Hartenlust Group
Hartenlust Group is an independent, self-funded investment company and private equity firm based in Bloemendaal, Netherlands. Founded by Xeno Grimmelt and Jelle Elzinga, who met at Nyenrode University, the firm pursues growth and entrepreneurship through a hands-on approach and value-driven partnerships. The leadership combines diverse professional experience across sectors, guiding active, creative initiatives rather than passive funding. The company emphasizes practical, purpose-driven investments and long-term value creation.
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