Startup Capital Ventures x SBI Fund

Reef.ai is a Hawaii-based company that develops an AI-powered net retention platform. The platform integrates data from multiple systems across the business landscape, automating data preparation, model optimization, and deployment to support teams in driving growth and customer loyalty. Founded in 2020 and headquartered in Honolulu, Reef.ai focuses on helping organizations extract insights and action from disparate data to improve retention and overall business performance.

Shifted Energy develops software and controllers that convert electric water heaters and other household assets into flexible distributed energy resources for demand response. Its platform enables utilities and grid operators to stabilize the grid and accelerate renewable integration by preheating water to absorb excess renewables and delivering fast demand response. The product suite includes Grid Maestro, a virtual power plant for electric water heaters, and Tempo, a retrofit controller for water heaters. The platform can also integrate assets such as pool pumps, home batteries, solar inverters, and electric vehicle charging stations to provide multiple grid services. It serves utilities, distributed energy aggregators, building managers, homeowners, and renters. The company was founded in 2014 and is based in Honolulu, Hawaii.