Yowant

Yowant is a prominent player in the social e-commerce sector, established in 2010 and headquartered in Hangzhou, China. The company focuses on connecting leading brands with influential social media creators, facilitating impactful collaborations that enhance brand visibility and drive sales. Yowant has made significant strides in the U.S. market, having trained over 200 live streamers and partnered with more than 1,000 affiliate creators. In 2023, the company achieved over $3 billion in gross merchandise value. Yowant's offerings include integrated digital marketing and advertising services, which encompass creative planning, traffic resource procurement, brand display, and performance monitoring. The company's Yowant Cloud digital platform, combined with its extensive network of influencers, empowers brands and creators to produce engaging content and optimize their digital commerce strategies effectively.