Spring Marketing Capital

Founded in 2019, Spring Marketing Capital is a venture capital firm based in Bengaluru, India. It focuses on investing in consumer goods and services, home care, personal care, wellness, financial services, healthcare, and technology sectors.

Sandeep Balan

Branded Content Partner and Founding Team Member

Gayatri Sahu

Partner, Portfolio and Business

Rohan Talati

Founding Member and Portfolio Partner

13 past transactions

Agilitas

Venture Round in 2024
Agilitas Sports operates as a sportswear and athleisure solutions platform. The company adopts a holistic approach that emphasizes innovation and quality. The company invests in advanced manufacturing technologies, supported by strong research and development (R&D) centers and product design labs. They aim to enhance the sports experience—from research to manufacturing and retail.

Cava Athleisure

Seed Round in 2024
Cava Athleisure is a digital platform of clothing and apparel, specialised in active wears for both womens and mens.

Pratech Brands

Seed Round in 2024
Pratech Brands is a digital-first house of brands that takes pride in uncovering consumer needs and building consumer brands from the ground up to cater to these.

GIVA

Venture Round in 2024
GIVA is an omnichannel platform that offers fine jewelry. GIVA also offers a range of designs in metals like 18K gold, rose gold, and oxidized silver with embellishments of zircon, pearl, marcasite, and other colored stones. GIVA's collection includes earrings, necklaces, bracelets, and rings, crafted from sterling silver for everyday wear.

NiYO Solutions

Venture Round in 2023
NiYO Solutions Inc. is a financial technology company established in 2015 and headquartered in Palo Alto, California. The company specializes in providing digital banking solutions that simplify financial processes for salaried employees. By partnering with employers and banks, NiYO enables employees to access a range of company benefits, including healthcare and food allowances, through an integrated digital platform. This platform includes a mobile application for submitting claims and offers the convenience of a credit card, streamlining the management of employee benefits and enhancing the overall banking experience.

Jar

Series A in 2022
Jar is an investment tech startup based in Bangalore, Karnataka, co-founded in 2021 by Nishchay AG and Misbah Ashraf. The company offers a platform designed to help users save money by automatically investing spare change from online transactions into digital gold. This innovative approach encourages users to develop a habit of daily savings through investments in digital gold, which can be easily redeemed or withdrawn via UPI at any time. By simplifying the process of saving and investing, Jar aims to make financial growth accessible to a broader audience.

Mosaic Wellness

Venture Round in 2021
Mosaic Wellness is a platform of digital-first health clinics and wellness brands operating in India under a single umbrella. It provides medical consultations, personalized wellness assessments, and a range of wellness products through its digital platform, with specialized offerings for men's and women's health. By linking multiple digital health brands, Mosaic Wellness seeks to help individuals lead healthier, more fulfilling lives through accessible, tailored care and products.

Bewakoof

Series B in 2021
Bewakoof is a direct-to-consumer online apparel platform established in 2012, focused on providing fashion products for both men and women. The company operates on a direct-fashion model, manufacturing and selling its products exclusively through its own website and mobile application. This approach allows Bewakoof to offer quality apparel and accessories at affordable prices while fostering a positive impact on its customers and the community. Committed to innovation and creativity, Bewakoof aims to explore new ideas even without guaranteed success, reflecting its founding principles that emphasize the importance of caring for others alongside pursuing business objectives.

Juicy Chemistry

Funding Round in 2021
Founded in 2014, Juicy Chemistry is an Indian company specializing in organic personal care products. It offers a wide range of cruelty-free, dermatologically tested skincare items, including face and body care products, hair care solutions, and aromatherapy oils. The company's product line caters to various skin types and concerns, promoting natural skin health while adhering to ethical practices.

Purplle

Venture Round in 2020
Founded in 2011, Purplle is an Indian online retailer specializing in cosmetics, fragrances, skincare, and hair care products. It offers a wide range of beauty brands and products, aiming to enhance the shopping experience for customers.

Dezy

Seed Round in 2020
Smiles.ai leverages proprietary technology and expert healthcare professionals to provide access to high-quality and cost-effective dental care products and services.

Leverage Edu

Venture Round in 2019
Leverage Edu is an AI-driven platform facilitating students' higher education and career growth. It democratizes mentorship, breaking traditional barriers to help students worldwide secure admission to suitable programs.

Troovy

Troovy is a food company specializing in the production and distribution of healthy, all-natural sauces for children. Their products are fortified with essential vitamins, minerals, and vegetables, making them a nutritious and appealing meal option for youngsters.
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