Acquisio

ScienceOps specializes in the creation, validation, and optimization of algorithms, helping both start-ups and established companies enhance their business operations and return on investment. The company initially focused on providing algorithmic solutions tailored to the unique needs of start-ups, but has since expanded its offerings to include customized algorithms for established businesses. With a team of Ph.D. scientists experienced in various fields, ScienceOps has recently shifted its business model to develop its own products and services, including AdMetrica. This innovative service features a patent-pending set of algorithms designed to optimize Google Content Network advertising, with its Keyword Optimization Algorithm at the core of its effectiveness. AdMetrica represents ScienceOps' commitment to advancing advertising technology.

ClickEquations offers a comprehensive pay-per-click software platform designed to help advertisers and agencies efficiently manage extensive paid search campaigns. The platform integrates access to campaigns across major search engines such as Google, Yahoo!, and MSN within a single web interface. It features tools for bid management, campaign editing, and detailed reporting. Additionally, ClickEquations provides an advanced Excel plug-in known as ClickEquations Analyst, which enhances analytical capabilities by offering customizable and shareable reports and dashboards. The platform's services also include browser-based reporting, metric analysis, and the ability to manually adjust bids through defined rules, making it a versatile solution for search professionals.