e-Rewards
e-Rewards Inc., established in 1999, is a leading global provider of permission-based digital data collection and reporting for market research. With over 6 million panelists worldwide and 25 offices globally, the company facilitates consumer insights through innovative technology and proven research practices. Operating under brands like Research Now, e-Miles, Peanut Labs, Conversition, and iPinion, it offers members rewards in exchange for participating in surveys tailored to their interests, fostering engagement with global brands. Headquartered in Plano, Texas, the company employs over 1,200 people worldwide.
Conversition
Acquisition in 2011
Conversition is a social media research company that specializes in the collection and analysis of online social data using scientific principles. The firm focuses on producing research products designed specifically for researchers, emphasizing the importance of data quality through rigorous methodologies such as sampling, weighting, scaling, norms, and standardization. By integrating social media research into traditional research processes, Conversition aims to offer a comprehensive approach to data analysis that meets the needs of its clients in the research community.
Peanut Labs
Acquisition in 2010
Peanut Labs is a leading provider of online market research and advertising solutions, specializing in consumer surveys across various social media platforms. Established in 2007, the company connects online consumers eager to share their opinions and explore new products with businesses seeking valuable insights and customer engagement. Peanut Labs focuses on the gaming, consumer products, and entertainment sectors, allowing advertisers to better reach young audiences. By offering a platform that is both engaging and rewarding, Peanut Labs has successfully served millions of consumers and collaborated with numerous researchers and advertisers, fostering a dynamic ecosystem for market research and product discovery.
Research Now Group
Acquisition in 2009
Research Now Group is a leading provider of digital data collection services, specializing in both business-to-business (B2B) and business-to-consumer (B2C) market research. As part of the e-Rewards, Inc. family of companies, it has established a reputation for fostering long-lasting, mutually beneficial relationships with clients. The company offers access to a diverse pool of profiled consumers and business decision-makers, enabling it to deliver online, mobile, and behavioral data tailored for market research, consulting, media, and corporate needs. Research Now Group leverages online panels and various digital technologies, including mobile and social media, to facilitate meaningful interactions between companies and their target audiences, positioning itself as a comprehensive solutions provider for research projects.
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