StandUp Ventures

StandUp Ventures is a Toronto-based venture capital firm investing in female-led B2B software and digital health companies. Founded in 2017, it provides high-touch support to entrepreneurs through its diverse advisory committee comprising successful founders, investors, and mentors.

Michelle McBane

Managing Director

Lucas Perlman

Senior Associate

45 past transactions

Reusables

Seed Round in 2025
Reusables facilitates waste reduction by providing smart reusable container systems for businesses. Their platform tracks containers using IoT technology, promoting a circular economy and reducing single-use plastic waste.

Sprout Family

Pre Seed Round in 2025
Sprout Family, based in Canada, is a digital concierge service specializing in supporting individuals and families through their personal family-building journeys. The company offers a range of services, including guidance and resources for fertility, surrogacy, and adoption processes, along with financial support programs and insurance benefits. With a team of 10 employees, Sprout Family aims to simplify the complexities of family planning, providing comprehensive support and an online platform for users to access their benefits.

Glassbox

Pre Seed Round in 2025
Glassbox is a SaaS financial modeling and analysis platform designed to streamline the creation and evaluation of complex M&A and financing transactions.

Indiegraf

Seed Round in 2024
Indiegraf is a Vancouver-based company that supports independent news outlets by providing tools, resources, and services to help them launch and sustain digital news operations. It offers news‑pooling tools, digital playbooks, research, sales and growth services, and capital templates, enabling media outlets to grow audiences and revenues while filling local news gaps.

MaxRetail

Venture Round in 2024
MaxRetail is a company that assists independent retailers and brands in managing their unsold inventory through a comprehensive market network that encompasses business-to-business (B2B), business-to-consumer (B2C), and liquidation channels. Its platform is designed to address inventory challenges by optimizing stock levels, accelerating inventory turnover, and enhancing sell-through rates. MaxRetail provides a secure environment for authorized retailers to buy, sell, and exchange new, unsold merchandise, facilitating quicker liquidation of excess stock. This approach not only aids retailers in overcoming inventory issues but also fosters a collaborative marketplace for brands and retailers.

Cognito Health

Seed Round in 2024
Cognito Health operates an online mental health treatment platform designed to assist psychiatric patients. The platform combines cognitive behavioral therapy and medication, offering a comprehensive range of services under a single pricing plan. These services include digital assessments, nursing visits, physician consultations, counseling, coaching, self-directed courses, medication delivery, and daily affirmations. By integrating various treatment modalities, Cognito Health aims to provide accessible and affordable mental health care, catering to the needs of both patients and healthcare providers.

AmacaThera

Series A in 2023
AmacaThera Inc. is a clinical-stage biotechnology company based in Toronto, Canada, founded in 2016. The company is focused on developing an innovative injectable hydrogel platform technology designed to enhance drug delivery and improve patient outcomes in various medical applications, particularly in post-surgical pain management, cancer treatment, and other challenging therapeutic areas. AmacaThera's technology features a unique fast-gelling material that liquefies under mechanical force, consisting of a reversible blend of hyaluronan and methylcellulose. This approach allows for localized and sustained drug delivery, potentially reducing postoperative pain and addressing other medical needs effectively.

Metafold 3D

Seed Round in 2023
Metafold is a Toronto-based B2B SaaS startup focused on advancing industrial 3D printing through its cloud-based Design for Additive Manufacturing software. The company specializes in lattice technology, which enables engineers to significantly reduce material usage—by as much as 85%—for products across various sectors, including aerospace, medical, automotive, and consumer goods. By streamlining the preprocessing required for additive manufacturing, Metafold helps clients expedite the product development process. Additionally, the software offers a geometry kernel accessible via an application programming interface, allowing original equipment manufacturers to integrate these capabilities into their own products. This approach not only facilitates the adoption of additive manufacturing but also enhances production efficiency and resource management for its clients.

ODAIA

Series B in 2023
ODAIA is a technology company offering an AI-powered customer data platform for the life sciences industry. Its platform blends data analysis, process mining, and artificial intelligence to deliver goal-driven commercial insights and automate processes as a software-as-a-service. It supports personalized selling by helping pharmaceutical teams map customer journeys and optimize engagement to ensure therapeutics reach patients who need them.

Vivid Machines

Seed Round in 2023
Vivid Machines is a startup that builds a precision crop management platform for fruit and vegetable producers. The system combines advanced vision sensors, multispectral imaging, and machine learning to deliver real‑time analytics. It quantifies fruit size distribution, detects pests and diseases, and assesses plant health, enabling growers to digitize the physical and chemical attributes of their fields. By providing plant‑specific insights and predictive tools, the platform helps farmers optimize resource use, improve yield and product quality, and increase the proportion of crops that reach grocery stores.

Mercator AI

Seed Round in 2023
Mercator AI empowers business developers in Architecture, Engineering, Construction, Real Estate, and Manufacturing sectors. It mines and analyzes millions of construction data points to enable informed decision-making, helping users confidently identify projects and partners.

AssistIQ

Seed Round in 2023
AssistIQ employs AI-driven technology to optimize healthcare supply management. Its platform captures new data and generates insights, reducing waste and carbon footprint without compromising patient care or increasing workload for health systems.

Acerta Analytics

Series B in 2022
Acerta Analytics Inc. specializes in machine intelligence solutions that analyze raw machine data to facilitate informed decision-making, particularly in the automotive sector. The company's flagship product, Acerta CHECK, employs statistical methods, data mining algorithms, and machine learning techniques to identify critical issues and anomalies in machine behavior. By assisting automotive manufacturers, including original equipment manufacturers and parts suppliers, Acerta helps improve quality control, reduce defects, and accelerate the market readiness of complex products. Additionally, the company's technology is applicable in aerospace for aircraft health management. Acerta's analytics platform empowers manufacturers to detect early signs of potential product failures, enhance root cause analysis, minimize scrap and rework, and continuously refine their processes. Founded in 2014 and based in Waterloo, Canada, Acerta is committed to transforming quality control through advanced artificial intelligence.

Fictionary

Seed Round in 2022
Fictionary is a platform that provides editing software aimed at enhancing the storytelling process for writers and editors globally. The company specializes in tools that apply universal storytelling structures to individual scenes, facilitating easier editing and revision of manuscripts. Its software allows users to evaluate their work against established story elements, promoting a more creative and effective editing experience. By streamlining the editing process, Fictionary enables writers to produce quality stories more efficiently and affordably, thus connecting more effectively with their readers.

Jombone

Seed Round in 2022
Jombone is a SaaS-based staffing and human capital management platform focused on the industrial sector's temporary, contingent, and on-demand workforce. It combines technology with social networking to help businesses control hiring and staffing, delivering end-to-end automation for recruiting and employment management. The platform aims to reduce inefficiencies and middleman costs in temporary staffing while improving hiring speed and workforce oversight.

Supportbench Services

Seed Round in 2022
Supportbench is a customer service platform that specializes in enhancing the customer experience for businesses. The software is designed for cloud and web-based customer support, providing a range of features such as calendar management, case tracking, customer surveys, and real-time analytics. These tools enable support teams to efficiently resolve issues and foster positive interactions with customers. By offering a comprehensive solution, Supportbench empowers organizations to implement their unique strategies for customer support, ultimately driving satisfaction and loyalty.

Cognito Health

Pre Seed Round in 2022
Cognito Health operates an online mental health treatment platform designed to assist psychiatric patients. The platform combines cognitive behavioral therapy and medication, offering a comprehensive range of services under a single pricing plan. These services include digital assessments, nursing visits, physician consultations, counseling, coaching, self-directed courses, medication delivery, and daily affirmations. By integrating various treatment modalities, Cognito Health aims to provide accessible and affordable mental health care, catering to the needs of both patients and healthcare providers.

Mercator AI

Pre Seed Round in 2022
Mercator AI empowers business developers in Architecture, Engineering, Construction, Real Estate, and Manufacturing sectors. It mines and analyzes millions of construction data points to enable informed decision-making, helping users confidently identify projects and partners.

ODAIA

Series A in 2022
ODAIA is a technology company offering an AI-powered customer data platform for the life sciences industry. Its platform blends data analysis, process mining, and artificial intelligence to deliver goal-driven commercial insights and automate processes as a software-as-a-service. It supports personalized selling by helping pharmaceutical teams map customer journeys and optimize engagement to ensure therapeutics reach patients who need them.

Tealbook

Series B in 2021
Tealbook develops a cloud-based platform that connects buyers and suppliers in procurement. Founded in 2014, it centralizes supplier information, facilitates collaboration, and integrates with various ERP systems. Recognized as a Gartner Cool Vendor.

Bridgit

Series B in 2021
Bridgit is a technology company that develops software for the construction industry, offering Bridgit Bench for resource planning and Bridgit Field for inspection, task and communication management. The platform helps contractors, developers, and builders manage workforce allocation, punch lists, deficiency tracking, and subcontractor coordination by aligning labor with availability and workload. Marketed as workforce intelligence for construction, Bridgit converts workforce data into actionable insights to support strategic and operational decision-making and improve project delivery and profitability. The company serves residential and commercial builders and partners with industry leaders. Bridgit was founded in 2014 and is headquartered in Kitchener, Canada.

MintList

Seed Round in 2021
MintList operates an AI-powered vehicle auction platform that connects consumers and car dealerships to buy, sell, and trade used vehicles, delivering a transparent, seamless, and secure transaction experience.

My Intelligent Machines

Seed Round in 2021
Montreal-based My Intelligent Machines designs biology software that combines artificial intelligence and systems biology to support early-stage drug development and personalized therapies. The company offers a software-as-a-service platform enabling augmented intelligence-driven simulations, patient stratification, and the identification of therapeutic targets and biomarkers. By leveraging big data and AI, it helps life-science teams design precise therapies and streamline research, while also applying its platform to agriculture to optimize production systems. The goal is to accelerate efficient, targeted therapies and improve outcomes across biopharma and related fields.

Disco

Seed Round in 2021
Disco is a platform that enables creators to develop and expand their educational offerings efficiently. It provides a comprehensive suite of tools that allows users to launch and monetize live classes or courses under their own branding. By facilitating the hosting of streaming classes for multiple participants, Disco empowers educators to create cohort-based learning experiences. The platform aims to support a vision of lifelong learning that is interactive and accessible from anywhere, moving away from traditional educational models.

Arteria AI

Series A in 2021
Arteria AI develops a contract lifecycle management platform for end-to-end digital contracting in large organizations. Its platform enables users to generate, negotiate contracts, and convert executed contracts into data for analysis, helping clients identify issues, opportunities, and drive organizational value.

AmacaThera

Series A in 2021
AmacaThera Inc. is a clinical-stage biotechnology company based in Toronto, Canada, founded in 2016. The company is focused on developing an innovative injectable hydrogel platform technology designed to enhance drug delivery and improve patient outcomes in various medical applications, particularly in post-surgical pain management, cancer treatment, and other challenging therapeutic areas. AmacaThera's technology features a unique fast-gelling material that liquefies under mechanical force, consisting of a reversible blend of hyaluronan and methylcellulose. This approach allows for localized and sustained drug delivery, potentially reducing postoperative pain and addressing other medical needs effectively.

Tealbook

Series A in 2021
Tealbook develops a cloud-based platform that connects buyers and suppliers in procurement. Founded in 2014, it centralizes supplier information, facilitates collaboration, and integrates with various ERP systems. Recognized as a Gartner Cool Vendor.

Aya

Seed Round in 2020
Founded in 2018, Aya Payments is based in Toronto, Canada. It specializes in developing payment tools and programs tailored for employee benefits packages.

ODAIA

Seed Round in 2020
ODAIA is a technology company offering an AI-powered customer data platform for the life sciences industry. Its platform blends data analysis, process mining, and artificial intelligence to deliver goal-driven commercial insights and automate processes as a software-as-a-service. It supports personalized selling by helping pharmaceutical teams map customer journeys and optimize engagement to ensure therapeutics reach patients who need them.

Acerta Analytics

Series A in 2020
Acerta Analytics Inc. specializes in machine intelligence solutions that analyze raw machine data to facilitate informed decision-making, particularly in the automotive sector. The company's flagship product, Acerta CHECK, employs statistical methods, data mining algorithms, and machine learning techniques to identify critical issues and anomalies in machine behavior. By assisting automotive manufacturers, including original equipment manufacturers and parts suppliers, Acerta helps improve quality control, reduce defects, and accelerate the market readiness of complex products. Additionally, the company's technology is applicable in aerospace for aircraft health management. Acerta's analytics platform empowers manufacturers to detect early signs of potential product failures, enhance root cause analysis, minimize scrap and rework, and continuously refine their processes. Founded in 2014 and based in Waterloo, Canada, Acerta is committed to transforming quality control through advanced artificial intelligence.

Sampler

Series B in 2020
Sampler is a company that specializes in digital product sampling services for consumer-packaged goods brands across various categories. It offers a self-serve platform that allows brands to deliver physical samples to precisely targeted consumers. By providing a comprehensive solution, Sampler enables brands to obtain valuable consumer feedback and demographic insights, enhancing the effectiveness of product trials. The company's services facilitate the capture of both demographic and behavioral data on every sample distributed, allowing businesses to gain a deeper understanding of consumer preferences and analytics. This targeted approach helps increase trial success rates and improves conversion rates for brands.

Bridgit

Venture Round in 2020
Bridgit is a technology company that develops software for the construction industry, offering Bridgit Bench for resource planning and Bridgit Field for inspection, task and communication management. The platform helps contractors, developers, and builders manage workforce allocation, punch lists, deficiency tracking, and subcontractor coordination by aligning labor with availability and workload. Marketed as workforce intelligence for construction, Bridgit converts workforce data into actionable insights to support strategic and operational decision-making and improve project delivery and profitability. The company serves residential and commercial builders and partners with industry leaders. Bridgit was founded in 2014 and is headquartered in Kitchener, Canada.

Tealbook

Seed Round in 2020
Tealbook develops a cloud-based platform that connects buyers and suppliers in procurement. Founded in 2014, it centralizes supplier information, facilitates collaboration, and integrates with various ERP systems. Recognized as a Gartner Cool Vendor.

Coconut Software

Series A in 2019
Coconut Software is a developer of a cloud-based appointment scheduling and visitor management platform designed to streamline customer interactions. The platform integrates on-location and digital channels, facilitating self-service booking, curbside pickup, online and physical queuing, and wait time tracking. Additionally, it supports callback requests and virtual meetings, along with contact center integration. Coconut Software's features include text and email reminders, queue management, staff and location oversight, system permission management, and the ability to create custom questions and metrics. By providing performance reporting and real-time traffic insights, the platform enables banks and credit unions to reduce customer wait times and alleviate pressure on staff, ultimately improving overall service efficiency.

ODAIA

Seed Round in 2019
ODAIA is a technology company offering an AI-powered customer data platform for the life sciences industry. Its platform blends data analysis, process mining, and artificial intelligence to deliver goal-driven commercial insights and automate processes as a software-as-a-service. It supports personalized selling by helping pharmaceutical teams map customer journeys and optimize engagement to ensure therapeutics reach patients who need them.

My Intelligent Machines

Seed Round in 2019
Montreal-based My Intelligent Machines designs biology software that combines artificial intelligence and systems biology to support early-stage drug development and personalized therapies. The company offers a software-as-a-service platform enabling augmented intelligence-driven simulations, patient stratification, and the identification of therapeutic targets and biomarkers. By leveraging big data and AI, it helps life-science teams design precise therapies and streamline research, while also applying its platform to agriculture to optimize production systems. The goal is to accelerate efficient, targeted therapies and improve outcomes across biopharma and related fields.

Nudge

Series B in 2019
Nudge Rewards is a Toronto-based company that offers a team performance management platform designed for retailers, foodservice, and hospitality sectors. The platform includes a mobile solution that facilitates employee engagement, knowledge assessment, and performance monitoring for frontline workers, enabling brands to effectively motivate and reward their teams. Nudge's clientele features notable global brands such as Mercedes Benz, Rogers Communications, and Samsung, among others. The company, which was established in 2011 and rebranded from Greengage Mobile in 2014, has formed strategic partnerships with organizations like ReThink and BrandXP Ltd to enhance its offerings. Through its innovative app and content management system, Nudge Rewards aims to measurably improve frontline team performance and drive overall company success.

Bridgit

Series A in 2019
Bridgit is a technology company that develops software for the construction industry, offering Bridgit Bench for resource planning and Bridgit Field for inspection, task and communication management. The platform helps contractors, developers, and builders manage workforce allocation, punch lists, deficiency tracking, and subcontractor coordination by aligning labor with availability and workload. Marketed as workforce intelligence for construction, Bridgit converts workforce data into actionable insights to support strategic and operational decision-making and improve project delivery and profitability. The company serves residential and commercial builders and partners with industry leaders. Bridgit was founded in 2014 and is headquartered in Kitchener, Canada.

Emovi

Series C in 2019
Emovi specializes in advanced knee joint assessment technologies aimed at improving patient quality of life. The company has developed a device that serves as a diagnostic aid for knee injuries and osteoarthritis, providing medical professionals with actionable data on joint movement while weight-bearing. This technology helps in reducing pain, minimizing opioid use, and shortening recovery times for patients. Emovi's commitment to innovation in healthcare is reflected in its focus on delivering high-quality products that enhance the treatment and management of knee conditions.

Sampler

Series A in 2019
Sampler is a company that specializes in digital product sampling services for consumer-packaged goods brands across various categories. It offers a self-serve platform that allows brands to deliver physical samples to precisely targeted consumers. By providing a comprehensive solution, Sampler enables brands to obtain valuable consumer feedback and demographic insights, enhancing the effectiveness of product trials. The company's services facilitate the capture of both demographic and behavioral data on every sample distributed, allowing businesses to gain a deeper understanding of consumer preferences and analytics. This targeted approach helps increase trial success rates and improves conversion rates for brands.

Aya

Seed Round in 2019
Founded in 2018, Aya Payments is based in Toronto, Canada. It specializes in developing payment tools and programs tailored for employee benefits packages.

Nudge

Series A in 2017
Nudge Rewards is a Toronto-based company that offers a team performance management platform designed for retailers, foodservice, and hospitality sectors. The platform includes a mobile solution that facilitates employee engagement, knowledge assessment, and performance monitoring for frontline workers, enabling brands to effectively motivate and reward their teams. Nudge's clientele features notable global brands such as Mercedes Benz, Rogers Communications, and Samsung, among others. The company, which was established in 2011 and rebranded from Greengage Mobile in 2014, has formed strategic partnerships with organizations like ReThink and BrandXP Ltd to enhance its offerings. Through its innovative app and content management system, Nudge Rewards aims to measurably improve frontline team performance and drive overall company success.

Coconut Software

Series A in 2017
Coconut Software is a developer of a cloud-based appointment scheduling and visitor management platform designed to streamline customer interactions. The platform integrates on-location and digital channels, facilitating self-service booking, curbside pickup, online and physical queuing, and wait time tracking. Additionally, it supports callback requests and virtual meetings, along with contact center integration. Coconut Software's features include text and email reminders, queue management, staff and location oversight, system permission management, and the ability to create custom questions and metrics. By providing performance reporting and real-time traffic insights, the platform enables banks and credit unions to reduce customer wait times and alleviate pressure on staff, ultimately improving overall service efficiency.

Bridgit

Series A in 2017
Bridgit is a technology company that develops software for the construction industry, offering Bridgit Bench for resource planning and Bridgit Field for inspection, task and communication management. The platform helps contractors, developers, and builders manage workforce allocation, punch lists, deficiency tracking, and subcontractor coordination by aligning labor with availability and workload. Marketed as workforce intelligence for construction, Bridgit converts workforce data into actionable insights to support strategic and operational decision-making and improve project delivery and profitability. The company serves residential and commercial builders and partners with industry leaders. Bridgit was founded in 2014 and is headquartered in Kitchener, Canada.

Tealbook

Seed Round in 2017
Tealbook develops a cloud-based platform that connects buyers and suppliers in procurement. Founded in 2014, it centralizes supplier information, facilitates collaboration, and integrates with various ERP systems. Recognized as a Gartner Cool Vendor.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at support@teaserclub.com. Your feedback is most welcome.