Trifecta Capital Advisors

WayCool is an agri-tech company focused on the processing, distribution, and procurement of fresh produce, dairy products, and staples. By utilizing innovative quality management and food safety technology, WayCool enhances farmers' incomes and streamlines logistics and distribution services. The company sources fruits and vegetables primarily from smallholder farmers and aggregators, distributing them to local shops, retail outlets, hotels, restaurants, and catering establishments. WayCool operates a retail brand called SunnyBee in Chennai, which includes physical stores, mobile stores on trucks, and e-commerce platforms. Additionally, SunnyBee offers a range of high-quality private label products developed through partnerships with sister companies. By establishing direct connections between farmers and consumers, WayCool effectively integrates physical and information technology to facilitate efficient distribution of fresh produce.

Shadowfax is an on-demand logistics network that specializes in providing tech-enabled delivery solutions across various sectors, including e-commerce, food, pharmacy, and consumer goods. By leveraging its unique app, the company offers a reliable last-mile delivery service, allowing businesses to concentrate on their core operations while outsourcing their delivery needs. Shadowfax aims to enhance the customer experience through efficient, fast, and dependable delivery options. Its platform serves both online and offline retailers, catering to the diverse logistics demands of merchants and ensuring timely service. The company envisions establishing itself as a trustworthy and desirable delivery platform, emphasizing the use of advanced technology to streamline logistics and improve customer satisfaction.

Metalbook operates a comprehensive digital supply-chain platform that connects a global network of metal suppliers and consumers. By facilitating transactions and automating processes, Metalbook enhances efficiency and traceability in the procurement of raw materials. The platform aims to streamline the supply chain, providing clients with quick, transparent transactions and reliable logistics. In addition to linking suppliers and customers, Metalbook offers fabrication and modification services for finished and semi-finished metal products, ensuring competitive pricing and meeting diverse client needs. Through its commitment to creating a global marketplace, Metalbook seeks to enhance the procurement experience by simplifying logistics and enabling hassle-free transactions.

Agrim creates a B2B commerce marketplace app for Agri-Inputs, bringing retailers and manufacturers together on a single platform. It aims to connect 40K+ small to large size manufacturers with the large and loyal retailer network and improve the supply chain by enabling 1M+ Agri-input retailers to discover superior quality products at the right price and on-time delivery.

Ergos is focused on creating an integrated supply chain for farmers through the establishment of micro warehouses. The company acts as a transformational bank for farmers, utilizing technology to offer custodial services such as warehousing, loans, and market linkages, allowing farmers to turn their produce into financial assets. By maintaining a network of digitally connected rural micro warehouses, Ergos enables farmers to store their harvest, thereby preventing distress sales during peak harvest periods and minimizing waste through effective warehousing practices. Additionally, Ergos assists farmers in addressing immediate liquidity needs by collaborating with non-banking financial companies and banks. This model empowers farmers to sell their produce at optimal times, resulting in increased incomes of 25% to 30%. Founded in 2012 and based in Patna, Bihar, Ergos is dedicated to enhancing the agricultural supply chain and improving farmers' financial outcomes.

Cogoport is a multinational company based in Singapore with additional offices in India, Thailand, Vietnam, and Indonesia. Known as an Indian unicorn, Cogoport specializes in providing an enterprise platform that simplifies freight booking for businesses. The platform offers features such as instant rates, transparent pricing, an efficient invoicing process, and real-time information access, allowing companies to transport freight more quickly and cost-effectively. With a workforce of over 1,000 employees across 10 offices in India, Cogoport is currently experiencing significant growth and has received recognition as a high-growth company in the Asia-Pacific region.

Ripplr is a logistics and distribution platform that leverages technology to provide comprehensive, end-to-end logistics support in an asset-light manner. The company focuses on data-driven analytics, utilizing artificial intelligence to enhance predictions and decision-making related to loading, routing, and inventory management. By analyzing buying patterns and live inventory, Ripplr aims to improve the efficiency and quality of the distribution process. Their mission centers on transforming the distribution industry through innovation, cooperation, and a commitment to sustainability and excellence, enabling brands to deliver a more integrated and reliable customer experience.

WayCool is an agri-tech company focused on the processing, distribution, and procurement of fresh produce, dairy products, and staples. By utilizing innovative quality management and food safety technology, WayCool enhances farmers' incomes and streamlines logistics and distribution services. The company sources fruits and vegetables primarily from smallholder farmers and aggregators, distributing them to local shops, retail outlets, hotels, restaurants, and catering establishments. WayCool operates a retail brand called SunnyBee in Chennai, which includes physical stores, mobile stores on trucks, and e-commerce platforms. Additionally, SunnyBee offers a range of high-quality private label products developed through partnerships with sister companies. By establishing direct connections between farmers and consumers, WayCool effectively integrates physical and information technology to facilitate efficient distribution of fresh produce.

WayCool is an agri-tech company focused on the processing, distribution, and procurement of fresh produce, dairy products, and staples. By utilizing innovative quality management and food safety technology, WayCool enhances farmers' incomes and streamlines logistics and distribution services. The company sources fruits and vegetables primarily from smallholder farmers and aggregators, distributing them to local shops, retail outlets, hotels, restaurants, and catering establishments. WayCool operates a retail brand called SunnyBee in Chennai, which includes physical stores, mobile stores on trucks, and e-commerce platforms. Additionally, SunnyBee offers a range of high-quality private label products developed through partnerships with sister companies. By establishing direct connections between farmers and consumers, WayCool effectively integrates physical and information technology to facilitate efficient distribution of fresh produce.

Shadowfax is an on-demand logistics network that specializes in providing tech-enabled delivery solutions across various sectors, including e-commerce, food, pharmacy, and consumer goods. By leveraging its unique app, the company offers a reliable last-mile delivery service, allowing businesses to concentrate on their core operations while outsourcing their delivery needs. Shadowfax aims to enhance the customer experience through efficient, fast, and dependable delivery options. Its platform serves both online and offline retailers, catering to the diverse logistics demands of merchants and ensuring timely service. The company envisions establishing itself as a trustworthy and desirable delivery platform, emphasizing the use of advanced technology to streamline logistics and improve customer satisfaction.

Agrim creates a B2B commerce marketplace app for Agri-Inputs, bringing retailers and manufacturers together on a single platform. It aims to connect 40K+ small to large size manufacturers with the large and loyal retailer network and improve the supply chain by enabling 1M+ Agri-input retailers to discover superior quality products at the right price and on-time delivery.

Bizongo is a tech-enabled B2B e-commerce and supply chain platform specializing in customized goods, including packaging, textiles, and apparel. Founded in 2015 by three IIT graduates, the company aims to digitize the fragmented B2B segment of made-to-order products. Bizongo offers a comprehensive suite of services such as digital vendor management, supply chain automation, and supply chain financing. Its platform connects businesses with a network of over 1,500 curated manufacturers, addressing key challenges like inventory management and operational efficiency. Through its innovative approach, Bizongo seeks to streamline the supply chain process, reduce costs, and facilitate easier contract management for its clients.

Infra.Market is a construction solutions company that operates a centralized online procurement marketplace for the construction materials industry. It offers a comprehensive range of products, including cement, steel, and chemicals, to meet diverse construction needs. By leveraging technology, Infra.Market simplifies the procurement and logistics processes, providing clients with an efficient platform that aggregates demands and matches them with its supply chain. The company also emphasizes affordability by offering credit options and enhancing delivery tracking capabilities, thereby delivering a streamlined experience for businesses in the real estate and construction sectors. Through innovation and technology, Infra.Market is transforming the construction materials ecosystem.

Blowhorn is a prominent intracity logistics provider in India, specializing in efficient and reliable same-day deliveries across various cities. The company focuses on forward and reverse logistics, addressing the needs of first, middle, and last-mile delivery. It caters to a diverse clientele, including large e-commerce companies, small convenience stores, and individual customers, ensuring a broad range of logistics solutions. By offering innovative services, Blowhorn enhances accessibility to timely deliveries, positioning itself as a key player in the logistics sector.

Blackbuck, founded in 2015, is a leading online platform in India that connects shippers with truck operators, transforming the logistics landscape through technology. The company focuses on streamlining the trucking process by facilitating load bookings, offering price discovery, route optimization, and in-transit tracking. This comprehensive approach not only enhances operational efficiency for shippers and truckers but also supports the livelihoods of many individuals within the transportation ecosystem. Blackbuck's commitment to reliability and efficiency has positioned it as the largest trucking network in India, backed by a strong team and notable investors. The company has received multiple accolades, including the 'Young Turks Startup of the Year' award and recognition as 'Company of the Year - Logistics' in 2018. Additionally, Blackbuck's innovative business model has been featured in a Harvard Business School case study.

BigBasket is an online food and grocery store that specializes in delivering personal and household necessities directly to customers' doorsteps. The company offers a user-friendly platform where customers can browse an extensive range of products, select their desired items, and schedule deliveries at their convenience. BigBasket prioritizes product quality by handpicking each item and ensuring it goes through a thorough safety packaging process before reaching the customer. By focusing on efficiency and convenience, BigBasket aims to simplify the grocery shopping experience, allowing users to shop from the comfort of their homes or offices.

Rivigo is a technology-enabled logistics platform founded in 2014 by Deepak Garg and Gazal Kalra in Gurgaon, Haryana. The company provides transport services across various sectors, including e-commerce, automotive, and food industries. Its offerings include relay-led trucking and a digital freight marketplace, which allows clients to efficiently manage full truckload and cold chain logistics. Rivigo's innovative relay system significantly reduces turnaround times and enhances reliability, enabling clients to optimize operations and reduce costs. The company also operates RIVIGO Labs, a technology hub focused on developing advanced logistics solutions, including predictive algorithms and dynamic pricing engines. By leveraging artificial intelligence and other cutting-edge technologies, Rivigo aims to create a transparent and efficient logistics ecosystem that benefits both shippers and fleet operators while improving the working conditions for truck drivers.

Box8 controls all aspects of the supply chain, from procurement to product development, and they have their own teams for food delivery and customer support. They have hand-picked, chef-crafted options with a desi mix in any category they choose—fusion boxes, all-in-1 meals, steak meals, salads, paratha wraps, sandwiches, curries, biryanis, & desserts.

Box8 is a rapidly growing on-demand food delivery company in India, founded by IIT graduates Anshul Gupta and Amit Raj. The company manages every aspect of its supply chain, from procurement to product development, and has dedicated teams for food delivery and customer support. Box8 offers a diverse menu featuring chef-crafted options with a distinct Indian flair, including fusion boxes, all-in-one meals, wraps, sandwiches, curries, biryanis, and desserts. Their innovative All-in-One meal box provides a convenient, fulfilling dining experience suitable for any occasion. By combining technology with a strong emphasis on logistics, Box8 ensures a seamless ordering process through mobile apps, supported by an integrated delivery management system that consistently delivers hot meals.

Blackbuck, founded in 2015, is a leading online platform in India that connects shippers with truck operators, transforming the logistics landscape through technology. The company focuses on streamlining the trucking process by facilitating load bookings, offering price discovery, route optimization, and in-transit tracking. This comprehensive approach not only enhances operational efficiency for shippers and truckers but also supports the livelihoods of many individuals within the transportation ecosystem. Blackbuck's commitment to reliability and efficiency has positioned it as the largest trucking network in India, backed by a strong team and notable investors. The company has received multiple accolades, including the 'Young Turks Startup of the Year' award and recognition as 'Company of the Year - Logistics' in 2018. Additionally, Blackbuck's innovative business model has been featured in a Harvard Business School case study.

Ninjacart is an online business-to-business platform that connects farmers, manufacturers, and brands directly to retailers, streamlining the fresh produce supply chain in India. Founded in July 2015 and headquartered in Bengaluru, the company enables the distribution of fruits and vegetables to retailers and restaurants through a lean and efficient supply chain. By leveraging data science and infrastructure, Ninjacart allows businesses to source fresh farm produce directly from farmers, facilitating quicker and more cost-effective transactions. The platform also enables retailers to communicate with local managers to address specific store needs, thereby enhancing the overall efficiency of the agricultural marketing process.

BigBasket is an online food and grocery store that specializes in delivering personal and household necessities directly to customers' doorsteps. The company offers a user-friendly platform where customers can browse an extensive range of products, select their desired items, and schedule deliveries at their convenience. BigBasket prioritizes product quality by handpicking each item and ensuring it goes through a thorough safety packaging process before reaching the customer. By focusing on efficiency and convenience, BigBasket aims to simplify the grocery shopping experience, allowing users to shop from the comfort of their homes or offices.

Ninjacart is an online business-to-business platform that connects farmers, manufacturers, and brands directly to retailers, streamlining the fresh produce supply chain in India. Founded in July 2015 and headquartered in Bengaluru, the company enables the distribution of fruits and vegetables to retailers and restaurants through a lean and efficient supply chain. By leveraging data science and infrastructure, Ninjacart allows businesses to source fresh farm produce directly from farmers, facilitating quicker and more cost-effective transactions. The platform also enables retailers to communicate with local managers to address specific store needs, thereby enhancing the overall efficiency of the agricultural marketing process.

Box8 is a rapidly growing on-demand food delivery company in India, founded by IIT graduates Anshul Gupta and Amit Raj. The company manages every aspect of its supply chain, from procurement to product development, and has dedicated teams for food delivery and customer support. Box8 offers a diverse menu featuring chef-crafted options with a distinct Indian flair, including fusion boxes, all-in-one meals, wraps, sandwiches, curries, biryanis, and desserts. Their innovative All-in-One meal box provides a convenient, fulfilling dining experience suitable for any occasion. By combining technology with a strong emphasis on logistics, Box8 ensures a seamless ordering process through mobile apps, supported by an integrated delivery management system that consistently delivers hot meals.

Urban Ladder, founded in July 2012 by Ashish Goel and Rajiv Srivatsa, is an online furniture retailer focused on providing curated home solutions for Urban Indian consumers. The company offers over 1,000 products across 25 categories, including wardrobes, sofas, beds, and dining tables, with designs developed by an in-house team of experienced designers. Urban Ladder emphasizes high-quality, handcrafted furniture that combines aesthetics with functionality. The company operates its own logistics team to ensure safe and reliable doorstep deliveries. Currently, Urban Ladder serves seven major cities in India—Bangalore, Mumbai, Delhi/NCR, Chennai, Pune, Hyderabad, and Ahmedabad—with plans to expand. The user-friendly website enhances the shopping experience, making it easier for customers to navigate its extensive collection. Urban Ladder has received backing from prominent venture capital firms, including Steadview Capital, SAIF Partners, and Kalaari Capital.

BigBasket is an online food and grocery store that specializes in delivering personal and household necessities directly to customers' doorsteps. The company offers a user-friendly platform where customers can browse an extensive range of products, select their desired items, and schedule deliveries at their convenience. BigBasket prioritizes product quality by handpicking each item and ensuring it goes through a thorough safety packaging process before reaching the customer. By focusing on efficiency and convenience, BigBasket aims to simplify the grocery shopping experience, allowing users to shop from the comfort of their homes or offices.

Ninjacart is an online business-to-business platform that connects farmers, manufacturers, and brands directly to retailers, streamlining the fresh produce supply chain in India. Founded in July 2015 and headquartered in Bengaluru, the company enables the distribution of fruits and vegetables to retailers and restaurants through a lean and efficient supply chain. By leveraging data science and infrastructure, Ninjacart allows businesses to source fresh farm produce directly from farmers, facilitating quicker and more cost-effective transactions. The platform also enables retailers to communicate with local managers to address specific store needs, thereby enhancing the overall efficiency of the agricultural marketing process.

BigBasket is an online food and grocery store that specializes in delivering personal and household necessities directly to customers' doorsteps. The company offers a user-friendly platform where customers can browse an extensive range of products, select their desired items, and schedule deliveries at their convenience. BigBasket prioritizes product quality by handpicking each item and ensuring it goes through a thorough safety packaging process before reaching the customer. By focusing on efficiency and convenience, BigBasket aims to simplify the grocery shopping experience, allowing users to shop from the comfort of their homes or offices.

BigBasket is an online food and grocery store that specializes in delivering personal and household necessities directly to customers' doorsteps. The company offers a user-friendly platform where customers can browse an extensive range of products, select their desired items, and schedule deliveries at their convenience. BigBasket prioritizes product quality by handpicking each item and ensuring it goes through a thorough safety packaging process before reaching the customer. By focusing on efficiency and convenience, BigBasket aims to simplify the grocery shopping experience, allowing users to shop from the comfort of their homes or offices.

Blinkit is a quick-commerce platform specializing in the rapid delivery of groceries, household essentials, and various daily needs. It operates using a dark store model, which involves micro-warehouses strategically located in urban areas to facilitate efficient order fulfillment. The platform offers a diverse range of products, including fresh produce, dairy, snacks, beverages, and personal care items, allowing consumers to conveniently purchase goods online for home delivery. Following its acquisition by Zomato, Blinkit has broadened its market presence by expanding into additional cities and integrating its services with Zomato's food delivery operations, thereby enhancing its overall efficiency and reach.

Box8 is a rapidly growing on-demand food delivery company in India, founded by IIT graduates Anshul Gupta and Amit Raj. The company manages every aspect of its supply chain, from procurement to product development, and has dedicated teams for food delivery and customer support. Box8 offers a diverse menu featuring chef-crafted options with a distinct Indian flair, including fusion boxes, all-in-one meals, wraps, sandwiches, curries, biryanis, and desserts. Their innovative All-in-One meal box provides a convenient, fulfilling dining experience suitable for any occasion. By combining technology with a strong emphasis on logistics, Box8 ensures a seamless ordering process through mobile apps, supported by an integrated delivery management system that consistently delivers hot meals.

BigBasket is an online food and grocery store that specializes in delivering personal and household necessities directly to customers' doorsteps. The company offers a user-friendly platform where customers can browse an extensive range of products, select their desired items, and schedule deliveries at their convenience. BigBasket prioritizes product quality by handpicking each item and ensuring it goes through a thorough safety packaging process before reaching the customer. By focusing on efficiency and convenience, BigBasket aims to simplify the grocery shopping experience, allowing users to shop from the comfort of their homes or offices.

Securens Systems Pvt. Ltd. provides monitoring of intrusion alarm systems for banks, ATMs, vehicle, retail establishments, jewelry shops, mobile stores, watch shops, offices, homes, hotels, warehouses, etc. The company offers central alarm monitoring services, IP based alarm systems services, secure communications, integrated CCTVs services, and two-way audio services to reduce crime and property damage in India. It serves customers through dealers. The company was incorporated in 2011 and is based in Mumbai, India.

Urban Ladder, founded in July 2012 by Ashish Goel and Rajiv Srivatsa, is an online furniture retailer focused on providing curated home solutions for Urban Indian consumers. The company offers over 1,000 products across 25 categories, including wardrobes, sofas, beds, and dining tables, with designs developed by an in-house team of experienced designers. Urban Ladder emphasizes high-quality, handcrafted furniture that combines aesthetics with functionality. The company operates its own logistics team to ensure safe and reliable doorstep deliveries. Currently, Urban Ladder serves seven major cities in India—Bangalore, Mumbai, Delhi/NCR, Chennai, Pune, Hyderabad, and Ahmedabad—with plans to expand. The user-friendly website enhances the shopping experience, making it easier for customers to navigate its extensive collection. Urban Ladder has received backing from prominent venture capital firms, including Steadview Capital, SAIF Partners, and Kalaari Capital.

Rivigo is a technology-enabled logistics platform founded in 2014 by Deepak Garg and Gazal Kalra in Gurgaon, Haryana. The company provides transport services across various sectors, including e-commerce, automotive, and food industries. Its offerings include relay-led trucking and a digital freight marketplace, which allows clients to efficiently manage full truckload and cold chain logistics. Rivigo's innovative relay system significantly reduces turnaround times and enhances reliability, enabling clients to optimize operations and reduce costs. The company also operates RIVIGO Labs, a technology hub focused on developing advanced logistics solutions, including predictive algorithms and dynamic pricing engines. By leveraging artificial intelligence and other cutting-edge technologies, Rivigo aims to create a transparent and efficient logistics ecosystem that benefits both shippers and fleet operators while improving the working conditions for truck drivers.

Celcius Logistics Solutions is a cold-chain marketplace startup focused on connecting shippers and transporters to minimize wastage of perishable and temperature-sensitive goods. The company offers a platform that enables transporters and manufacturers to efficiently book vehicle loads and cold storage space. Users can monitor the entire logistics network from their desktop or mobile devices, ensuring a longer shelf life for their products. Celcius aims to streamline the cold-chain process, enhancing efficiency and reliability in the transportation of sensitive items.