The LEGO Group
The LEGO Group is a privately held company based in Billund, Denmark. The company is still owned by the Kirk Kristiansen family who founded it in 1932. The LEGO Group is engaged in the development of children's creativity through playing and learning. Based on the world-famous LEGO:registered: brick, the company today provides toys, experiences, and teaching materials for children in more than 130 countries. The LEGO Group has approximately 10,000 employees, and it is the world's third-largest manufacturer of play materials.
Ubongo Limited is a Tanzanian social enterprise dedicated to creating engaging and locally relevant educational content for learners across Africa. Established in 2013 and based in Dar es Salaam, the company produces interactive edutainment materials, including the popular cartoon series Ubongo Kids, which teaches math through entertaining animated stories and catchy songs. This content is delivered through various platforms such as TV, radio, and mobile devices, making it accessible to a wide audience. Ubongo Kids, which reaches over 1.4 million viewers in Tanzania, allows students to interact live via SMS, providing real-time feedback while they watch. By leveraging existing technologies, Ubongo aims to transform learning for the 440 million children under 16 in Africa, encouraging them to enjoy learning and improving their educational outcomes.
BrickLink is an online marketplace that allows individuals and businesses to buy and sell new, used, and vintage LEGO products, including parts, sets, mini figures, and various related items such as books, catalogs, and custom creations. Originally launched in June 2000 and based in New York, BrickLink has become a significant platform for LEGO enthusiasts and collectors. The company was incorporated in 2013 and, as of December 2019, operates as a subsidiary of LEGO A/S. This platform facilitates a wide range of transactions, catering to the diverse needs of the LEGO community.
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