Albert Technologies
Acquisition in 2022
Albert Technologies Ltd., based in Tel Aviv, Israel, offers an autonomous, AI-driven marketing platform for brands and agencies worldwide. Established in 2010, the company provides a Software as a Service (SaaS) solution that executes, optimizes, and analyzes cross-channel digital marketing campaigns autonomously. Albert's AI algorithms process vast amounts of data, generating insights and actions across channels, devices, and formats in real-time, eliminating manual tasks and enhancing campaign effectiveness. Major brands like Harley Davidson and Cosabella have reported increased sales, accelerated revenue growth, and reduced operational costs through Albert's AI-driven marketing solutions.
Performance Revenues
Acquisition in 2021
Performance Revenues is a global marketing agency headquartered in Tel Aviv, Israel, specializing in mobile performance marketing. They offer a range of performance-based solutions, maximizing campaign results across platforms like Facebook, Google, Apple Store ads, DSP/RTB, Video, CPI Networks, Remarketing, and Content channels. The company serves prominent clients such as Gree, CBS, Grab, IGT, GSN, and Uber, delivering transparent, data-driven strategies with advanced tools like Power User Affinity and Modeled Audiences. Their unique offering is the KPI Hero algorithm, which automates optimization processes to maximize conversion rates and guarantee results by excluding low-quality users. The agency also ensures fraud-free traffic through technical capabilities that eliminate bots, malware, click stuffing, and incent fraud while enforcing brand guidelines.
SphereUp
Acquisition in 2015
SphereUp, Ltd., established in 2009, specializes in developing site search software that connects organizations with their website visitors. The company's core product enables businesses to create, search, share, and maintain their contact databases, providing employees instant mobile access to relevant information. This transforms websites into active marketing tools, driving user engagement and supporting business goals. SphereUp serves various sectors, including healthcare, higher education, and government, with a SaaS solution that is easy to launch and deploy. As of 2015, SphereUp operates as a subsidiary of Zoomd Ltd.