G.O.A.T Brand Labs

G.O.A.T Brand Labs specializes in acquiring and scaling distinctive direct-to-consumer brands within the lifestyle sector, which encompasses fashion, home, nutrition, beauty, and personal care. The company enhances brand performance by delivering data-driven insights and efficient operational support, coupled with extensive expertise in brand development, digital marketing, and product innovation. Through its strategic approach, G.O.A.T Brand Labs aims to fortify brand defensibility, accelerate growth, and improve key metrics such as user experience and consumer engagement, ultimately expanding the customer base and enhancing brand loyalty.

Rishi Vasudev

Co-Founder

11 past transactions

Organic Netra

Acquisition in 2023
Organic Netra is a cosmetic company specializing in organic and ayurvedic skincare products. It operates an online store that provides a diverse range of offerings, including skincare kits, lip care essentials, face brightening kits, and night care routines. The company is committed to delivering chemical-free, toxin-free, and environmentally friendly products, catering to consumers seeking natural beauty solutions.

Imara

Acquisition in 2023
Imara is a celebrity-backed direct-to-consumer brand that sells ethnic clothes.

Chumbak

Acquisition in 2023
Chumbak is a Bangalore-based gifting startup founded by Subhra Chadda, specializing in design-led lifestyle products inspired by various cultures and art forms. The company offers a diverse range of items, including apparel, home decor, tableware, stationery, and gift sets. Chumbak operates retail stores and an online platform, allowing customers to conveniently purchase unique designer products such as t-shirts, coffee mugs, bags, and posters. With a focus on creativity and cultural inspiration, Chumbak aims to enhance personal style and home aesthetics for its consumers.

Nutriglow Cosmetics

Series A in 2022
Nutriglow Cosmetics specializes in manufacturing a variety of beauty products designed to meet diverse skincare needs. The company offers a range of paraben and toxin-free items, including facial kits, cleansers, masks, and toners, all formulated with organic ingredients and presented in eco-friendly packaging. Nutriglow Cosmetics also provides consultation services through its online platform, ensuring customers can access tailored solutions for maintaining healthy, purified, and hydrated skin. Their focus on quality and sustainability reflects a commitment to delivering effective skincare solutions.

The Label Life

Acquisition in 2022
The Label Life is a Mumbai-based e-commerce platform specializing in curated collections of clothing, home decor, shoes, and accessories. The company focuses on providing a carefully edited selection of stylish pieces, designed by professionals with a strong sense of aesthetics. By offering personalized guidance, The Label Life aims to enhance its clients' fashion choices and elevate their home environments.

Truebrowns

Venture Round in 2022
Truebrowns is an online fashion store that offers saree, kurta sets, and ethnic wear for women.

Breakbounce

Venture Round in 2022
Breakbounce is an online store that specializes in men's clothing, shoes, and other accessories products.

Voylla

Venture Round in 2022
Voylla Fashions Private Limited is an online retailer based in Jaipur, India, specializing in jewelry and accessories for both men and women. Founded in 2011, the company offers a wide range of products, including imitation and designer jewelry, handcrafted pieces, and various accessories such as hair accessories, brooches, ties, belts, cufflinks, and wallets. Voylla aims to provide customers with exclusive designs from talented Indian artisans at competitive prices. In addition to its online platform, the company also operates physical stores, enhancing accessibility for its customers. Through its e-commerce application, Voylla ensures quick delivery of its products, catering to a diverse clientele both domestically and internationally.

Neemli Naturals

Venture Round in 2021
Neemli Naturals is an Indian company specializing in the manufacturing of natural and organic beauty products. The brand offers a diverse range of skincare items, including handmade soaps, body oils, scrubs, facial oils, serums, and moisturizers. Each product is formulated using plant-based, food-grade cold-pressed oils and other natural ingredients, ensuring that they are free from harmful toxins. Neemli Naturals is committed to sustainability, utilizing recyclable and reusable packaging to minimize environmental impact. The company focuses on cruelty-free formulations, catering to consumers who seek effective and eco-friendly skincare solutions.

Frangipani

Series A in 2021
Frangipani is an Indian apparel brand that specializes in trendy, high-quality clothing for children and women, offering a range of products at accessible prices. The company operates an e-commerce platform that features a diverse selection of kidswear, including everyday clothes, nightwear, and footwear. This platform allows customers to conveniently access a variety of children's clothing options in one location, emphasizing affordability and style.

Frangipani

Acquisition in 2021
Frangipani is an Indian apparel brand that specializes in trendy, high-quality clothing for children and women, offering a range of products at accessible prices. The company operates an e-commerce platform that features a diverse selection of kidswear, including everyday clothes, nightwear, and footwear. This platform allows customers to conveniently access a variety of children's clothing options in one location, emphasizing affordability and style.
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