tastytrade

Tastytrade is a financial media company based in Chicago, Illinois, founded in 2011, that focuses on empowering individual investors through do-it-yourself investing. The company offers a platform rich in trade and finance-related content, providing actionable information, investment strategies, and entertainment specifically related to options trading and the stock market. Tastytrade aims to educate traders and investors by promoting a logical and mechanical approach to investing, which emphasizes the identification of opportunities based on probability and volatility. By leveraging technology and support, the company encourages its users to take control of their financial futures, moving away from reliance on traditional money managers and automated systems.

Tom Sosnoff

Founder

7 past transactions

ErisX

Venture Round in 2022
ErisX is a Chicago-based company founded in 2018 that operates an online trading platform focused on the digital asset market. It offers both spot and futures contracts, facilitating easy access for users to exchange cryptocurrencies. The platform integrates advanced technology to create a reliable and compliant environment for trading, deposits, and withdrawals. By leveraging its digital asset exchange and clearinghouse capabilities, ErisX aims to streamline capital markets workflows, providing clients with a robust infrastructure for their trading needs.

Zero Hash

Series C in 2020
Zero Hash is a B2B embedded infrastructure platform that enables businesses to integrate digital assets into their customer experience via API endpoints. It offers secure custody for both fiat and digital assets, handles regulatory compliance, and provides turnkey solutions for digital asset trading, crypto-backed rewards, and round-ups programs.

Dough

Corporate Round in 2019
Dough LLC is an online brokerage firm based in Chicago, Illinois, that aims to transform wealth creation for retail investors. Formerly known as Peak6 Markets LLC, the company rebranded in October 2018 and operates as a subsidiary of tastytrade, Inc. Dough offers commission-free stock trading with no account minimums, making it accessible to a broader audience. The firm provides a user-friendly experience through its mobile applications for iOS and Android, integrating educational resources and real-world insights to help clients make informed investment decisions. It is licensed to provide brokerage services across all 50 states and three jurisdictions, allowing customers to trade stocks and ETFs listed on U.S. exchanges. Dough's mission is to demystify risk in investing and foster a more informed and engaged investor community.

The Small Exchange

Seed Round in 2019
The Small Exchange is a financial services company based in Chicago, Illinois, founded in 2017. It operates a futures exchange platform aimed at simplifying and enhancing access to financial markets through smaller and more straightforward futures products. The company focuses on facilitating the trading of standardized futures contracts and options for a diverse range of market participants, particularly retail customers. By offering proprietary cash-settled indices and an individual subscription model, The Small Exchange reduces exchange and market data fees, making it easier for investors of all sizes to engage in trading. Its platform is designed to bridge the gap in futures products, creating new trading opportunities and promoting broader participation in the financial markets.

Seed Futures

Acquisition in 2017
Subsidiary of Seed CX Ltd.

Ki edit + design

Acquisition in 2012
ki edit + design provides design services for motion graphics, 3D animation, and visual FX.

Quiet Foundation

Acquisition in 2012
Quiet Foundation is a Chicago-based company that specializes in software design services tailored for the financial industry's trading platforms and applications. Founded in 2010, the company has a diverse team of designers, developers, business analysts, and product designers. It focuses on creating modern interactive tools and integrating them into existing systems, thereby providing comprehensive solutions that include business analysis, finance and accounting services, marketing, user experience design, animation, and content development. Quiet Foundation is dedicated to supporting new business ventures and offering innovative perspectives for established enterprises, leveraging its expertise in financial services and trading technology. As of 2012, it operates as a subsidiary of TastyTrade, Inc.
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