Vertex Ventures

Experify provides a SaaS platform that helps ecommerce brands drive conversions by connecting undecided shoppers with existing customers who own the products. The experiential ecommerce solution enables users to test and experience items locally, combining the convenience of online shopping with social product experiences. By enabling brands to showcase products through nearby owners, Experify supports discovery and informed purchasing, integrating real-world demonstrations with digital commerce.

Yotpo is an e-commerce marketing platform founded in 2011 that helps brands grow direct-to-consumer engagement by leveraging customer-generated content and data-driven solutions. The platform collects reviews, questions and answers, photos, and videos, and integrates loyalty programs, referrals, visual marketing, and SMS marketing to create smarter, higher-converting customer experiences. It enables brands to use social proof to influence purchasing decisions and sustain relationships through feedback and insights. The company also operates Atlas, a content, data, and analytics engine, and serves global retailers from its origins in Tel Aviv with offices in major markets.

GlowRoad is a social selling platform based in India that empowers women and small businesses to generate income through online and offline sales. Its mobile application facilitates a network of users, including housewives and students, who can promote and sell selected products within their local communities and social circles. By leveraging their personal networks, these resellers can earn money without the need for an initial investment, creating a secure and accessible means of entrepreneurship. GlowRoad's model focuses on enabling individuals to capitalize on social connections to drive sales, thus providing flexible earning opportunities in a supportive environment.

Yotpo is an e-commerce marketing platform founded in 2011 that helps brands grow direct-to-consumer engagement by leveraging customer-generated content and data-driven solutions. The platform collects reviews, questions and answers, photos, and videos, and integrates loyalty programs, referrals, visual marketing, and SMS marketing to create smarter, higher-converting customer experiences. It enables brands to use social proof to influence purchasing decisions and sustain relationships through feedback and insights. The company also operates Atlas, a content, data, and analytics engine, and serves global retailers from its origins in Tel Aviv with offices in major markets.

Wangbaoba is a oatmeal brand, and consumers can buy it through some shopping platforms

Wasoko is an Africa-focused e-commerce platform that connects small shops and informal retailers with suppliers, allowing retailers to place orders via SMS or a mobile app and receive free same-day delivery to their stores. By digitizing procurement, the platform expands access to a broad range of essential goods, helping manufacturers and distributors reach more stores and improve product availability for consumers in emerging markets. The service supports trade and economic growth across Africa by increasing sales, widening market coverage for suppliers, and delivering a stable, efficient sourcing experience.

GlowRoad is a social selling platform based in India that empowers women and small businesses to generate income through online and offline sales. Its mobile application facilitates a network of users, including housewives and students, who can promote and sell selected products within their local communities and social circles. By leveraging their personal networks, these resellers can earn money without the need for an initial investment, creating a secure and accessible means of entrepreneurship. GlowRoad's model focuses on enabling individuals to capitalize on social connections to drive sales, thus providing flexible earning opportunities in a supportive environment.

HappyFresh is a leading online grocery company based in Jakarta, Indonesia, with operations extending to Malaysia and Thailand since its establishment in 2015. The company aims to simplify the grocery shopping experience by providing a platform where customers can order groceries from local stores and have them delivered directly to their doors. With a focus on high-quality service, HappyFresh employs trained personal shoppers who ensure that customers receive fresh and carefully selected products. This approach alleviates the challenges associated with traditional grocery shopping, such as parking, navigating aisles, and carrying heavy bags, allowing customers to save time and enjoy a more convenient shopping experience. HappyFresh has gained recognition as one of Asia's best companies to work for, reflecting its commitment to both customer satisfaction and employee welfare.

Xiaoqule is a community-focused e-commerce platform headquartered in Hangzhou, China, and operates as a subsidiary of Zhejiang Gejia Network Technology Co., Ltd. The company connects local businesses with consumers, enabling the provision of cost-effective products and services tailored to community needs. Through its platform, users can order a variety of items, including seasonal fruits, vegetables, and imported snacks, while also benefiting from group ordering options. Xiaoqule emphasizes convenience by shortening transportation times and ensuring the quality of goods. Additionally, the platform offers logistical support, encompassing transportation, technology, marketing, and customer service, thereby facilitating interactions within the community and enhancing the overall shopping experience.

Spot is a technology company that has developed a dual-purpose platform. It features a mobile application designed for iOS and Android that allows users to discover and engage with innovative products through a swipe-based interface, similar to popular dating apps. Users can browse curated product cards and express their preferences. Additionally, Spot provides cloud service and management optimization solutions tailored for SaaS companies. Utilizing AI software, the company helps these businesses predict price changes and identify cost-effective cloud infrastructures, known as spot instances, thereby enhancing their operational efficiency.

Yotpo is an e-commerce marketing platform founded in 2011 that helps brands grow direct-to-consumer engagement by leveraging customer-generated content and data-driven solutions. The platform collects reviews, questions and answers, photos, and videos, and integrates loyalty programs, referrals, visual marketing, and SMS marketing to create smarter, higher-converting customer experiences. It enables brands to use social proof to influence purchasing decisions and sustain relationships through feedback and insights. The company also operates Atlas, a content, data, and analytics engine, and serves global retailers from its origins in Tel Aviv with offices in major markets.

Huajuan Mall is an online video and m-commerce platform that enhances the shopping experience through the use of video content. The platform allows users to engage with short videos created by influencers, which serve to promote various products. By integrating video advertising into mobile shopping, Huajuan Mall provides a dynamic and interactive way for consumers to discover and purchase items, bridging the gap between entertainment and commerce.

Spot is a technology company that has developed a dual-purpose platform. It features a mobile application designed for iOS and Android that allows users to discover and engage with innovative products through a swipe-based interface, similar to popular dating apps. Users can browse curated product cards and express their preferences. Additionally, Spot provides cloud service and management optimization solutions tailored for SaaS companies. Utilizing AI software, the company helps these businesses predict price changes and identify cost-effective cloud infrastructures, known as spot instances, thereby enhancing their operational efficiency.

Huajuan Mall is an online video and m-commerce platform that enhances the shopping experience through the use of video content. The platform allows users to engage with short videos created by influencers, which serve to promote various products. By integrating video advertising into mobile shopping, Huajuan Mall provides a dynamic and interactive way for consumers to discover and purchase items, bridging the gap between entertainment and commerce.

HappyFresh is a leading online grocery company based in Jakarta, Indonesia, with operations extending to Malaysia and Thailand since its establishment in 2015. The company aims to simplify the grocery shopping experience by providing a platform where customers can order groceries from local stores and have them delivered directly to their doors. With a focus on high-quality service, HappyFresh employs trained personal shoppers who ensure that customers receive fresh and carefully selected products. This approach alleviates the challenges associated with traditional grocery shopping, such as parking, navigating aisles, and carrying heavy bags, allowing customers to save time and enjoy a more convenient shopping experience. HappyFresh has gained recognition as one of Asia's best companies to work for, reflecting its commitment to both customer satisfaction and employee welfare.

Zhai.Me is a Chinese online-to-offline e-commerce platform focused on serving students by providing a convenient way to purchase a wide range of products online. The platform facilitates on-demand delivery, ensuring that students can access the items they need quickly and efficiently. By bridging the gap between online shopping and local delivery, Zhai.Me enhances the shopping experience for its user base, making it easier for students to acquire products without the need to visit physical stores.

HappyFresh is a leading online grocery company based in Jakarta, Indonesia, with operations extending to Malaysia and Thailand since its establishment in 2015. The company aims to simplify the grocery shopping experience by providing a platform where customers can order groceries from local stores and have them delivered directly to their doors. With a focus on high-quality service, HappyFresh employs trained personal shoppers who ensure that customers receive fresh and carefully selected products. This approach alleviates the challenges associated with traditional grocery shopping, such as parking, navigating aisles, and carrying heavy bags, allowing customers to save time and enjoy a more convenient shopping experience. HappyFresh has gained recognition as one of Asia's best companies to work for, reflecting its commitment to both customer satisfaction and employee welfare.

LOHO Eyewear is a lifestyle company based in China that specializes in eyewear design, production, and sales. It operates an integrated online platform for selling spectacles and related products, enhancing customer accessibility through a combination of e-commerce and physical retail presence in malls across the country. The company focuses on providing comprehensive customer support to ensure a seamless shopping experience, catering to the diverse needs of consumers in the eyewear market.

Founded in 2005, Yoho! began as a magazine, but has morphed into a streetwear empire encompassing media, retail and lifestyle. Through its insightful content and expansive reach, YOHO! has become the leading streetwear trend-setter in China, resonating with the country’s millennial and generation Z consumers.

Ichuanyi is an e-commerce platform dedicated to women's fashion, providing a mobile application that empowers users to create and manage their outfits for various occasions. The application facilitates a fashion community where women can record, share, and communicate their clothing combinations and accessory choices. By focusing on enhancing the decision-making process related to fashion, Ichuanyi aims to simplify the way women approach their style, allowing them to express themselves confidently through curated looks.

Metao.com is an online retailer specializing in cross-border e-commerce, headquartered in Beijing. It offers a platform for Chinese consumers to purchase high-quality, internationally-branded products directly from overseas suppliers. With over 10,000 commodities sourced from nearly 100 foreign brands through dozens of suppliers, Metao.com provides real-time pricing updates based on current exchange rates and supports RMB payment via PayPal. The company prioritizes secure and efficient logistics to ensure a convenient and affordable shopping experience for its users.

Hunliji is a wedding planner application designed to assist couples in China with the planning and organization of their weddings. The platform offers a comprehensive range of services, including wedding venue booking, photography, video shooting, and online sales of wedding-related products such as candies, jewelry, and dresses. By centralizing various aspects of the wedding market supply chain, Hunliji simplifies the wedding preparation process, allowing users to create their ideal wedding experience efficiently.

Founded in 2005, Yoho! began as a magazine, but has morphed into a streetwear empire encompassing media, retail and lifestyle. Through its insightful content and expansive reach, YOHO! has become the leading streetwear trend-setter in China, resonating with the country’s millennial and generation Z consumers.

LOHO Eyewear is a lifestyle company based in China that specializes in eyewear design, production, and sales. It operates an integrated online platform for selling spectacles and related products, enhancing customer accessibility through a combination of e-commerce and physical retail presence in malls across the country. The company focuses on providing comprehensive customer support to ensure a seamless shopping experience, catering to the diverse needs of consumers in the eyewear market.

LOHO Eyewear is a lifestyle company based in China that specializes in eyewear design, production, and sales. It operates an integrated online platform for selling spectacles and related products, enhancing customer accessibility through a combination of e-commerce and physical retail presence in malls across the country. The company focuses on providing comprehensive customer support to ensure a seamless shopping experience, catering to the diverse needs of consumers in the eyewear market.

Meilele Inc. is a prominent furniture retailer based in Chengdu, China, operating both online and through offline showrooms since its founding in 2008. The company specializes in a wide range of furniture styles, including Modern European, American, French, Korean, and Neoclassical designs. As a professional household B2C e-commerce platform, Meilele has established a comprehensive online presence to facilitate furniture shopping and has expanded its offerings to include building materials, accessories, and various household items. In 2012, it launched a dedicated website for interior decoration, promoting transparent decoration services and carefree home planning. With its innovative approach, Meilele has successfully served over 80 million families, making it a key player in the Chinese furniture market.

Palmonas is a jewellery brand that operates an online platform specialising in multi-category ornaments for both men and women. The company offers a wide variety of products, including necklaces, rings, earrings, and bracelets, crafted from gold-plated silver and adorned with semi-precious stones. This allows customers to access stylish, everyday wearable jewellery through their platform.