SVG Ventures

SVG Ventures is an investment and advisory firm based in Silicon Valley, established in 2010. The firm focuses on early-stage technology companies and engages closely with its portfolio to foster their growth and success. In addition, SVG Ventures manages the Thrive Fund, a venture capital fund located in Los Gatos, California, which targets sectors such as software, agriculture, ag tech, and food tech. Founded in 2013, Thrive operates a series of accelerators aimed at supporting sustainable agri-food companies. The firm offers a range of services, including acceleration, mentorship, validation, and venture-building, leveraging its extensive network of technology leaders to drive innovation and global expansion for its partners and portfolio companies.

John Hartnett

CEO and Founder

Past deals in Iowa

Trace Genomics

Venture Round in 2018
Trace Genomics, Inc. specializes in developing artificial intelligence-based diagnostic tools for farmers, focusing on soil health and crop quality. The company offers a soil microbiome test that utilizes DNA sequencing and artificial intelligence to analyze microbial species in agricultural soils. By interpreting key indicators of soil health and disease risk, Trace Genomics enables early predictions of soil diseases, benefiting agronomists and their corporate partners. Founded in 2015 and headquartered in Burlingame, California, with an additional office in Ames, Iowa, Trace Genomics aims to enhance agricultural practices and maximize the value of every acre for the farming community.

Trace Genomics

Convertible Note in 2017
Trace Genomics, Inc. specializes in developing artificial intelligence-based diagnostic tools for farmers, focusing on soil health and crop quality. The company offers a soil microbiome test that utilizes DNA sequencing and artificial intelligence to analyze microbial species in agricultural soils. By interpreting key indicators of soil health and disease risk, Trace Genomics enables early predictions of soil diseases, benefiting agronomists and their corporate partners. Founded in 2015 and headquartered in Burlingame, California, with an additional office in Ames, Iowa, Trace Genomics aims to enhance agricultural practices and maximize the value of every acre for the farming community.

Trace Genomics

Venture Round in 2016
Trace Genomics, Inc. specializes in developing artificial intelligence-based diagnostic tools for farmers, focusing on soil health and crop quality. The company offers a soil microbiome test that utilizes DNA sequencing and artificial intelligence to analyze microbial species in agricultural soils. By interpreting key indicators of soil health and disease risk, Trace Genomics enables early predictions of soil diseases, benefiting agronomists and their corporate partners. Founded in 2015 and headquartered in Burlingame, California, with an additional office in Ames, Iowa, Trace Genomics aims to enhance agricultural practices and maximize the value of every acre for the farming community.