UpHonest Capital

Founded in 2015, UpHonest Capital is a venture capital firm based in Palo Alto, California. It invests in early-stage companies across various sectors, including consumer tech, enterprise, and deeptech, with a focus on boosting value creation through disruptive means.

Wei Guo

Partner

Shitian Li

Investor

Ellen Ma

Managing Director

Zi Wang

Investor

Yang Zhou

Vice President of Investment and Head of Community

Past deals in Pets

Jacob Pet Brands

Seed Round in 2024
We manufacture and market Enrichment Dog Toys under the Injoya® brand and innovative products for hamsters and rabbits under the Mini&Moe® brand. In North America, our products are available in over 2,000 pet stores and through major distributors such as Southeast Pet, Zeigler's, Independent Pet Supply, and Burlo. Additionally, our products can be purchased online at Chewy.com and Amazon.com.

MoeGo

Series A in 2024
MoeGo develops a comprehensive pet care management platform designed to simplify operations for various pet care businesses. Its software offers features such as online booking, smart scheduling, automated reminders, client segmentation, and analytics dashboards, enabling grooming salons, mobile groomers, daycares, boarding facilities, and trainers to streamline their operations and enhance customer relationships.

Dr. Treat

Seed Round in 2023
Dr. Treat is a pet health company specializing in personalized care for companion animals. They offer preventive, primary, surgical and dental care, along with diagnostic services.

Dr. Treat

Seed Round in 2022
Dr. Treat is a pet health company specializing in personalized care for companion animals. They offer preventive, primary, surgical and dental care, along with diagnostic services.

MoeGo

Seed Round in 2022
MoeGo develops a comprehensive pet care management platform designed to simplify operations for various pet care businesses. Its software offers features such as online booking, smart scheduling, automated reminders, client segmentation, and analytics dashboards, enabling grooming salons, mobile groomers, daycares, boarding facilities, and trainers to streamline their operations and enhance customer relationships.
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