Consumer Ventures

Aura Bora is a producer of craft sparkling water that emphasizes bold and refreshing flavors derived from plant-based ingredients. By incorporating herbs, fruits, and flowers, the company distinguishes itself from traditional sparkling water brands that rely on artificial flavors. Aura Bora aims to provide a unique beverage experience that offers vivid flavors and floral aromas, enabling consumers to enjoy natural ingredients while staying hydrated.

Alder is an e-commerce company that specializes in outdoor apparel designed specifically for women. It stands out in the market by offering inclusive sizing ranging from XS to 4X, which is significantly broader than the typical size range found in outdoor and athletic apparel brands. The company emphasizes female-focused design and prioritizes sustainable and ethical production practices. Alder's brand identity is characterized by a playful approach, contrasting sharply with the performance-driven and often intense image of existing outdoor brands. This combination of inclusivity, thoughtful design, and commitment to sustainability enables Alder to cater to a diverse customer base seeking comfort and style in outdoor clothing.

Adgile Media Group is a truckside advertising company that provides nationwide advertising services utilizing geofencing technology. By leveraging a virtual fleet system, the company effectively displays advertisements on trucks to reach targeted markets. Adgile Media Group not only monitors audience engagement and the effectiveness of its digital exposure but also serves additional ads to users who have encountered the trucks, thereby enhancing brand visibility and improving public perception. The company aims to expand its geographic presence, develop proprietary technology, and recruit skilled professionals in sales, data science, and engineering to support its growth initiatives.

Pacha Soap Company, founded in 2011 and based in Hastings, Nebraska, specializes in the manufacture of all-natural soaps and bath products. The company focuses on promoting health, hygiene, and well-being through its handcrafted body care items, which are made from organic ingredients and are free from parabens and toxic chemicals. Pacha Soap is committed to sustainability, offering environmentally friendly products that support both personal care and ecological responsibility, enabling customers to maintain cleanliness in an eco-conscious manner.

Young King Hair Care is a Georgia-based brand specializing in natural hair care products designed specifically for boys with textured hair. The brand aims to empower young males by encouraging them to embrace and celebrate their unique hair. Its product line includes a leave-in conditioner, an essential oils blend, and a curling cream, all formulated with plant-based ingredients such as shea butter, marshmallow root, grapeseed oil, avocado oil, and argan oil. These products are free from harmful chemicals like phthalates, sulfates, and parabens, promoting healthy hair growth and enhancing the confidence of multicultural boys. Young King Hair Care is committed to redefining young male grooming through quality, safe, and effective hair care solutions.

Caraway is a New York City-based company founded in 2018 that specializes in manufacturing non-toxic ceramic cookware and bakeware. The company focuses on creating well-designed kitchen products that raise cooking standards while prioritizing safety and health. Caraway's offerings include ceramic cookware, bakeware, and tea kettles, all made without harmful chemicals like polytetrafluoroethylene (Teflon), which can leach toxins into food and air. The cookware is designed for easy cleaning and efficient storage, making it accessible for consumers seeking affordable, high-quality kitchenware.

Murphy's Naturals, Inc. is a company dedicated to creating all-natural products that emphasize health and wellness derived from the environment. Founded by Philip Freeman, the company is named after his dog, Murphy. It specializes in manufacturing natural insect repellent products designed to protect humans and pets from mosquitoes and other harmful insects. Murphy's Naturals uses responsibly sourced plant-based ingredients, intentionally excluding chemicals and toxins to ensure their offerings are earth-friendly. The company's focus is on providing effective solutions that promote well-being while supporting sustainable practices.

Stantt LLC is a New York-based company that specializes in manufacturing men's shirts and offers a wide range of sizes, totaling 75 options, to ensure a customized fit. Established in 2012, Stantt distributes its products primarily through an e-commerce platform, complemented by a physical showroom in New York. The company employs innovative technology that utilizes real body scans to create sizes from scratch, allowing customers to select shirts tailored to their individual measurements. This ensures a proper fit and enhances the online shopping experience by delivering personalized apparel directly to customers' homes.