims to simplify business operations for freelancers and small entrepreneurs through a cost-effective and automated platform. The service enables users to generate invoices, maintain accounting records, and supports electronic tax filing, facilitating efficient financial management. By providing these tools, Konta helps small businesses navigate their accounting needs more easily.

Wibond is a digital payment platform founded in Argentina in 2020 by Ezequiel Bucai and Alejandro Silvestre. It operates under a "buy now, pay later" model, providing users with a flexible payment method that allows them to pay in installments without the need for a card. This innovative approach enhances financial access for a diverse user community while enabling companies to increase sales by attracting new customers. Wibond's platform includes a virtual wallet that facilitates a variety of financial transactions such as payments, collections, and withdrawals, streamlining the payment process for businesses. With a vision to promote trade throughout Latin America, Wibond is expanding its services into markets like Chile and Mexico, building on its experience from a prior venture that connected users with a network of gyms and sports centers in multiple countries.

Orchata is a software-as-a-service platform designed to support grocery stores and food suppliers in enhancing their operations. Founded in 2020 and based in Monterrey, Mexico, the company provides a comprehensive solution that enables suppliers to manage online orders, accept payments, and optimize delivery routes. Orchata's platform caters to a wide range of grocery items, including fresh produce, proteins, snacks, and household essentials, ensuring customers can shop conveniently at supermarket prices without substitutes. Additionally, the platform facilitates promotions, referrals, and offers analytics on revenue, orders, and customer behavior, empowering local grocery stores to efficiently deliver products directly to consumers' homes.

Forager Logistics LLC, established in 2018 and based in Chicago, Illinois, specializes in freight brokerage and logistics services for the automotive and aerospace industries. The company offers a range of truckload services, including standard, expedited, and cross-border transportation, catering to supply chain networks with seamless and modern solutions. Forager's innovative web-based transportation management platform further enhances its service, targeting the complexities of cross-border shipping, particularly to and from Mexico and Canada.

BeGo is a company focused on enhancing the trade dynamics between the United States and Mexico through its innovative marketplace platform. It has developed a fleet management application that assists businesses in tracking the status of their merchandise. This application allows users to find, quote, and book transport fleets while providing real-time updates on the location and status of goods. By offering automatic notifications for key milestones, such as when merchandise is picked up or arrives at its destination, BeGo aims to streamline logistics and improve the efficiency of cross-border trade.

99 minutos is a last-mile logistics disruptor for LatAm's burgeoning e-commerce space. The company enables enterprise e-commerce clients to reliably same-day deliver products at low cost - a first for the region. Currently operating in Mexico, Chile, Colombia, and Peru. The company was founded in 2014 by Alexis Patjane and is headquartered in Mexico City, Mexico.

Vitau is an online pharmacy established in 2019 and headquartered in Mexico, specializing in a subscription model for patients with chronic diseases. The company offers a service that allows users to select and order necessary medications online, facilitating convenient monthly deliveries to their homes. Vitau supports patients by managing the insurance reimbursement process, ensuring they receive their medications promptly and efficiently. With a commitment to enhancing health and well-being, Vitau combines simple technology with a focus on excellent customer service to meet the needs of its users.

Mureni is a rapidly growing healthcare startup based in Mexico City that focuses on enhancing dental practices in Latin America, particularly in Mexico and Brazil. The company specializes in the development of dental aligners, utilizing advanced three-dimensional scanning and printing technologies. This innovative approach allows patients to receive effective orthodontic treatment without the discomfort of traditional metal braces or the need for frequent visits to an orthodontist. By leveraging technology, Mureni aims to increase revenue for dental practices while improving operational efficiency, ultimately providing a more accessible and pain-free dental care experience for patients.

Mudafy is a technology-driven real estate brokerage based in Mexico City, Mexico, founded in 2018. The company focuses on enhancing the property buying and renting experience in Latin America. Mudafy offers a platform that connects homeowners with professional brokers, supported by a team of marketing and photography specialists who help create compelling property portfolios. By streamlining the sales process, Mudafy enables users to effectively buy, sell, or rent properties, making real estate transactions more efficient and accessible.

Grin Scooters is a software company that manages a network of shared electric scooters and skates, aimed at providing a fun and eco-friendly mode of transportation. Currently operating in Mexico City, Guadalajara, Monterrey, Sao Paulo, and Bogota, Grin focuses on enhancing urban mobility while promoting environmental sustainability. The company is dedicated to connecting people through its electric mobility solutions, offering an alternative to traditional transportation methods and contributing to the reduction of pollution in urban areas. Grin has plans to expand its operations to additional cities across Latin America.

SkydropX is a logistics management platform based in Mexico that connects businesses with independent local distributors for the delivery of products. It serves the e-commerce and retail sectors in Latin America by centralizing shipment management, which helps reduce delivery times and costs. The platform enables users to ship postage at competitive rates, track shipments in real-time, and integrate these shipments directly into their shopping carts via API. By leveraging a network of independent drivers, SkydropX simplifies the process of sending and receiving parcels, ultimately enhancing customer service for businesses.