Wasoko
Wasoko is an e-commerce platform that connects small retail shops in Africa to the digital economy, enhancing their access to essential goods and services. By facilitating seamless transactions, the platform allows informal retailers to conveniently order products via SMS or a mobile app, ensuring they receive free same-day delivery to their stores. This approach not only simplifies the sourcing process for shopkeepers but also helps manufacturers maintain consistent product availability for consumers. Through this model, Wasoko aims to boost sales and market coverage for companies operating in emerging markets, thereby fostering trade and economic growth across the continent.
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